Idea Generation Tool: From Pain to Gain | Lisa Bodell | Skillshare

Idea Generation Tool: From Pain to Gain

Lisa Bodell, futurethink: Innovation Simplified

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1 Videos (11m)
    • Pain to Gain


About This Class

A key to innovation is to understand your customers’ pain points and solve them creatively to create new opportunities for your organization. This tool will make you think like customers, list the hurdles they face, and brainstorm how you’ll solve them.






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Lisa Bodell

futurethink: Innovation Simplified

Lisa Bodell is a bestselling author and the Founder and CEO of futurethink. As a globally recognized expert on innovation foresight, simplification, and change management, she has helped thousands of senior leaders ignite innovation at Google, Pfizer, Citigroup, Lockheed Martin, and more.

Lisa's first book, Kill the Company, won the Axiom Best Business Book Award and was voted Best Business Book by USA Book News and Booz & Co. Her latest book, Why Simple Wins, provides tools ...

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