The Step-by-Step Beginner's Guide to Creating An Epic Blog | Stoney DeGeyter | Skillshare

The Step-by-Step Beginner's Guide to Creating An Epic Blog

Stoney DeGeyter

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11 Lessons (1h)
    • 1. Intro

    • 2. Blogging: What's In It For You?

    • 3. Blog Settings

    • 4. Plan For The Long Haul

    • 5. Identify Your Target

    • 6. Act Like a Publisher

    • 7. Choose the Right Tools

    • 8. Plan Your Editorial Calendar

    • 9. Be Epic

    • 10. Make Content Findable

    • 11. Socialize Your Content


About This Class


You know you are supposed to have a blog. But do you know why? Do you know how to get set up? Do you know what to blog about?

Stoney deGeyter answers those questions and more in this class. Specifically, you will learn:

  • What a blog can do for your business.
  • How to set your blog up for search engine success.
  • Necessary tools of the trade.
  • Tricks to keep your article idea pipeline full.
  • Headline-writing techniques and other tactics to make your blog truly epic. 

View this class today to create an epic business blow that delights audiences and helps your business grow.





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  • Beginner
  • Intermediate
  • Advanced
  • All Levels
  • Beg/Int
  • Int/Adv


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Stoney deGeyter is the CEO and fearless pit crew leader of Pole Position Marketing, a results-driven digital marketing agency established in 1998. In addition to business training events, Stoney has been known to spin a yarn or two at nationwide conferences, such as PubCon, Search Marketing Expo (SMX), and Affiliate Summit. He is the author of The Best Damn Web Marketing Checklist, Period!, and his articles about how to navigate the web marketing landscape have been published on Search Engine...

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