The Essentials of Getting Customers for a New Business (Eazl's Entrepreneurship Toolbox)

This is Part 7 of our 8 Step Business Launch series. In this section of the series, you will:

• Get social proof from your first customers
• Build your launch marketing suite
• Perform Phase 2 sales- VIPS and strategic accounts

Entrepreneurial tools within this section:

• Launch-stage Marketing Suite Checklist

Links to the full series:

1. How to Find the Right Target Market for Your Business 
2. How to Find Out What these Customers will Buy
3. Design Killer Products and Services Using Your Market Research
4. Estimate the Value of Your Business Opportunity
5. Build and Test a Prototype of Your Business Concept 
6. Build a Brand & Design Your Customer's Experience in One Day
7. The Essentials of Getting Customers for a New Business (This Course)
8. How to Recruit a Mentor and Raise a Seed Round of Funding 

About this series:

--- Nat Parker's Review: "This is the best course on entrepreneurship that I've seen." ---

--- Kevin Johnson’s Review: “The energy this team put into production is clear.” ---

8 Steps to Becoming a Successful Business Owner

There’s a lot of fluff and theory about startups, entrepreneurship, and business modeling. You won’t find any of that stuff here. That 8-step journey that we’ve built for you has been crafted through our founding team’s real startup journey and with research from institutions like MIT, Y Combinator, and Stanford. This experience is about lowering your risk, accelerating your journey forward, and inviting you to join a thriving community of like-minded people.

See Real World Examples as You Launch Your Business

Your launch will be supported by real world examples of the business launch tools in this course in action. You’ll have access to multiple target market interview recordings, downloadable support resources, and an inside look at data tracking Eazl’s growth from a concept to a six-figure business in its first year. You’ll also get to choose from three specialization tracks:

• Services and Live Experiences
• Physical Products
• Web Applications and Digital Technologies

Unmatched Video Learning Experience Quality

Anyone who has the willpower to do what it takes to become the boss will love this course. Leveraging our experience as the leading provider of entrepreneurial business education to a community of over 50,000 learners worldwide, we’ve created an unparalleled video-based learning experience for you. This experience is about real stuff involved in entrepreneurship, the power of visual learning, and the thrill of building something awesome. Starting with the first phase of the course, you’ll learn how to select a launch market, collect the research you need to create an offering that people will pay for, and move down the human-centric design path. Then you’ll move to phase two where you’ll design a minimum viable product (MVP)--a very early version of your concept--that you can use to validate your idea before taking it to the public. In phase three you’ll build your first operational version of the business, craft the first iteration of your brand and business story, get your first paying customers, and set yourself up to receive growth capital using a practical method that doesn’t require you to deal with venture capitalists or lawyers. Come rock it with us!

This course features music by Audionautix, Kevin MacLoed, and Chris Zabriskie

Team Eazl would like to thank the following people who underwrote the development of this learning experience:

Platinum Circle Funders: Dundee and Ian Butcher, Bieke and Brian Burwell, and Michele Chaboudy

Gold Circle Funder: Landry Jones

Silver Circle Funders: Christos Angelidakis, Eric Jacobson, Ricardo Pan Neves, David Valentine, Joselyn Quintero, and Mike Steely

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Check out some Eazl's other courses on Skillshare:

• #1 Global Bestseller: Growth Hacking with Digital Marketing (Version 5, Certificate Course)
• (2019) The Complete Facebook / Instagram Ads (Certificate Course)
• Twitter Ads: The Twitter Advertising (Certificate Course)
• LinkedIn Profile Awesomeness (Updated for 2018)
• Resume/CV Writing: Create Your Own $1500 Resume (Updated for 2018)
• Eazl's Entrepreneurship Toolbox (8-Part Business Launch Series)
• Eazl's Easy MBA Series (6-Part Series on Management Skills)
• Grow Your Business: Plan Your 12-Month Growth Strategy with Andy Angelos
• How to Transition into Freelancing
• Crowdfund Investing 101 (Intro Course)
• How to Write a Kick-ass Cover Letter
• How to Win in Job Interviews While Being Yourself
• Giving and Receiving Feedback (4-Part Series)
• Learn Negotiation in 70 Minutes (Certificate Course)
• Learn Digital Customer Service in an Hour (Certificate Course) 
• Learn How to Hire Great People in 70 Minutes (Certificate Course)
• Learn the CCMM Personal Networking Method in 90 Minutes (Certificate Course)
• Eazl's Personal Finance Empowerment Course (4-Part Series)