Podcasting 101 - How to Start a Podcast | Donald Fittsgill Jr | Skillshare

Podcasting 101 - How to Start a Podcast

Donald Fittsgill Jr, Podcast Doc | www.podcastdoc.com

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13 Lessons (22m)
    • 1. Podcasting 101 - Introduction

      0:57
    • 2. Developing your podcast - Purpose

      1:39
    • 3. Developing your podcast - What is it about?

      1:54
    • 4. Developing your podcast - Format

      3:43
    • 5. Developing your podcast - Name

      1:01
    • 6. Recording your podcast - Recording environment

      1:25
    • 7. Recording your podcast - Solo Podcast

      1:15
    • 8. Recording your podcast - Interview

      0:36
    • 9. Recording your podcast - Phone

      1:48
    • 10. Recording your podcast - Skype and Digital Audio Workstations (DAW)

      1:51
    • 11. Tips for Podcast Artwork

      1:48
    • 12. Podcast hosting, directories and SEO

      2:19
    • 13. Summary

      2:02

About This Class

Podcasting 101 - How to Start a Podcast

Hey, I’m Donald Fittsgill Jr. aka Podcast Doc, former finance guy turned voice actor, course creator and podcaster. I am excited about the knowledge you are about to gain from the course, Podcasting 101 – How to start a podcast.

 Podcasting is very popular these days and many people are dipping their toes into the podcasting waters, really without any direction at all. 

 My goal for this course is to give you structure so that you can produce the very best podcast within your ability.

 You’ll start off the course by really developing your podcast, then you'll learn some of the do’s and don’ts of podcast recording, you’ll learn about podcast artwork, podcast hosting, podcast directories and so much more.

This is a great class for anyone looking to become a better podcaster. After all, that is why they call me Podcast Doc. See you inside….

Transcripts

1. Podcasting 101 - Introduction: Hey, I'm Donald Fiscal Jr. A k A podcast stop, former finance guy turned voice actor, course creator and podcaster. And I am excited about what you were about to learn in this class. Podcasting 101 How to start a podcast. Podcasting is very popular these days, and many people are dipping their toes into the podcasting waters really without any direction at all, which I commend you for. But it doesn't have to be that way. My goal for this course is to give you structure so that you can produce the very best podcast within your ability. You'll start off the course by really developing your podcast. Then you'll learn some of the do's and dont's of podcast recording. You'll learn about podcast, artwork, podcast hosting in directories and so much more. This is a great class for anyone looking to become a better podcaster. After all, that is why they call me podcast stock. See you inside 2. Developing your podcast - Purpose: develop your podcast purpose. Before you start on this journey of creating your own podcasts, you must first to find your purpose. What is your purpose? Are you a person that wants to entertain or inform friends? There's nothing wrong with wanting to entertain or inform friends. Maybe you're the type of person that likes to talk about politics with buddies or college sports with your work colleagues. It really doesn't matter you, do you? Are you a business that wants to increase awareness? Creating a podcast is a great way to connect with your clients and potential clients. Let's say you're an auto shop. You could do an auto show podcast where you answer questions from listeners about their core problems. Find ways to give value and people will come back. True story. Are you a comic that wants to gain followers? So let's say you started out entertaining your friends and realize now that you can do this professionally, you become a comedian, and now you realize that A. It's really hard to make people laugh and be. It's even more difficult to gain fans. Maybe a podcast can help you find followers. Are you an author that wants to sell more books. Maybe if you're in author, you could tell short stories in a podcast. Or maybe talk about real life stories or maybe none of the above. It doesn't matter as long as you know what your purpose is, and you're using that purpose to guide you during the show making process. Defining your purpose is an incredibly important step because your purpose will help guide your podcast decision making process the entire way. 3. Developing your podcast - What is it about?: What is it about? Now that you have a purpose, what are you going to do? At first thought, You may think that the process of finding your purpose is the same as the process of finding what your podcast is about, but it's really not. Your purpose is the why behind what you're doing. We're now focusing on what you were doing. Got it? Cool. Let's check this out. So what are some ideas that your show could be about? It could be something that you're passionate about. Let's say you are an office manager at a dentist office. Yes, a dentist office can have a podcast to anyway. Let's say you are an office manager at a dentist's office and you want to increase awareness and interest in the services offered by your office. Let's say you were passionate about helping people who don't traditionally visit the Dennis office due to a lack of hygiene education and a lack of resource is, you could start a podcast informing your local community about dental hygiene, payment and insurance options. An increase awareness for your dental office. Never disregard the things you're passionate about. Don't ignore those feelings. They exist inside you for reason. You could do a podcast on something that you're good at. Maybe you're good at telling ghost stories, huh? Or maybe because of your own life experiences. You're good at helping people through tough and emotional times. If you're good at it and it aligns with your purpose, then go for it. I think you see where I'm going with this. I mean, your podcast can be about any of the things we talked about, something you're passionate about, something you're good at, something you do professionally, something you love to talk about or none of the above. That's the thing. There is virtually no right or wrong answer to this question. The main thing to remember, though, is that your show should be aligned with your purpose. 4. Developing your podcast - Format: What is your format? Let's look at four of the main types of podcasting formats. Solo host off the top or unscripted. This is very difficult and usually not for rookie. You have no one to play off of no outline or script to refer to, and you can quickly fall victim too long belts of awkward silence. What are some of the advantages of this style? Well, it's the easiest format to get started. You can do this podcast right now. Let's say you have a daily rant podcast where you talk about something that you dislike. I think we all know someone who could be really good at this because they seem to complain about everything all the time. If this is you, then congrats. You found your podcast format. You could do the scripted solo host format. This is how I usually do it, though I like to employ a number of different styles in my podcast. Typically, I prefer the solo host scripted format. If you like to write or don't mind writing, this could be a great way for you to get your message across. The problem that you can run into is that it contend the sound too robotic, too scripted and possibly not genuine. But if you work on your voice acting skills, you can learn to read these scripts in a conversation away. There is also a hybrid format where you could not necessarily script your entire podcast, but you could write an outline for your entire podcast. Most podcasters, at a minimum will use an outline. An outline can help get you back on track. Focus your thoughts and help you remember your key points. Next, we have the off the top interview or unscripted interview. This is much easier than the solo unscripted podcast, but to be successful, I think that at a minimum you should at least have an outline and be organized with what you're going to ask your guest. Let's say you have a local foodie podcast where you are interviewing local restaurants that you consider local gyms. You can write a simple outline like this Podcast introduction, guest introduction, interview topics. Tell the folks out there a little bit about yourself. How did you decide to have this restaurant? What do you most known for? What makes you different than other restaurants? Where are you located and when are you open anything else? Thank your guest podcast Altro. It's good to give your proposed outline to your guest beforehand to help them fill it ease , and it also lets them prepare their responses. It's not necessary to hit every question, but it is good to have something to refer to while going through the process. This will allow you to have a smoother, more professional sounding podcast. The scripted interview. This is usually best for a business to ensure that everything is perfect, as in Let's say that you are a marketing firm and you are wanting to increase awareness for your services. You could have a scripted interview where you interview people within the firm, all with the understanding that the entire interview would be scripted. You see, when the conveyance of the message is absolutely critical, you should always lean tome or scripting as opposed to a less scripting. If you're wanting to show your expertise, your knowledge and really your overall value, you have to script the entire podcast interview. This is, in my opinion, the only way to get it. Absolutely right then we have the theatrical podcast. This is essentially a full out show with script sound effects, the whole shebang. There are quite a few theatrical podcast out there in the production is serious. This is not for the rookie but can be done with the help of skilled voice, actors, writers and podcast editors. 5. Developing your podcast - Name: the name. How on earth do you choose the name? Your name should be close to your brand and your name should make sense. My podcast is called the Donald Peel V. My name is Donald Fit Skill Junior, and I've had many nicknames over the years. One of those nicknames is the Donald, and I realized the political connotations to referring to myself as the Donald. But my podcast has nothing to do with politics since I have a background full of variety. I knew that I wanted to talk about finance, mindsets, side hustles and really anything in everything that I simply wanted to talk about. So that's where the P. O. V came in for point of view, and my podcast name was born and I became the Donald P. O. V. Your podcast name should include a slogan or tagline. My tagline is educate, inform, entertain your tag line should be something that sums up what you're show is about. It should be quick, easy and right to the point to grab a potential listeners attention 6. Recording your podcast - Recording environment: onto recording and editing. This is an area that is near and dear to me and to keep this class short and sweet. I'm not going to cover everything when it comes to recording and editing what I am going to cover our some quick tips on how to get good sound quality from your podcast now before you begin recording. If you don't remember anything else in the recording section, you must must must remember these four words. Garbage in garbage out as a podcast editor myself, you wouldn't believe how many times I get asked to edit someone's podcast where there are police sirens in the background, dogs barking, kids playing and horrible echoes. Most of these intrusive sounds cannot be removed through editing, and it can definitely take away from any value you were wanting to convey with your podcast . So the first thing you should do is decide where you were going to record the podcast. You should look for a quiet room indoors. That means no dogs barking, no car traffic, no one mowing the lawn or any noise at all, if you can help it. I know this sounds very restrictive, but I promise you this. If you can record clean noise free audio, you will be ahead of the crowd with your sound quality. Most podcast listeners will not continue to listen to bad audio, even if the message is fire and the first step toe, having good sound quality is making sure that you were recording in a quiet place. 7. Recording your podcast - Solo Podcast: So then how should you record? Well, if you're doing a solo podcast, my first preference is through a standard condenser microphone. You don't have to spend a lot on your microphone. I think you can find many good microphones for under $300. The convincer microphone is the standard for voice acting and podcasting, but with a condenser microphone. Also comes a pre amp so that will add on to the price of the microphone set up. But if a condenser microphone isn't in your budget right now, then you could use the built in microphone on your phone. Now, I don't recommend this, but believe it or not, I've heard some rather good audio that was recorded from a person's smartphone. Now you do have the ability to add an external microphone to your phone on my iPhone. For field interviews, I will use the shore motive envy 88 condenser Mike To get better sound quality on my iPhone recordings now, whether you use an external microphone on your phone or simply use your built in microphone on your phone, you'll need to record to an app. You can use iPhone voice recorder or your android voice recorder. There are also many other voice recording APS, and I recommend trying them out to see which one works best for you. 8. Recording your podcast - Interview: now house. Did you record an interview? Well, I have recorded interviews a few different ways. My preferred method would be by using at least two condenser microphones in the studio. You can get great audio in a controlled environment on separate tracks. In my opinion, it's always better to record audio from different people on different tracks. People speak in different levels in different ways, and editing audio is exponentially easier when you can record on two separate tracks. Now I realize that the control dual microphone environment isn't for everyone. So let's talk about a few other ways to record your podcast interview. 9. Recording your podcast - Phone: by phone. Now, similarly to the solo podcast. You could also record a podcast interview on your phone, either using the built in mic or an external mike. The key one recording from your phone is to test the audio before recording. Remember garbage in garbage out. And my guess is that if you're going through this course, you don't want to put out garbage. What you want to do is try to record both people at the same level. I tend to speak loudly, So if I'm interviewing someone who speaks softly, I would end up with the recording that would have my voice at a much higher level in the person I'm interviewing. There are ways to correct this through compression and other post editing techniques, but if audio editing isn't your thing, you might just want to focus more on the pre recording stage than the post recording stage . This is why I say to test the audio now. What do I mean by test the audio when I say test the audio, I mean play the audio back and listen for imperfections like echo distortion and uneven vocals. If you hear an echo, this means that sound is bouncing off of some hard surface, so you should try to change your mic placement. You should try your best to record around soft surfaces like carpeted floors instead of hardwood floors, fabric couches instead of granite countertops. If you hear distortion, this likely means that your gayness set too high on the mic. So if you can lower the gain than you should do so, if you are unable to change the gain on the mic, then you either need to speak softer or move away from the mic. If you hear uneven vocals, you can either try to match the vocal level of your guests or move the mic closer to the person who speaks softly and away from the person who speaks loudly. 10. Recording your podcast - Skype and Digital Audio Workstations (DAW): by Skype. Using Skype is a really nice way to record podcast interviews. You can get really good audio, but just remember that your audio is traveling through the Internet, so a bad connection here and there and you'll have an unfixable sound glitch. But there tends to be some listener leniency when it comes to recording interviews over Skype or through a phone call. Just think about when radio or TV stations have someone call in through Skype or a cell phone. It's not always perfect, so yours doesn't have to be perfect, either. Now, when I use Skype, I like to use a program called E Cam. E. Cam is something that is only available on a Mac, but it allows you to record the Skype interview on separate channels. This means when the audio was recorded, my audio will be on one track and my guests audio will be on another track. This is perfect for audio editing purposes. There are ways to do this on a PC, but they are significantly more involved, which is why I don't do this on my PC. I do it on my Mac now, regardless of how you record, you'll need to edit your podcast audio when you're done to get the best sound. This is done by using a digital audio workstation. There are many, many digital audio workstations out there that range from free. Very expensive. Ah, free. Where that I like to use is audacity with audacity. You can record an edit to get professional sound right away. There are plenty of audacity training videos out there, so be sure to utilize them when learning to use the software. There are other programs, like twisted wave adobe Addition, pro tools and so many more these air all amazing digital audio workstation. So if you feel like you were at a place where free where, like audacity isn't getting the job done, you should definitely check out the other digital audio workstations. 11. Tips for Podcast Artwork: podcast artwork Coming up with your podcast artwork is something that many people choose to go to a professional. Four. You can go to most freelancing sites and find a person to create a stunning podcast cover for you. Your podcast cover will be part of your overall branding, and it will be how many people will come to know you for the first time. When it comes to your cover art, you could make a dynamic cover and a static cover. A static cover is a cover that remains the same, and a dynamic cover is one that changes, usually per episode. So what you could do was have a static cover as your main podcast cover. This is one that never changes. Then on each episode, you can have a dynamic cover that gives a little extra push to your brand. If you decide to create your own podcast artwork, here are a few tips. Use canvas dot com to create and edit your podcast covers. Can Va is a mostly free site that allows you to design all types of digital media. I have used camera for many social media post and podcast covers for your podcast to be considered iTunes approved, you must have cover art that is at least 1400 by 1400 pixels and no more than 3000 by 3000 pixels, and it must be in a J peg or PNG format. This can be very frustrating if you get this wrong and because things do change, it's always a good idea to check out iTunes podcast requirements. Before you begin making your artwork, you should use high quality images no more than two fonts, and you shouldn't overcrowd your cover with too many words. This convey a distraction. If this is something that you're going to take seriously, it's a good idea to pay a professional toe handle this for you. They'll make sure the graphic design is on point, and all of the specs are within industry standards. 12. Podcast hosting, directories and SEO: podcast hosting and directories. Finally, I want to talk about podcast hosting and podcast directories. Ah, podcast host is a place to store and distribute your podcast Audio files. The podcast host will generate an RSS feed for your podcast. An RSS feed is a wet fee that allows users and applications to access updates from websites . Your RSS feed will be essentially a link that you will submit to podcast directories and other places that will accept your RSS feed. Podcast host include lips in speaker pod being buzz sprout soundcloud. Essentially your RSS feed will pull all of your podcast data from the place where it is hosted to another website. Typically, the website that is pulling the podcast data in is a podcast directory. Podcast directories air places like iTunes, Spotify, stitcher, Google podcast. Now, there are some places that can be both the host and the directory. But really, what you should remember is this Once you have your host and an RSS feed, you should begin going to each one of the podcast directories out there to get your podcast listed. This is the biggest thing you can do for exposure. People need to know that you're out there, so get out there. Another thing you can do to increase exposure is search engine optimizing your show notes. Your podcast show notes will be Internet searchable. Once your podcast is in directories for each episode, you should do S e o keyword research to ensure that you are using the appropriate terms to capitalize on Internet search activity. Keyword research is a technique that s CEO pros usedto find in research search terms that people are entering into search engines. I can't stress this enough. If you're online and you want people to find you, you must do S e o keyword research. This should also be done for your podcast website. Yes, you should have a podcast website to buy, including search engine optimized terms on your podcast website. You can help your podcast get found, increase your listener awareness and helped to solidify your brand 13. Summary: Well, that's it. You've learned a lot in this class. We've talked about developing your podcast, how to define your podcast purpose, how to determine what your podcast should be about, what should be the format of your podcast and how to select your podcast name. Then we talked about recording your podcast, remembering first the golden rule of audio garbage in garbage out. We talked about recording with the condenser microphone. We discussed recording with your phone, either with the built in microphone or external microphone, and we talked about recording through Skype and possibly using an additional program called E Cam to record audio on separate tracks. We talked about the digital audio workstations. Remember that while there are a lot of digital audio workstations out there, you can get one for free by using audacity. Then we briefly talked about your podcast artwork. Remember, you can easily hire a freelancing professional to do your podcast artwork, but if you are so artistically in trying to do it yourself, you can use Camba or another method to make it yourself. If you decide to do it yourself, just remember the resolution specifications for places like iTunes. Finally, we talked about podcast hosting in directories. We found out that a podcast host is where you store your podcast and obtain your RSS feed. And we found out that your RSS feed is then taken to a directory so that your podcast could be listed for the world to see. We also talked about the importance of search engine optimizing not only your podcast website, but your show notes as well. This will help Internet users who don't know you find you. After all, this is how you grow. I want to thank each and everyone of you for taking this class. I hope you found it insightful and inspiring. And if you like this class, please make sure to check out my other courses because you might just like those to also check out www dot podcast doc dot com for more. Resource is on podcasting till next time