Sorry, your browser is not supported
To have the best experience using Skillshare, we recommend that you use one of these supported browsers.

Introduction to Social Media Advertising | Learn with Buffer

Brian Peters, Digital Marketing & Social Media, Buffer

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
10 Videos (53m)
    • Introduction

      1:34
    • What is Social Media Advertising?

      2:11
    • Key Terms

      4:15
    • The Marketing Funnel

      6:29
    • Step 1: Goals

      5:04
    • Step 2: Targeting

      9:41
    • Step 3: Budget

      5:30
    • Step 4: Copy & Visuals

      13:35
    • Final Tweaks

      3:44
    • What's Next?

      0:35