Introduction to Google Analytics

Matthew Edgar, Web Analytics Consultant

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10 Videos (21m)
    • What is Google Analytics?

      1:36
    • Top Challenges of Working with Analytics

      1:29
    • Definitions of Common Analytics Terms

      1:21
    • Install Tracking Code (without knowing code!)

      3:16
    • Setting & Comparing Date Ranges

      1:05
    • Sources: How do people find your site?

      2:19
    • All Pages: What pages do people visit?

      2:21
    • Visitor Paths: Previous & Next Pages

      2:58
    • Setup Regular Report Email

      2:00
    • Class Summary & More Resources

      2:05
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