How to write a professional column

Luuk Koelman, professional columnist

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35 Videos (2h 15m)
    • Writing columns that editors can't resist

      2:05
    • The personality of a columnist

      2:53
    • INTRODUCTION: What is a column what isn't?

      3:16
    • INTRODUCTION: The half hour lie

      3:12
    • INTRODUCTION: The 10 percent rule

      6:11
    • INTRODUCTION: A safe column is no use at all

      2:36
    • YOUR SUBJECT: Be prepared

      2:28
    • YOUR SUBJECT: Finding it

      7:05
    • YOUR SUBJECT: Elaborating on it

      3:59
    • CREATIVITY: Creativity is not a talent

      3:15
    • CREATIVITY: Why you get your best ideas under the shower

      3:48
    • CREATIVITY: Eleven ways to boost your creativity

      8:45
    • HOW TO START A COLUMN: The first paragraph should do trick

      2:21
    • HOW TO START A COLUMN: Sixteen ways of opening your column

      4:38
    • WRITING COLUMNS: One subject is enough

      2:04
    • WRITING COLUMNS: About the sparrow that dropped dead from the rooftop

      6:57
    • WRITING COLUMNS: The true value of show don't tell

      3:17
    • WRITING COLUMNS: Put your column in the right shape

      4:16
    • WRITING COLUMNS: The unexpected angle: 99+ variations

      5:45
    • HOW TO FINISH: Rounding up a column

      1:37
    • HOW TO FINISH: Seven ways of ending a column

      2:31
    • HOW TO FINISH: The title

      4:12
    • EXPRESSIVE WRITING: In the mind of the reader

      2:12
    • EXPRESSIVE WRITING: Details

      3:41
    • EXPRESSIVE WRITING: The secret of good dialogues

      3:39
    • EXPRESSIVE WRITING: Past or present tense?

      1:08
    • EXPRESSIVE WRITING: There is something wrong with certain words

      3:49
    • EXPRESSIVE WRITING: Five additional tips

      7:39
    • Why rewriting is essential

      5:18
    • Rewriting on column level

      3:37
    • Rewriting on paragraph level

      1:45
    • Rewriting on sentence level

      1:58
    • Rewriting on word level

      2:07
    • The importance of a co-reader

      4:30
    • This is how an editor will notice you

      6:02

About This Class

a1298361

Always been jealous of the ease with which professional columnists (seem to) write their texts? It's far from easy: putting some trivial issue into such words that the text will really entertain the reader or exactly touch the sore spot (ouch!).

You don't have ample space: a few hundred words at max. In a good column, every phrase, every word, yes, even every comma is just in the right place.

Writing columns is a craft. And therefore... you definitely CAN learn how to do it!

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Luuk Koelman

professional columnist

Hello, I'm Luuk. I've been a professional columnist for over seventeen years now. I've written columns and content for daily newspapers like 'Metro' (more than 1.5 million readers per day, one of the largest newspapers in the Netherlands) and for popular monthly magazines like Playboy and Panorama.

I also teach the craft of column writing at universities and schools of journalism. In addition to that, I am regularly coaching and training several talented columnists and pupils on a pers...

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