International SEO Considerations: Reaching a Global Audience

Christine Maisel, Designer, SEO & Founder of Portable Entrepreneur

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32 Lessons (1h 37m)
    • 1. What To Expect From This International SEO Course

      1:45
    • 2. What's different about International SEO

      2:15
    • 3. Section Intro International SEO Research

      0:32
    • 4. Know The Potential of Your International SEO Efforts

      2:48
    • 5. How Is Your Site Currently Performing Conducting an International SEO Audit

      4:37
    • 6. Which Search Engines Should You Target

      3:08
    • 7. Keyword Research for International SEO and The Tools You Should Be Using

      11:15
    • 8. What To Do If You Aren't Currently Ranking Internationally

      3:25
    • 9. Section Intro Setting Up Your Website to Target Specific Countries

      0:28
    • 10. 3 Options for Structuring Your International Web Content for Specific Countries

      9:28
    • 11. Options for Using Different Languages on an International Website

      3:04
    • 12. What to Do For Visitors Who Land on The Wrong Page Version

      0:59
    • 13. Does Your Hosting Location Really Matter

      1:15
    • 14. Section Intro International SEO Best Practices

      0:25
    • 15. Making Sure Search Engines Can Crawl The International Versions

      1:38
    • 16. On Page Optimization Steps and What You May Be Forgetting

      3:36
    • 17. How to Redirect Visitors to The Right Site Version

      3:50
    • 18. Adapting Your Products, Services & Offerings to The Local Market

      2:00
    • 19. Section Intro Multi Lingual Website SEO Best Practices

      0:19
    • 20. Language Tags for Multi Lingual Sites and How to Use Them

      7:39
    • 21. Options for Translating Content Into Multiple Languages

      4:04
    • 22. Dealing With Duplicate Content on International Websites

      1:51
    • 23. Section Intro Other International SEO Considerations

      0:19
    • 24. Social Media Considerations For International Sites

      2:03
    • 25. Knowing The Differences Between Countries Will Increase Your Conversion Rate

      2:01
    • 26. Off Page SEO & International Promotion Considerations

      3:30
    • 27. Section Intro Creating an International SEO Action Plan

      0:23
    • 28. Step By Step How to Implement International SEO

      8:08
    • 29. Tracking Your International SEO Efforts

      3:31
    • 30. How to Perform International SEO When You Don't Understand The Language

      4:32
    • 31. Quick Tip How to Search From Any Location

      1:38
    • 32. International SEO Course Wrap Up

      0:30