Social Media Marketing and Management Guide for Beginners | Radu Velcea | Skillshare

Social Media Marketing and Management Guide for Beginners

Radu Velcea

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43 Videos (1h 56m)
    • WELCOME

      1:36
    • Why should I take this course?

      1:21
    • Some context

      1:45
    • The Golden Rules of Social Marketing

      1:31
    • Why does my business need Social Marketing?

      2:52
    • Getting Started

      2:00
    • Developing a social marketing plan and policy

      1:10
    • Checklist: pitfalls to avoid in social marketing

      1:33
    • Building your social media swat team

      1:39
    • Building your social media swat team (II)

      1:00
    • Building your social media swat team (III)

      2:02
    • Building your social media SWAT team (IV)

      2:20
    • Building your social media swat team (V)

      2:23
    • Content creation

      1:36
    • Visual Content

      3:38
    • Content Marketing Tips

      5:53
    • Why share?

      3:39
    • Ask for the share

      1:15
    • Channels and Tactics

      4:28
    • Facebook

      1:33
    • Facebook (II)

      5:42
    • Twitter

      2:44
    • Twitter (II)

      3:26
    • Linkedin

      4:33
    • Google+

      4:15
    • YouTube

      2:07
    • Document sharing

      4:25
    • Pinterest

      2:47
    • Instagram

      1:47
    • Q&A Sites

      2:01
    • Influence tracking sites

      5:18
    • Blogging

      0:55
    • Bookmarking

      1:30
    • Podcasting

      2:43
    • SEO & Social

      5:06
    • Social Media Monitoring Software

      3:09
    • Social Lead Nurturing

      2:52
    • Social opportunity nurturing

      2:15
    • Social customer nurturing

      4:09
    • The challenges of social marketing measurement

      4:20
    • Useful social marketing measurements

      2:32
    • Useful social marketing measurements (II)

      1:21
    • The B2B buying process has changed

      1:05

About This Class

This course will show you how to add social to every marketing activity to drive buyer engagement, new business and revenue.

Learn how to leverage Social Media for building relationships, listen to the market, promote content and influence buyers.

What will you find in the contents of this course:

  • Introduction to Social Media Marketing
  • The Golden Rules of Social Media Marketing
  • How to develop a Social Media Marketing Plan
  • How to build your team
  • What content should you create
  • What is visual content?
  • Facebook
  • Twitter
  • LinkedIn
  • Google+
  • Pinterest
  • Instagram
  • Blogging

 

This course will give you confidence to apply a Social Media Marketing strategy to your organization and you will be able to integrate Social Media into all the company's marketing activities. Use the tools presented to control your presence in Social Media.

Click the "Add to cart" button right now to learn how to develop a strong and valuable Social Media Strategy.

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Level

Community Generated

The level is determined by a majority opinion of students who have reviewed this class. The teacher's recommendation is shown until at least 5 student responses are collected.

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