Pinterest Marketing 101 for Creative Entrepreneurs

Peg Fitzpatrick, Social media strategist and author

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15 Lessons (1h 41m)
    • 1. Welcome to Pin It Like a Pro

      0:53
    • 2. What is Pinterest?

      1:52
    • 3. Why use Pinterest?

      1:09
    • 4. How to create a great board

      4:37
    • 5. Let's dig into Pinterest

      4:53
    • 6. Elements of a great Pinterest pin

      11:24
    • 7. Create a great presence on Pinterest

      4:40
    • 8. How to Use Rich Pins

      6:16
    • 9. How to Get Your Hashtag On

      9:04
    • 10. What are PinCodes and how to use them

      4:45
    • 11. What are Promoted Pins?

      6:18
    • 12. Tools for pinning on Pinterest

      17:45
    • 13. How to Use Tailwind

      22:45
    • 14. Putting the Pieces Together

      3:15
    • 15. Closing and Class Project

      1:03
69 students are watching this class

Project Description

Create a solid Pinterest board for your brand that sells

Create a new Pinterest board for your creative brand with a compelling title, keyword-friendly description and ten custom pins that you’ve designed yourself.

Create a solid Pinterest board for your brand that sells

You also might like to take my other course: How to Create Amazing Pins for Pinterest http://skl.sh/2ixVRSv for help on designing pins and loading them to Pinterest.

ASSIGNMENT

Hooray! It’s time to create your Pinterest brand board.

For your class project, set up your board on Pinterest and design ten custom pins for your board. Take a screenshot of the full board to share with the class in the Project Gallery.

Share your favorite individual pins for critique and discussion for more feedback.

DELIVERABLES

To make completing the final project as easy (and fun!) as possible, I’ve broken the project into a few deliverables:

  1. Start your Class Project by sharing your brainstorm of topics and keywords for your Pinterest Board. I’ll be sure to give you feedback!
  2. Then, create a new Pinterest Board with a keyword friendly title and description.
  3. Once you have your board setup, design ten custom pins. Be sure to write inspiring and thoughtful descriptions for each pin. Take a screenshot of the full board to share with the class!
  4. Share your favorite individual pins for critique and discussion to make your board the best it can be.

Make sure to add a link to your Pinterest board in your course project. 

See my example Pinterest board that I've created for this course on Pinterest. I hope you're inspired and ready to go start your own Pinterest board! I can't wait to see what you create and please upload to the class projects. 

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Some places that you can design your Pinterest pins:

Canva
PicMonkey
Relay 

You can find free images that you can use for your designs on these websites. Make sure to check permission on each photo. If you aren't sure what I mean by this, read this article: Oh Snap, Can I (Legally) Use That Photo? 

Pexels

Unsplash

Free Pixels

Stock.xchng

Creative Commons is a great resource

I can't wait to see the Pinterest boards and fantastic pins that you create!! 

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