Survey for Success: Growing Your Business with Customer Insights skillshare originals badge

Sarah Cho, Director of Research at SurveyMonkey

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12 Lessons (1h 26m)
    • 1. Introduction

      1:30
    • 2. The Power of Surveys

      9:42
    • 3. Setting Goals

      11:22
    • 4. Writing Questions

      10:09
    • 5. Customizing with Logic

      5:45
    • 6. Creating Your Survey

      8:24
    • 7. Branding Your Survey

      5:43
    • 8. Testing Your Survey

      6:13
    • 9. Sending for Success

      10:59
    • 10. Drawing Conclusions

      13:03
    • 11. Final Thoughts

      2:29
    • 12. Explore More Classes on Skillshare

      0:41

About This Class

Want happier customers, higher sales, and better engagement? Discover how surveys can unlock the insights you need to make smarter decisions for your business! 

Whether you’re an entrepreneur, freelancer, or creative, success starts with knowing exactly what your customers want! In this step-by-step introductory class, SurveyMonkey's Sarah Cho breaks down the survey process into simple steps designed to unlock the answers you need to launch your side hustle, improve your product, or back up your big pitch using real customer insights.

Key lessons cover: 

  • Planning surveys that help you hit your goals 
  • Writing questions your customers actually want to answer
  • Reaching the right audience at the right time
  • Acting on your survey results––no math required!

Plus, each lesson is packed with Sarah's pro tips, resource recommendations, and real-world examples both playful and professional.

By the end of this 90-minute class, you'll be ready to push send on your first customer survey, plus have a toolbox of tips to power your confidence, goals, and growth into the future!