Sorry, your browser is not supported
To have the best experience using Skillshare, we recommend that you use one of these supported browsers.

Run Your Own Business: Lessons from Biggie

Marc Eckō, Founder, Ecko Unltd.

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
6 Videos (49m)
    • Trailer

    • Introduction

    • Ten Crack Commandments #1–5

    • Ten Crack Commandments #6–10

    • Ten Crack Commandments: Summary

    • Finding and Presenting Your Mnemonic Device

22 students are watching this class

About This Class

In this class you will learn my tips, tricks and mantras for running a business, inspired by Biggie's Crack Commandments . These include:

  • Management skills
  • Enabling ideas
  • Refining your personal brand 

One of the most important lessons I have learned through two decades of building my own businesses is that wisdom and guidance can be found in the most unlikely of places. As a result, I've structured this Skillshare class on my principles of business around the legendary hip-hop track "Ten Crack Commandments" by Biggie Smalls. On the surface it would appear that Biggie is rapping about illegal drug sales, but the knowledge dropped in this song actually applies to all businesses no matter the industry.

This class is for anyone from a young entrepreneur venturing into your first business endeavor to an experienced CEO running a company with thousands of employees. Trust me, you will all take away some information that will improve your business. 

**A winner has been selected to recieve a $5,000 endowment for submitting the most compelling business commandments. Skillshare is no longer distributing promotional codes in exchange for proof of purchase of "Unlabel".**

161 of 181 students recommendSee All

I really learned some great advice from this class, I have mainly been struggling with the whole social media aspect of my business that was starting to make me depressed. This has re-focused my mind on the real aspects that truly matter - creating my work rather than counting the numbers of followers or how my shop stats are stacking up. I am now looking forward to getting back to working with a fresh outlook. Great stuff!
This video really helps ground yourself to tried and true principles in establishing a long-term business, not just a flash in the pan that is common with start ups today.
11/11 would learn again





Marc Eckō

Founder, Ecko Unltd.

Marc Ecko founded Ecko Unltd. in 1993 at the age of 20. Since then, he has built a portfolio of successful worldwide companies, including Complex Media, Zoo York, and Marc Ecko Cut and Sew.

Marc recently published "Unlabel: Selling You Without Selling Out"

About "Unlabel"

"With Unlabel, you will learn how to discover your own voice by overcoming fear and taking action, what it means to deliver on your promises, why failure is essential, how to understand how your pro...

See full profile