How to Manage Your Marketing Budget | Davis Jones | Skillshare

How to Manage Your Marketing Budget

Davis Jones, Co-founder of Eazl

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5 Videos (25m)
    • The Two Calculations that Help You Determine Profitability

      1:19
    • How to Estimate Lifetime Customer Value (LTV) and Acquisition Cost (CAC)

      3:21
    • How to Place Value on All Points of Your Funnel

      3:11
    • Visit http://bit.ly/customercompare, Make a Copy, and Use it Like This

      6:58
    • The Growth Hacking Series Outline and Logistics

      9:51

About This Class

Note: This is legacy content from Eazl and we would recommend that you enroll in our #1 Global Bestseller: Growth Hacking w/ Digital Marketing Masterclass course on Skillshare for the most up-to-date content on this topic!

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Join the Leading Indie Business Education Community on the Web! // Course v3.0

Part 5 of the Complete Growth Hacking Series! In this section, you're going to learn to calculate customer lifetime value (LTV) and acquisition cost (CAC) as well as advanced applications of these two (extremely important) metrics.

Series Overview

The Complete Growth Hacking Series "Virtual Table of Contents"

  1. Build a Digital Marketing Framework That Works
  2. Launch Your Google Analytics System + Popular AUTOMATION TUTORIAL
  3. How to Use Data when Growth Hacking with Digital Marketing 
  4. Advanced Digital Marketing: Landing Pages and Conversion Funnels
  5. How to Manage Your Marketing Budget
  6. Social Media Best Practices for Your Business
  7. How Viral Marketing REALLY Works
  8. Easy Ways to Improve Your Website's SEO in Less than 30 Minutes
  9. Storytelling: Tell Emotional, Authentic Stories for Your Business
  10. Email Marketing Framework and List Building
  11. Online Advertising Basics
  12. Bonus Interviews

----------------------------------------------------------------------------------------------------------------------------Check out some Eazl's other courses on Skillshare:

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Davis Jones

Co-founder of Eazl

Davis Jones is the Chief Learning Officer at Eazl, a business school whose courseware is used by organizations like Tesla, Harvard, the World Bank, and Lyft and more than 150,000 students worldwide. Mr. Jones also participated in the Harvard University Graduate School of Education Leaders of Learning program in 2018. He specializes in:

Curriculum Design for Digital Learning Experiences User Experience Design for Distributed Digital Education Products Business Education Pro...

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