How to start an eSports organisation

Simon Wakefield

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5 Videos (24m)
    • Introduction

      1:10
    • Branding

      4:41
    • Building a Team

      4:25
    • Marketing

      7:42
    • Sponsorship

      6:15

About This Class

About this Class This course is for those looking to start an eSports organisation. Primarily aimed at small, grass route teams that have little to no start up capital or outside investment. We'll be covering the fundamentals of creating an eSports business, which include: Branding Marketing Building A Team Sponsorship The final goal of which is to create an audience to gain recognition and attract sponsors. We'll dig deep into what social platforms are best to start building that audience and what content you should be producing.  eSports is set to set to become a huge industry, and the current state of the internet present an unbelievable opportunity to become a player in this arena.  

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I've been an entrepreneur for over 10 years, working mostly in the vinyl decal industry. With mostly a design background I got serious about understanding how and why marketing works for some and not for others. I don't have all the answers, but my advice is based on real world experience of using various social platforms to grow my own company. This lead me to start RuckSack Marketing to have a dedicated place to share my knowledge to other budding entrepreneurs.

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