Product Design: How to Launch Successful Products | Joey Roth | Skillshare

Product Design: How to Launch Successful Products

Joey Roth, Industrial Designer

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9 Lessons (54m)
    • 1. Introduction

      3:13
    • 2. Your Assignment

      2:26
    • 3. Finding Inspiration

      5:14
    • 4. Selecting Materials

      6:27
    • 5. Sketching

      6:51
    • 6. Moving Into CAD

      9:00
    • 7. Manufacturing

      13:24
    • 8. Marketing

      7:07
    • 9. Explore Design on Skillshare

      0:37
60 students are watching this class

Project Description

Create a landing page for your product.

ASSIGNMENT

Have an idea for a product you'd like to bring to life? Let's make it happen. Your assignment is create a landing page that can successfully launch your product.

Your goal is to create a narrative and a hierarchy of information that will allow someone who has never encountered your product — and has no access to the process you went through creating it — to quickly understand it and then want it.

Share images that show off its beauty and function. Write copy that communicates your vision. Tie everything together with a clear call to action. Aim to elegantly state your facts. The landing page should communicate your confidence in the design's ability to stand on its own.

DELIVERABLE

Create a landing page to successfully launch your designed product. You can share a live page, mock-up, or site assets. Feel free to start your project and revise it as you refine your designs. A complete project will include:

  • Product images (sketches, renderings, or photographs)
  • Product description (highlighting key features)
  • Call to action

CONTEST

Upload your project by 11:59PM EST Friday, May 15, 2015 to win 1-on-1 feedback and an annual premium membership to Skillshare! More details in the class contest announcement here.

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