Online Advertising Basics (Eazl's Growth Hacking Toolkit)

Davis Jones, Co-founder of Eazl

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11 Videos (50m)
    • Mining for Deals on Peoples' Attention

      1:10
    • The Structure, Channels, and Metrics of Online Advertising

      2:42
    • How to Set Up Good Ads

      3:41
    • Let’s Estimate the CPM of Your Online Ad and Dip Our Toes into Adwords

      1:33
    • Optional SideBYSide: Let's Set Up a Facebook Remarketing List

      4:06
    • Optional SideBYSide: Let's Set Up an Adwords Campaign and Ad Group

      10:25
    • How to Be a Remarketing Ninja

      2:12
    • Let’s Get More Familiar with Remarketing

      1:01
    • Optional SideBYSide: The Basics of Dynamic Display Remarketing

      9:19
    • Optional SideBYSide: Setting Up a Remarketing List in Adwords

      4:25
    • The Growth Hacking Series Outline and Logistics

      9:51