Startup Content: Writing You Need When Starting A Small Business

Michael Luchies, Entrepreneur & Writer✎

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10 Videos (29m)
    • Introduction

    • 5 Types of Content Your Startup Needs

    • 3 Things to Know Before Writing

    • The Value Rule

    • Descriptive Content

    • Website Content

    • Blog Content

    • Email and Newsletter Content

    • Social Media Content

    • Complete Your Worksheet


About This Class

Startup Content: Writing You Need When Starting A Small Business is a fast-paced, action-oriented course geared to quickly turn your startup into a brand worth following. 

As a student in this course, you’ll learn:

  • 5 types of content you need 
  • 3 things you need to know before writing anything
  • The 'Value Rule' 
  • How I approach content when working with small businesses and in my own marketing efforts
  • How to create 3 quick blog topics for your first three blog posts
  • Tips and tricks when writing each type of content for your business 
  • And more! 7eebe523

19 of 20 students recommendSee All

I'm a newbie here, showing interest on writing content for the first time. It seems it gives me a whole lot of idea on how to start and land right. Thanks, Sir Michael!
Michael Abanco

Finding inspiration and motivation

Really good course. To the point, useful and useable.
one should never stop learning , that the only way you get an edge over competition, which can be called the most imp roadblock to overcome! so i can easily say skillshare is one thing that one absolutely a must thanks for being around skillshare , way to go !





Michael Luchies

Entrepreneur & Writer✎

Hello! My name is Michael Luchies and I'm a writer and entrepreneur. I help entrepreneurs, startups, and small businesses grow their companies with content, marketing, PR, social media, and website copy.

I am the Founder of TrepRep, Communications Manager at After School, a contributor for Entrepreneur Magazine, Content Manager for Frigibar, Copywriter for Propllr, and ghostwrite for several inspiring entrepreneurs and companies.

I have been published and/or featured in:...

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