Salesforce New User Training - Part 2 - ATTRACT - Marketing Management, Automation and Optimization

Mike Wheeler, Salesforce Developer/Trainer with 6 Certifications

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8 Videos (1h 7m)
    • Introduction to Marketing Management, Automation, and Optimization

    • Lead Management in Salesforce

    • Corresponding with Leads in Salesforce

    • Lead Collaboration with Chatter

    • Creating Campaigns in Salesforce

    • Executing Campaigns in Salesforce

    • Tracking Campaign Responses in Salesforce

    • Campaign Collaboration with Chatter


About This Class

In part two of the Salesforce New User Training series, we cover how to attract more leads in Salesforce by maximizing the Marketing Automation and Management functions of the platform. This course is part of a series that covers the 3 primary aspects of how Salesforce is used for any company:

  • Attract (Marketing)
  • Attain (Sales)
  • Retain (Service)

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Mike Wheeler

Salesforce Developer/Trainer with 6 Certifications

I am the founder of, where I provide Salesforce Consulting, Development, and Training services, with a primary focus on Salesforce Certifications. I have 6 Salesforce Certifications. You can read my free Cloud Career Report and Launch Your Salesforce Career Workshop here -

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