Introduction to Facebook Advertising! | Jerry Banfield | Skillshare

Introduction to Facebook Advertising!

Jerry Banfield, Teaching 57 Classes

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22 Videos (2h 51m)
    • Facebook ads interface basics.

      7:38
    • Page post engagement is the objective that performs the best for me.

      9:51
    • Ads with videos consistently run at the lowest CPM.

      8:27
    • What is your purpose of advertising on Facebook?

      6:31
    • 80/20 power lecture: strategies for working on Facebook ads.

      9:16
    • Live tutorial creating a campaign including placement on Instagram!

      12:17
    • What happens after I click on a Facebook ad for a service I need?

      11:12
    • See how to use the reporting features in Facebook ads to measure your ROI.

      14:27
    • Tracking conversions on your website is critical for measuring ROI.

      6:22
    • How to setup a Facebook ads conversion tracking pixel.

      3:22
    • Focus on the results that matter most and avoid being distracted by the rest.

      3:46
    • Filtering options in the Facebook ads interface.

      5:08
    • Comparing ad sets is the foundation of improving performance.

      7:39
    • Using custom Facebook ads reports to see deeper into what is working.

      11:36
    • Analyzing within a Facebook advertising campaign by country.

      12:01
    • Viewing your Facebook advertising results by placement.

      6:24
    • Using Facebook ads reports to plan out the next campaign.

      3:29
    • Introduction to the Facebook ads power editor.

      3:05
    • How to create a new campaign in the Facebook ads power editor.

      10:58
    • How to quickly make a lot of unique ads using page posts.

      6:03
    • Use the Facebook power editor to quickly copy ad sets and ads.

      4:05
    • 80/20 power lecture: steps to take once your ads are submitted and approved.

      6:55

About This Class

Begin with a strong foundation in the fundamentals of Facebook advertising including learning the basic terms and picking a place to invest your advertising budget for the highest return. When you know what you are doing that is getting great results, you can keep doing more of it and eliminate what does not work! I will show you how to use the Facebook ads power editor to quickly learn where you can get your best results.

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Jerry Banfield

Teaching 57 Classes

Will you please follow me because you will love watching the new classes I publish each week?

BIO: 4 years sober, 2 years whole plant food based diet (mostly vegan), 5 years married, 3 years parenting, and 7 years as an entrepreneur online with 55 Skillshare classes!

Where to start? I recommend starting with my classes in the following order!

Facebook Gaming at FB.GG: Master Live Video Production, Studio Setup, and OBS Streaming https://skl.sh/2KA90Jd 10 Daily Goal...

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