Social Media Marketing Tactics: A Brief Primer | Chase Raz | Skillshare

Social Media Marketing Tactics: A Brief Primer

Chase Raz, University Instructor, Corporate Trainer

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9 Videos (1h 18m)
    • Welcome to Social Media Tactics

    • Follow Back

    • Engagement

    • Sweepstakes

    • Influencer Marketing

    • Content Marketing

    • Website Pop-ups

    • Cross Channel Promotion

    • Class Project Demonstration


About This Class

Class Description

In A Brief Primer on Social Media Tactics, you'll be exposed to a number of standard and out-of-the-box strategies and tactics for use with social media marketing.  Simply posting to your social media pages isn't enough, as a marketer, you must find ways to reach your audiences at all times of the day... even while you sleep!  We'll look at some of the most prevalent ways that this has been done historically, and also explore cutting edge strategies and tactics for social media that are emerging or still lesser known.

This course is constantly evolving and updating to reflect current trends and new best practices.  Enroll in the course today and be sure to complete the Class Project to show your mastery of social media marketing tactics.  We'll cover content marketing, engagement, sweepstakes, influencer marketing, site pop-ups, and cross-channel promotion.  More is being added as new strategies and tactics emerge.

About the Instructor

A Brief Primer on Social Media Marketing Tactics is taught by Chase Raz, a University Instructor, Corporate Trainer, and Consultant with nearly a decade of experience teaching adult students, both academically and vocationally,  in the disciplines of business, technology, and marketing.





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Chase Raz

University Instructor, Corporate Trainer

Chase Raz is an instructor of digital marketing and business technology at Full Sail University and a corporate trainer for Polk State College's Corporate College. Chase has almost a decade of experience teaching business and technology topics to a wide array of adult students; from college students to executives. It is Chase's mission to help others achieve their desired success within business. Chase also owns RCR Business Ventures, a firm specializing in venture development.

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