Storytelling for Presentations | Tapan Nayak | Skillshare

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Storytelling for Presentations

teacher avatar Tapan Nayak, Entrepreneur and Coach

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

24 Lessons (39m)
    • 1. 0 Storytelling for Presentations Intro

    • 2. 1 Chapter 0 The outline

    • 3. 2 Storytelling Chapter 1 What is Storytelling

    • 4. 3 Storytelling Chapter 2 Why Storytelling

    • 5. 4 Storytelling Chapter 3 Who and When and Where

    • 6. 5 Storytelling Chapter 4 The How

    • 7. 6 Storytelling Technique 1 Journey

    • 8. 7 Storytelling Technique 2 The Climb

    • 9. 8 Storytelling Technique 3 Layers

    • 10. 9 Storytelling Technique 4 Sparklines

    • 11. 10 Storytelling Technique 5 Drop

    • 12. 11 Storytelling Technique 6 Intersection

    • 13. 12 Storytelling Technique 7 DIversion

    • 14. 13 Storytelling Technique 8 Flower

    • 15. 14 Storytelling Help in Selling Ideas

    • 16. 15 Storytelling Key Elements Intro

    • 17. 16 Storytelling Key Elements 1 Character

    • 18. 17 Storytelling Key Elements 2 Plot

    • 19. 18 Storytelling Key Elements 3 Storytelling Arc

    • 20. 19 Storytelling Key Elements 4 Point of View

    • 21. 20 Storytelling Key Elements 5 Show dont tell

    • 22. 21 Storysetting Key Elements 6 Setting

    • 23. 22 Storytelling Key Elements 7 Theme

    • 24. 23 Storytelling Last Conclusion and Key Takeaways

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About This Class

Just Don't make Presentations. Tell a Story. Learn the Techniques to Inspire Action

Humans are hardwired to love and need Stories. Stories catch our attention. Every Presentation you make or try to make has a Story in it. Most just Present, don't tell the Story. Best Presenters in the world, use Stories to sell idea and sell products. But before you could tell a Story in your Presentation, you need to understand what is Storytelling, what are the different Storytelling Techniques and the Key Elements which glue the audience. 

Storytelling isn't a job of Storytellers alone. All of are Storytellers in a way or another.

This course is an attempt to get those concepts explained in a simple way. If you are an Entrepreneur, Leader, Manager, Student or a Professional from any walk of life, there is a need for Storytelling learning to communicate better and excel. 

Through this course, you will learn the concepts, techniques and the key elements. 

  • By the End of this Course you will learn - 
  • What is Storytelling
  • Why is Storytelling important
  • How do you tell a Story in a Presentation
  • What are the Key Storytelling Techniques and When to use what.
  • What are the Key Storytelling elements and how do they help you in delivering great Presentations

If you follow the guidelines, the concepts, the techniques and the elements, be rest assured that you can deliver great presentations to wow your audience. 

Especially if you are an Entrepreneur, Leader, Manager,(of course Students) from any walk of life, you must learn these techniques to grab attention, get your audience involved and inspire action.

Meet Your Teacher

Teacher Profile Image

Tapan Nayak

Entrepreneur and Coach


Tapan is a seasoned leader with over 16 years in several positions across multiple large organizations, and an Entrepreneur ( Founder @ MYNIT, a Bulletin Board Product) for last couple of years. He is passionate about teaching. Tapan masters a lot of People and Business skills including Team Building, Leadership, Presentation and many more. Apart from building products, and his venture, he enjoys sharing knowledge. Tapan builds engaging training modules on various topics in collaboration with two of his Co-Founders, Inder and Anuj.

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1. 0 Storytelling for Presentations Intro: storytelling for presentations. Isaac Dennison has said. To be a person is to have a story to tell. Stories are central to the human existence. Since the time we've learned to communicate above and beyond other animals, humans are hardwired to love and need stories. Creativity and imagination are very distinct. Trades that set us apart and both lead to stories, stories, Gajoen attention and rivet us as consumers off information, helping the message to be put across to us in an interesting fashion. If the stories and storytellers hadn't been a part of our society, we would have lost most of our mythological epics. Today's professional world belongs to those who can tell an interesting and different story . We want to help you do just that through this course. 2. 1 Chapter 0 The outline: outline whenever we think off or learn something new, there are some general questions that come to our mind. Like what? Why, when? Where? How and that's exactly how we intend to answer these questions in this course. So, first of all, we will go through what is storytelling. Then we will see why is storytelling so important? And for whom? Where can we use it? We will also see when you should use storytelling and then come to the how off it we were Dutch upon some off the classic techniques of storytelling. And then we will cover the key elements of storytelling well again, discussed the key takeaways of the course to make your presentations memorable and your audience engagement flawless. 3. 2 Storytelling Chapter 1 What is Storytelling: So what is storytelling? Simply put, storytelling is an art of conveying your message by words gestures, emotions, visuals on a sequence of evens that strikes a chord with your audience. In the business sense. Storytelling makes use of stories to communicate and connect with employees. Custom was suppliers, partners and anyone else involved with your organization. Business storytelling via presentations have a specific purpose or desired outcome. 4. 3 Storytelling Chapter 2 Why Storytelling: why stories, as we all know from childhood, imprint a picture on our mind. They leave a lasting impression. You can present data as data and it will never go through. But if it's central to the story, people will remember it. All stories have at least one ah ha moment or a moment of truth. Your audience will remember this moment and take it with them. What they take away is what they act on or really to. So the goal in front of us is clear. Sell what they need to take away, and that is the story. 5. 4 Storytelling Chapter 3 Who and When and Where: who is storytelling for? Well, the question should be. Who is storytelling? Not for because we really can't think off anybody. Professionals, businessman speakers, Don says mothers teaches gorgeous. The list is endless. Just about anybody from any walk off life. Can you storytelling? When do you use storytelling? Storytelling has become a top of mind issue in today's world. Off platter information. How do you make your message? Stand out. Individuals and brands have the same issue. Some brands, especially the smaller ones, are now using storytelling to enhance the emotional engagement off their message. So if you have an objective to achieve, that's when you have a story to down. Where can you use storytelling when any act of communication that intends to influence life can use a story? 6. 5 Storytelling Chapter 4 The How: how preparing to deliver stories can be told compellingly Onley, Once you feel one with the story, there are many ways of practicing the delivery before the D Day. Corporate deals are kids stories. Only a good storyteller will be able to capture the attention of the audience, referred them to the plot and effectively get the meaning across some off. The methods off practicing the delivery are memorizing interesting bits and pieces, which can be used as hooks or endings. Imagine an incredibly impactful court that is the perfect way of beginning a pitch. Well, you can use it, but only if you're able to Neil it to your memory. Some bits will just have to be memorized. Too much reliance on memory isn't good, though. It's better to create pictures in your head. Images are easy to remember and can help you create and remember scenarios off progression within your presentation story. Hughes variety. Off delivery. Dr. Raising your Voice In places Increase the base. Slow the pace down. Drop the bitch. Do whatever it takes. Tow. Catch the audience's attention. Practice in front of a mirror like an actor would, or record yourself on a camera with the help of a friend or try board. This will help you see how you're doing your gestures, your boss chur and your overall body language. Your body is an awesome instrument, so use it well. To avoid sounding streamed and stressed. Try to keep your voice natural. Relax your throat and your muscles and breathe easy. Just remember, there is an actor in all of us. Project to the last rule. Don't fidget and try and be interactive with your audience. Remember, anyone who comes to hear your story is already on your side. Just make them believe there are many classic techniques of storytelling. We'll be talking off those very shortly, however, before you present it to others. The story and the essence off it have to become second nature for you. Each person would have their own technique, reading it again and again, meditating on it, recording it and hearing it over and over again. Whatever the method, you have to get completely comfortable with what you're about to present on the floor. There in 7. 6 Storytelling Technique 1 Journey: now to the techniques of storytelling. The journey this time tested storytelling technique is all about the journey off the protagonist who gets out of her comfort zone and goes into unknown territory to uncover a coveted reward or wisdom. This method is great when you want to take the audience on a journey off Discovery, talking about how you've gained the wisdom that you've come to possess. 8. 7 Storytelling Technique 2 The Climb: the climb. Another classic storytelling technique. The climb is literally that the upward climb towards a dramatic finish, with the drama in the story increasing as you move upwards. This method is great when you want to speak off a difficult path where a series of obstacles were won over and you want to elaborate on what each milestone meant. It's great for stories where slowly rising tension helps to get the message across better. 9. 8 Storytelling Technique 3 Layers: layers. The thing to remember here is that the sweetest part is in the center. That's the thing with layered stories where the court off the message is pleased. Right in the middle, off all the concentric layers around here you begin a story and then, without ending it, begin another to explain the first story. The one you start with first is the one you finish last. The story that starts second finishes second last, etcetera. This form of framing stories works well when you want to use multiple examples that inspired you and want to use these examples to explain a central concept. 10. 9 Storytelling Technique 4 Sparklines: spark lines. What is and what could be. That's at the heart of spark lines when you want to motivate by comparing a floored reality against the promise of the perfect world. That's when you use spark lines. Here you bring out the floors and show a mirror to the society that clearly less than perfect. You want to elicit an emotional reaction to the message. You also want to generate hope in the future and are aiming to move enough people to work towards the perfect world. 11. 10 Storytelling Technique 5 Drop : drop. As the name suggests, Drop literally drops the audience into the thick off the action. Someone like a movie that starts with a massive gunfight or an engaging cheese sequence. You want the audience to be excited on, engaged from the beginning and wanting to know more about what happened. This style can be very effective for shorter presentations, which have, ah, pivotal moment where it all changed. You keep yourself focused on that moment of truth and build your story around it, keeping the audience gripped from the beginning with the dramatic start. 12. 11 Storytelling Technique 6 Intersection: intersection when lords of great stories and ideas and independent thought come together at an intersection and converge into one grand movement. That is when the intersection style works very well. This stylist perfect to showcase products that happened when great minds came together, or how some historical development and led to the current final product intersection is perfect for bringing together varied but collaborative stories. 13. 12 Storytelling Technique 7 DIversion: diversion. Or maybe we should call it the unexpected diversion. This is a style where the presenter seems to be leading the audience on a well treaded path off a predictable story. And then out of the blue, there is disruption. Introduce. He's used the element of surprise and shock to capture your audiences. Attention. Destruction, like this week's up your audience and makes them pay more attention to watch yours about. To say, Here the story remains flexible and can be altered anyway. You see fit, you can go back and begin the story again if you want, or jump to a different track at any given point in the story. 14. 13 Storytelling Technique 8 Flower: the flower. The flower comprises off individual petals, all attached to the centre or the core. The court is the message one wants to can weigh, and around it are these multiple independent stories, perhaps by different presenters that have the same message that they relieve back toe. The stories in the petals are narratives that are independent off each other or can have overlapping pieces. Either way, the reinforce the central idea. 15. 14 Storytelling Help in Selling Ideas: stories, helping selling ideas and the best stories which will make your presentation effective, have to include some basic elements. An emotional connect. You can transfer your passion through the emotional connection that stories provide the best dead talk Speakers spend 65% of the presentation telling stories that dream force the theme off their dog. Whatever the purpose of the talk, you surely have to connect with investors, employees and other stakeholders on an emotional level. If you hope to inspire those audiences, toe back your ideas, making it memorable. You could have great ideas and a great story. But if nobody can remember what you said, it doesn't matter. Memorable stories are shared, spreading the message more effectively and much further than its immediate audience. One important part of making messages memorable is there share ability for that? Messages have to be short. Like Twitter friendly headlines. He was a lot of visuals and less words and restrict the number of ideas to three core ones . That the audience can remember make it unique. Your ideas might sound great to you, but if they sound still to your audience, there will be a mental impasse when the brain detects something unexpected or surprising. It wants to pay attention and not miss the action. Where can you use storytelling when any act of communication that intends to influence life can use a story? 16. 15 Storytelling Key Elements Intro: key elements of storytelling fame. Scream writing coach and author of the screenwriting Bible story, McKee says Story is not only our most prolific art form, but rivals all activities work, play eating, exercise for our waking hours. We tell and taking stories as much as we sleep. And even then, we dream stories are all around us. Learning how to tell a story doesn't guarantee the reaching of truth. However, it can help you connect with your audience to move them and makes your story more memorable for them. It's an irony that most of us love stories, but only expect storytellers to do the job. We passively get moved by any end product. That's a story. A lot goes into making a story or telling a story, the techniques, the elements and the story itself. In a business scenario, if we could move beyond PowerPoint or keynote and harness the power and energy of a story, we will be able to see the benefit off a story. Traditionally, people in business persuade our present using only the left side of the brain or reason. However, persuasion occurs just as much through emotion as it happens through reason. If not more. Engagement can be better built if an idea is united with an emotion, and the best way to do this is by telling a compelling story. People are natural storytellers, since stories have been implanted into US thousands of time from my childhood through our mothers reading us bedtime stories by reading books, seeing movies or plays basically in several ways, Human mind in its attempt to understand and remember, assembled the bits and pieces of experience into a story, sometimes dying with a bustling desire, an objective and obstacles blocking the desire. Etcetera. Techniques are not the only things that we need to tell a compelling story. We need to understand the key elements of storytelling. Now here are some of them. 17. 16 Storytelling Key Elements 1 Character: characters. Characters are central to a story. Human beings see the story as characters who show up and do things the interact with or influence every part of the story and leave an impression on the reader, viewer or listener from the beginning to the end. And that's where the job off a storyteller is. Bring the characters to life, make people care about them. If you look at stories that you like or stories that you don't like, that is one thing common in them. That's the character you like or dislike a story based on the characters you care about in the story. Characters can be protagonists or antagonists. Suddenly, you notice that the audience instinctively warning the protagonists to achieve the desired business. Storytelling is no different. When you present and tell a story, you must have a character, and the moment you bring the character to life, your audience will want the character toe win and achieve what it desires, thereby connecting with it instantly. Since it's a character it needs to have its characteristics that people can relate to. For example, when you present a story about a product that's your character and you bring out the character to life. What does the character desire? Making people connected with it associate with it. Strong characters need to warn something, and the story Della needs toe identify that want and communicate in a way that the audience understands and connects. You cannot have a protagonist who is weak and doesn't want to achieve anything that's not a character people connect with. Those are weak characters. Imagine about an idea that you want to sell on the character you present in your story doesn't want to achieve anything. You never get anybody interested because you do not present the protagonist very well. At the other hand, you reveal the characters, distinct traits, qualities, the expected and the unexpected aspect, and you bring in more interest and meat into the plot. That's when you sell a story and involve your audience. So ensure that you have a character you identify with the character, build the character and present the character very well to tell on engaging story 18. 17 Storytelling Key Elements 2 Plot: flood plot is the set of evens related to each other in a pattern or sequence that makes up a story in simple terms. What happens in the story and in the order in which it happens. If the character forms the who, then applaud forms the what part of the story blood is what moves the story along. It's a story. Della's choice of evens design the sequence. What to include, what to exclude the predictability, the suspense, all of that around which the story moves and keeps the audience interested and engage. Wondering what will happen next is a great reason to stick around. If, as a storyteller you can create that suspense, then you win. The crowd is not only the character, it's a good plot that keeps the audience engaged. How to create a great plot is also a major task of storytelling, like you build a character and several aspects off the character to make it. Media upload also requires very similar process way. You need to understand and identify the major dramatic questions or that one thing a story is about like Will he live, or will he die will achieve in his heart and so on. If you put this into a business context, what could your product do? Will it make your life better? And how? How does the product walk into ones life and make a huge difference? The single question or the single aspect in the plot which moves the story further, unfolds the suspense or creates interest becomes the central organizing force. You as a storyteller need to find out what the answer will turn out to be, and that creates the connection with your audience. It need not have to be a resounding yes or no in any form and could very well be, Ah, maybe answer, because everybody doesn't like every story. But if a story can move the audience and generates strong emotions, do you remember it? There are three elements which work together to create a plot. The protagonist, the goal. The conflicts are obstacles blocking the goal. You could bring in an antagonist here as well. The protagonist is the main character toe, which the major dramatic questions apply. Just as desire is essential to every character. It's central to a plot to what the protagonist wants is the goal or the answer to the plot . If you apply to business, it's simple to relate to. If you have a product which is your protagonist, what the product does for you or wants to do for you is the goal. The last part is simple, since those are roadblocks. If you bring in a character element to it, then it becomes theater agonist. In business terms, when you used the technique of storytelling and use the elements to convey, it becomes a lot easier to put everything into perspective and you help your audience connect with it because you layout. Ah, very clear structure with your character, objective and obstacles the c o off your story. 19. 18 Storytelling Key Elements 3 Storytelling Arc: story dealing dogs, the ark of the shape of the story or the scaffolding off the story that holds the plot in place. The classic design of the Plod refers to a story building out an active protagonist who fights against external forces are antagonists to achieve the desired goals, which is nothing but the three elements of the plot the Ark hips and holding them together . Stories have beginnings, middles and ends, and in storytelling, these three must be executed. Beginning off. The story should flow relatively quickly because the audience wants to get to the action, the sequence of evens and maybe the suspense. In other words, the middle of the story. The beginning of the story should do three things. It should drop the reader right into the middle of the story. It has to provide all the necessary background information, and it has to establish the major dramatic or the penultimate question, which the protagonist wants to achieve. Think about it. In a business scenario, you are presenting a story. You have a protagonist, which could be your product. You need to jump to the middle fairly soon with all basic intros about the character. If you recall the numerous presentations you have been part off and differentiate the better ones from the regular ones. You will see the connection representing always introduces the characters fairly well and then jumps to the middle to provide all necessary actions. Characteristics features etcetera, which would give you dots to connect on what would transpire at the end. Middle of the story takes the majority of the time in the storytelling process. The middle has three goals. First, the characters, which were introduced in the beginning, are developed. Second, the court action of the story happens, and the third and probably the most important part in the middle, where the protagonists path towards the final goal, is described against the antagonist and the roadblocks and how the protagonist paves its way. The sequence of activities that the protagonist performs, the forces against which it fights and creating a seamless flew off the evens, which in the audience's mind create favorable thoughts for the protagonist and wishing every moment for its triumph. End of the story is the last part and usually short, but plays a critical role. You call it the climax and must be the most satisfying experience where the goal is finally achieved. This is the culmination of everything that happened in a story and must be the most gratifying and meaningful experience for all. The engineer Lee follows a three C's pattern. That's crisis climax Andi consequences. The crisis is the point where the tension or the excitement or the anticipation hits the maximum, the climax says, where the tension bricks and gives all the answers to the questions, concerns and the consequences. Finally, the brief piece of sign off on the achievement off the goal, you can call it the happy ending. 20. 19 Storytelling Key Elements 4 Point of View: point of view, point of view is the perspective through which the story stored. It could be the first person or an eye perspective that is usually the protagonists point of view and usually narrated by the protagonist. Choosing the first point of view is advantageous in many ways because it removes the bad years between the speaker and the audience. Since it's a lot more intimate and the audience gets to witness the personality of the speaker through the story, however, this could be limiting if there is no other first person perspective injected. The second person point of view uses you that addresses the audience. This can come off as being a bit gimmicky, though, since it's more a way of drawing the audience into the story. The third person point of view is another approach where the narrator challenge the story or series of evens from various angles. In the third person point of view, a story can be told through multiple visions like into the mind of the Canada, interpret the story evens, describe incidents, provide context and informed the audience about the future events 21. 20 Storytelling Key Elements 5 Show dont tell: show Don't tell storytellers communicated visually, the best stories show their characters the characteristics, skills and qualities, and the visuals should be more compelling than the actual story master storyteller never explains. A lot is conveyed through the visuals. The way you narrate the most powerful way of capturing an audience and bringing them into your story is through sensory descriptions, something that they can see, feel or connect to easily voice modulation, bringing in feelings into how you say body language matter a lot in business storytelling. Apart from the visual representation of the characters, one of the suggestions for good storytelling is to avoid cliches like it was bone chilling cool morning, or he wanted to get his feet planted firmly on the ground. Apparently, cliches have been used way too much in the past that it hardly moves the crowd anymore. 22. 21 Storysetting Key Elements 6 Setting: setting setting refers to the place or the world in which the story occurs, though the character and plots are more important and take precedence over setting. But it's necessary to situate the audience. As a storyteller. You must know the world where the story occurs. You can never win your audience in a business storytelling, where you do not know the environment, the market or the world rear product works. You must craft your world to tell a story. However you must remember. A good story takes place in a small, limited and knowable world. The larger it is, the less knowledgeable. You would end up being as a storyteller, and you tend to miss a lot of details, making the world look shallow. You should use these four dimensions to make the world knowable. Repeated. The police and time when the story takes place, duration the length of time through which the story spans. Location. The please in the space where the story occurs. Level of conflict stories position on the hierarchy off the human struggle. The problem statement. In business terms, it could be personal, institutional, environmental, etcetera, 23. 22 Storytelling Key Elements 7 Theme: team. This is what your story is about. That's the deep rooted fundamental questions, real answer or need to answer storytellers. It is not about this happened or that happened. Rather, it's the core, the heart, the deeper meaning, the essence or the message. That's the theme. A story without a theme gives rise to a question. So what theme is the controlling idea, which describes how and why life undergoes changes. However, it's not necessary to establish a theme before you tell a story else. Our theme is all what you will end up telling. The theme must let itself be noon in a story. Good teams are simple, like in some famous movies in The Great Gatsby, the theme is the corruption off the American Dream. In Lolita, the theme is The Power of Desire. The theme gets evident in a good story that you tell, but as a storyteller, you must know about it very well. Good themes are personal, something that we all, as individuals, can connect to 24. 23 Storytelling Last Conclusion and Key Takeaways: even if you have learned the techniques of storytelling, the elements of storytelling, these don't always make a story. You need to find a story. That's when you can tell it in business. This become stuff the easiest ways in which you could find the stories by asking questions and plot the answers you get. You will be able to connect the dots to find a story about something sweeping the dirty laundry in your organization. Like the issues challenges. Expectations won't get you a story as a story. Della. You must position the problem in the foreground and then show how to overcome them. Self knowledge is the root of all great storytelling. The more you understand yourself your knowledge about the world around you, the more you can appreciate others, and you could plot any story better stories wary in many ways. But this template and tips can help you frame your own story in a much more engaging fashion story. Situation or desire. Complications are obstacles, solutions and outcomes. Get the audiences attention fast. A nice way of doing this is to begin the story where the audience is focus on the protagonist off the character. It is important to personalize the protagonist and make the protagonist seem really so that the audience begins to connect sharp on the problems, barriers or the antagonist. Those are keeping the protagonist from achieving the goal. This helps the audience to feel for the protagonist. What would you like the audience to do? By the end of the story, the audience should feel compared to take whatever action you would like them to take, since you have instilled the feeling in them. For the protagonist, like for a startup, which to the investor, the CEO would like the investors to give him the money. Keep the story short. 3 to 5 minutes is ideal. In a business scenario. Structure your story strategically, with beginning middle and end after you finish, the audience should be able to tell what was the story all about in business, a white telling emphatically the beginning to the end tale, describing how the results were met. That's boarding. But if you tell the struggles between the expectations and the reality in all its nastiness , that becomes interesting. For example, if you are doing an idea pitch starting the story with something personal or a real life experience sets the tone right. Let's say a CEO turns his pitch into a story in this way. He begins it with someone close to him, say his mother died of a stroke. Tunisia becomes the first antagonised, which the see you as a protagonist must fight and overcome. Then he takes the story further to unfold that in his grief, he realized that if there was a device which would give indications of blood clot beforehand, his mother could have been saved. His company discovered a device or created one, which, by just wearing for a few minutes, could give indications of possible blood clots in the body, prompting for a detailed check up. In the middle of the story, the protagonist shares the barriers or antagonists, the next Big One, the medical board, which turned down such a device. But when the results were shown, they started to accept the solution. However, the company faces a series of other issues, like management money, partnership, doctors, support production, etcetera. This creates suspense in the investor's mind, and in a way, the sea. You're prepared them for not so happy ending, but finally he wins. He gets the beaten and his boys to go live and aim to save a 1,000,000 lives in the years to come. That's it. He has done it all to win the investors. With these techniques, you are armed with the power of storytelling and the power of stories. This is a really are to transform any idea into a convincing.