How to Use Data when Growth Hacking with Digital Marketing | Davis Jones | Skillshare

How to Use Data when Growth Hacking with Digital Marketing

Davis Jones, Co-founder of Eazl

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
9 Videos (1h 9m)
    • How to Take a “Lean” Approach to Marketing

      2:17
    • Let’s Launch a Tactical Experiment Together

      2:52
    • How to Approach Marketing Data Analysis

      3:05
    • Leading vs. Lagging Variables

      2:47
    • Analyze Your Tactical Test with New Leading Inputs

      2:36
    • How to Use Manual and Automated A/B Testing

      2:18
    • SideBYSide: Ad Hoc vs. Automated A/B Testing

      20:10
    • Brian from Rackspace on A/B Testing, User Experience (UX), and Optimization

      22:40
    • The Growth Hacking Series Outline and Logistics

      9:51

About This Class

Note: This is legacy content from Eazl and we would recommend that you enroll in our #1 Global Bestseller: Growth Hacking w/ Digital Marketing Masterclass course on Skillshare for the most up-to-date content on this topic!

34a61137

Join the Leading Indie Business Education Community on the Web! // Course v3.0

Part 3 of the Complete Growth Hacking Series! In this section, we're going to start by launching a small test together, then learning the basics of data analysis, and then learn about A/B testing (both "ad hoc" and automated) and when to focus on optimization.

Series Overview

The Complete Growth Hacking Series "Virtual Table of Contents"

  1. Build a Digital Marketing Framework That Works
  2. Launch Your Google Analytics System + Popular AUTOMATION TUTORIAL
  3. How to Use Data when Growth Hacking with Digital Marketing 
  4. Advanced Digital Marketing: Landing Pages and Conversion Funnels
  5. How to Manage Your Marketing Budget
  6. Social Media Best Practices for Your Business
  7. How Viral Marketing REALLY Works
  8. Easy Ways to Improve Your Website's SEO in Less than 30 Minutes
  9. Storytelling: Tell Emotional, Authentic Stories for Your Business
  10. Email Marketing Framework and List Building
  11. Online Advertising Basics
  12. Bonus Interviews

----------------------------------------------------------------------------------------------------------------------------Check out some Eazl's other courses on Skillshare:

264

Students

--

Projects

  • --
  • Beginner
  • Intermediate
  • Advanced
  • All Levels
  • Beg/Int
  • Int/Adv

Level

Community Generated

The level is determined by a majority opinion of students who have reviewed this class. The teacher's recommendation is shown until at least 5 student responses are collected.

Davis Jones

Co-founder of Eazl

Davis Jones is the Chief Learning Officer at Eazl, a business school whose courseware is used by organizations like Tesla, Harvard, the World Bank, and Lyft and more than 150,000 students worldwide. Mr. Jones also participated in the Harvard University Graduate School of Education Leaders of Learning program in 2018. He specializes in:

Curriculum Design for Digital Learning Experiences User Experience Design for Distributed Digital Education Products Business Education Pro...

See full profile

Report class