Skillshare Talks | Martina Flor on Cultivating Creative Side Projects to Grow Her Lettering Business

Martina Flor, Letterer & Designer

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2 Videos (24m)
    • Trailer

      0:59
    • Martina Flor Live at Skillshare

      23:01
584 students are watching this class

About This Class

This short video is part of the Skillshare Talks series that shares footage from live conversations with our teacher community.

Join the Skillshare team at our NYC headquarters with Martina Flor - a lettering designer, author, educator, and creative entrepreneur. Through this talk, you will hear how Martina built a thriving career in lettering. She shares how investing time in creative side projects helped her improve her craft, land her clients, and strengthen her brand. This talk with leave you with both inspirational and actionable steps for pursing your creative passion as a career.

38 of 38 students recommendSee All

Martina! You are a fantastic lettering artist. We students are so privileged to be able to learn from you here on Skillshare. Thank you for sharing your story and your process through your classes.
Ray Mawst

Lettering & Design

Brilliant. So many good points and inspiration. Things that maybe we even already know but need to be reminded of, like “Share what you do in an interesting way.” Thank you Martina and Skillshare.
Jen Dixon

Abstract and figurative artist, tutor.

Very inspiring! Martina you are Great!

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Projects

Martina Flor

Letterer & Designer

Martina combines her talents as designer and illustrator in the drawing of letters. Based in Berlin, she runs a leading studio specializing in lettering and custom typography for clients around the globe, such as: The Washington Post, Vanity Fair, Harper Collins, Penguin Random House, Monotype, Etsy, Adobe, Fontshop, and Cosmopolitan, among others.

With a master in Type Design from the Royal Academy of Art in The Hague (KABK) under her belt, she dedicates a large part of her time to te...

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