Intro To PR: Storytelling Pays in Marketing

Nick Armstrong, I make marketing FUN.

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9 Lessons (48m)
    • 1. Intro to PR: Storytelling Pays in Marketing - Welcome!

      2:19
    • 2. Marketing vs PR vs Branding

      3:49
    • 3. What Makes For Good Stories

      6:20
    • 4. Earned Attention vs Stolen Attention

      3:38
    • 5. Actions Speak Louder Than Content

      5:49
    • 6. Why User-Based Content Wins Over Influencer Marketing

      5:09
    • 7. Growing Solid Story-based Content

      7:59
    • 8. Branded Content - Not Always Under Your Control

      7:40
    • 9. Wrap-Up and Final Project

      5:44
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