The Fashion Pitch: Techniques to Make Your Fashion Brand Stand Out

Dalia Strum, Teacher at The Fashion Institute of Technology

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3 Lessons (28m)
    • 1. Mindmapping

      9:16
    • 2. Determining your Target Market

      9:15
    • 3. 10-second pitch

      9:03

About This Class

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What You'll Learn

  • How to create a clear and concise mind-map strategy
  • Define your target market
  • Elevator pitching

Everybody gets nervous describing his or her ideas to other people. It gets even more difficult when you're trying to sell a product or service. NEWSFLASH: Pitching doesn't have to be complicated! In this class, you will learn how to apply simple storytelling techniques to create an incredibly compelling and succinct brand pitch.

Whether you own a brand, are interested in breaking into the fashion business,  freelance as a profession or on the side, or run a fashion based blog, you will undoubtedly be confronted with a situation in which you need to tell someone else EXACTLY what your brand or you stands for. After taking this class you will be fully equipped to handle those instances like a pro.

Working alongside fellow aspiring students within the fashion world, you will all leave this class with a more compelling 10 second pitch that will help you land customers, retailers, and gigs.