Reddit: Discover 5 Amazing Marketing Strategies | Matt Bernstein | Skillshare

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Reddit: Discover 5 Amazing Marketing Strategies

teacher avatar Matt Bernstein, Helps hardworking people start a side business

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

6 Lessons (41m)
    • 1. Introduction to Reddit

    • 2. Reddit Basics

    • 3. Reddit Strategies

    • 4. Content

    • 5. Self Posts

    • 6. Advanced Reddit Strategies

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About This Class

When it comes to digital marketing and promoting websites and businesses online, a lot of attention is given to Google and to conventional social media sites like Facebook, Twitter and LinkedIn.

While those are all important and powerful aspects of an online campaign, they are far from the only options available to you and it may just be that there are easier and more effective ways to get a lot of eyes on your business and to increase your sales and profits.

One such alternative avenue for instance is Reddit. Reddit is a site that can get you thousands and thousands of hits from a single post if you get it right and that gives you a direct route to market and an easy way to find a highly targeted audience.

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Matt Bernstein

Helps hardworking people start a side business


Matt helps hardworking people start a successful side business at an affordable cost.

Students get access to cutting-edge training courses and passionate support communities that help them start a side businesses more quickly and easily.

The courses provide everything one could need to start and grow a home business. We've discovered principles, strategies, and technologies that produce real, measurable business results -- without the expensive upfront costs.

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1. Introduction to Reddit: has Matt Burns. He was skilled hands dot com, And in this section of the course, we're gonna be learning about Reddit marketing strategies. When it comes to digital marketing and promoting your websites and businesses online, a lot of attention is given to Google and the conventional social media websites like Facebook, Twitter and LinkedIn. While those are all important, powerful aspects of your online digital marketing campaign, they are far from the only options available to you. And it just might seem that they're easier and more effective ways to get a lot of eyes on your business and to increase your sales and profits. One Salt Alternative Avenue, for instance, is red. It's This is a site that could get you thousands and thousands of hits from a single post if you get it right and gives you a direct route to market and an easy way to find highly targeted audience. Put simply read it is potentially justice powerful. It's Facebook or Twitter, or possibly even more so, depending on your niche and industry, this is something you can't afford to ignore. So listen on, and we'll look in depth about how red it works and how you can make the absolute most of this incredible, useful platform. You might also find it's the ultimate way to have traffic go viral and to truly explode. What is Reddit? And a quick introduction read. It is a social book marking link sharing site along the lines of Dig or Stumble Upon. More than this, though, it's aggregated content site where you can find content, voted to the top by other users and therefore selected from its popularity. I'm on the community, read its mission statement, is to become the front page of the Internet, and it achieves this by letting users select the sub communities called subreddit. It's that they want to subscribe to and then showing them to the top voted content for that community for each day. As a rule, any content shared to Sub Bretz will need to gain a certain amount of traction before it starts appearing on the home page for particular users. If you were set up your own reddit account, you would didn't be able to select subjects and categories that you're interested in and then read it would show you the top content from each day off those categories every day. This would likely include block posts and other external links along self posts, which are essentially just text posts that are designed to stimulate discussions within a community or SUBREDDIT. You can also choose to view subreddit on their own and to see the latest and most popular links and the discussion for that given subject. Subreddit and the front page alike have multiple separate categories accessible by tabs, which are include hut. New rising Controversial hut is the front page of that SUBREDDIT. While many visitors will also check, the new and rising top is comprised of the top voted posts of recent time. In that sub based on popularity alone. As an active user of Reddit, you will be able tow up vote and down vote content yourself, thereby influencing which content gets scene in, which does not. You'll also be able to comment on the post of others and engage in active discussion each time one of your own post for comments gets voted up or down. This will contribute to overall karma on the site and used to separate calmer values one for the content you shared and one for your comments. You've posts other users will be able to click on your profile and immediately see your previous posts as well as your rating this way. Overall, karma can end up positively or negatively influencing respect given to your subsequent posts. Some red. It's also have the minimum karma requirement for posting or even commenting, which is a device in tended to prevent spam. Some breads are ruled by moderators, as in most forums, you have the ability to delete posts or tag Orban users. Anyone can create a subreddit, and in doing so, you automatically become a moderator. At the same time, you'll have the option toe. Add more moderators to help you manage this page. Those are the basic rules of Reddit, and if it sounds complicated, and that's only because there's gonna be a lot going on under the surface To use Reddit, you need to go to reddit dot com and read what's there. On the other hand, you can promote there, and all you need to do is create an account and click the link Submit button. Understanding The nuances under the surface, though, will help you get more from it, both as a consumer and a marketer why you should care. So what does all this have to do with digital marketing and why you should care about how red it works? Simply put, read. It is a hugely popular site with tons of traffic that makes it exceedingly easy to reach a very targeted audience. And he given Subreddit will provide access to those who are interested in the subject, meaning that you can easily reach people who are interested in your own niche and industry . They're subreddit to cater to almost every possible interest, and hundreds that are set up his jokes as alternate communities to cater to subgroups of established groups and much more. In other words, no matter what your initial product is, there's probably a place where you can find an exact customer on reddit. 2. Reddit Basics: This is Matt Bernstein, skilled hands dot com and this lecture we're gonna be learning about identifying your audience within red. It's the first thing you need to decide when starting out on Reddit is who your audience, in which subreddit will be the best for reaching that audience. So right from the start, this means you need to look your own audience. And if you don't have a clear idea of who, precisely who it is you're targeting, then you won't know where to start. A good exercise for finding your target audience is to profile your typical customer or viewer. This means sitting down the piece of paper and writing as much you can down about that person. Ask yourself, How old is the average customer? How much do they earn? What is their marital status? What's their gender? What's their sexual orientation? What are their interests, where they do on the weekends? Where do they live? Do they have any family? Of course, very few of your customers are actually going to be accurately fulfill this description, but instead you're just looking at the average. Some of those data actually won't be guesswork as you'll actually be able to look your own sales data or conduct surveys to find out. Once you've profiled the average audience member, you should then give them a name. So let's call him Jeff Right now. Whenever you make the post, whenever you look at the subreddit to post to, you can ask yourself with this reached Jeff. What kind of sub read it's would be someone like Jeff be subscribed to how to find some bread? It's to the point toe Bear in mind is that Jeff is not going to be subscribed to a single SUBREDDIT. In fact, he's gonna probably have signed up for multiple, and some Jeffs will be subscribed to Sub read. It's that others aren't. And if you're a product aimed at men with beards, you were only posting in beards than you'll be missing out big time. Ah, post about beard maintenance could also be a very popular in art of manliness or hipster, for that matter. So how do you find some bread? It's that might have your Jeff in them ever self referential. And as we'll see repeatedly throughout this lecture, read it actually a subreddit for finding subreddit. It's it wouldn't be surprising if there was a subreddit for finding subreddit that list subreddit. It's so reddit dot com slash red. It's provides a list of popular new subreddit to check out, for instance. Meanwhile, slash New Reddit's is a place where editors to promote their newly created subs and also present new opportunities for you. One other place to check out is a meta reddit dot com, which provides a random selection of subreddit, making it very easy to find new ones. You can literally just keep refreshing the page, and that way you'll be able to find some red. It's that you might never have otherwise have even thought to look at. But be warned. The rabbit hole on Lee goes deeper. A good exercise that you can do right now is to spend some time looking through these sub credits and create a spreadsheet or written note listening each one along some notes of the kind of content that get shared there. This way, you can come back and refer to that list every single time you want to make a new post and will help you find potential places for your content to be successful. Is this subreddit right for you. But how do you know whether or not a sub bretter is potentially suitable for your content? How do you know if it's gonna be filled with receptive jets? Of course, the fundamental thing to ensure is that your audience is gonna be interesting. Whatever you're posting, the most obvious interested subreddit will be those with names that directly reflect the niche subject that you're posting about. If you're posting well, beards, then beards is a pretty safe bet. If you're posting about hair than you may be OK. And at the same time, you need to think about the receptivity of your audience when targeting any audience with content. It's always important to ensure that they're not only interested in your subject, but also that they're ready to act on what you're showing them and ready to make a post. Are they in the position to buy your product? If you're trying to make direct sales than this is important. Partly this question is going to depend on the goals of your post. If you're just trying to build an audience and it doesn't matter too much if you're on the other hand, trying to make sales. Then you need to find a subreddit that is filled with people with disposable income and who might be currently interested in making a purchase. Some minutes are predominantly filled with images, which suggests that their uses air, probably knocking out time to read lengthy amount of content or necessarily want to visit your website to make a purchase. Ask yourself not just who is viewing a subreddit, but then when and why are they viewing it and ask yourself whether this is the susceptible to your message at that point, a useful tip for researching the popularity of a sub Brett, meanwhile, is toe look at its traffic. Many Subreddit. It's allow you to relatively easily view stats such as monthly page views, unique visits and etcetera. This way you can see not only which sites are doing well, but also currently on an upturn or downturn. To see these stats, visit the subreddit and go about traffic. Of course, the number subscribers in a suburb is actually indicator of its popularity. For those without detailed statistics, the big fish. If you're really keen on targeting the very biggest audience possible on Reddit, then you're gonna want to post these core subreddit its, which are the ones who are automatically subscribed to when you sign up and the ones which will see the front page. If you don't have a user accounts, of course, it's harder to succeed in the subreddit, but if you do, then the rewards will be huge big subreddit versus smaller ones. But before you go on a crusade to find the biggest subreddit with the most views, bear in mind that the bigger ones aren't usually better. Finding very popular subreddit is, of course, a great way to potentially reach a huge audience, but it also means the potentially risk being lost in a sea of content. This is a lumber that every Internet marketer has been faced with by some point during their promotional strategies. And the question you have to ask yourself is whether it's better to be a big fish in a small pond or vice versa. One big advantage toe a bigger subreddit is that it gives you mawr exposure right from the start. This, in turn, means that you can generate more up votes more quickly, which is crucial. Seeing as an initial surge of up votes is necessary to gain some initial exposure and momentum. This means you'll be more likely to be propelled into the front page, which is where you can be seen by hundreds off thousands of daily visitors. This is much harder to do if you start out any small subreddit. On the other hand, being any smaller subreddit means that you'll be much less likely to see your content immediately, get drowned by other people's new posts and then pushed to the bottom. And if you don't get many up votes for a few hours, you can remain on the hot page off that subreddit or the new page simply because there won't be much more content. This can actually be quite a distinctive advantage on the subreddit that air visit regularly but aren't posted to all that often. If you look at the number of posts versus the number of subscribers or the subscribers versus the views, you confined relatively static subreddit that nevertheless get a lot of exposure. Another advantage of using this approach is that Reddit pages actually tend to perform quite well on Google, so this could be good for your S e O. That said, a static page with a few subscribers is not going to get you the same large number of immediate views upon posting. The best strategy, then, is to try and post a good range of two different sub credits, including some that are smaller and some that are bigger. And this should depend on some of the extent of the specific goal of that particular post. At the same time, you need to understand the general psychology of Reddit, and you need to thoroughly research your specific audiences. In the next lecture, we're gonna look at how to do these things and a little bit more detail. 3. Reddit Strategies: Hi. This is Matt Bernstein with skill hand stock common. In this lecture, we're gonna be planning a successful post and strategy on Reddit. The most important keys to success on Reddit is to successfully identify your audience, by which I mean that you need to identify both the nature of Reddit er's generally and the community you are going to be posted in. This is the single most important thing to understand and get right. In order to succeed on Reddit, you need to understand the psychology of the average Reddit er and you need to understand the kind of content and posting that does well on red. It's as we'll see getting this rock and actually end pretty badly and even damage your online reddit reputation. You need to plan your posts and promotions carefully, then tow. Avoid a backlash and following will help you understand why a little bit better, the first thing you need to understand about Reddit is actually quite a cynical place. Whereas some sites make it fairly easy to get away with self promotional posts read. It is no such site. The same goes for a factually inaccurate information or even just controversial views. In other words, in a any given community, there are plenty of Reddit Er's waiting to call you out to down, vote your post and to contradict everything that you say. If you make a post in a subreddit promoting your website and you aren't subtitle about it and aren't providing any real value. And you could expect multiple posts telling you that your post is pointless, that it didn't bring anything new and that you're just trying to promote your business and that your product and service looks like rubbish anyways. And this can result in a landslide of negativity, resulting in countless down votes and possibility even getting your account band. Sometimes this is fully justified, and you are indeed just posting blog's spam. You probably need to prepare yourself to take some slack. In other cases, though, these negative responses can be simply overly harsh, and there is no we easy way to put this right. It can be a time somewhat mean spirited place researching your subreddit. One of the best things you can do to avoid getting your content ridiculed and down voted before you post is to put some time up front to research. The subreddit they're going to be posting in the first place to start here is with the rule of that subreddit. These will normally be posted alongside the right hand side, and if you go to the subreddit itself and click submit rather than submitting from the front page, they will appear over the submission form. These rules were generally includes some general guides, as well as some hard and fast laws off the subreddit that you have to adhere to. For instance, some said Red, it's tell you that you should absolutely be no blog's spam or the posting links to your own blawg is forbidden. You can save yourself a lot of time and trouble by simply avoiding the subreddit altogether . While some blog's explicitly forbid self promotion, they're a few out there that actually encourage it. If you created a game or nap that is also a game, for instance, then you can share it to the subreddit play my game, which is actually for people to promote their games. If you want to charge for the game and your big developer, though you might not get as a warm of reception, some subreddit don't actually allowing posts, meaning you can't just create a post just toe link out to a blawg post. This is actually huge problem, however, as you can get around it by creating a self post text post and including a link to your site. But be careful again. Is this consumptive times? Rub people up the wrong way on Reddit. And if you're trying to include a link in a self post, a good strategy can be including multiple links to support your points. With only one of the things being a link to your own site, we'll look into more detail about how you can choose between link posts and self posts later in the section. Another thing to look out for in the rules is whether or not you need to use tags. Some subreddit will require the use tags like news discussion or blawg alongside your title . If you fail to do this than your post might be immediately deleted. Also important when researching a subreddit is to spend some time looking at the kind of content that is doing well there, reading the types of comments that get received and generally trying to understand as well as possible that psychology of the users on that page. This way you can decide whether your content is likely to succeed there and also best portray your content in that subreddit. In short, whenever you post to subreddit for the first time, spend a while getting to know that. SUBREDDIT Looking at how the most successful poster formed and thinking carefully about how to get the best response. A good trick toe Avoiding backlash. One good trick for avoiding backlashes To avoid posting to directly relevant sub. Read it's and instead supposed to subreddit that are somewhat related. Go back to Jeff and our beard posts. Let's look at two possible approaches and two possible outcomes. Strategy number one. Posting an article called Why Have a Beard to the Subreddit beards. If you post an article, why have a beard to the main beard? Subreddit. This will right away have an advantage of inserting that you'll get a lot of Jeffs all interested in beards, and you can also settle beer product from your site and managed to get a lot of off votes and views that you may make a bunch of direct sales, and thus it could be considered a successful and profitable post. On the other hand, though, you may also risk ah, backlash. For starters, you're preaching to the choir. If you were a post about having a beard and you don't have enough details, then these readers may suspect that you, in fact, don't know anything about beards, and they'll crucify you as a result. Alternatively, they might just feel that your generically titled article doesn't really tell them anything new. And it's good promotional without adding value. Again, this is a quick way to get land busted. At the same time, posting to a subreddit full of beard owners means that you might not reach any new customers. Perhaps they already have the beard products they need, and perhaps they already read your site regularly. Strategy number two. Why not have a beard in the subreddit called men's fashion or, alternatively, are of manliness? In this case, your posts are still gonna be relevant and are still going to reach a lot of Jeffs. Why, because of Jeff, who subscribes, the beard is quite likely to subscribe to men's fashion as well, but at the same time, you'll reach some Jeffs who don't already have beards, but they may want a beard once they learn about them. Now you're providing some new information to a group. They might find it interesting. It won't get picked apart to the same extent because they're beginners and will also provide something that they haven't heard before. This is the thin line toe walk here, and if you post in a category that is too far from the subject, you're disgusting. Then you might come under fire for not thing relevant to a topic. Once more, your post might get deleted. Posting about beards Two. Men's fashion is fine, but posting its a bodybuilding ism or tenuous and likely to get you banned. This will be seen as even Maura's a flagrant attempt at Blawg Span tow. Avoid this problem. You need to go one step further and create new content designed specifically to bridge a gap between two niches or to target audiences. For instance, you did want to try and bring in followers from bodybuilding. Then a better strategy might be to toe have a post called the top bodybuilders with beards and why everybody builder should have a beard. This is why you can create a directly relevant content that is completely new and different . Toe what's gone before, and you can help to avoid looking derivative or too cliche aid, so tread carefully. But do you consider the value of expanding your target audience slightly and posting to slightly broader categories? This is a great way to avoid serious criticism and to bring the potential new customers who otherwise haven't considered your products or services, and who might appreciate an introduction to a new niche. Managing your profile and karma. Managing your profile and calmer is also important part of your strategy. While many users might want to focus simply on posting promotional content, this approach could be limiting and you don't consider the long game. In other words, make sure that you're also thinking about higher going to build authority and respect on reddit, both in terms of karma and it turns of actual recognition. What's key to keep in mind here is that you keep posting content that has an even slight promotional edge to it. People will start to recognize your user name and down, vote your content automatically at the same time. If someone sees a new post that years getting a lot of tension. They might then research you by looking at you. Use the name and seeing your previous posts. You'll lose a lot of credibility if it appears that you ever do is post toe. Promote yourself. Or if you have a car mur score in the one thousands, as well as posting their own content and links. You also need to ensure that you're an active member of the community and that you were commenting regularly with things that get up voted. Comments that tend to do well are often funny or provide some sort of use for the reader. For instance, if someone is asking a question about how to fix their computer and you can provide a useful tip and response, you will likely get at least one up vote from that user and probably MAWR from others. Try to see every question is an opportunity to demonstrate your expertise and knowledge and to build your reputation and karma. In general, the key to building a popular Reddit profile is the same is creating a successful website or blawg? That means you're providing value, whether that's comedic value, entertainment value or value in the four of information doesn't matter to answer the question. Should you create multiple accounts? Of course, there are many good ways that you can artificially inflate your success on red. It's with one of the most obvious being creating multiple accounts, which you can then use toe top. Promote one another. This way, you can get up, votes the content and post yourself and see your karma score grow as a result. Likewise, you can use multiple reddit accounts in order to ensure that your new posts get the initial boost they need in order to gain momentum and to really succeed. As you may imagine, though, this is a practice that isn't exactly encouraged by red. It's and so you'll need to be careful about their accounts before you get banned or your post removed. So having multiple accounts can be useful in order to occasionally nudge the tide in your favor and a hot debate, or give yourself a second chance. If one accounts, you get sucked shut down. That being said, though, you should not rely on the strategy, and you should use it sparingly. 4. Content: famine is Matt Bernstein from Skill Hands. Start common In this lecture, we're gonna be talking about what types of content thrives on reddit and get shares. With all of that in mind, you might be wondering which type of post do well on red. It's what type of content will get you 102 100 1000 up votes and make it to the front page . We've seen how you can improve your chances of success by finding the right subreddit and by doing the research and by building your reputation gradually over time. But ultimately, what is really going determine your success is how good the content you're posting. How do you go about posting something that will get tons and tons of likes and shares content that thrives. The basic point to understand here is the content that thrives on Reddit is journaling, the same content that thrives on the Web, and the way to create this content is something that's changing constantly on the Web as it grows and develops. Right now, the single most important factor is that the concept is smart. The Internet, you see, is getting smarter. It's been around for a while and as such has become far more savvy as users, we've seen the generic derivative content the top 10 ways to get A B Z's a 1,000,000 times and how to smell promotional content a mile away. Meanwhile, Google's algorithms have gotten smarter mean that Google is better. It's smart, Starting adds. To succeed online, you need to be smarter, and you need to write content that is intelligent, engaging and has an X factor. This is particularly true on Reddit. For all that has been said on Reddit can be mean spirited. It is also a place that attracts a lot of very smart and a lot of well read users. You only have gotten to read through the comments section of any reddit post in order to quickly see that red editors are generally very witty and very funny. This is self referential, cynical, sarcastic, mean and hilarious. Dumb content here isn't going to work. If you run a Web design company and you're about to create a post with the headline scratch old, get WordPress Web design and get new visitors, then you can stop right here. It's not going to succeed. Earlier, we discussed the posting about bodybuilders with beards. This is a much better idea because it's completely unique because it has a very specific target audience because it's funny and because it is a highly visual nature that will invite clicks. Similarly successful would be any post that look at a topic at it's entirely new way. Wanna post something about park or then forget how to backflip because it's seen 1000 times before. Instead, how about the psychology of park or why we jump off roofs? These again, are topics that create a new angle that sound interesting and can stimulate conversation and offer some real value for someone who loves park. Or they've probably heard just about everything there is to hear about the backflip technique and jumping the single most important test that you should give to any new content you're thinking of creating and sharing it to read it is this. Would you want to read it? If you were the reader, would it catch your eye? Would it stop with what you're thinking and actually be excited to sit down with a cup of tea and read, if not the need to rethink your strategy? The psychology of sharing and up voting. Another important point is that you should try to get inside the heads of people who share an up vote and why they do. This is very important question, and it probably isn't as straightforward as you think. People are vote because they've read your comment and enjoyed it, and they shared for the same reason. Well, actually, in many cases, the answer is not really on. Both of these fronts, for starters, recognize the vast majority of people will not up vote or share your posts, even if they are amazing. If you have a post that has 80 plus up votes, when you consider that that's big for Reddit, how many people actually visit and can expect to get from that about 4 to 6000? This is from my experience. That means only a very small fraction are actually up voting. If you use right it, how often do you actually up vote when you vote, you stand to gain nothing from doing so, and no one will even really know what you've done it. That means you're only likely to do it if you really care about the subreddit or you're a moderator or regular visitor. And if you really do care about that post, it really pulls on your heartstrings or angers you. The best way to get votes, then, is to make the post that has some kind of emotional residents with the views of that sub Bretter. That means you need to post things that people can really get behind or people think you can really benefit and other visitors of the subreddit. If there's a subject that you feel passion about, we're constantly ranting about. This might be excellent for Red. It's anointed how some people are always eating your sandwiches at work, then post it, although better make it different, as is pretty done. Death to subject now onto sharing. Why do people share again? Very few people who read your content shared an actual. A lot of people who share it have never read it. This might seem odd, but again, experience shows this to be true. It's not uncommon to read a Facebook article to see it as 20 likes, but otherwise find the page on. Lee has three hits. Those people like the content without even reading it, So why do they like it well, they have liked it based on the title and images alone. The same goes for Reddit a lot of the time and up voting. These the three reasons people do this because they think the content is perfect for someone else and they want them to see it because this content facilitates communication because the constant says something about them. An example of this latter point would be about your beard article. Why you should have a beard. Beards are very popular right now and very trendy, and one reason we're using them as an example. Thus, many people currently get a lot of happiness from their beards and inform them personality around the beard to an extent. As a result, you may be highly likely to share post about beards just to tell the world about how their love for beards and to further express themselves. And they might even do this without reading the article. People are likewise very likely to share and up post posts because of religions, charities and other subjects at all, without reading just because, in theory they're the things that they want to represent themselves. As for facilitating communication, this is another interesting point content that help someone to make a point or spark the discussion will often get shared. This is one reason that large posts that provide a complete overview of the subject are often so popular. These sent to be a big hit with users because they can link them in order to bring someone up to speed on a subject they're going to discuss. Likewise, controversial posts will generate more discussion and attention, thus potentially making it to the controversial page on a subreddit. To a great example of this is a set of videos that I ve logger created for the idea Channel . These videos explained flawed arguments that people often use. These videos could then be used by Reddit, ER's and other social media users within discussions in order to undermine whatever another user was saying in a debate here. The constant facilitates conversation, remember as many users might not actually read your content title is everything. That's also what is going to ensure that your content get clicked on in the first place, although some subreddit it's have a thumbnail which helps the key here is to accurately describe your content while selling all of its biggest points. Think what is the most interesting aspect of your content? What is the value proposition, and how will it benefit the reader? What can you say that will encourage cynical readers to at least pause? A little mystery can help to spark curiosity to. But beware. Using buzzfeed, ask Clickbait titles can often garner a bad reaction. It's safe, for instance, to mention a technical term that people might not have heard of. Cognitive behavior therapy accelerated cardio but often avoid things like you'll never guess what this person does next, as that will just make creditors angry. 5. Self Posts: Hi. This is math Bernstein with skill hands dot com. And in this lecture, we're gonna be learning about making self posts. The above describes the best strategy for creating content and sharing and on reddit. But what if you want to create a self reddit post? What if you just want to make it a text posts in order to have discussion on Reddit? This isn't actually a very useful strategy. Many cases, particularly because self posts by their nature, appears less like self promotion, thus meaning they're less likely to garner and negative reaction at the same time. Using tests, posts allows you provide a little more back story, an explanation for whatever you're posting about their by explaining yourself and providing context. Using self posts to improve your karma if you just want to improve your car more than using self posts is a particularly good way to do so. As mentioned self postal generally appear far less promotional, and at the same time they will allow you to put across your personality. Self posts have a lot more potential to succeed on the big course of red. It's that we discussed earlier, and if you want to post something that will end up on the front page in a great place to Target is somewhere like today. I learned today, I learned is simply a subreddit for posting interesting fax, you discovered and are likely to be interesting to a lot of other people. These constrained from anything, any subject and usually start with the acronym T I. L today I learned with the entire fact right on the title. One example that's on the front page right now is T. I. A. L. In the early thirties, Warner Brothers began producing Animated Short specifically for the purpose of promoting you music owned by the company. They were called loony tunes. Right now, this post has 4000 of votes using self posts for self promotion. Self post could be also be used to share your own content or to promote your business. Another good example of how you might choose to use a self post is creating extensive introduction to a subject that appears to be completely selfless. For instance, if your personal trainer that you can create a huge in depth, unbiased post on all the common strategies and tips for getting a six pack. This provides real and obvious value to all of their readers of that subreddit, and there is no link to your own site. Then there's no reason that it could be offensive enough to get down voted. If that post should get 1000 votes, you can bet you'll get a few private messages from people asking if you'd write them a training program. The same goes for any other subject, right? An in depth guide, toe s CEO, and you might find people starting to ask you to promote their website. For them, this is without linking to any external page or content. At the same time, though you can use these posts like this in order to promote your own pages, as mentioned earlier, Good way to do this is by creating a post with lots of resource is and external links and then including your link among one of those links. If this post explodes, then you'll still generate enough clicks for to be more worthwhile 6. Advanced Reddit Strategies: Hi. This is Matt Birds to and skill hand stock common in this lecture, we're gonna be learning advanced Reddit techniques and conclusion to the reddit section of the course. Following all the advice in previous lectures is more than enough to start repeatedly generating huge amount of traffic to your content while avoiding the most common pitfalls. If you feel like you've now truly understand the type of content that succeeds on reddit, you'll find that you can win every single time, and that gives you access to almost unlimited visitors. If you want to take things a little bit further here, a few advanced techniques you can use as well. Consider the below for extra credits. Creating your own subreddit If you have trouble finding a sub right that perfectly fits your niche or target audience, there is another option. Of course, that is simply to create your own subreddit, in which case you will get to be the moderator and to decide which content drives there and who is allowed to post. Creating your own subreddit is actually very easy and completely free. There is no limit to how many that you can create once more. You can actually add Perma link to your site right on the front page in the information, along with the right hand column. Creating your own subreddit is a highly powerful tool. Then you shouldn't expect people toe flock to it right away without any incentive. This is a good enough reason to put some time and effort into building your own reputation and to cement yourself into community. That way, you can more easily convince people to migrate over to your community. Make sure that your subreddit fills a real niche that people are looking for, and then it provides real opportunity for interesting and you need discussion at the same time. Keep it relevant to your business or website. Make sure as well that you can promote your own subreddit as you would a website or social media page. You can promote the subreddit called New Red. It's as well as your own website or social media channels on forums and mawr. Make sure the post to it regularly yourself in order to generate momentum and interest. If you have lost the visitors to your website, then consider recruiting some of those to be moderators. Read it tools If you find all this to be a little tough going. There are a few tools that can help. One excellent one is I f T T T. Or if then than that, which allows you to connect. You read an account to some other social media website tools. For example, if you use this to share the WordPress blogging posts to a subreddit automatically. Alternatively, you can get emails every time someone mentioned did you in a reddit post? Or you can save everything you can upload automatically toe. Ever know there are tons of uses for this tool, and it could be instrumental to your success on Reddit? Read it. Picks, meanwhile, is a tool that scrapes pictures from Reddit and lets you see all of them easily in one place, about 200 on one page to be exact. Subreddit Finder is another tool for finding new topics and subreddit, while the Reddit Enhancement Suite provides numerous tools to make it easier to browse content and generally stay active on the website. And don't forget their countless of android APs that makes browsing and commenting easier from mobile devices sharing buttons. It's not just down to you to promote your content on Reddit by using a WordPress, plug ins and other methods. You can let your visitors on your website share content on reddit for you. This convey highly effective when it happens, as they could be much more blatant about sharing your link than you are because it's not. There's and it's not self promotion. If you have a captive audience on your site already, then you can even try asking them directly to share it on reddit for you. Posting links in the comments. Another strategy that could be less commonly used on Reddit is actually can be highly effective to promote your content in the comments on other existing posts. Like the post themselves, comments can get down or up voted. This can appear closer to the top of the page. If you try to promote yourself to blatantly, then you'll get down votes and your link won't be seen. But if someone should post a question and you have written a block post that answers the question well, you can always include that as a resource. Along with the answer, this way, you can jump onto the post a generating momentum and you Lincoln benefit from its success. In this way read. It can also be used as the site similar to the way like Yahoo Answers or Cora. And you can even post questions yourself and answer them. If you have two accounts, just make sure that you use the same strategies as before, to avoid looking blatantly self promoting and make sure your content is interesting and adds a real value, otherwise could be very quickly way to get lots of down votes. So in conclusion, these are the set of principles and strategies to apply that you can start building massive traffic from Reddit. Of course, there are other strategies and methods out there, and you're likely to find that there's nothing quite like learning on the job. Nevertheless, you should hopefully be brimming with ideas and inspiration on how to start making a big hit on Reddit. The most important things to take away is that you need to be providing real value and that you need to offer intelligent content that hasn't already seen been seen before. Don't be derivative. Don't be obviously self promotional and think of a strategy for each and every post. If you can do that, then you have read it eating out of your hands and the best of all. Most of these tips could be transferred to other forums. Social book marking Sites and Mawr. Such a stumble upon and dig dot com. This is Matt Bernstein from skill hands dot com. Thank you so much from learning for About Red, it's