Introduction to Creative Direction: Pitch Your "Big Idea"

Nancy Herrmann, Creative Director and Packaging Designer

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7 Lessons (18m)
    • 1. Introduction

      1:54
    • 2. Project Assignment

      1:09
    • 3. Defining a Creative Director

      3:49
    • 4. Writing Your Creative Brief

      5:27
    • 5. Developing Your Concept

      1:52
    • 6. Creative Reviews

      2:26
    • 7. Final Thoughts

      1:11
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In October 2018, we updated our review system to improve the way we collect feedback. Below are the reviews written before that update. You are welcome to edit your old review into the new system!

31 of 33 students recommend this class
Sergio Sotomayor

Everything should have art

Very short and straight to the point and facts with clear examples, such a nice course to keep our practices at their best.
I am new to Skillshare so I can't speak to this in comparison to other courses, but I will say I watch design videos religiously (haha) and this course is one of the single most helpful videos I've watched. Very slow to start but it got better and better. 4.5/5