Using the Pantone Colors of the Year 2021 for Lucrative Trend Forecasting | Delores Naskrent | Skillshare

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Using the Pantone Colors of the Year 2021 for Lucrative Trend Forecasting

teacher avatar Delores Naskrent, Creative Explorer

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

5 Lessons (30m)
    • 1. Intro Pantone Colors of the Year 2021

      2:19
    • 2. Lesson 1 Color #1 Illuminating

      7:43
    • 3. Lesson 2 Color #2 Ultimate Gray

      5:15
    • 4. Lesson 3 Pattern Fun with Yellow and Grey

      12:41
    • 5. Outro and Conclusion

      1:51
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About This Class

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Do you have time to take a look at color trends to help drive your work forward for 2021? No? Then take this short 20 minute class and get a quick overview of the Colors of the year for 2021 as announced by Pantone in December 2020. Being in the know about specific trends help you to create lucrative work to propel your sales for 2021. I will show you how I find inspiration for the upcoming year's work. In the class, we will create a mood-board and a few quick patterns in Illustrator. I will show you how to apply color in Illustrator and use the recolour tool to change all my yellow patterns to grey. Then we will go into Photoshop and I will show you how to colorize very quickly in there. I will show you some specific steps to creating geometric patterns in Illustrator, how to re-colour those patterns, how to apply the colors in Photoshop, and finally, how to import patterns from Illustrator. You will learn plenty of new skills along the way, like creating masks and layer blending modes.

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The whole point of the class is to help you get a jump-start on designs for 2021. Check out all the links I have supplied to get an even more in-depth look into the rationale of the choices Pantone has made for this year with "Illuminating Yellow" and "Ultimate Gray".

Every technique discussed in the class is backed up with examples and explanation. We will build on techniques you have learned in other classes, like the use of the pattern tool in Illustrator.  My hope is that after seeing all the examples and explanation, you can better grasp how to tackle trend specific lucrative art for 2021.

Are you prepared to plan and produce Damask patterns? That’s completely do-able once you’ve learned a few of these simple techniques.

The key concepts I will include:

  • Working with the re-colour tool

This is a relevant course for you to take no matter what the end purpose for the artwork you create. If you would like to learn how to recolour your art in this year's Pantone colors, this class is for you!

 

Lesson 1: Overview, Inspiration

This short intro will give you an overview of the class and explain the processes we will go through in the following lessons.

Lesson 2: Review of "Illuminating", Pantone's Yellow Co-Color of the Year

In this lesson, I give you an overview of the class and show you the two Pantone Colors of the Year for 2021. We will focus more on the "Illuminating" yellow in this lesson and I will show you how I start to put together a mood board.

Lesson 3: Review of "Ultimate Gray", Pantone's Gray Co-Color of the Year

This lesson will focus on the "Ultimate Grey" and we will explore even more inspiration in images and art work to jump start your creativity.

Lesson 4: Applying Your Colors in Both Illustrator and Photoshop

In this lesson, we will talk about moving forward with all the knowledge you have gained and reference you have gathered. I will show you some specific steps to creating geometric patterns in Illustrator, how to re-colour those patterns, how to apply color in Photoshop, and finally, how to import patterns from Illustrator. You will learn plenty of new skills along the way, like creating masks and layer blending modes.

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Outro and Conclusion                                                    

This video is the conclusion of today's class on the two 2021 Colors of the year, Illuminating and Ultimate grey

Concepts covered:

Concepts covered include but are not limited to pattern design, creating mmod boards, looking for reference, Adobe Illustrator pattern making, color trends, color of the year 2021, Pantone, color predictions, lucrative trend forecasting, color psychology, trendy colors for 2021, trends in home decor 2021, and more.

You will get the bonus of…

  • around 30 minutes of direction from an instructor who has been in the graphic design business and education for over 40 years
  • knowledge of multiple ways to solve each design challenge

Meet Your Teacher

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Delores Naskrent

Creative Explorer

Teacher


Hello, I'm Delores.  I'm excited to be here, teaching what I love! I was an art educator for 30 years, teaching graphic design, fine art, and theatrical design and video production. My education took place at college and university, in Manitoba, Canada, and has been honed through decades of graphic design experience and my work as a professional artist, which I have done for over 40 years (eeek!). In the last 15 years I have been involved in art licensing with contracts from Russ, Artwall, Studio El, Trends, Metaverse and more.

My work ranges through acrylic paint, ink, marker, collage, pastels, pencil crayon, watercolour, and digital illustration and provides many ready paths of self-expression. Once complete, I use this art for pattern design, greet... See full profile

Related Skills

Graphic Design Creative

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Transcripts

1. Intro Pantone Colors of the Year 2021: Hi guys, my name is Dolores nascar and I'm coming to you from study Manitoba, Canada. So after the craziness of 20-20, we're looking for a fresh start and ways to add color into our lives. Payg companies and design professionals totally understand that each year they single out shades that perfectly capture the current trends InDesign to gather insights from pop culture, from fashion, from architecture and technology trends. The color Predictions for 2021 have started to roll in. Just last week, Pantone announced its color of the year. And actually it didn't just one color of the ear, it's two colors of the year. The two colors are ultimate gray and illuminating. Illuminating is a bright sunny yellow. And the ultimate gray is a nice, soft, gentle, and neutral. You might even call it an ordinary gray. I think that after the year we've had this is a perfect choice. What we need is a lot of reassurance and a lot of fun. Shine. Don't you agree? As far as I know, I think this is only the second time that Pantone has announced two colors of the year. I believe you have one was in 2006. We're gonna take a look at that in this class. What I wanna do is look at some trends in decor design. And what we could expect for this year. Definitely the paint companies have been announcing their colors as well. We're gonna take a look at that. These are the kinda things that drive my design goals for the year for creating a wall art. But no matter what kind of design your Into, this could be a really good thing to look into and understand. As we work our way through the class, we're going to talk about the psychology of some of the choices. And definitely we're going to take a look at art that combines the two colors. Alright, stick around to the end. The last lesson, we're just gonna do a fun little thing with patterns. Whether you're a designer or not. You may find these patterns useful. I'm going to be supplying linked to that resource which I'm giving to you for absolutely nothing. Just for the fun of it. This could get you started with some of the work that you might be doing this year. Ready to get started. All right. Let's get to it. 2. Lesson 1 Color #1 Illuminating: Hi guys, welcome to lesson one. So in this first lesson, let's take a look at that color yellow illuminating. And I'm going to show you all kinds of reference showing the use of the color yellow in design. Alright, let's get started. I really enjoy researching things like this. When something new as announced in the way of trends. I went straight to the Pantone site. As soon as I heard the announcement about the colors of the year, I was definitely intrigued by the idea that there were two colors of the year. And I just love looking at all of the promotional materials that all of these different sites have. You don't have to go far to see the use of the color's already. There are so many resources and I just went through and clicked on things in Pinterest and found a lot of reference and research. I've included a lot of the links in the resources and you'll find them on my course outline page. This video is very dynamic. It's kinda thing you want to watch from beginning to end for sure. Here are a couple of really quick clips of other videos that I watch as I made my way through the reference material. Lots of incredible eye candy here. Once I've gone to a bunch of blogs and things that we're talking specifically about, the color and read through a bunch of these. And I did find that a lot of the same words and phrases were repeated. The kind of psychological rationale behind the choice of these colors for this year. Like I said, it links to these in the course materials. So definitely takes some time and do some of this reading is quite interesting. Now for myself, what I wanted to do then next was to go through and find a bunch of reference or ideas that I could put onto a mood board or I don't know, just get inspired by. So one of the things I checked out on Pinterest with yellow decor, because yellow decor kind of drives the consumer wall art industries. So this is the kind of inspiration I need when I am going to start working on some artwork. So if I'm to do series now, if I'm going to jump on the yellow and gray bandwagon that I definitely need to be looking at this kind of thing. So I started a bit of a mood board. And in the mood board, I have put a bunch of artwork that I might get inspired by, but I do like to throw in a little bit of decor, thus to help me, you know, just really consider the whole idea. So here's an example of someone's mood board that has been put together for, well, this looks like Italian bark. I think that's a place I've gone before and look for reference. I kinda like that. That's already kind of all put together. I like picking a look and finding things that inspire me, like going through this right now to me, because I'm in the process of building a house. Our house is actually quite small. We're building almost directly across the street from where I live now. My daughter is bought my house. I'm moving into a new house and we're building, downsizing considerably, were getting older and we can live in a small space and in the House we're in right now, we've basically been living just in the upstairs space, basement. We barely used. And at the moment, my daughter and her family are actually living there as our house was completed. So at this point, I'm kind of attended to my own home. Seems kinda weird by looking at this because I am building a house. It definitely inspires me looking at this and I'm thinking about acute chair or boy, that would be a nice front door to have. That's one of the things I actually was looking at, was yellow front doors. And you'd be amazed at how many people have painted their front doors yellow. My other daughter, her last house, she had her front door painted yellow. So I mean, it's it's kinda neat when you are building that fun to go through this. You're looking at it with a completely different I but let's get back to business here. So if I was searching yellow art or yellow in art, I found there was quite a few pieces here. Isn't necessarily recent or because this color was announced. So yellow, it's not the first time yellow has been used in decor. I searched up vintage yellow look, yellow decor and I found a ton of inspiration here. And I loved all of these little antique accessories like this kind of thing to me that I find that inspiring to look at. This is adorable. This would be fun in a cabinet or something, but this is a kind of thing I do when I'm researching. So let's also look up retro and look at all of this yellow stuff that comes out. So this can be excellent inspiration and you see lots of modern pieces mixed in here like this. This is definitely available. Now these are Society six Is this on eBay but it's home. The core stuff, this is a modern mural. Check that out. This is a retro luck of vintage love at its current. That was sort of my original searches. And then here I went into the world art group. I find that they're a great place to take a look at for artwork. This is one of the companies I saw licensed arch through and it's easy to check by categories or I had searched out yellow and gray. This is a kind of thing that could be very inspirational though I copied a couple of the pieces here, put them on my mood board. And this is the mood board that I had created for the beginnings of the mood board that I created. So in order to copy a piece and put it on my mood board, I would just right-click copy image and go in and paste it here and then position it. Now, what I really like here too, is something like this is quite interesting. The way it's been composited looks like it's been done maybe in Photoshop with a bunch of different layers. And if you click on it, you can actually see a bigger thumbnails. So that's another thing I would copy and take over into my main document here and paste and Command T to resize it. With my move tool selected here, I can individually select. I'm going to actually get rid of this stuff in the background here, but I can start putting together a pretty quick mood board for myself. And this isn't something you use for copying, but it's something that is a great way to sort of collect a bunch of imagery that can be inspirational to you. So that's what you're doing when you're going through these, is not looking for stuff to copy, but looking for stuff to be inspired by. So that's why I usually have a mix of decor. So something like this, I might copy this. We know in this case, I couldn't copy the pictures are what I would do here is Command Shift four. I'm on a Mac. I get the crosshairs there. I can select the image that I want. It comes up here in the lower right-hand corner. I can hop over to Photoshop, click on my screen shot here, select all copy, and then back into my document and paste. Get rid of the screenshot. And now I have this little image. So what I would go through and do is continue to add images. I'd probably resize some of these so I could fit a little bit more on there. And I also like putting usually the color swatches if you'd find them here. So either Command Shift four or copy image by control clicking or right-clicking. And then it's four shop and piece them. So that's how I go about doing a mood board. So I've showed you a lot of yellow and the rationale behind the colors of the year or places you can find that rationale. And I've started to create my yellow and green mood board. So I think this lesson can come to a close. We're going to take a look at gray a little bit more in the next lesson. Alright, I'll see you there. 3. Lesson 2 Color #2 Ultimate Gray : Hi guys, welcome to lesson two. So we took a good look at that color yellow, and now we're going to take a look at the color grey. I'm gonna be showing you some influences in decor and also in artwork. Let's get started. When I started reading all of the propaganda, I guess you'd call it hits come out. Writers focused on the 2021 colours of the year. Gray was either really embraced, her, really just negatively received in a way. So I was surprised by that because I really do see gray as being a huge trend at this time. For example, here I've just put in gray as a color trend or something like that for this search. And I'm looking at this stuff and I'm looking specifically at the core ideas, partly because I'm in the process of doing a lot of this. I'm choosing a lot of my finishes and a lot of my flooring and that kind of thing for my new hosts. But also because I want to see what was being done, what was out there, and what the heat companies and so on are doing. When I went to the paint store and was looking at paints, there were tons and tons of different pieces of promotional material that featured gray. Now the grave for this year is what a lot of people have described as like a cement gray. So it's a warmish gray. It's not stop bluish at all. It's got this sort of I mean, it could be an almost light brown, grey, like if you take a look at this grouping here, this really speaks to the color grey that is being used in decor right now. So again, you can go through and click on some of the reference that you see here. There are a lot of YouTube videos that you could watch to get inspired. You could definitely read some of the forecasting that the pink companies are doing. I did find a lot of really good information there. And then I definitely wanted to take a look at great in art and the core. So I could add to my mood board or make a completely separate one. So let's just put in gray are again, these won't be things that are just specifically being posted for 2021, but it doesn't mean that you can't be inspired by them. So take a look, flip through. Let's go to the campus again. And let's just search oh, grave as time and see what we can find. So a bit of a variety there. I always like looking at this particular publisher because they have great catalogs that you can look out to see the trends. Now this is something that's just come out. Have you seen this one? Take a look at what we've got here now, something like this. Not quite the same gray, but it definitely could give you some great ideas as far as the kind of artwork that you could be producing. Now there is a use of gray and this time showing it with a very, very desaturated pink color. But I could see this working great with yellow as well. So much figurative work. Now here's a bunch of gray. So this is artwork that's being offered up for sale on the PI creative sites. So these are current art trends, art that you can buy. So an artists like myself, I would be selling on this site through art licensing and getting paid with royalties. So I'm always, always keeping up with these trends because this is the kind of stuff that I need to know when I'm trying to create art that is current and will be salable. I'm kind of pleased with his new dual. I think that it's going to be something I can really work with. In the past few years, it's been a little bit more challenging because they had picked so many really 3D hues like living coral, I think was one of them ultraviolet. They had a bright purple than there was at deep blue. So I'm kind of excited about working with this particular palette. And no great isn't nearly as exciting as some of the colors. But I think more than anything else we're looking for just to return to something that feels a bit more normal. Ultimate gray and illuminating our great color combination and the highlight how different elements can come together and support each other. And I think that really expresses the mood for what's happening around the world right now, I'm feeling pretty optimistic. And I really think that this combination, all of the printed information I've read all the blogs and follow the forecasters. I think that definitely these two colors give me the message of strength and positivity. And I think that's going to be accepted right across the board. So I'm looking forward to creating some really great artwork that really captures these feelings of a promise of something sunny and friendly. So I think I'm ready to move on into the next lesson. And that lesson, I think it talks about it earlier. We're going to just take a look at some quick patterns that you could create in Illustrator just to get you jump started on some work for the New Year. 4. Lesson 3 Pattern Fun with Yellow and Grey: Hi guys, welcome to lesson four. In lesson four here we're just going to be taking a look at those patterns that I talked about. And I'm going to show you quickly how to make one or two if you wanted to add to it. I'll also show you how to use the recolored tool so you can recolor this yellow set to be any color that you want. So this is a quick set of patterns that I whipped up to give you as an asset. You could maybe just used to get jumps targeted on your 2021 artwork. And I thought I'd show you Just real quick how easy it is to produce patterns like this that you can use for multiple projects. So let's open up the Swatches palette here you'll see all of the patterns that I've created and the two Pantone colors. And the way I inserted these two colors is by getting this hex code from the Pantheon site. So if FDA 4f is the one for the yellow and the 93, 95, 97 or something yet three, 93, 95, 96. So those are the two colors that we're going to work with. So let's just create a quick pattern here. I'm going to do a rounded rectangle. Currently it's filled with that gray. I'm going to take the Fill out and make the stroke the grey color. And let's make it kinda thicker. So it's a little bit easier to see what we're doing here. And I want to just increase the roundness here of the corner. So I'll just grab that widget was due to bone like that. And once you've got, I'm going to turn off my smart guides command. You turns those off. Once you've got your single motif at you want to use in your repeat powder, you would go to objects, pattern and meek. And you see here I put a shortcut for it, use this so frequently. So command apostrophe. Now, once I say okay, you'll see the repeat right here in the pattern options. And of course you can play with all these settings here. So you could do something like a brick by row by column. So like maybe a half drop repeat, then you can make adjustments here with the spacing. And I'm just using my up and down arrows here. So just like that, I've created a really cute repeat that I could be using. If you want to see more of it, go to nine by nine there. And I think that's perfectly adequate to and usable pattern. So let's escape out of here. And you'll see that Swatch has been added here in my swatches panel. So let's just do a test a bit. So I'm going to do a rectangle that I'm going to fill with the pattern, oops, X on your keyboard will switch it back and forth between fill and stroke and a bit affiliate with that, let's just use transform each to make this smaller. And I'm just going to transform the pattern. And like I've got a really cute little pattern there. I could use this again, make maybe even just a thicker stroke. Let's really chunk it out. Try that again this time, let's leave it as a grid just to be different up arrow to increase the spacing, escape IT here, duplicate my rectangle, and let's try filling it with this pattern. And, and yeah, there we go. Pattern number two, we did those two patterns in minutes. Shows how quick it will be. Now, we can also edit patterns by dragging them out. Let's just drag this one out. For example, when you drag a swatch out of the panel, if you take a look at in Preview mode, you're gonna see this. So we've got a rectangle that's showing the actual tile. So we can get rid of all of this extra stuff here. Heat back tile there, so don't get rid of that. It's invisible anyways, let's just try changing up a couple of the colors here. I'm going to fill that one with the grade and then I think I'm going to grab one of those lines and also fill it with grey. Now, as long as it's got that rectangle that it had originally in there and we pull it back here into the swatches. It makes a new swatch for us. So let's just drag one of these rectangles. So I'm just Option, Command, Option Shift and dragging. Let's do both of them that duplicates. We can actually get rid of this original swatch and we'll just grab that new swatch fulfilling. And there you go, we've got a cute little striped pattern. The other thing I want to show you was the use of the recolor tool real quick. And that's how I ended up changing or making this gray grouping here. So I selected the yellow grouping. I had made it do bucket, went to the recolor tool than in here you go to advanced options. I had loaded those two colors of the year. Remember earlier on here in the swatches panel, and now I can just simply select the colors and change them. No, I must have had kinda bad light yellow in there. I'm going to change that one to white. And you see how I very quickly changed all of my patterns to ultimate bray. So this is something to keep in mind. If you have some vector patterns from another source and you want to change it to the colors that you need. That is one of the quickest ways that I know how to do that. At the end, you're gonna save swatches. The group where you just say yes to this and you've got your recolored swatches. I'm just going to undo because I already have them down here. So I wanted to just show you that. And then I want to show you just a really quick layout using a couple of these patterns on another Illustrator document here I've created just some rough shapes. I'm gonna copy this and go into Photoshop and paste. I'm gonna paste as paths. So I've got some rough geometric shapes to work with. So remember when you're working with the pen tool, you have to use this selection tool to do your selecting the E on your keyboard would get you that you can select your various shapes. I'm gonna work with this 1 first, I'm going to make a new group. So what I would do here is CO2, back to paths here makes selection. So it's just going to make a selection of the path Epcot selected. And I'm going to make sure this is a nice pure black. And Phil, Actually I want to select inverse. So Command Shift, I select inverse, and I've created my first mask. I'm going to quickly do that with these other two. And I'm going to have separate groups here. We'll see in a minute how that is useful to us. Now I can eliminate my paths here. It's going to select that and delete. Go back to my layers and I've got these shapes. They're visible at the moment. But if you go with each of the masks, you'll see that those shapes are there. So now I'm going to quickly just grab a few textures with each of these goods, select all and copy into my document and go into each of the layers, bilayer groups that I've created and then just fits my extern into the mask. Color is wrong, but we're going to change that in a second. And what the mascot does is it helps me to just have a very simple shape that I can fill with my pattern instead of cutting my patterns directly there, fully editable there, so it's non-destructive. The whole layer that I copied is there. So find the fastest way to apply the color is to just grab a couple of Swatches that I've made here in Illustrator. I've got them in here now. And what I can do is just sample from them. So I've just Option click. I'm on my bucket tool, go into whichever layer I'm wanting to recolor, create a new layer, fill it with the color, and then use color as the blending mode. So I'll show you that real quick on one of these other layers. So this is currently the steep kinda teal green. Add a new layer, I'm going to make badly or yellow and in order for it to blend Falco down to color. And you can see that it has applied by yellow over a color that was there. So you might need to make adjustments. It depends what you're looking for as far as your overall look of your design. I'm okay with keeping some different tons of that yellow. So these are shades of that yellow. You just increase the contrast on my original pattern there. So there's that one plus one and wanted to do in gray. And I'm just gonna select that one and drag it into this leader. And so I've got four nice shapes to work with. Now at this point, you can keep them as masks if you want, but you can also apply the layer mouse. So often what I'll do is I'll take these, put them into a group, duplicate that group command J, hide all that other stuff. And then what you wanna do is flatten those two. So I used to just do a really quick Command E on all of these command E, E, E, E. And then you can control-click and apply layer mask on each of them. So apply layer mask. Oops, make sure you click on the actual mask to apply it. And now these shapes are completely independent. They don't have the extra supper in this case because I didn't have it cut off, so I'll do that. But there's no mask or anything now they're just the independent layer. Now, RGB mode doesn't give you previews over here, so I'm going to just change to CMYK, not merging. And now you can see these produce really nicely over here. So you can then just do some messing around with your shapes in your positions. I'm gonna do that in a timelapse and then I'll come back to you and we're going to add some of the quick patterns that we made in Illustrator. And then last but not least, let's pull in one of our textures. Not sure which one I want to use here. And we'll try this one. Select all copy. And I'm not even sure what I want. But let's just met with pasting it and just applying some kind of a blending mode and see how it does with this. You know, this is where you could always go back to your actual masks to have some fun with or just really quickly, I'm going to use my magic wand to do a really quick elimination of all of the extras isn't the ideal way to do it because you can't actually move that around now. It's actually cut to that cheap. But just to make a long story short and to show you some of the ways that you could use your textures. This is just one of the ideas. This one I'm just quickly placing in the back and I'm going to use my lawsuit tool with the option key held down to create a basic geometric shape, Select Inverse delete. And what will be left is just a sheep that I can position and just have as part of my composition. So lots of ideas. You can go back to my other classes, to the lucrative wall art classes and get some ideas for this. I think I would probably go in on each of these shapes and apply a rough edges filter. And you can see here, and what that's done is it just has added back and go through and do that on each of your shapes. It's really quick when it's an action. So all of our layers are a lot more organic looking. And you know, you can use these masks that were generated to also recreate that group mask that you had originally. You can grab that mask and put it onto that layer. This is still inside it. And so then you could take one of your other patterns and paste it into this group. Along with this, let's drag that in there. And this one is now being shaped exactly to the original underlying shape because of the mouse go that we borrowed. So that mouse could then be for that layer, could then be blended. And you can get some pretty cool and fun effects that way as well. So just a couple of little ideas for you there. And yeah, I think that kind of wraps up our class today. I'm a Pantone colors of the year. I really hope you've enjoyed this and we'll do some experimenting with these. If you do, please post them here. I'd love to see them. Alright, I will see you in their app. 5. Outro and Conclusion: I guys, like I promised, it was a short class. What we can take from this class is that both the yellow and the great work perfectly together. What a great symbol for this time in our lives. So what do you think of the two colors of the year? What I think is really cool is how the two colors can come together to support one another. The grey is rock solid and the yellow is just so optimistic, is definitely a message of strength and positivity. The happiness and fortitude. As people look for ways to fortify themselves with energy, clarity, and hope to overcome all this uncertainty that we've been feeling. And 20-20, these two colors are perfect, bright, cheerful, yellow, and solid, dependable gray to me, both of the colors are about nature, sunshine, soft bark on the trees or warm pebbles on the beach. It give me that feeling of composure and real resilience. And that's what we need for 2021. If nothing else, you've been given a few minutes of sunshine taking a look at all of this lovely art and decor. If you're looking for additional resources, definitely check out my two sites on Pinterest. One is called the Lorentz art, Ilaris and aspirin, and the other one is called teacher Dolores. Now Sprint. Also take the time to join my mailing lists. A shop dot Dolores Hart dot ca. I've got an artist's resources page there where you can download some free products. Also check out my stores. I've got one ensemble.com, red bubble societies six, and art of where hearing canada. Thanks a bunch for being here with me today. I'll see you soon.