Idea Generation Tool: Forced Connections

Lisa Bodell, futurethink: Innovation Simplified

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1 Videos (10m)
    • Forced Connections

      9:40

About This Class

With Forced Connections, you’ll be surprised how easy it is to invigorate or create new ideas for a product, service, or process. This tool helps people shift gears by providing offbeat inspiration. The next time you find yourself in a stalled brainstorming session, use this tactic to help participants stretch their thinking.

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Lisa Bodell

futurethink: Innovation Simplified

Lisa Bodell is a bestselling author and the Founder and CEO of futurethink. As a globally recognized expert on innovation foresight, simplification, and change management, she has helped thousands of senior leaders ignite innovation at Google, Pfizer, Citigroup, Lockheed Martin, and more.

Lisa's first book, Kill the Company, won the Axiom Best Business Book Award and was voted Best Business Book by USA Book News and Booz & Co. Her latest book, Why Simple Wins, provides tools ...

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