Startup Content: Writing You Need When Starting A Small Business

Michael Luchies, Entrepreneur & Writer✎

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10 Videos (29m)
    • Introduction

    • 5 Types of Content Your Startup Needs

    • 3 Things to Know Before Writing

    • The Value Rule

    • Descriptive Content

    • Website Content

    • Blog Content

    • Email and Newsletter Content

    • Social Media Content

    • Complete Your Worksheet


About This Class

Startup Content: Writing You Need When Starting A Small Business is a fast-paced, action-oriented course geared to quickly turn your startup into a brand worth following. 

As a student in this course, you’ll learn:

  • 5 types of content you need 
  • 3 things you need to know before writing anything
  • The 'Value Rule' 
  • How I approach content when working with small businesses and in my own marketing efforts
  • How to create 3 quick blog topics for your first three blog posts
  • Tips and tricks when writing each type of content for your business 
  • And more! 7eebe523

17 of 19 students recommendSee All

one should never stop learning , that the only way you get an edge over competition, which can be called the most imp roadblock to overcome! so i can easily say skillshare is one thing that one absolutely a must thanks for being around skillshare , way to go !
Absolutely fantastic. My start up is overwhelming at times, but with strategized writing like Michael has detailed, it will sure help us. Thank you!!!
This is a valuable course for any startup looking to begin creating or improve their content. Looking forward to more!





Michael Luchies

Entrepreneur & Writer✎

Hello! My name is Michael Luchies and I'm a writer and entrepreneur. I help entrepreneurs, startups, and small businesses grow their companies with content, marketing, PR, social media, and website copy.

I am the Founder of TrepRep, Communications Manager at After School, a contributor for Entrepreneur Magazine, Content Manager for Frigibar, Copywriter for Propllr, and ghostwrite for several inspiring entrepreneurs and companies.

I have been published and/or featured i...

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