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SQL for Marketing Analysis

Anil Batra, Marketing and Analytics

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16 Videos (58m)
    • SQLForMarketers

      1:20
    • MySQLInterface

      1:22
    • InstallingMYSQLFinal

      3:35
    • SQLForMarketers

      1:20
    • ElementsofASchema

      2:58
    • First select statement

      2:39
    • Whereclause

      5:33
    • Numeric date where

      3:25
    • Order by

      4:01
    • Insert statement

      1:06
    • Update statement

      3:23
    • Count sum

      4:32
    • Delete statement

      3:41
    • Join multiple tables

      6:44
    • Top customer usecase

      7:31
    • Moviecountbycategoryusecase

      5:09

About This Class

Marketing Analysts generally depend on the tools or IT department to help them pull the data for marketing purposes. IT leaves you hanging because they have other priorities as a results Marketing Analysts have to know how write SQL on their own so that they are not dependent on IT. This course is for those marketers who would like to know how to use SQL to conduct their marketing analysis.  

If you are trying for a job as a Marketing Analysts then this course is a must for you. This will help your resume shine and put you ahead of other similar candidates. The more you can handle technology and data these days the better it differentiates you from the rest of the pack.

The course uses MYSQL to show how SQL works but all the leanings and syntax are applicable to other databases as well.

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Anil Batra

Marketing and Analytics

Anil is a seasoned Digital Marketing and Analytics professional with 15 years of experience. He has worked with companies ranging from Fortune 50 to startups and has helped them improve marketing results. His customers include Microsoft, SmartMoney, ESPN, T-Mobile, Hoovers, RealNetworks, Starbucks, and TheStreet. He holds a B. Tech in Electronics and Communication Engineering from India and an MBA from University of Washington, Seattle.

Anil has taught and trained several Marketing and...

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