Logo Design and Branding - From Concept to Finish | Lindsay Marsh | Skillshare

Logo Design and Branding - From Concept to Finish

Lindsay Marsh, Teacher & Freelance Designer 14+ Years ✅

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11 Lessons (1h 45m)
    • 1. Class Preview

    • 2. Logo Concept

    • 3. Working with font/type choices

    • 4. Developing Our Symbol

    • 5. Tweaking our logo

    • 6. Colors and fine tuning

    • 7. Business Card Design

    • 8. Business Card Design part 2

    • 9. Developing Your Branding Standards

    • 10. Developing Your Branding Standards - Part 2

    • 11. Developing Your Branding Standards - Part 3

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About This Class


Have you ever been curious about my logo design and branding process? Join me for an intimate and detailed review of my process from start to finish.

We will develop various logo concepts, finalizing our type, icons and layout. We will then explore color palettes and options for our logo. 

Creating a brand package or branding standards manual is an essential step, ours will include logo variations, color palettes, logo alternatives and any additional branded assets we can use for brand extension. 

Finally, we will use our brand manual to create a business card, letterhead and other assets. 

You only need to be somewhat similar with Adobe illustrator, so do not feel you need to be an expert illustrator user to get a ton out of this class. So, let's learn together. 

Malleable = Mall(YOU)able = Malluable