Introduction to Social Media Marketing | Megs Hollis | Skillshare

Introduction to Social Media Marketing

Megs Hollis, Let's #dodigitalbetter

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10 Lessons (56m)
    • 1. Welcome to the class!

      4:32
    • 2. Platform Overview: Facebook & Instagram

      11:07
    • 3. Platform Overview: Twitter & LinkedIn

      13:35
    • 4. How to conduct a social media audit

      3:45
    • 5. How to develop a social media strategy

      5:11
    • 6. Let's execute that social media strategy!

      2:36
    • 7. Measurement & Optimization - How to know what's working and what's not

      3:11
    • 8. Paid Media Options made easy

      6:50
    • 9. My holy grail toolkit & answering all your FAQ's

      4:49
    • 10. Thank you for joining!

      0:43
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About This Class

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Welcome to my Introduction to Social Media Marketing course! This course is for you if you want to: 

  • Understand the basic functionality of social media networks
  • Understand how to develop and execute a social media strategy
  • Understand the difference between organic social media and paid social media (and how basic paid media works!)
  • Learn about helpful resources and tools which will inspire you and help you #dodigitalbetter

I can't wait to hear what you think of my first Skillshare course and I'm so glad to have you onboard.