Turn Your Passion to Profits using the Adobe Design to Print Extension | Delores Naskrent | Skillshare

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Turn Your Passion to Profits using the Adobe Design to Print Extension

teacher avatar Delores Naskrent, Creative Explorer

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

8 Lessons (52m)
    • 1. Intro Create using the Adobe Design to Print Plugin

    • 2. Overview of the Design to Print Plug In

    • 3. Introduction to the DTP Interface

    • 4. The Online Interface

    • 5. Lesson 4 Create Template Items 2 Methods

    • 6. Lesson 5 Organizational Insights and Stats Analysis

    • 7. Lesson 6 Greeting Card Setup

    • 8. Outro

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About This Class

As designers, we channel our creative energies towards making a living. We are always subtly trying to influence viewers to be favourably inclined toward buying either a product we create featuring our art or clients paying for our artistic skills. Many of us also create art for the simple satisfaction of bringing beauty into the world. And there is nothing quite as exciting as seeing our artwork in print, especially if it is on a physical object made purely for the enjoyment of the viewer. That is my motivation for bringing you this new course, Passion to Profits using the Adobe Design to Print Extension.


“The Adobe Design to Print Extension is a new tool that enables designers to create artwork for printing on a multitude of actual products… available for free download on Adobe Exchange. A new palette enables the artist to select a “blank” product from a catalog (e.g., an article of clothing), and to preview how it will look when their design is printed on it. Familiar Photoshop tools, like placing images, brush strokes, and effects can be used to easily create a beautiful design while simultaneously viewing a visualization of its appearance when printed on the finished product. When ready, the design can be easily published!” -Adobe

In this course, Create Custom Products Using the Adobe Design to Print Extension, I’m sharing everything I’ve learned about using the extension. Design to Print is fully compatible with online marketplaces, and everything can be done from within Photoshop. So, there is no need to switch back and forth between Photoshop and your browser. Once you post your product, it is fully available on the online marketplace. Additional print-on-demand services will offer compatibility with Design to Print in the future, so this is a great time to jump on board!

I’ll show you my step-by-step process, from my tricks to working with the mockups and previews, to creating fully editable text template items both from within Photoshop and again on the marketplace website. You will be surprised how easy it is!

As far as prerequisite skills, I would recommend some knowledge of Photoshop with the goal of wanting to learn additional techniques. In class, we’ll talk about both design and technical aspects of creating compatible image files. I will demonstrate them at a reasonable pace so that it will be easy to follow along. This course is for all levels; I recommend being acquainted with Photoshop somewhat, and, also knowing the basic principles of creating images with text, but most steps are explained very thoroughly. I suggest pausing and repeating sections and possibly even slowing the speed in your browser when trying to work through any difficult parts. Adobe Photoshop is recommended for this class, as that is what is being featured here.

The key concepts I will include:

  • review of the complete Adobe Design to Print Extension
  • methods to edit and deal with specific issues like cropping and other file considerations
  • making editable text templates both in DTP and the marketplace interface
  • organizational considerations like spreadsheets and master files
  • good examples, reference and inspiration for reinforcing the goal

This course is packed with ample amounts of information for you no matter what stage you are at in your career. Let’s set off on your learning journey together with the destination of having you creating beautiful products this week with this class. You can be benefitting from this practical knowledge in your design practice! Having products with your beautiful artwork is absolutely do-able with this small investment of time. Let’s dig in!

Using Adobe Design to Print Extension

This short intro will give you an overview of the class, the Adobe Design to Print Plugin.

Lesson 1: How DTP Works

In this lesson, I will give you a thorough background and where to look for resources for the set-up of your marketplace store. I explain how the DTP interface integrates.

Lesson 2: The DTP Interface

In this lesson, I demonstrate the use of the DTP interface with first steps to preparing a Christmas ornament. I explain best practices for creating a master artwork file. I explain the use of the master template for artwork provided free with the class resources.


Lesson 3: Learning the Online Interface

I will show you how to avoid placement errors and finalize the ornament created in the last lesson. You will have received a thorough walk-through of my entire process at this point. We talk about customizable and fully editable template items online for customers.

Lesson 4: Create Template Items - 2 Methods

There are two methods to creating template items and I will discuss with you the benefits and ins-and-out of both. We will work both with the DTP interface and the online interface at this point.

Lesson 5: Organizational Insights and Stats Analysis

Keeping organized as you upload more and more products to your store is essential. I show you my methods while also providing you with workflow optimization tips and tricks. I explain two of the spreadsheets I have created and have attached for your use.

Lesson 6: Greeting Card Set-Up

We review the process of creating another item from the template choices: a greeting card. This further reinforces all you have learned throughout the class with a more in-depth look at the template items and what works and what doesn’t!

Outro and Wrap Up

We will conclude everything in this lesson and I will share my social media sites.

Concepts covered:

Concepts covered include but are not limited to the Adobe Design to Print extension, design considerations, graphic design, Photoshop editable text and template items, working to create an online store, artist promotion, artist marketing, market research and much more!

You will get the bonus of…

  • approx. one hour of direction from an instructor who has been in the graphic design business and education for over 40 years
  • awareness of multiple approaches to resolve each design challenge
  • handouts explaining key concepts
  • a list of helpful online sites to further your education

Meet Your Teacher

Teacher Profile Image

Delores Naskrent

Creative Explorer


Hello, I'm Delores.  I'm excited to be here, teaching what I love! I was an art educator for 30 years, teaching graphic design, fine art, and theatrical design and video production. My education took place at college and university, in Manitoba, Canada, and has been honed through decades of graphic design experience and my work as a professional artist, which I have done for over 40 years (eeek!). In the last 15 years I have been involved in art licensing with contracts from Russ, Artwall, Studio El, Trends, Metaverse and more.

My work ranges through acrylic paint, ink, marker, collage, pastels, pencil crayon, watercolour, and digital illustration and provides many ready paths of self-expression. Once complete, I use this art for pattern design, greet... See full profile

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1. Intro Create using the Adobe Design to Print Plugin: Hi there. My name is Dolores NASCAR. And welcome to my class, Turning your passion into profits in this class, we're going to take a look at the adobe designed to print software. It's an extension right in photo shop. So, yeah, you don't have to learn. A new program is just a part of photo shop using the adobe designed to print extension, you're gonna be able to upload your beautiful artwork right into your Zazzle store. There are so many products to choose from. It's amazing if you've already been selling on saddle. This is gonna be super easy for you. And honestly, it was one of the quickest extensions for me to learn. I'm gonna walk you through every step. Lesson one will kind of give you an overview of the adobe designed to print extension and how to integrate it into a store lesson to is gonna give you all of the ins and outs of the design to print extension. Less than three is going to be a review of the Zazzle interface and how the two work together in less and four. I'm gonna show you how to make template items that air fully customizable. I'm gonna show you how to make them both in the design to print extension. And with the Zazzle interface, less than five will give you some organizational insights. And then in the last lesson, I want to show you the complete greeting card set up from start to finish. I saw a lot of greeting cards and I sell a lot of ornaments. So these are the two things that I'm going to cover in this class. Let's get started. 2. Overview of the Design to Print Plug In: Hi guys. Welcome to Lesson one. So, like I said, this is going to be an overview of the design to print extension. Let's get started. The first thing that attracted me to the adobe designed to print again was the fact that it was working along with Zazzle and I have been selling on Zazzle for a couple of years now since about 2015 and I do already create everything for my Zazzle store in Forshaw, and I thought, Well, let me take a look at this and just see if there's anything to it. One of the cool things is that Adobe designed to print is free, and it's a plug in, so you use it right from within photo shop. So if you're used to photo shop used to working there to design your creations, then it's just a really easy step. Teoh. Use this plug in so you can create and also preview your artwork, just like you always have. Writing photo Shaw and you can preview them on literally hundreds of products that Zazzle has to offer. Once the designs been published on Zazzle, a customer can select a design and buy it for customizing any products online in this class . I'm going to be showing you how I said that my file so that they could be pretty universal on any shape, almost any shape of product found on Zazzle. I think the most. I maybe do five different versions, and that's only if I decide. Teoh use the artwork on tons of different products. Generally, what I find sells for myself anyways has been the greeting cards and tournaments. So basically this class, it's based mainly in photo shop, so it's a really good course for you. If you've already been defining using for shop so literally, the first thing you need to do is have a store open in Zazzle. It's super easy to Dio, and there are so many Resource is online. I've actually attached a couple of links in the course outline. The basic steps is really just five basic steps that they talk about, and the 1st 1 is just to create an account. The second is to open up a free store and pick a name. The third is to create your design and upload it and post it. And like I said, there's hundreds of products to choose from than you at your title, your description, but in a few key words. And the last step really is just promoting your product and getting it out there. Zazzle handles absolutely everything else. It handles the customers, it handles the production and it handles the shipping, and their products are 100% satisfaction guaranteed. Over the years, I have ordered quite a few different things, and I have never been disappointed with the quality. I saw greeting cards on a couple of other different sites. I've talked about that in my class, the secrets of self publishing, greeting cards. So there's a couple of really good reasons. I'm sure every artist on Zazzle has. They're reasons there are some super successful artists, no doubt about it. I'm probably just middle of the road there, but hey, you got to start somewhere and this is absolutely free. It makes the use of photo show up, and I thought, Well, it's a win win situation. I'm already on Zazzle and I already used border shop. So what's the worst that could happen? So I'm gonna just show you the things that I've learned about the adobe designed to print plug in, give you a few pointers to help you save a little bit of time and get you started using it . It's absolutely free, so why not? 3. Introduction to the DTP Interface: Hi, guys. Welcome to lessen, too. So in this lesson, we're going to review the design to print extension. And then I'm gonna walk you through the creation of a master file that is ideal for uploaded two tons of products. I'm gonna show you how to do it efficiently. I'm gonna do that. Setting up an ornament. Let's get started. I've been Photoshopped here and I want to show you the will be designed to print interface . So that would be this here. When it comes up, it'll be probably right here when you first open. Looks like a little T shirt on a coffee mug and when you double click on it, it will open up. I originally had mine over here. That's kind of where a docket. When I'm working, I will put it over here so that when I'm working on a particular item, I can still view it and publish it and do everything from here. But just to go through it with you, I'm gonna dragon out here. And of course, depending on the size of your monitor, you may be able to dock it right beside whatever item you're working on, it essentially This is what it looks like. So you have the opportunity here, Teoh, you your item white large on the side. Here, it'll show you all of the different views that it has. I saw a lot of these ornaments. Strangely enough, I never would have thought. But at Christmas time, a lot of these ornaments seemed to go. Right now I just want to walk you through this interface. So obviously was something like this. You've got the front in the back and you're able to choose if you want to actually show it on mockup. That kind of has a background times for three or four choices here. And when you want to start a new project, you just come here to new project and you're taken to the main choices. The main departments that they have here for products, that there's a lot of really neat things you scroll through. Let's make this nice and big. You can stroll and just kind of get a good sense of the type of products that they have or you can go in by department. Right now we've got accessories is the category that got baby and kids clothing and shoes, crafted party supplies, electron ICS, home invitations, the stationary. This is one of the areas I use a lot offices, school sports, toys and games and then weddings. I would suggest that when you first get the interface that you really go through and look at some of these categories because it's kind of weird sometimes what they put into a certain category was when I was looking at earlier at home, and it's got pet supplies in it. Then when you go to the pet supplies, there are a bunch of wooden blocks and things, So that's something you might not have been able to find. I would have personally thought that would be in something like home decor, but it wasn't. Now you can also search out a product. So let's say you wanted a tote bag bag total bad enough. Yes, it doesn't come up as a top coach. Why wouldn't that come up? Is tote bag? Whatever. Anyways, there's told, So you could then go in and let's say you wanted to work on a nice large grocery tote. You would just double click on that. And it comes the new project in the window so that's going to replace the one that I was working on. Probably he'll see. So it goes through its process here of creating the actual document for you. And what I really like about the documents is as very clearly marked. What areas? Air printable. What areas are out of bounds? So let's just cancel that guy and go back to this one anyway. So this is the one I wanted to work on because I want to show you a few things for what I'm explaining to you. I can probably do on any one of these. I think I've sold almost every version here, the typical with this heart ornament because I want to show you some of the falls of designing with one artwork to fit several products say so. Here we go. We've got our tournament. The document has shown up in the background here. And like I said, I'm gonna dock this over here so that we've got it in view but off of our artwork area. So from looking at this, you can see all the guys air here, so they've got what they call a safe line here. The green line. You need to work within that area. It doesn't mean you can't have anything printing on the outside of this. For example, if you have artwork that bleeds off the edge, that's totally fine. Within this green area would be the only area that you'd want to put any tax. So I've got an artwork here that I'm going to reach into this heart ornament. I want to show you this document because it's sort of ah master template document that I use whenever I'm designing or dazzle word in places like Society six and Red Bubble. I find that having a document like this makes it really easy to produce as few documents. It's possible toe work with all of the different items that they have. I'll explain a little bit further now. If you were to look at that heart ornament that we're working on, we know that we've got to fit the text within this area. But we definitely want to have a lot of footwork still on the outside, around the lettering. It's really important to keep all of that in mind as you're designing, because when a customer goes to actually order the ornaments, they get a choice of all those different shapes that we looked at at the beginning. So you might set it up absolutely perfectly for one, and then they go to use it on another and it looks absolutely terrible. I'm gonna give you examples of that because it's happened to me. So one of the shapes that was kind of tricky is a star. She and so many people ordered the star shape. I don't know what's up with that, but the people order it and how bad it can look if it's done improperly. So I'm gonna go to this document and I'll walk you through my design Here. You can see that I've got tons and tons of layers here. A lot of what I do is kind of collage work that I experiment with. As I'm creating a lot of times, I'm adding layers and complexity as I go along, like anything else. It's a process. Now I've got some of these items here, like these little graphics that have been created almost like highlights if you call them highlights. But they frame the artwork really nicely and fun, and they kind of work no matter what sort of, ah, layouts that you create with, um OK, so I've been actually leave them in their original positions is what I'm gonna do is I'm gonna flatten. First of all, I'm going to group all of these that create the basic background. So that's this? Could probably go in there, grab that one and put it in. As you can see, I've used this for a couple of different artworks. That's why you've got some other words. Kind of kidding. This flower can go in here too. So now I've got everything. Will background in the folder duplicate that folder, command J. I'm gonna flatten it, Command E. And I'm gonna take this group out the original group that I can drag this entire layer, which is that this is my whole art. We're gonna drag that into my heart ornament. You're going to be humongous. So we're going to scale that down up. Surely. I'm gonna drag it to be at the top of the pile here. I'm scaling it from the left hand corner. There were down. That looks like it's pretty close. 10%. I've done this before, so that's kind of why I knew that I could get a 10% and that it would probably work was going to say Okay there and that will drop it onto the front to take note of these labels here, front and back, and I'll go back. The other document. Just explain a little bit about the file size. So if we look at the image size here, I've mostly got my artwork set up at this size 24 by 24 300 dots or pixels per inch. If you look at this in pixels 7200 pixels wide, that is early, decent size for some of the bigger items that you would see on, Let's say something like Society six, for example, apes or shower curtains. I actually think the shower curtains are 9600 pixels wide. Working from this document, we could scale it up to 9600 and probably still look quite decent on the curtains as faras resolution. So that's something to keep in mind, though, Like if you set up your files, don't start with that teeny tiny file for the acrylic ornamental with a super big file really high resolution. You got your options still open for when you are creating those other items if you plan to you. So I'm gonna hit okay here, like you get this back to my heart ornament and you could see that I've got start work pretty much the size that I need it. So in the next lesson, what I'm gonna do is show you re sizing and viewing. You could see it has popped up here in my preview for my choice, my project choice. And it will automatically update here. My move. Things. You just saw me move it a little bit there. So in the next lesson, what we're gonna do is just really go through the process of re sizing this and viewing our lead lines, etcetera through this artwork to make it a lot easier for us. All right. So I'll see you in the next lesson where we're gonna give that a go 4. The Online Interface: Hi, guys. Welcome to Lesson three. From this lesson, we're gonna take a good look at how the design to print extension works with the dazzle interface. And I'm gonna walk you through all the steps as we finish this Christmas ornament. One of things I like to do is have the lead lines and everything showing as I'm working on my product. So I usually choose the group that I'm working on and then use multiply as the blending mode. You can probably get away with using almost any one of these, as long as you can see the lines as you're working with. Um, I kind of like this one because it just, you know, so clearly shows you what will not be printed. A few things here that I would do. I would first of all, take a look at that background artwork. I like this on the preview. A like the heart. It's lovely. What I want to do is have a little bit more of my background colors, you know, like, great Here, look how colorful this one. It looks so light here. So I'm going to just see how much more of that background I had to work with and actually have lots here, so I'm going to reduce this down, and you could go right up to those red lines. So I'm going to do that because that gives a lot more of my color into my image here. So press OK. Once you get bought, it resized. If in a minute, and you can see over here, it will. Auto update isn't that much nicer. I really like that. I think I wanna pull in a little bit more of these little, um I don't know what to call them. Little dick Orbits or accents, I guess you call them? Yeah, accents. I am still on my move tool here. But when I go to the layer that I want that watch, you know, if you cincy it up here on the control bar when I press the command key, it allows me to auto select. So make sure you're on whatever item it is that you want to select, and then you can pull it in. So I'm just kind of dragging these randomly onto the image area. I'm going to I'm sure make some adjustments, but let me just get them into view first. Look, that guy so he doesn't keep moving on me. You don't want a layer to move. Just lock it over here in the layers palette. And I'm happy with how quickly this does update. And I think that looks super huge. So I'm going to drag in. These guys maybe wrote tables. Can you hear my stomach growling, Growling so low that I can actually hear. And I'm wondering, is gonna pick up on my recording when one of these maybe about here. And then I'm gonna use my last you and just last you some of these and just move them over here. Maybe like this, you could duplicate one of these guys. Maybe this one here is it seems pretty much off screen and position He here and then rotate him a bit. See, I guess at this point I've got a numbering system that normally I would use for my classes here. I usually just save it into the assets of that class, and then I deal with them later. If they are something I am going to wanting to catalog, just option drag. So it was over. I'm just rotating them and positioned, and they're really off to the edge and you can see that they're not in the safe area or there is definitely a possibility that they could be cut off. But I'm not really worried about that. One thing I would worry about, though, is this letter here. I know when you're looking at it in the preview, it looks OK, So I'm not super super worried, but just in case, I'm going to grab that letter and move it down. Now the Yankees three put them in a group. These comprised the whole lettering group here. I had the typeset lettering, which was this one here, and I made a duplicate of it, and Rast arised it so that I could select and colorize the inside of those here for this particular item. I am going to duplicate that layer and flatten it so command, eat a flattened and hide the other one. And the reason I want to do that is because I think I'm going to just tighten up this space in just a little bit. So now I can just select the letter I and it's got all of its color and everything that I'm going to tighten this one up a little bit to know I've got a text lock that I can move altogether. And just to be on the safe side, I'm moving it down a little bit, go a little bit higher. I think it would. Still, even if it was set off slightly and I don't think it will be looking at the preview here. Even if it was cut off slightly, I think it would still read, as on I. Now, one of the biggest mistakes that I see and hey, I've made this mistake before myself is that people want to artists, graphic designers. I guess you say us We would like to make this as large as possible within an area that we think that is safe to print. So something like this. Now, take a look at this preview. This is gonna look awful. This is way too big, way too tight. There's no framing. It's always better to leave a good amount of. I'm gonna call it white space. But it's not white space. It's obviously it's got something in it. But I think that if you look at the preview here, you see the framing around it. That's my two cents worth there. Just a little advice. Okay, so now when it comes to the back, I am going to just duplicate this layer here, so I'm gonna unlock it, man j to duplicate it. And then I'm Boynton's. Just drag that up into that area and you'll see it update here on the back. And for a while, when I first started doing these ornaments, I didn't realize that the backs were printable. In fact, maybe they weren't at the beginning. I'm not even sure, but once I saw that they were printable, I definitely always take advantage of that. Just look how cute that looks with a nice printed background. The one thing I did forget, though, was my little going to duplicate those little marks and drag them in their a swell. That's gonna update in a second because I kind of like those. I think that adds to it. Now, the other thing that I've seen a lot of people do when they order this particular gift for someone is they used this area at the back. Teoh, add some additional text gonna be showing you how to do that. Let's first take a look at that right on this as a website. So I am ready now to upload this. You might want to print this before uploading it. It's up to you how you wanted proof it. I personally print them. Sometimes if I'm a little bit if he about what the positioning is or if it's a new item that I haven't produced before. I'll print them off a couple of times first to see how they look. So I'm ready. Let's just say I'm gonna save it and I'm gonna hit this publish button. And the cool thing is, you know, in photo shop here and we can go straight into travel from here. Now I am going Teoh, do this as a flattened image upload. Gonna talk about object level uploads in one of the upcoming videos. But at this moment, we're gonna do this flattened image upload because I want to show you creating text template item on the back once we're in Zazzle. So here I just hit OK, and it's doing its thing here. You can see it's publishing it says publishing here, and it's going to take US rate into Zazzle automatically. How cool is that? Here we are. And we can now choose to either edit or sell this design simple is that you hit Sell it. You would go through the whole process of naming it, adding your keywords, having a title, adding a description. But what I want to show you now is adding a template item for the back that will allow people to put some print in. You know, I'm thinking medical back, actually, because what I think I should do is flip this all of these little accretive bits on the outside here. I'm gonna move my littering up, and I'm gonna flip the decorative bits on the back side so that the block on this side on the front matches up on the back with black on that side. If you understand what I mean, Let's go back and do that. Before we proceed any further, I'm gonna take these guys. I thought that I would perhaps move these a little bit. And these on this side, the back someone's just flatten it, and I'm going to flip him. I can make sure that that's exactly right. By looking up here and doing minus 100. They're exactly the same now on both sides. And I am going to air on the side of moving that lettering up the other thing. I want to point out. Let's go back. Teoh here and check this out down here. Now, Customer could come in here and transfer the design onto all of these other items. And you see what's happening here without outside edge? Remember when I reduced the size of my artwork? I brought it in to take advantage of the full area of the heart, so I wanted to reduce it down. I should have. Actually, I'm gonna unlock this one. I should have still done it so that all this yucky stuff on the outside is not showing because I don't want a customer to come in. Actually, I'm gonna also changes to minus slips minus 100 that flip setback artwork as well that because when someone receives the heart and flips it over, it'll be a mirror image. And I think I look nicer with the edges lining up to the same color. So this color here will line up to the same color on the front and that would look nice. So I am saved This I'm not sure. See what happens if that updated it published again. Not sure if that would have updated the one that we were working on. Or if that's going to give us a new one. Yeah, it created a new one. So that's that's cool. That's fine. So now we've got the front, the back, and I'm going to refresh here to see if no doesn't seem to correct thes It looks like that hasn't solved our problem with this artwork. We need to cross all of that off. And Crop Tool doesn't seem to work with the template. So what I will do instead is select all on this layer, hoppy. So it'll be only what's visible. I'm gonna delete the layer, and then I'm going to paste it back in. I'm gonna do the same with this one selectable copy, delete the leader and pieced back in, and that has effectively trimmed everything off of the outside their deceased. I move this around that there's nothing left on the outside, so I'm hoping that results are a problem with that weird extra stuff on those alternate items. Let's hit publish here. Go back to safari here. And it looks like it has solved the problem of that extra junk around the outside. It isn't perfect because this is still happening here. So I'm not sure if that's just a glitch with, you know, the transfer of the design. That's something I'm gonna have to look into. But I would imagine that if someone chose this item, they would go into the edit and then just politic enough so that it fits hoops because I should have told the wall would do. And then that worked out. Okay. But I want to go back to my heart because I want to show you how Teoh add a template item here in Zazzle. We could do it in photo shop, a swell, and I'm gonna be showing you that in another lesson. But here, go to edit design. You could do it here. A swell. All right, So I'll see you in the next lesson where we're gonna give that a go 5. Lesson 4 Create Template Items 2 Methods: Hi guys. Welcome to lesson for this lesson is going to focus on the template items were gonna do them both in the design to print extension and I'm gonna show you a swell in the Zazzle interface. That way you'll know how to do it. Either way, let's get started. I guess I'm gonna show you. First of all, how to add the template item in Zazzle itself. We've got the design here. And remember that the back we have a blank area that someone could use to add a special message. We're gonna go to edit the sign and here is where we would add text of some sort. So you see on the side here, right on the Zazzle website, you've got a lot of options for adding limits, adding taxed adding icons, background files and a customer. They hit edit design. Once you offer this up for sale and they hit at it designed, they can add items or change something if there's a template item that is not locked. So in this case, what we're gonna do is we're gonna add a text item and let's make it something like Happy Birthday, whom I love 2020 2020. I don't know what I would add, but let's just say that's it. This is going to be fully edit herbal by the customer. So here you can now go to the side and you can pick this a ton of fonts to choose from. That's one of things that's great about doing it here in the castle site, as opposed to doing it in for a shock is in photo shop. I'm going to explain in this lesson, Iran are limited to the amount of fonts or the specific fought that you use in photo shop at the moment. So let's just choose something we think complements the style of his sign. And you can make adjustments here on color size. Let's try 30. You can brighten up the space and we in the lines. I'm just gonna close that preview for sack. You can reduce the spacing or increase the spacing try. What's bugging me is is 2020 can actually get rid of that. The customer can edit it to whatever they want. Anyhow, I'm just showing you this so that you know how to create a template item that they could edit so that's the next step here. If you scroll down actually down on the bottom here, you could hit more options and then you can scroll down. And there's this selection you could make make this a template object hit the But in there it'll slide over, and now this will remain inevitable. It'll be something that they can edit when they get in here and are buying this from you. I usually label it as something like customizable text or change text here, that kind of thing. The girl amateur will change it or put it all into one word and you could hit done. And now, if someone goes to buy it, that will be available as inevitable area on their gift. Now, when I go to sell it, I always choose the front of the item as my preview. You can choose to put it with a background. In this case, I think I'm still without a background because this is you, too. Christmassy Rather happened a little bit more neutral so they could use it for any season or suggests any season or any occasion. And then here I would hit sell it to log in And here is where I would make my description or write my description. I love us ornaments. I actually feel that the more descriptive words you can use here, the better this at customizable ornament for any occasion customizable wrong. Choose the department that you want yours, Teoh, be shown in. I think I'm going to choose this one. Even though it says Christmas decor, the other one was less appropriate. And then here I would write some sort of Ah, really good description. I've got a document that I use that I have been putting together over the years meeting my items here. I've got descriptions. So let me see if I've actually done this one know me love Mother's Day, some that might be appropriate. So here's when I could use this softly romantic mixed media collage. You can edit a couple things out of it, but at least I've got most of my description there. I'm going to just change that to gift and change the message. Teoh, I love us and you could add more to this. If you want Teoh now we can make this available on all options. Now this is a spot where you might choose to just have on circular items on Lee. I think I've set it up in such a way that it could work on all options. So I'm gonna leave it to all option. I'm going to select an occasion here or an expression I could find love here. A recipient, I would say for anyone. And here you can choose. Think I'm gonna put friend and I have categories that I've created in my store. So I'm gonna add it to my love and carrying. And then here's where I would add the tag. So I'm gonna go back to that other document and see if if these will be appropriate, this one would be great. So I've got as my tags here love general heartfelt love for boyfriend for girlfriend, for husband, for wife for lover Love story. Use up to 10. Make sure you do use all 10. I'm gonna hit add tags. This is General Check this off, which ensures that you have created this product. You're not stealing this artwork for someone else and hit post it. Now you'll see it here in my recently added items. Right? So we've gone through the whole process. And I've shown you how to add the template item once we get into Chazal itself. And now I want to show you how to do it right in for shop. So this is an updated version of the bill be designed to print extension. What this one does is allows you to publish multiple images or objects on each art board. This is called object level. Upload with this each root level group of the art board and be published us a separate image or object. This is what will allow you to create the template objects. The documentation on this is a little bit confusing, and I needed to actually get some clarification by actually contacting them directly. Contacted a Toby about this particular option because I was having trouble creating the template object in order to have the template object work document needs to be what they consider conforming, and this allows it to be published as an object level upload. Remember when we were when we hit the publish button, we were given these two auctions and I chose the flattened image upload. But we can also do this object level upload, so I'm just gonna show you a couple of things with creating a template. And once we create the template and it will be for Texas well, and we'll dio the object level upload. All right, I'm gonna do this as quick as I can because I know this lesson is getting kind of long on the back, which is gonna close this one here. But this back here is where we're gonna be working. And what I want to do here is create a new group and I'm going to call that one text. In order for this to work, we have to put the word check into brackets like this, and then we can create a text object. Now, I suggest that when you create this text object, you go right from side to side on your document because this will be the size of the text, blah. Once it is on this as well Site and you don't want it to be too small. Let's do happy birthday in my love. Now, personally, I would choose another font in this. This is just one of the few that are available that can be set up in photo shop and then recognized on the Zazzle site. More are to be added later. There is a list of fonts that they have currently integrated. It's not a very long list. I have downloaded all those fonts and I've loaded them into a photo shop here so that I have them. But rest assured that the customer could still change this once they are editing or if they're editing on the basil site in the docile editor. So I'm also going to change this to say text and and then let's just try this publish again . Let's save when hit publish. We're gonna leave this as object level up flowed. And now what should happen is that should have remained or should remain eligible. So I'm gonna go to personalize and you can see here that has worked perfectly. And happy birthday. My love has come up. Click here or the client could click here, or you could click here to customize it further. This is where I would choose personally a different font because I don't like this one. No offense, guys, they don't like it. Let's look, that sounds try. Maybe something like this. Nice and bold. You can increase the space between the lines a little bit and yeah, that would work. Adequately. Note that over here, you can also change all your colors. You can rotate it, you can flip it. There's a lot of different things that you can do. You can curve it. I'm gonna leave it playing that you see over here, it still has come up as what we had put on the other document is text again. You could click done and go back and set it to sell. Now, I've already got this one, so I'm off. It's not going to do this again, but it shows you you can do the edible template object either in photo shop itself or right here on this as well. Sites. So you've got two options available. Okay, so that ends this lesson. I will see you in the next one 6. Lesson 5 Organizational Insights and Stats Analysis: Hi guys. Welcome to less than five in this lesson. I'm gonna give you some organizational insights and they're going to take a look at some of my stats for a couple of months. Last year, the Christmas season. And then we'll talk about how to use those stats to decide what kind of things to produce in our store. Let's get started. I'm gonna keep this organizational and statistics part of the lesson a shortened, sweetest possible. I touched on this document earlier, and this is a document that I created when working or reading card universe. And I did this because Greeting card Universe has a lot of hoops you have to jump through. This document has just made it a lot easier for me to stay organized there, uploading this kind of stuff. This information, I decided to create this document in Microsoft. Word is pretty simple. Just a few columns, each of them with the important categories that I needed to have for the greeting card universe website. Once I did this, I found that I went back to this document quite often. But if I was not working with greeting card universe, so I was able to go in here and use some of the key words or the description is just proven to be a really useful document for that. So I would suggest you go ahead and catalogue all your artwork this way. I know at first it seems like it would be such a colossal amount of work. But believe me, in the long run, it saves you a lot of time. I would suggest for sure that you number your artwork. So this column here has the number that coordinates with my artwork file. This has the title. So all of these things are really useful to copy and paste right into that Zazzle site. And I have keywords, and I usually have at least 10 sometimes more. Sometimes they're to do with the occasion the recipient, for sure the sentiment than things like the color. Anything else I can think of adding and a description Now, this is not necessary for a lot of sites, but it can be used on more than one. So I have that There are times when I have messages that the actual message on a document like this so I can grab information from that if I need it often, I will have information that I can use as part of the description. Something like this would be perfect. It's soft, mesmerizing circles. Birthday card sends a fun and playful message, blah, blah, blah. What I've done with most of my descriptions like this is tied in as many of the key words as I possibly can. Anything that would be actually missed is a key word and often help a customer search for your product. That's the key thing is, what you're really trying to do is make it as easy as possible for someone to find your product on a marketplace. So just put yourself in their position. And if you were looking for something specific, let's say you're looking for a Father's Day card. You want it to be funny. You want it to be specific to beer drinking. Dad, I don't know whatever you can think. That's what you would put in if you were searching for yourself. So that's the kind of thing you want to put in your descriptions in order to have it found . That's the key is having it found competing. It gains thousands and thousands of other cards and artists and products. So you really need Teoh be able to be found. And the other thing I also have is this document which is a spreadsheet that I use again. It has all of my artwork, thereby number You could probably copy and paste from one document to the other. This is one of the earlier versions when I was just doing cards. I've got this additional columns here because now I do ornaments I might do tote bags on my dio clock. Sis gives me a really good way to keep track of what artworks I have uploaded. So this document I have in my Zazzle folder the physical printout that I can go and check off and it helps me to stay organized. This is not the kind of thing that you're doing every day. You might not pick this up again to do for a month and a month from now. This dance in the rain art were might not remember that you've Onley done the card. It's nice to know that you've done the card you've done the ornaments, the greeting card, the tote bay, all of the different items you could just check them off. So that's just a little bit of housekeeping. I just thought I would let you know how I stay organized. And the other thing I want to do is just give you a quick look at my stats. Just hop over to the spousal site and I'm gonna show you that, and we're going to just review a couple of things here. You can take a look at the history and it will show you what kind of products are moving, and it's need to see and know what type of stuff to design for. This has helped me to narrow the product offerings that I have. You could do that by looking at your lt byproduct, and here you can see which items you have. I've got one artwork. Friendship is like peeing your pants on, and traditionally it has been very popular. I've been selling this artwork for probably 10 years, and I sold it at craft sales and whatnot on my website. You take a look down the list here, you'll see the artworks that sell. These were items that I originally sold as cards and magnets, mainly through retail and some wholesale. Now that I've kind of retired from that, this is the next best thing. I just don't do craft sales anymore. It's just too hard for me. I'm just getting too old and I just don't want to do it anymore. Pretty much shifted everything to the art, licensing and the online sales I started about five years ago, applauding really regularly and too many different sites. The main ones I deal with are Zazzle Society six. Read Bubble Art of Wear. And then there's a few, specifically just for cars I mentioned before Greeting Card Universe. I sell through card. I'll ensuring probably missing a couple here. But you know, those are a bunch of the sites that I do work with. This is what gives you the incentive to do it. The three locations that I see most of my sales are Isthmus Mothers Day and Fathers Day. The majority of my items will be Mother's Day, Father's Day and Christmas kind of stuff. I do Sprinkle a bunch of other ones in there as well, but those are traditionally the ones that I focus on me. I consider this to be completely worth it. Now it takes several years. I would say to really build up your store and have all your products on there. These were the items we just did earlier today. But if you look at my store and see the items that I've got in it, like I've got probably thousands of items, you could go into each of these category and you can don't find how many items like the same. Mother's Day is a good example. Here, I've got 66 different mothers Day cards available. Obviously, there's a little bit of ornaments in this couple of magnets and buttons that air in there. I could spend six months working on this store and probably still not have uploaded all of my artwork, and that's just because I'm old. So over 30 years of work, I don't know how much of it I want to upload, but I definitely have lots and lots and lots that I can work with. My recommendation, especially especially if you're just starting out, is to get your stuff up there going and just make a habit of uploading a few things each week, and you'll be surprised how quickly you will find a return from that. A more places the banner on this is just one of the places I sell. I definitely recommend that you diversify selling a few places, experiment. Find out what works for you. And it is much up there as you possibly can, right? So that's the end of this lesson and what we're gonna do in the next lesson as we're going to take a look at the card template and how that works for being the conforming documents who have text, that is editor. But remember, cards are one of my best selling items, So I really recommend that you get on this and try this one out. See you in the next lesson. 7. Lesson 6 Greeting Card Setup: welcome to lessen six. So we've analyzed the popularity of the items that I sell on Zazzle and we've already covered the ornament. So next we're gonna cover the greeting card, and I'm going to show you the set up from start to finish. I want to start this lesson here in my email just so I could show you real quick what's happening this month. This email I get every time I make a sale. So as you can see, Father's Day is the flavor of the month. And it looks like as we scroll through this, that this card my husband, my love, is ah, top selling. You know, it just seems to be one that is repeated quite often here in my list of sale. This one is a close second, and I do actually sell a lot of this particular money car devoted beer drinker, blah, blah, blah. But I'll show you this particular card and I'm going Teoh, upload this again. But have some of this text on the front be edible. So that's what we're gonna do in photo shop here. So I pull up my template here. All you have to do is go through this list here and choose the size that you want. I chose five by seven, but obviously you could choose whatever you like. This is what opened up, and this is the bunch of template objects that are there. I've already gone through and added the artwork and my logo on the back, and I'm gonna just kind of walk you through a few of the things that I'm going to do right now. So the first thing to add this creditable texts at the bottom is I think this card would work really well as a father's day card. I'm going to reduce this side's on the letting now. I'm also been increased the size of the tax lock itself. Hey, let's change this to 48 48. And make sure the baseline is that zero away in a little bit tighter and coming to shift this type up a little bit, just ever so slightly smaller. I want to caution you to create this text block as large as you can within the image area, because you want to make sure that if it's a different occasion, has more letters in one line that it will still fit in this template object when it's uploaded. We're gonna do a little experiment here. I've got just as a text layer. This is a separate text item, and then here I also have this as a text layer is I'm leaving in the fonts that I created the man, This one I am using a font that is listed in the documentation for Adobe designed to print in de Flower. So that's one of the ones that they said is compatible. I just want to see what happens when we upload this as to whether or not they have these fonts. Whether it'll change, it's something completely different or what s so as you can see here, I've got the text layers with the parameters, as they have specified in the document that you have to do so you've got to have a group and the word text in brackets. That's when I've got text one. I want to see what happens if there these two are both in the same text grouping. We may have to come back and put this into a separate grouping, and then the last thing I want to talk to you about was this logo and the placement. Now, by default, you can see over here in my design to print preview that their logo appears at the bottom here. There's nothing you could do about it. You can't get rid of it. What I've done is I've made sure that my logo is sessions as far down as possible within the area that they allow. Hey, so that's up to you. You could do differently than me says the way I have side on for consistency. I do this on all my car is the same way. You can't move it any further down. Unfortunately, that's exactly where it houses sit. Okay, so we're going to save this document. I'm gonna hit, publish, And I should be able Teoh shoes, object level upload. And you can see that I can here, so I'm gonna say OK, and this is gonna open outs publishing right now. You can see here. It'll open it up on this as a website. Let's see what happens. Looks like it's opened up okay with my text here. And it looks like I can change the text on inside. This looks like it has come in as a single ext object so as a flattened layer. And I don't want that. So I'm gonna go back to my document here, and what I'm gonna do is separate these two. So I'm going to put the message, which is this one here. I'm gonna put that into the image layer. I'm going to rename this as occasion and then let's see what happens. So we've got to text all by itself in the group with the bracketed label of text one I've called this one occasion and this one here, I think I'm gonna change the name you inside message and see how that comes out when we're in the Zazzle interface. Think one thing I'm just gonna fix up here real quick. Is this little slash here I see in the art world is gonna touch that up using the rubber stamp tool just to ah, really quick repair. They're going in real small, and I'm gonna just sample just above and somewhat eliminate this. That's just a little bit of housekeeping has nothing to do with what we're doing right now , But I just want to do that, Okay? So when it's safe, we'll hit the publish button and let that take us into safari. Here is what I was talking about with the font substitution. So to me, that is horrid. Lately unsatisfying, this one is acceptable. And it's pretty much the only one that was on the list of compatible fonts. That was even somewhat scripted looking. So what I would do before putting this one up for sale is I would go in and make the edits . So I think I'm gonna go back to photo shot. I'm gonna get that occasion text, and I'm going to change it to that fund. This is a couple of other ones. Maybe I'll try one called one called Roboto. I'll try this one's kind of a slab, Sarah. If I think it would work here and then it compress it a little bit And I don't like that at all. Actually, I'm going to change this again. Right? In their documentation, the dhobi says that more funds will be available in the future. So I guess they're planning to add more would be great if this was connected to type kit, I'm also gonna change this, supplies it and just increase the letting on that a little bit. I'm also gonna check and see if there is a proper apostrophe here. That's better for the other Mark that was in there with more like an inch mark. This one is the proper apostrophe. And I got that by doing option shift and the bracket, and I'm still gonna make it a little bit smaller and save it. And I really hope people change this cause I don't really like this. It's not. Wouldn't have been my first choice, but it is what it is at the moment before I do that, I think I want to change this type here to be this color here, this dark kind of a total color. Gonna just sample it high, drop her click. Okay, Save it and hit. Publish. Ganz even updates tickets back to our Zazzle page so you can see here. I've got these two tabs. So this one is now defunct and this is the correct one. And like I said, I really hope people go in and Ah, nice for font on that. I'm gonna hit Sell it right now so we can go through the process. I will probably go back and actually change this font before I actually do put my final listing up. But let's go through the process anyway. One of the things I would make sure to adhere in the title and also in the description is that the occasion is fully edible. All right. Okay, so we've done both the card and the ornament. I think you get the general idea. The hardest ones are the ones like the leggings, where there's a kind of a weird shape that you have to work with. But I wish you the best of luck, and I'll meet you in the next lesson where we're gonna wrap things up. 8. Outro: Hi, guys. So we did it. Hey, we're done. I know sometimes it seems like so much to learn. But once you learn this, you're gonna be able to reduce tons of gorgeous products with your artwork. I recommend that you open lots of stores and you have products available in many different categories. This will help you figure out what the best products are and how to go about creating them . Take the time to check out my saddle store. You'll see all the products that I have there to offer. I'm really hoping that you create a product and you publish it and then that you share it below and make sure you give us a link to your store. Let's help support each other. Make sure you hit follow so that you can get all of the information about the courses as I published them. So check out my stores on Society six and Red Bubble. I saw a completely different sort of items there, and in Canada here I sell through the Art of Wear website. If you share on social media, you tag be delores NASCAR, it slash skill share and be sure to check out my to Pinterest sites. I have one called Lloris Art Galleries. NASCAR In another one called picture Delores aspirate I share tons of resource is for artists there. Thanks so much for being in my class. I really appreciate your patronage and I hope to see you back again. Love returning students. Bye for now on. See you soon.