User eXperience Design with Scrum – Overcome identified challenges of UX designers | Will Jeffrey | Skillshare

User eXperience Design with Scrum – Overcome identified challenges of UX designers

Will Jeffrey, Professional Agile Coach

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15 Lessons (42m)
    • 1. A Challenge for UX

      2:32
    • 2. What is UX Design?

      4:01
    • 3. Agile Rarely Trains on UX...

      3:18
    • 4. What Is a Scrum Team?

      1:49
    • 5. UX Designer Within Scrum Team

      1:49
    • 6. UX Design & Scrum Process

      1:31
    • 7. How to Fit Design Into the Scrum Process?

      1:08
    • 8. > Google Design Sprint

      5:05
    • 9. > Lean UX

      5:11
    • 10. > Agile UX

      4:02
    • 11. > Final Words

      0:27
    • 12. Role of UX Designer in Scrum Team

      2:15
    • 13. Problems Faced by UX Designers

      3:33
    • 14. How to Meet These Challenges

      3:56
    • 15. Conclusion

      0:55

About This Class

Shifting from traditional product-development processes like Waterfall to modern Agile frameworks such as Scrum can be a challenge for UX.

We must learn a whole new set of nomenclature, adapt to new timeframes in which to complete our research or design work, and step outside of our comfort zones to collaborate with cross-functional partners, many of whom we’ve never worked with before.

Once we start making these changes, we quickly realize there’s a lot more to Agile than simply working in time-boxed sprints.

Unlike Waterfall, Scrum has many recurring meetings that are typically referred to as ceremonies, including daily standups (also known as daily Scrum), backlog refinement (also known as backlog grooming), sprint planningdemos, and retrospectives.

As UX people move to Agile, they may wonder whether they need to attend each ceremony and what they should do to adequately prepare and participate.

Integrating UX design within Agile is a real challenge, and several approaches are available:

  • Some of them state that it is better to run a separate design sprint along with development sprint. And this design sprint should go ahead of development sprint.
  • Few are in opinion of running a design sprint parallel with development sprint.
  • And few others are in favor of an integrated sprint where UX designers, developers and testers work together as a scrum team.

This course mainly focuses on the last approach, integrated sprints, that works really well in many aspects:

  • “Being part of a scrum team, developers, testers, and UX designers can better contribute to complete their tasks in a sprint, and hence produce a quality product.”

However, there are few challenges a UX designer face while working in an integrated scrum team.

This course lists these challenges along with few recommendations that can help to overcome these challenges.

What you will learn:

  • How to include UX into Scrum?
  • What is the UX designer role within a Scrum team?
  • How to maintain open communication?
  • How to influence product success?
  • How to productively contribute to the team?

NB: Much of the discussion in this course will focus on the Scrum framework for Agile, but many of the concepts can be applied to other Agile approaches as well.

Related course:

Resources:

Transcripts

1. A Challenge for UX: shifting from traditional product development processes like waterfall to modern, agile frameworks. Such a scrum can be a challenge for you. X. We must learn a whole new set of nomenclature, adapt to new timeframes in which to complete our research or design work and step outside of our comfort zones to collaborate with cross functional partners, many of whom we've never worked with before. Once we start making these changes, we quickly realize there's a lot more to agile than simply working in time box sprints. Unlike Waterfall, Scrum has many recurring meetings that are typically referred to his ceremonies, including daily stand ups, also known as daily scrum backlog refinement, also known as backlog grooming, sprint planning demos and retrospectives. As you X people moved to Agile, they may wonder whether they need to attend each ceremony and what they should do to adequately prepare and participate. Integrating UX design within agile is a real challenge, and several approaches are available. Some of them state that it is better to run a separate design spring along with development spring, and this design sprint should go ahead of development. Sprint fewer in opinion of running a design sprint parallel with development. Sprint and few others air in favor of an integrated sprint where UX designers, developers and testers work together as a scrum team. This course mainly focuses on the last approach that works really well in many aspects. Being part of a scrum team developers, testers and UX designers can better contribute to complete their tasks in a sprint and hence produce a quality product. However, there are a few challenges a UX designer face while working in an integrated scrum team. This course lists these challenges along with few recommendations that can help. To overcome these challenges, you will learn how to maintain open communication, influence products success and productively contribute to the team. Much of the discussion in this course will focus on the scrum framework fragile, but many of the concepts can be applied to other agile approaches as well. 2. What is UX Design?: what is user experience design User experience Design is the process designed teams used to create products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability and function. What you X designers do goes beyond you. I design user experience. Design is often used interchangeably with terms such as user interface, design and usability. However, while usability and user interface you I design are important aspects of UX design, they're subsets of it. UX design covers a vast array of other areas, too. A UX designer is concerned with the entire process of acquiring and integrating a product, including aspects of branding, design, usability and function. It is a story that begins before the device is even in the user's hands. As, says Don Norman, the inventor of the term user experience, no product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service from initial intentions through final reflections from first usage to help service and maintenance make them all work together seamlessly products that provide great user experience. For example, the iPhone are thus designed with not only the products consumption or use in mind, but also the entire process of acquiring, owning and even troubleshooting it. Similarly, UX designers don't just focus on creating products that are usable. We concentrate on other aspects of the user experience, such as pleasure, efficiency and fun to. Consequently, there is no single definition of a good user experience. Instead, a good user experiences one that meets a particular users needs in the specific context where he or she uses the product. As a UX designer, you should consider the why. What and how have product use. The UAE involves the users. Motivations were adopting a product, whether they relate to a task they wish to perform with it, or to values and views, which users associate with the ownership and use of the product. The what addresses the things people can do with a product its functionality. Finally, the hound relates to the design of functionality inaccessible and esthetically pleasant. Way UX designers start with the why before determining the wood and then finally the how in order to create products that users can form meaningful experiences with in software designs. You will need to ensure the products substance comes through an existing device and offers a seamless fluid experience. UX design is user centered, since UX design encompasses the entire user journey. It's a multi disciplinary field. UX designers come from a variety of backgrounds, such as visual design, programming, psychology and interaction. Design to design for human users also means you have to work with a heightened scope regarding accessibility and accommodating many potential users. Physical limitations such as reading small text. Ah ux designers. Typical tasks very, but often include user research, creating personas, designing wire frames and interactive prototypes as well as testing designs. These tasks can vary greatly from one organization to the next, but they always demand designers to be the users advocate and keep the users needs at the center of all design and development efforts. That's also why most UX designers work in some form of user centered work process and keep channeling their best informed efforts until they address all of the relevant issues and user needs optimally 3. Agile Rarely Trains on UX...: agile is not easy for you Ex. Here are three reasons why agile methodologies are focused on developers. They grew out of programmers attempts to solve common pain points experienced during big software development projects. Notoriously, the agile manifesto did not include UX people. Nor did it account for the time resource is and research that UX professionals need in order to create excellent designs under a natural paradigm, the entire team works on the same elements of a project simultaneously. In order to avoid throwing it over the wall, I e. Handed off from one team to another waterfall style. The work is done in sprints, commonly two week periods, when the team focuses on certain features and then moves on. As a result, designers air under enormous pressure to create, test, refine and deliver their output un realistically, fast and with little of the context and big picture thinking that suits consistent user center designs. The two weeks prints can force tunnel vision on the design team, who may be so focused on a particular feature of the users story at hand that they may ignore the large scale product and design implications such as integration or user interface architecture. The absence of explaining UX and their processes for Majal training and books has lead teams around the world to exclude or minimize the involvement of specialised product designers. When you incorrectly imagine that you extra straws boxes on pages, it's easy to assume I can do that job Like so many American Idol, Audition is air. Sure, they're the best singer on the planet. Most product managers and engineers self assessed as being great at you X. This normally means they believe they are greater laying out screens. But in fact, ah UX specialist would not see a developer who makes wire frames as someone who should be given ux tasks. Books on Scrum suggests that if Aux Specialist becomes a bottleneck, she should train on you ex rolls to do her job. This type of decision is rarely suggested about other roles in software development. Nobody would want it on trained or inexperienced developer to do the coating even after a boot camp or reading a book about programming. We would never suggest that if a developer becomes a bottleneck, she should train the project manager to do some coating hiring managers who incorrectly believe that you X is an artistic job. Hire artists to do you x work. There is no educational overlap between a degree in you extent and you I natural talents often don't overlap someone great at you. X might be a poor artist and vice versa. Hiring for you ex you I often delivers you a great artist with minimal UX experience, expertise, process or education. Those looking only at the bottom line would love to slash the budget by giving you X tasks to individuals who might lack UX education, experience, expertise, skill or natural talent. But this is short sighted and can lead to poor productivity, efficiency, culture, product and customer satisfaction. 4. What Is a Scrum Team?: what is the scrum team? According to the Scrum Institute, a scrum team is a collection of individuals working together to deliver the requested and committed product increments. A scrum team has three roles team members, also called Developer, scrum master and product owner. There is no restriction on number of these individuals in a team on ideals from team contains 79 members. However, this can vary depending on requirements. Usually a deaf team has one tester, one UX designer and multiple developers. The scrum team is a self organized team and is responsible for completing the tasks they picked up in a sprint. Product Owner is the person who gives direction to the team towards Reichel. He takes care of product backlog and it's prioritization, user stories, grooming and sprint start end. He is available for his team to answer their queries. A product owner holds the product vision in its business value and industry and conveys this vision to the team through product backlog. He represents the customer for his team. Scrum master is the person who looks after the team and shelters it from external interruptions. He is the scrum coach and facilitates the team to focus on their goal within a sprint scrum has certain events that need to follow, including product backlog, grooming sessions, planning meetings, daily scrums or daily stand ups, Sprint reviews and retrospectives. All team members, including product owner, participate in these events. 5. UX Designer Within Scrum Team: being part of a scrum. Team developers, testers and UX designers work together. It is important to keep UX work ahead of developments so that things do not get delayed in a sprint. This makes the role of UX designer very critical. He has to provide required you I artifacts to team before they start implementing the you I within team developers can easily approach you ex member and ask him about any missing part of design. If a developer needs clarification on a design for a user story, they're working on them. The designer should stop their work on the next spring and focus on the current sprint. In this way, the designer is both looking ahead and staying focused on the present. Likewise, it's a good rule of thumb to have a developer in the meeting when you x deliverables are being discussed so that they can review and give their insight. UX Member can review the implemented work at run time in any suggested changes are easier to incorporate. An implementation tester can communicate UX designer about the designed you and right effective test cases by referring the design work. He contest the implementation and convey his concerns to developers and UX desire at the same time. Hence, a scrum team sitting at one place works to improve product quality with better communication between U Ex member tester and developers. A technique for better collaboration and scrum model is Community of Practice Cop, which is a platform to share knowledge and defined guidelines related to a common interest . You ex cop helps all UX designers to maintain a consistent design standards among all teams . 6. UX Design & Scrum Process: since the Sprint will focus on the creation and implementation of a product which requires extensive coding, you might be wondering, How can design and development work hand in hand using scrum? Wouldn't they need to have all the you I assets and information before they can code? The product owner will have created user stories for the developers on the team. If one of those user stories is create log in page, then the developers will need to have all the requirements and assets like mockups and prototypes needed for those particular user stories. Since the UX design work has to be completed before the Sprint begins, you and UX designers should work ahead of any sprint cycle before a developer begins to work on a user story. That user story has to be designed, tested and research weeks, if not months, in advance. If the developer doesn't have all of this information at their disposal, it's unlikely that they'll be able to complete the work in a two week or four weeks. Sprint You X and you I designers have their own workflow, which is made up of gathering requirements, brainstorming and ideation research. Why're framing and prototyping testing. The Sprint relies on these elements being done in advance, and as a result they can't be done concurrently with development. 7. How to Fit Design Into the Scrum Process?: it going to be tricky to find out where design fits into the scrum process, the debate rages on as to whether or not designed should even be incorporated into agile sprints. Thankfully, there are a few different workarounds which may or may not work. It ultimately comes down to what kind of organization you're in. UX design and scrum may not be a marriage made in heaven. Both are needed in organizations which aimed to create successful products with awesome user experiences. Since scrum can be suffocating for a design team, it would make sense for you. I ux designers to introduce design thinking into the mix with agile methodology, even though they're distinct schools of thought. They share many commonalities, such as collaboration and empowering people to do what they do best in the most efficient way. I will give you a walk through of three existing approaches 8. > Google Design Sprint: Google Design Sprint Google has a design sprint kit, which can be used to bring a design thinking framework into your scrum process. There are templates and frequently asked questions to give you an idea of how to get started. How does a design sprint work? In order to run a successful design sprint, you need three basic ingredients. Ah, well defined challenge. A successful design Sprint cannot start without a clearly defined challenge. The challenge determines the scope and the goal of the design. Sprint. Let's say you have a SAS product where you offer a free trial period, but you struggle to convert trials into riel customers. In this case, your challenge could be this. How might we improve the experience during our 30 day trial period? To successfully convert more leads into paying customers a multi disciplinary team, you need a cross functional team of ideally 6 to 8 max, 10 participants that air motivated and bring all necessary skills to tackle the challenge. If you take the challenge from above, a good team should certainly include the product owner and people from marketing and sales , but also a designer and people from in the development and customer support team a strong facilitator because the design sprint processes super packed with fast moving exercises, the success of a design sprint greatly depends on a skilled facilitator. They will do the preparations, lead the team through all tasks and God discussions and team decisions. The facilitator should therefore be someone who not only has experienced with the design spread but also great communication and team management scales. Here is what happens during the different days and faces Monday understand the first day of the design. Sprint is all about understanding the challenge and exploring the problem. This involves mapping out the customer journey and conducting expert interviews Tuesday i d . Eight. Once the team understands the problem, it's time to generate solutions through a series of creative exercises. Each participant will first create a bunch of potential ideas and finally come up with their own concept sketched on paper Wednesday, decide the team votes and decides which concept will get prototype. This can be one solution, but more often than not, it's a combination of the best parts of multiple ideas. Thursday prototype the team will create a high Fidelity prototype from the final concept and prepare the user tests for the next day. Friday test On the last day of the design sprint, the team will present the prototype to five users to gather their feedback and ideas. At the end, the team knows exactly how to move forward. Depending on the feedback of the users, there are different outcomes and ways to proceed after the sprint. If the feedback was great, the team can often use the prototype to get down to the details, defining requirements and preparing the implementation. If you get mixed feedback, you can run a second design sprint to integrate on your designs and conduct some more user tests. Sometimes the design sprint can reveal that you are on the absolutely wrong track. In that case, be happy that you didn't invest more than one week and move on. Don't flow down the waterfall. A common misconception when using design sprints within an agile framework like scrum is that people expect the design sprint to deliver a bunch of pixel perfect designs that they can raw feed to the development team for implementation. But this is not the intention of a design sprint and is dangerously close to a waterfall mindset. Completing the design phase before the implementation begins. The designs that come out of a design sprint are prototypical and will therefore most of the time not be ready for development at all. They will often be incomplete and contain a lot of faked or elements to omit details of application behavior. This is because a good prototype is built to test a set of clearly defined hypotheses and will leave out anything that is irrelevant to this test. Google has a design sprint kit which can be used to bring a design thinking framework into your scrum process. There are templates and frequently asked questions to give you an idea of how to get started. A scrum master will be able to get their head around the concepts of the design sprint in no time. Basically, the process works like this. I run a design sprint, sent your challenge, gather the team and run a design sprint. When should you run the sprint? There are many cases where design sprint can be helpful in a scrum project, and also many where they're just overkill derive user stories. After completing the design, Sprint used the prototype and feedback to systematically derive user stories from it. There is no real best practice for this, but we find users. Story Mapping by Jeff Patton The perfect way to bridge the outcome of a design Sprint. Run your scrum sprint. Take the derive user stories and plan your sprint backlog as usual during the scrums sprint , the team continues the prototype created during the design sprint to integrate and create detailed interfaces for the various user stories. This requires the development and design team toe work closely together. 9. > Lean UX: lean ux. What is it? Lean UX is focused on the experience under design and is less focused on delivery bols than traditional u X. It requires a greater level of collaboration with the entire team. The core objective is to focus on obtaining feedback as early as possible so that it can be used to make quick decisions. The nature of agile development is to work in rapid iterated cycles, and lean UX mimics these cycles to ensure that data generated can be used in a generation. In traditional UX, the project is built upon requirements, capture and delivery Bols. The objective is to ensure that deliverables are as detailed as possible and respond adequately to the requirements that are laid down at the start of the project. Lean UX is slightly different. You aren't focused on detail delivery. Bols, You are looking to produce changes that improve the product in the here and now essentially to mold the outcome for the better. This works in practice by ditching requirements and using a problem statement, which should lead to a set of assumptions that could be used to create hypotheses. What is an assumption? An assumption is basically a statement of something that we think is true. They're designed to generate common understanding around an idea that enables everyone to get started. It is fully understood that assumptions may not be correct, and maybe change during the project is a better understanding develops within the team assumptions air normally generated on a workshop basis. You get the team together in state the problem and then allow the team to brainstorm their ideas for solving the problem. In the process, you generate answers to certain questions that form your assumptions. Typical questions might include Who are our users? What is the product used for? When is it used? What situations is it used in? What will be the most important functionality? What's the biggest risk to product delivery? There may be more than one answer to each question That leaves us with a greater number of assumptions that it might be practical to handle. If this is the case, the team can prioritize their assumptions quickly following their generation. In general, you would prioritize your assumptions by the risk they represent. What are the consequences of this being badly wrong? The more severe the consequence, that higher the priority, the level of understanding of the issue at hand, the less you know, the higher the priority. The hypotheses created in lean UX are designed to test our assumptions. There's a simple format that you can use to create your own hypotheses quickly and easily. An example. We believe that enabling people to save their progress at any time is essential for smartphone users. This will achieve a higher level of sign up completions. We will have demonstrated this one. We can measure an improvement of the current completion rate of 20%. We state the belief and why it is important and who it is important to. Then we follow that with what we expect to achieve. Finally, we determine what evidence we would need to collect to prove that our belief was true. If we find that there's no way to prove our hypothesis, we may be heading in the wrong direction because their outcomes are not clearly defined. One of the big advantages of working like this is it removes much of the I don't think that's a good idea and political infighting from the UX design process. Every idea is going to be tested in the evidence criteria clearly determined. No evidence. Then it's time to drop the idea and try something else. If everyone could understand a hypothesis and the expectations from it, they tend to be happy to wait to see if it's true. Rather than passionately debating their own subjective viewpoint. The minimum viable product, M V P, is a core concept and lean UX. The idea is to build the most basic version of the concept as possible tested and if there are no valuable results to abandon it, the MVP's, which show promise can then be incorporated into further design and development rounds without too much hassle. This is a great way of maximizing your resource is and one of the reasons that it works so well with agile development. It allows for a lot of experimentation with no sacred cows. Use a research and testing by the very nature of lean UX are based on the same principles as used in traditional UX environments. However, the approach tends to be quick and dirty. Results need to be delivered before the next agile sprint starts, so there's much less focus on heavy duty, meticulously document outputs and more focus on raw data responsibilities for research also tend to be spread more widely across the whole team so that there's no bottleneck created by having a single UX design resource trying to get the whole job done in tight timescales by themselves, this often gets development. Resource is to do hands on you ex work and increases the level of understanding and support for U Ex work within the development team, too. 10. > Agile UX: agile UX embraces the key principles of agile software development reframed in the context of design activities. Designers work in continuous collaboration with team members, integrating customer feedback and change with each generation on the project. Activities at each product iteration stage may evolve or enhance the look and feel of the software product, so designers are a crucial element of the agile team. No one works in a vacuum. Developers and designers work together to build a cohesive product. The design of the software evolves in tandem with subsequent iterations as opposed to being applied to the product is a pre development activity to mitigate knowledge gaps that may arise from the transitory nature of project specifications, Constant contact and design review meetings are held to keep in sync with product iterations. The following tips may help you in introducing and integrating agile methods to your current UX design. Workflow, learn familiarise your team with agile lingo prior to interfacing with or joining an agile team. It will eliminate distress caused by lack of understanding of words like sprint backlog etcetera adjust agile and agile. UX design is not a one size fits all methodology adjust details to fit your organization rather than impose, clear, agile, just for the sake of it. Eatery designers by nature are taught to think bigger, picture and off and strive for perfection. Remind them constantly. That agile UX design is incremental and they should work, iterated Lee. Since agile UX design is somewhat of a departure from the traditional UX design methodology , it may be useful for everyone in the production team project managers, designers, developers and so forth to take part in training or self study to familiarize themselves with the fundamentals of agile, agile teams may throw around words such a sprint backlog and burned down chart, not rocket science terminology by any measure that may cause initial confusion. For the uninitiated, being on the same wavelength will help your team communicate and produce great software together. Agile is not a one size fits all methodology in the real world, specifics and needs vary by organization. That is why there are many agile frameworks right now. Once you have mastered the fundamentals of agile, you should tweet confined tune processes to suit your needs. For example, your company's culture may not be naturally collaborative in nature. In another words, a lot of work is done in silence. Or perhaps your team includes members who work remotely and distributed teams, which means some tweaking to the processes needed to be effective. Both these cases will present unique challenges and require adjustments. Designers by nature are taught to think bigger picture and often strive for perfection on the get go agile. UX design reminds designers that product development is incremental. We should anticipate an embrace, feedback and constant product changes as a catalyst for progress as opposed to a hindrance or nuisance. Angela Methods and effective team dynamics in general rely quite heavily on effective communication. The good news is that with the right set of tools, anything is possible, even effective collaboration between designers and developers. Agile UX brings agility to UX design and by bringing UX design to agile, it makes the process more flexible by allowing designed to work on Sprint's in advance. Agile UX won't work if you have a scrum master who's too stuck in the rule book. Teamwork is essential. Designers, developers, managers and stakeholders will need to collaborate throughout the design and development process as this is the key to effective, agile UX 11. > Final Words: for Scrum and UX designed to work well It's important to have designed work on Sprint's in advance playing adequately. Pick a method that's adaptable Have a scrum master who is open to change have a developer present during ux deliverable discussions. 12. Role of UX Designer in Scrum Team: what is a UX designer Dio? He defines use cases and starts designed work by involving required stakeholders, including product owner and members of his scrum team. It is important to empower the role of UX designers so that he could make sure the desired implementation of the design features. UX Designers should also take ownership of design work and provide all required artifacts and specs to development by following the defined standards. You X Member is part of you x Community of Practices. Seop, which works, likes a virtual group where all UX designers collaborate regularly and share information, improve their skills, define and review standards and guidelines, and ensure consistent design work among all scrum teams. It is the responsibility of U Ex member to consult with you ex cop for necessary coordination and help and bend your UX designer in the agile team. She should attend. Release planning daily, stand up retrospective and every meeting where you X might be discussed allow you X to estimate their time during release planning so that there are no surprises about the timing UX tasks will require don't make decisions without them after you X has had their long runway if it was required for this feature or product of best practices to have you XP two or more sprints ahead of engineering, you ex con's sprint, along with you get plenty of tech stories or fixing of TechNet into the backlog. That way, if you excess creative and psych lickle process runs later requires more sprints, Deb's can truly be agile. Instead of waiting for you ex, they can switch to some low hanging fruit that product or engineering has prioritized. If you're UX designer is what's known as T shaped meeting. She has also qualified an excellent research, testing and other UX subspecialties, then make sure she is not accidentally a bottleneck by being assigned to too many projects . 13. Problems Faced by UX Designers: being a single member from you. X Group UX designer in a scrum team sometimes starts getting influenced by other team members. And if the UX designer is a junior member of the team, then it makes difficult for him to stand for his design opinions. Let's discuss what challenges a UX designer has to meet. Influence of senior members. A scrum team mostly contains developers, and most of the time Scroll Master is also from Development Team. These senior developers sometimes try to influence the design created by U Ex member. They're in majority and can enforce their developer oriented approach in design work. Lack of technical knowledge. UX designers likes technical knowledge of the product. He is not much aware of the technology being used to implement the product. A developer can easily state that the design laid out is not supported due to technical limitations. The U Ex member starts looking for other options to design the same feature, and this can sometimes results in the compromise on the user experience. Maintain good relationship and team. The U ex member is part of scrum team. He sets works, eats along with team members. It is a challenge for him to build good relations within team as well as forced them to implement that defined experience. A good relationship sometimes makes his job easier, and sometimes it makes difficult for him to convince other members lack of ownership by team. Since scrum team mostly contains developers, they don't have much understanding of user experience and its importance in a product lifecycle. That's the reason that they don't own you. Ex member in his work If you ex member is working for more than one team, then this problem becomes even more severe. Shared you ex member. The sharing of a member among multiple teams is highly discouraged in scrum model, but still this practice is being followed at various places. If AUX Member is shared among multiple teams, it is difficult for each team to own his responsibility. Also, you ex member does not fully participate in events of each team. This can increase the distance between you ex member and his teams, which results in delayed work and lack of trust, quick delivery of UX work and sprint. If design working, its implementation is done in the same sprint, then you ex member needs to provide required you I artifacts to development early in the sprint so that they can work on its implementation and testing for new features. It is not possible for you ex member, to understand requirement, create design, get feedback, finalized options, prepare specs and coordinate with developers in the same sprint. Here is the list of six challenges that a UX designer face in a scrum. Influence of senior members. Lack of technical knowledge. Maintain good relationship and team. Lack of ownership by team shared you ex member and quick delivery of UX work and sprint in the next section. Few recommendations air provided to overcome these challenges. 14. How to Meet These Challenges: UX designer is a role that should have extensive knowledge of product he is working on. He should be aware of all features and they're needing the product he needs to get clear understanding of product. It's use cases and user flows on Lee. This way he can confidently present design work to his team and other stakeholders. UX Member requires to learn UX skills that help him to produce good quality work. The training of aux members responsibility of other members of the U X Group. Sometimes there are managers Lead rules in scrum model whose responsibility is to train people of a certain domain. For example, a U X lead takes care of you ex members. Nourishment and growth UX member should learn all standards, guidelines and trends being followed within the organization. All you ex members air part of you ex cop. This is a virtual group where you ex members meet and decide about standards and trends they follow in design tasks. They review the you I work being done within scrum teams and suggest possible improvements . Trading of team members is also part of cop UX members should actively participate in cop meetings. This will help them to grow and stand out in you X field and make effective communication within their scrum teams. You X member and developers need to have a good relationship. You ex members should not be given the direction of UX work by developers. Neither you ex member should ask developers to implement anything without doing proper user research. The whole team needs to work together to improve the user experience of the product. If there are problems that you ex member is facing while working on his tasks, then they should be resolved within team. It is responsibility of U ex member to take part in teams activities and do not stay away since he has no idea of development. This will help him to know about technical limitations that a developer may encounter while implementing the you I. The purpose of sitting the whole team together is to learn from each other. Shared ownership and responsibility is desired among team members of a scrum team. Sharing a resource across multiple teams can affect productivity of the resource. Also, it may impact transparency, which is a key rule of scrum if there is no other way than all assigned tasks and responsibilities of shared resource should be clearly visible to all related teams. To make sure on time delivery of design tasks within a sprint. It is an ideal approach to keep design work one spring ahead. You X Member needs to actively participate in grooming of user stories and definition of you. I UX designer can finalize layout and user flow one sprint before the actual sprint Final Design inspects can be prepared in the same sprint as development takes time to reach the final theme and design. Developing a user experience to the level of customer satisfaction is not a single person or teams responsibility. Instead, it is a company's vision from CEO to management, product owners, scrum masters and team members. All should learn the importance of user experience in a product's life cycle and how it impacts their customers. This will help you x activities and members to attain a strong support from senior members in the organization. Let's review the seven ways to meet UX Design Challenge. Strong knowledge of product proper UX training effective you ex cop team ownership and support Avoid. Sharing of resource is keep you X work one spring ahead and lastly, have aux vision and companies level 15. Conclusion: scrum is a methodology that has proven itself best for software development. Difference from leading names and industry. Have provided detailed rules and training for inspiration and guidance of organizations that help them to follow scrum model and build successful customer products. UX designer is an important role in scrum that should be empowered and facilitate to an extent where he can perform his best to provide intuitive user experiences to their products. I hope you enjoyed this course and it will help you overcome challenges of UX designers.