The Vision of Leadership: How to Build a Social Mission-Driven Brand skillshare originals badge

Neil Blumenthal, Co-Founder and Co-CEO of Warby Parker

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
6 Lessons (48m)
    • 1. Introduction

    • 2. Social Impact

    • 3. Mission, Vision, and Brand Architecture

    • 4. Your Brand as a Story

    • 5. Launching

    • 6. Final Thoughts

33 students are watching this class

About This Class

Learn what it takes to start a brand with a social mission. In this 45-minute class, Warby Parker Co-founder and Co-CEO Neil Blumenthal reveals how to identify a problem you want to solve, craft a brand’s architecture and story, and launch your vision for the greater good.

Whether you’re curious how businesses begin, eager to build a brand of your own, or already in business, you’ll gain the clarity and insight to start making a difference!