Starting Or Leveling Up Your Creative Career - The Rogue Artist Way | Rafi Perez | Skillshare

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Starting Or Leveling Up Your Creative Career - The Rogue Artist Way

teacher avatar Rafi Perez, Endlessly Inspired By The Stuff Of Life

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

12 Lessons (44m)
    • 1. Introduction To Leveling Up

      3:35
    • 2. How I Got Started In My Art Career

      3:26
    • 3. What Kind Of Artist Do You Want To Be

      1:29
    • 4. What Will You Offer

      3:00
    • 5. How Much Do You Need To Create

      4:12
    • 6. Where Will You Offer Your Stuff

      5:03
    • 7. Do You Need A Website

      3:28
    • 8. To Advertise Or Not To Advertise

      2:43
    • 9. See Yourself As A Self Run Business

      5:41
    • 10. Managing Your Time

      3:22
    • 11. What Do I Add To The List

      3:34
    • 12. Conclusion And Challenge

      4:02
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About This Class

This class is about reaching the next level in your creative career creatively, financially, or emotionally. Either you are just starting, and you want to level up to pursuing your art career, or you are a seasoned artist wondering what is next. I have supported myself as an artist for over a decade and have found that certain things are essential to keep in mind when creating an art career from scratch. By the end of this course, I’m hoping you'll have a better understanding of how to pursue your dream of becoming an artist and making that dream a reality. Using your ability to realistically and positively brainstorm all your options, it is my hope that you will level up to create awesomeness.

Meet Your Teacher

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Rafi Perez

Endlessly Inspired By The Stuff Of Life

Teacher

My Name is Rafi Perez and I am an award winning fine artist, my wife Klee Angelie is a jewelry designer, and this has been our professional career for the last decade. We have been sharing videos about our art career and art tips over the last few years. We try to give practical, real advice, and try to bring fun back into the trials of navigating an art career.  

We both have a passion for experimentation, creation, and pushing boundaries which sometimes leads to either disastrous or wonderful results.

We will be sharing lessons about our techniques in art and jewelry, DIY art and jewelry equipment, Art Career Best Practices, and The Artist Mindset that has helped us navigate successfully through our career.  

See full profile

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Transcripts

1. Introduction To Leveling Up: Hi there. My name is Rafi Perez, and I am a full time artist. I've been doing this for about a decade now. Today I wanted to talk to you guys about leveling up. And basically, what that means is, no matter where you're at in your career, whether or not you haven't even started yet or you're thinking about doing it professionally or you've already been doing this professionally, it is always important when you're doing anything for yourself that you constantly are keeping an eye on. What is the next level for your career is going to be, and I call that leveling up. I have this entire rogue artist point of view when it comes to doing your own our career. And I don't like following the cookie cutter ways of doing things. And what I'm saying by that is that you as an artist, you are the person who was at the helm of your own career, and you were the person that gets to determine what kind of our career you are going to have and what kind of our career it's going to flourish into. Now again, whether or not you haven't started your our career yet or you are already in the midst of starting your our career. Whenever you get started. Usually along the beginning of your our career, things start to flow in a certain way and then eventually things will plateau. So obviously, in the beginning of your our career, things will take a while to get to that place. But then once they get to a certain place, that's usually when they plateau a little bit. And a lot of people enjoy the ride when that happens, the thing about things plateau ing is that unless there is a next level up to go into what'll end up happening is it starts to dip. We all saw that happen with my space and different online places that just kind of did really good and then also they petered out into nothingness. The same thing happens when you allow yourself to get comfortable in your career, and it is something that I think is important that you keep an eye on. Now I've set up a worksheet that allows you to either a take a look and see what it is that you need to do in order to get started to get your mindset where you need it to be or if you are already doing this to get your mindset ready for the next level and what it is that you want to do next. This class is geared towards artists who are non conformists. They're the ones that want to determine what the fate of their career is going to be there , the ones that will take their career into their own hands and not allow the gatekeepers to control what it is that's possible for them. In this course. I'm going to cover how I got started in my our career and how it is that I use this work sheep to keep me leveling up to keep moving up. Honestly, when you get started in in our career, you will be surprised how many opportunities open up for you eventually and how many things maybe you're afraid to do. And this worksheet will allow you to really take a look at the full spectrum of everything so that you could be a little bit more mentally prepared. When you go into it, we're gonna cover, like what kind of artists you want to be. What kind of things you want to offer how much artwork you should create. Ah, whether or not you should do paid advertising or not at the end of the course, what I'm hoping to achieve is to give you a system that allows you a better understanding of where it is that you want to go, what the next level might be and something that you can revisit from time to time. Whenever things ah, maybe become a little bit comfortable and you're ready to a level up to that next level. So if you're interested in the rogue artist way of getting your our career up to the next level, uh, go ahead and follow the course. 2. How I Got Started In My Art Career: Welcome back to my studio. This is my art studio, you guys and I Did you the honor of not cleaning up my art studio? I'm actually in the midst of a bunch of projects. I wanted to make sure that record this course because I had some important information that I wanted to share with you. A lot of people ask me how I got my our career started. And the thing about that question is that if you are trying to follow some kind of cookie cutter way of starting in our career, let me just tell you that that's not the way it works. For the most part, when somebody starts in our career, they basically start creating artwork and eventually they get found out by a gallery. And you know, there's this this entire process of how it is that you're supposed to start in our career, and it's actually really outdated. A lot of people also assume that you have to already have some kind of following online in order to be able to start in our career, and I had none. I had no galleries, Noah following online and really not even any money to get started in my our career like I had, I had no, there was no finances or anything like that. What ended up happening was I had a bunch of old paint and ah, my wife started selling some jewelry at the flea market, and I decided I was going to start selling art. I didn't have any money for canvas, but I found some old pieces of wood and I painted on those and eventually, um, started selling some art. And from there I just kept investing right back into the business. And then eventually I grew out of the flea market, took maybe a little less than a year. And then I started doing local markets and then from local markets. I started doing gallery shows, and basically all the money got invested right back into the business. Whatever we didn't use for bills and stuff, and that's how we started our our career. It took maybe about two years before we were able to pay off some of our debts, and we were actually making a living with our art. I got started at the very humble beginnings of the flea market, and that's not the typical story that you hear artists bragging about. But in all honesty, it was great. It gave me the opportunity to face a lot of fears and to get my stuff out in front of people. And, um, you know, the flea market is not like this place where people are friendly and stuff. So I got to face a lot of insecurities and a lot of rejection, and a lot of, Ah, not very nice comments about my art. That kind of helped me develop this mindset where, no matter what thing I was doing, whether it was a crappy show or it was ah ah, highly rated art show, Um, it was all about the experience that what it was that I could learn from that experience. Eventually we got a little bit comfortable. We were we were making pretty good money. And, ah, what ended up happening was things became a little bit stagnant. We're kind of doing the same thing that we had been doing because it was what worked. We didn't think about the prospect of leveling up like it didn't even dawn on me, that there was more opportunities out there. We got started in our local area, and there's pretty much a cap. Whenever you allow yourself to Onley be focused on one area of your business of your our business, you end up kind of forming a cap. Eventually, what I did was develop a plan that was based on how we got started on our art career. That got us going to the next level. Um, and that's what this worksheet is that we're gonna go over in the next section. 3. What Kind Of Artist Do You Want To Be: The first thing that I have on the worksheet is what you create. And essentially, what this is is an opportunity for you to explore the different areas of creation that there is for you. For example, for me. Am I what you create area? I've got original art because I create original art. I've got prints. I actually have a course here in skill share where I talk about the artist enhance Rafi style prints that I create. I also do T shirts. My wife does jewelry. She does music jingles. We have a music album available. I've done animatronic sculptures. We've done large installations. I've done murals. They're all kinds of creative outlets that we have that we utilize. What you want to do in this section is write down what kind of things you create, what what kind of things you were able to create and things, especially that you enjoy. Make sure that it's things that you enjoy like this. I really love doing this. For example, In might also, I have videos because I love editing videos. I love this entire process of recording, so anything that is creative that you enjoyed doing put in the what You create section now that includes, like illustrations, book illustrations, just anything. Anything that you enjoy doing designing T shirts, whatever it is, put it in that section. Once you're done filling that section out, meet me for the next section. 4. What Will You Offer: So the next section is what you sell or offer, and we're gonna base this section on the other stuff that you have on top. So, for example, if you just put illustration, think of all the things that you could sell that are based on illustration. You could contact people for book covers. You could do book covers. You could do illustrations inside of books. You could do illustrations for posters. You could do T shirt designs, things that will offer you the opportunity to be able to make money using your illustrations. So for me, for example, in this section I've got original art. I sell original art. I also sell artists, enhance prints. I also sell prints. I also sell T shirts. I also sell mugs anything that you're able to sell based on the things that you create and also make sure that it's something that you would enjoy selling. So take a look at what it is that you create and what it is that you enjoy selling. I saw sculptures I saw there's there's all kinds of things in there, and the reason that there's all kinds of things in there is because these individual ones thes air, multiple streams of income. So my original art is one stream of income. My prince, my textured prints is another stream of income. You're taking a look at all those dreams and you're putting them in there just to kind of open up your mind to the possibilities of what's next. If you've been doing this for a while, like I have, I mean, originally, I only had selling. I was selling original art, and I remember sitting down and writing out this list and thinking to myself like, Why am I not offering prints? Why am I not offering skill share videos? Why do I not have a community online that I So basically you think of all the things that you can offer to people. So, for example, if you've been doing this for a while or you're really, really good at graphic design, then you can definitely offer some kind, of course, or a class on graphic design. You could do it locally. You could do it online. So think of all the things that you could possibly sell or offer based on your skill level . Now, if you're just getting started, remember just keep it small like this is not meant to overwhelm you. If you are just doing original paintings right now, then write that down in that list. I sell original paintings, allow your imagination to wander and create new opportunities for yourself. But also, just remember, make sure that it is something where you're not compromising yourself for the almighty dollar. Like, don't don't just put something on the list because you think that potentially you could make a lot of money. Make sure that it is something that you are going to enjoy offering to people, and when you're done with that, we are going to go to the next section and talk about how much of that stuff you would need to create. 5. How Much Do You Need To Create: so you know what you create, what kind of artist you are, and you have determined what it is that you're going to sell, what kind of services you're going to offer. And now we're going to figure out what it is that you need to create every year. I think one of the biggest roadblocks for a lot of artists that having guns started in our career yet is that they haven't really thought about the financial process of making enough money to be able to support them for the year. So in this thing, I have an example of like, let's say you sell original paintings for an average of $500 but you want to make $35,000 a year. That would mean that you would have to sell 70 paintings every year in order to reach the $35,000. Now it's important to know how much money you can possibly make off of the pieces that you do and what the average cost of the pieces are. And that's where a lot of people they come to me, and they asked me about how to price their work and what's what price is fair, and I always tell them, Make sure that you're going with a fair price to you and to the person that's buying it. But it has to be fair to you. You have to be able to support yourself for the year by selling this art. Now. Unfortunately, I wish I could tell you that if you create 70 pieces of our a year that you are going to sell 70 pieces, that's not guaranteed. I always push for a much higher number of creation. This is where if you have multiple things that you're able to offer, then you're able to kind of compartmentalize what that is. So how many prints do I need to sell every year? You could share that number amongst the multiple things that you're selling so it doesn't just fall on the original art Now it could fall in a print. It could fall in the service. It could fall on something else, and you pretty much come up with an average price of what you want for that one item that you want to sell. Just an average. Remember, this is all estimated, and it's all it's all up in the air. None of this. None of these air fax these air just for you to really get your mind around the concept of being an artist. So take those numbers and then divide them by a knave ridge of what it is that you want to make a year, and that will give you an idea. When you're looking numerically at how many things you may need to create or how many things you may need to sell, it gives you a much better and more realistic point of view of what it is that you need to do and whether or not you need to really focus on one area or focus on multiple areas. This is something that I'm constantly playing around with, especially yearly when I'm reevaluating the prices of my things that this is something that I look at because I want to make sure that I'm able to support myself. In the beginning of my list, I have what you create, the things that you love to create, and then what you can sell or offer, because multiple streams of income is really what's gonna make it or break it for you when it comes to doing this this thing full time. When I first started, I was living just off of my original art. But that also meant that I needed to create an average of 40 2 50 pieces a week, and some of them were like small pieces that were easily to reproduce and they were less expensive and some of them were more expensive and it was very hit or miss week to week. It also meant that I had to be doing a festival or some kind of show pretty much on Saturday and Sunday. I needed to have a way to sell my art every single week in order to be able to at least come close to that goal. The first year I definitely was not making $35,000 a year, but at least I knew what my goal was, and I had something to work towards when it came to the finances. So that's what this part is all about. As soon as you're done playing around with these numbers, now, make sure don't allow yourself to get discouraged. You could figure out different formulas in different ways of making at work. Just find a solution for you that feels comfortable to you. And then once you do that, go to the next section and we're gonna cover where you could show your stuff. 6. Where Will You Offer Your Stuff: Okay, so we have figured out what you like to create, what you want to sell or offer and how much of this stuff you're gonna need to put together and put out there in order to be able to make a living as an artist. So the next thing we're gonna look at is where people are going to find you. And this is where a lot of people get blocked when they're thinking about the traditional way that people are able to find you because a lot of people think that you need to get into a gallery. And honestly, that's not really true. There are several ways that people would find you and depending on what it is that you're creating. So, for example, if you're doing T shirts, there are online markets like Red Bubble and ah T spring that you could sell T shirts and that would be considered a passive income. Upload your T shirt design onto your red bubble or t spring sore, and then once it sells, they take care of all that stuff, and then you get a certain amount of money on each sale that you do. So that's considered passive income because you don't have to do anything. You just need to make sure that you consistently upload some new designs and stuff to keep things fresh. But they take care of all the back end stuff and do all the shipping and all that stuff pretty much designed something. You stay consistent and then you collect a check. Now, my experience with those so far because I I'm really hit or miss with them is that it's not a huge payday. But honestly, any amount of income is good and has the potential to grow. So it's not something that you should just push aside. If it's not working right away, it's something that you have to consistently focus on. So, for example, if you're doing original art, you could sell. You could open up on Etsy store. You can open up your own Web store, which is what I would personally recommend, But if you are just now getting started, it might benefit you to be able to get some more traffic by going to some kind of platform . So Shopify is a great platform for opening up your own store. Most importantly, is getting people to get directed to your stuff. So, like social media like Instagram is great Facebook. Any opportunity to put your stuff out there on the Internet is an opportunity for someone to find you and to go back Teoh wherever it is that you're selling your stuff and buy your stuff now, that being said, it's not like all of a sudden you put one thing out on the Internet or you do one post and , like the entire world just descends on you. It doesn't work that way. Unfortunately, it takes consistency. And so that's what I recommend. If you're gonna have social media or do something with a website or whatever it is, I think that you need to update it consistently. So, for example, with Instagram, if you're going to update it, you updated daily. More isn't necessarily better. What is best is consistency when it comes to social media or anything that has to do with the web. So when you're looking at this part and you're writing down where people will find you, think of all the places that you could comfortably put your stuff online. Think of all the places locally where you could comfortably put all your stuff coffee shops , local businesses. How is it that you could get your stuff out in front of more people so that more people, more eyeballs have seen your work and know who you are? That is the thing. You are either introducing yourself to the world or reintroducing yourself to the world depending on which direction you are now going to level up into So you know, and get get imaginative here, you know, Don't just think like, OK, local galleries, local coffee shops, businesses think of maybe doing a quarterly our party where you invite people over and they see your artwork. Well, we first started. One of the things that we did every six months was we had a yard in art sale. So we basically had a yard sale where we got rid of things that we didn't want. And then we had this huge like art display thing. Think of ways that are outside of the box, where you can introduce yourself to more and more people so that more and more people know that you exist and are doing this thing whether or not you are just starting your our career. or you're leveling up to doing something else. And definitely don't forget about all the opportunities that there are online. You've got Facebook Instagram. If you like doing videos, you have YouTube there. There are so many things that you can do and depending on what services that you're gonna offer, For example, here we are. We're on skill share and you're watching this, and this is just another service that I'm able to offer. So think about that. Think about all of those things, all the possibilities that there are because they are endless. And the more that you have, the less of a cap there is on what it is that you can make financially. 7. Do You Need A Website: One of the questions that I get a lot is Do I need a website? And I think when it comes to this list and making sure that you're able to showcase all the cool things that you do, whether it's on the Internet or locally a website is extremely important. At least to me. It's extremely important and it's something that you should consider because there are several different reasons that a website would benefit you in a big way. So here's another trick when it comes to having a website because a lot of people ask, Do I need a website? Should I have a website? And the thing is like I said, If you're doing business locally, um, maybe you need a website, maybe you don't either way, I I personally that's That's one of those questions that I'm like. What do you mean? Do I need a website or not? You should definitely have a website. You should definitely have a plot of land on the Internet that is easy for other people to find you. And what is important there is that other people confined you. So, for example, somebody that likes your work wants to recommend your artwork to somebody. They should be able to easily give them a website that they could go to to find you instead of saying like, Oh, find them on Facebook or find him on is everybody knows that it's a pain in the butt to find somebody on social media. Now, if you have a website than you could easily link to everybody else, this place that links you to everything else that you have going on online if you have a whole bunch of things going on online and it has your contact information and examples of your work, or if you have any commerce site than they could just buy directly from you. And if you have a website and you decide to take on more things online than you're gonna be , ableto link all of that together. For example, if you goto our site, which is Rafi and Klay dot com, you'll see that there are links to Patri and there are links to skill share. There are links to all the things are YouTube videos or podcasts are store information on US interviews, different things like that, and basically that's what your website is your website is a way of being able. Teoh, introduce yourself to that person without actually being there. Do you need a website? Really? That's something that you would need to determine for yourself, but to me it's a complete no brainer. You should definitely should have a website. You definitely should have some presence that is easy for somebody to find you and then find everything else that you do. Whatever it is that you're doing, your website is your central hub. When you're putting your list together, you want to make sure that this is all stuff that you could showcase on your website, especially if they are multiple streams of income. If you have a red bubble store where you sell T shirts and mugs and things like that, have a link that goes to your red bubble store that is offering T shirts and mugs or whatever it is that you have on there. If you have an Etsy store and that's where your main store is, then have a link that says, Visit our store that sends them to your particular Etsy store. If you have Facebook or instagram, make sure that you have links that links people to those pages. Because that way, if they have an instagram, they can follow you as well. Ah, If you have your artwork up in local places, make sure that you have a page that shows which local places all your artwork is up at so end of story. I recommend that you definitely consider getting a website if you don't have one. 8. To Advertise Or Not To Advertise: to advertiser not to advertise. So this is a question that I get asked a lot on YouTube on our YouTube channel. Pretty much, I think that it really depends on what it is that you create and whether or not you are using your money for the advertising in a smart way, For example, what I mean by that is somebody like me. I don't do a lot of online advertising because I don't really have a specific targeted audience. Now. If I did dog Portrait's, then I definitely have a targeted audience that Aiken target with my advertising. That means that all the dollars that I'm putting into my advertising are actually going somewhere where it's worth it now. That being said there, a lot of a lot of people online will say Make sure that you used the online advertising and I do agree with them. But I think you should be smart about it. Unless I'm selling something like a calendar that I could target a market. You know, people that are buying calendars every year. That's the Those are people that I could target. But when it comes to like, so my original art Ah, There's not really a target for that other than like people with wall space. But there's You can't really target that. If you are going to do advertising, just give it a little bit of a thought process and decide whether or not it's right for you . Just don't jump just on the bandwagon of advertising just because everybody else is telling you that that's what they do. And that's what works for them. Make sure that you're able to really succinctly target a market if you are going to pay for advertising. A lot of those courses that talk about advertising like that. They also talk about you creating artwork that is able to target a market. And my biggest thing with that is, do not ever create anything that you are simply creating just to make money. Make sure that you are creating something that is honestly you, something that you want to share with the world and something that you enjoy creating because eventually what ends up happening is if you target that targeted artwork that you're creating and it becomes increasingly popular, that's great. You're gonna be selling and making some money, but you're also gonna be working a job that you don't necessarily. If you don't enjoy creating the art, what's the point of doing it? That's one of those things that I would keep in mind when it comes to doing this is make sure that your motivation behind things has to do more with the authenticity of what it is a Ukraine and expressing yourself, then chasing a buck because chasing a buck, I tell you, my experience has has really got me in trouble. 9. See Yourself As A Self Run Business: one of the most important things whether or not you are just starting in our career or you are leveling up to the next level, is to realize that you are a self run business, right? So we're not just artists were not just these creators of, ah, something tangible that you could see or feel or listen to our taste or touch. You are also a business owner. You are running a business, and I think that that's where a lot of the disconnect happens when it comes to either leveling up or starting in our career. It almost seems like it's overwhelming and you get you get stuck in this place where you don't know what it is that you're doing. And the fact of the matter is that sometimes you don't know what you're doing, and you do have to learn to process of something. So when it came to getting our business licenses and and doing all that stuff, we had to call the local counties office and get all the information. And so there are things like that that you are going to want to investigate and take a look at whether or not it is learned this editing software because I want to do YouTube videos or learn what it takes to get into this market or apply for this market or whatever it is. Um, that's where my first steps comes in. So whether or not you're leveling up to something else or you are just starting out, I would go ahead and list a few first steps when it comes to specific things. So like if you want to start doing YouTube videos, but you don't know anything about editing software or anything like that, then right down in there investigate or research editing software. Now remember, don't get stuck into researching stage. That's not what this is based on. This is based on actually taking that first step. So for a lot of it, find out which editing software is good for you or what is cheapest or what is free and easily workable. Watch some YouTube videos and how to do it, and then go ahead and edit your first video and posted out there like that is really what it comes down to my first steps. This section is so that you write something down and then follow through with it and do it . Whether or not you want to get a business license because you need a business license in order to start selling at this market or not, this is all stuff that you could Google. This is all stuff that you could go to the local counties office, anything that you have questions on. You can do the research. And so, in my first steps, do the research and then take that step no matter what it is. If you're leveling up and you're deciding that right now, I'm gonna sell prints. But I don't know anything about selling prints. Then go ahead and level up to that by writing it down, investigated, research it, then do it. One of my level ups last year was to open up a patri on page because I have a YouTube channel and I talk a lot about this kind of stuff, and I was terrified. I was terrified to open up a tree on page for some reason, cause I was like, Well, nobody's gonna blow block. And so I spent several years talking myself out of it. I realized at one point when I did this again that I needed to level up because I needed to really, really solidify my online presence and get a little bit more comfortable with being online . And talking to people online was really good at doing face to face shows, but my online presence was a little bit low. It wasn't it wasn't as up there as I needed it to be. And also, I wasn't taking advantage of all the online options that were available to me because I do video editing. I love filming videos I've It's something that I've always loved to do. I feel like it's part of this creative endeavor and to not be able to build a community online where I had the opportunity to make a little bit more money with this was just ludicrous. When I decided to level up from just doing prints and artwork and focusing a lot on the local community, Um, my level up was to focus on line and build a online community. Of course, going through this list, I had no idea how I was going to do that, so my first step with that was to take a look at Patriot and take a look at skill share. Take a look at different sites that offer different things online. Opportunities for me to be able to get out in front of people and talk about these things using videos. Then just apply and do it. Don't wait. Just do it and put yourself out there. And I failed miserably for the 1st 2 or three months like it was just not going good. It was crickets. I had nothing going on. But the thing about it is you could take that first step and it could go wrong. But it's not a failure until you quit. If you quit, then you're giving up and then and Onley, then could it be a failure? But if not, it's just a work in progress. Things may not take off right away. Things may kind of run a little bit stagnant for ah, few months. I've had questions from people that have been doing this are thing for about 30 years and they just haven't leveled up. They haven't changed anything, and because of that, they're going through difficulty in their career. Everything in this world evolves. Everything grows, including your our career. So when you thinking about leveling up or getting this started and you're thinking about which steps to take, go ahead and do them because that's what matters. 10. Managing Your Time: So now we're gonna talk about time management, and this is really important, because now you have this list of things, like a whole bunch of things that you're like, Yeah, I could do this and I could do that, and I could do this. But you want to be realistic with the way that you set your time for all of these new projects that you have and whether or not it is getting into the local gallery or it is doing your own solo show this year or whatever it is that you decided that is your what is my first step for the next thing, you want to make sure that you do give yourself enough time and that you do not overwhelm yourself. If you're looking at my example, you'll notice that there's a whole bunch of different things on there. There, there There are a whole bunch of things that I am doing that I want to do. And so, like, it would be easy to get completely overwhelmed because you can look at this list and be like, Oh my God, this is good And I could do this and I could do that and I could do this and I could do that. And then you get ahead of yourself and you try to take on too much, and that's really important that you don't take on too much. Take your time, space things out. If you decide that you want to skill share or you want to YouTube videos or there's some other project that you're interested in doing, or there's a new kind of thing that you want to release. Make sure that you pace yourself in time yourself, for example, a skill share. You conduce this once a week if you want to, that's a lot. Or you could do it once a month or you could do it once every two months or once every six months. It's totally up to you. More isn't necessarily better, especially if you are getting overwhelmed by the amount of work that you have. So in the next part I have a week laid out, and this is for you to kind of take a look at each project and break it down into maybe 2 to 4 hour segments and decide which days it is that you're going to work on that particular project just to make sure that you have plenty of time to do what it is that you need to do in order to make it come to life. What ends up happening with a lot of people is that they get excited about something, and then they pour all this energy into it and there are multiple projects going on, and then it's easy to get burned out on it. And you do all this work you stress out over it, and then nothing happens in the beginning, which is what happens with anything that your doing creatively. It's kind of like tumbleweeds and crickets in the very beginning, when you first get it started. And the trick here is to set yourself up in a way where it's not stressful. You have plenty of time to do it because you need to work at your own pace. Your pace is not the same. Pace is mine. You may work at things a little bit faster. You may work at things a little bit slower, and that's okay. You need to do it at your pace at something that's comfortable for you. Spend some real time figuring out OK, what can my Schedule B what can't How can I do this where it is comfortable for me to be able to do these new things that I want to do to be able to level up without adding any stress where I could still manage the things that I want to dio and be able to do these additional things without adding any additional stress to my life, so yet that's really important. 11. What Do I Add To The List: as far as what kind of things to put on your list. I don't want you to just think of multiple streams of income or or just the Internet. There could be things on there that maybe you want to do. So, for example, Maybe you want to do your own pop up solo show, and that would be an opportunity that you would put on there. And obviously that's another stream of income. But it's It's all about the challenge, the challenge of doing your own pop up of being able to say that you did your own pop up and being able to fill your resume. Maybe it's just contacting one of the local galleries and being part of show. Maybe it's entering some local art competitions, whatever it is something that you haven't done yet, something that gives you the opportunity to sell or offer your work, whether it is locally or whether it is online, make sure that you added on their, especially if it's something that you've been interested in doing. This is not meant to just add on things like skill share or YouTube or other online things . This is meant to push you to the next level of something that you've never done before, especially if it's something that you've never done before because honestly, to grow your career as an artist, it is important to constantly be leveling up and pushing at the boundaries or comfort zones that you have in order to move to the next level. If you've really wanted to put together a pop up or be part of a gallery exhibition and you've never even attempted to take those steps to do that, then that will be something that kind of weighs on you. So at least this way, you're giving yourself almost like a bucket list of things that you want to do, and you could slowly see how it is that you could take action on that. And the way that you would take action on those things is like when you get to my final steps, you would come up with a plan on how it is that you're going to put this together and what it is that you need to research when it comes to these kind of things. A lot of people avoid doing them because they feel that they don't know enough and honestly , with the Internet and with Google, just Google it, just look it up. There is a plethora of information online on just about how to do anything. So the information is out there, and sometimes you just got to do a little bit of research. Don't get stuck into research. Make sure that whatever you do research, you take action on right away. And that way you get that process started and you start getting to a place where you're making this dream a tangible reality. So when you're going over this list with me, remember, this is for everything. This encompasses everything. Anything that you've wanted to do in your our career, anything that you've wanted to do in life, even if there's something that maybe you don't have the skill for yet. But you want to learn, for example, let's say you want to learn the guitar. Then put that on your list. Put it on your list. I wanna learn guitar, and I want to write some music. Things on this list could either be long term things that you want to accomplish long term , or they could be things that you want accomplish in the next month. They're just meant to allow you to have the room to think and dream about the things that you want to do and possibly be able to take action and create a possibility of doing them tangibly within a limited amount of time and create maybe some multiple streams of income along the way. 12. Conclusion And Challenge: and that's pretty much the sheet that I use whenever I am planning on leveling up at this point. And like I said before, I've been a self supported artists for 10 years for a little bit over a decade. This is always an ongoing thing. This is this is something that has to happen. A few years ago I saw this statistic where they were talking about Google and they were talking about different businesses and why it is that they do so well or d even differ. Musicians. Why is it that there are certain musicians that are still around and doing very, very well? And then there are certain musicians that may still be around, but we don't really know that they're around because they were popular once and then they just kind of fell off the radar. The reason is innovation and growth and essentially, what ends up happening. I think it was Google that put out the statistic where they were talking about the plateau . Like once you start getting some traction, you go up, you go up, you go up and then it just kind of plateaus and then what ends up happening is that a lot of people will just kind of Khost, and then it will start to dip and they get caught off guard there and they fall with the dip. Whereas if you are doing while you're doing while you're doing well and you start to Khowst and you're already preparing yourself to level up, then before it starts to dip you start leveling up on the next project and it just keeps going. And that's what you want to end up doing. One of the reasons that I'm putting this particular class out there is because last year uh , I didn't do this. I I totally ignored this. I had so many projects going on that I just I was like, I don't have time for that. Things were going good and I started coasting. And like I said, I've been doing this for a while. So I think somewhere in my mind I got comfortable and I just kind of like thought to myself like, Well, I've been doing this for 10 years. This is not gonna dip. And sure enough, towards the beginning of last year, uh, things dipped financially. Basically, things dried up. Certain things dried up things that I thought would never dry up dried up. And so I was caught off guard. In the midst of that was when I pulled this back out and I started to really go through. And I realized that, yeah, it was time for me to level up and and move on. And, of course, once you dip, you could still do this. It's not like, Oh, it's late, it's too late. You're a lot of your career and your life is over, like that's not what goes on. But you want to Ah, stay out of it so that you don't go through several months of, like, pulling what non hair you have out of your head. And guys, I am no expert in no way, shape or form. This is just something that I developed for myself to help me to level up. And obviously it's my suggestion to you, and you could tweak this, make it work for you make if it doesn't work for you, then it doesn't work for you. But really keep in mind whatever it is that you could do to just level up. And my challenge for you is to take a look at this and really push towards your comfort zones things that maybe that you know, that you really would love to do. But maybe you're a little afraid because you don't think you know enough or there's something that is slightly outside of your comfort zone. Um, try it, put it in there and see what it is that you could do to take that first step and then just dive right in and try it, because the worst thing that could happen is that it fails miserably. And the best thing that could happen is that it fails miserably and you keep going and you show yourself what kind of a badass you are. And that's that, you rogue artist, go forth and be awesome. And please keep me updated. Let me know how it is. They use this list if you get any ah ha moments. If there are any contributions or any thoughts that you would like to add to this whole thing, that would be amazing as well. And thanks so much for being here. You guys, you guys are freaking awesome. Rios