How to Pick a Business Niche and Build Traffic

Dan Grijzenhout, Over 35 years of business experience

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12 Lessons (1h)
    • 1. How to Pick a Business Niche - Course Introduction

    • 2. Finding a Business Niche Using Google Trends

    • 3. Finding a Business Niche The Fluid Part

    • 4. Define and Build Your Business Niche Online Using Google Alerts

    • 5. Finding Your Business Niche and Chasing SEO

    • 6. SEO and Internet Search Volumes

    • 7. Understanding Google SEO

    • 8. Getting Your Website Righteous With Google

    • 9. An Organic Traffic Checklist - Get Found

    • 10. Paying for Website and Blog Traffic

    • 11. Using Analytics for SEO

    • 12. Congratulations


Project Description


Start a Home Business Chapter 4 - How to Pick a Business Niche and Build Traffic

This project assumes that you do have a website or blog site of your own that you wish to improve. The project consists of two parts:

  • The Google Console Tool:  Login to the Google Console Tool - register your properties - and then work through it's various screens and "Help" informational tutorials and start doing what you can to improve your site in the eyes of  Google.  Remember that when you fix things on your site, to let Google know what you have fixed through this tool so they will re-scan your site and give you credit for the fix. This improves your SEO.
  • Go to Use this tool to check out your website with respect to page loading speeds.  Find out where and why you may be having loading speed issues on your pages and then go to your site to fix them.  Be sure to correct all error 404 situations as well - the links on your sites have to work!
  • Take a walk through all your webpages and make sure that your webpage titles, descriptions and meta tags are solid with respect to what is on the webpage for content and that you don't have duplicate tags or that multiple webpages on your site are using the same meta content - which is what often happens when you create a new page template to work on from an existing page on your site.  

Student Projects