Instagram for Small Business — Essential Training | Haydn Adams | Skillshare

Instagram for Small Business — Essential Training

Haydn Adams, Creative Technical Educator

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15 Videos (52m)
    • Intro to the Course

      0:48
    • Switching to a Business Profile

      3:15
    • Editing Your profile

      7:01
    • Creating a Post

      6:19
    • Adding Hashtags

      2:21
    • Tagging biz and personal instagram accounts

      5:18
    • Tag the location

      1:48
    • Do NOT Cross Post

      2:33
    • Activity Insights

      5:09
    • Content Insights

      4:26
    • Audience Insights

      3:49
    • Comment Back & Interact

      2:51
    • Like, comment and follow other IG accounts

      2:53
    • Start following hashtags

      2:16
    • Post Your Results

      1:32

About This Class

There's two sides to the Instagram world. The personal side, which a majority of people reside in, is great. But to really harness the power of Instagram, you need a business profile—especially if you are wanting to market your business through the social media channel. 

In this tutorial I'll walk you through the following:

  • How to setup a business profile
  • Proper posting techniques
  • How to like, comment and interact with your followers
  • How to follow other Instagram accounts
  • How to follow hashtags
  • How to read the insights, available only to business accounts

As a small business myself, I utilize all of these techniques on a regular basis to interact with my followers, to cultivate new online relationship between B2B and B2 consumer. 

15

Students

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Level

Community Generated

The level is determined by a majority opinion of students who have reviewed this class. The teacher's recommendation is shown until at least 5 student responses are collected.

Haydn Adams

Creative Technical Educator

As faculty in the School of Illustration and Web Design at the Academy of Art University for over 12 years, Haydn brings his wealth of knowledge of education and curriculum design, and brings it to small businesses. During his tenure at the University, he has taught over 15 different classes and written curriculum, syllabi, CLO's (course learning outcomes) and rubrics for nearly a quarter of the aforementioned courses. 

In addition to being in the classroom, Haydn runs two busines...

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