How to Make Viral Pinterest Video Pins with PowerPoint | Jon Williams | Skillshare

How to Make Viral Pinterest Video Pins with PowerPoint

Jon Williams, To Teach is to Learn Twice

How to Make Viral Pinterest Video Pins with PowerPoint

Jon Williams, To Teach is to Learn Twice

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10 Lessons (1h 50m)
    • 1. Course Introduction and Agenda

      1:42
    • 2. Why Video Pins get more Impressions

      4:13
    • 3. The 2 Types of Video Pin

      2:37
    • 4. Introduction to PowerPoint Animations

      2:02
    • 5. Animations Tutorial

      17:38
    • 6. Introduction to PowerPoint Morph Transitions

      6:10
    • 7. Morph Transitions Tutorial

      20:14
    • 8. Animated Video Pin Tutorial

      32:25
    • 9. Embedded Video Pin Tutorial

      21:38
    • 10. Your Project

      1:22
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About This Class

When it comes to designing images for social media, many people go in search of some new software applications that they can use to create their images. Yet, often times there is a powerful designing tool already in your possession - Microsoft PowerPoint. Not only can you use it to design images, but you can import media, photos, and videos into your PowerPoints and export them to images and video!

This course is a follow up to my first course where I taught how to create static images in PowerPoint for use on Pinterest. In this course, we take it one step farther - we turn those images into video.

While this course is intended for designing with Pinterest-sized images in mind, it is also for anyone who wants to learn how to use PowerPoint to create video and images for any social media platform. 

So what do you say? See you in the first lecture!

Meet Your Teacher

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Jon Williams

To Teach is to Learn Twice

Teacher

Hi, I'm Jon Williams and in one way or another, I've been teaching my whole life. For the past 10 years, I have been teaching English and Business English as a native speaker in Poland. I have my own private teaching business, and it gives me so much joy and pride to see my students always making progress.

One of my most important values is innovation. I'm always looking for ways to improve on what I'm doing. So several years ago, I started incorporating digital technology in my classroom (private office) and taking it with me on in-company lessons, and at the university where I teach. 

I believe that we live in a digital world, where more and more learners appreciate being able to engage in the topics they learn in a visual way. That is why I am a big fan of using Mi... See full profile

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Transcripts

1. Course Introduction and Agenda: Hi, my name is John Williams and welcome to my course how to make viral video Pinterest pants using PowerPoint. Pinterest is one of the fastest growing social media slash search engines today. So naturally, entrepreneurs and bloggers have been using this platform to grow their businesses. This is a follow-up course to my first course on the topic where I showed you how to use PowerPoint to create static images. For Pinterest. This course aims to teach you how and why you should be making video pins in addition to your static images for Pinterest. Before we get into the video making, I will first explain the basics of how animations and morph transitions work and give you some practice in using them yourself. This will provide you with the key foundation for creating videos and PowerPoint. From there, I will demonstrate how to make two types of animated videos. The first of which is an animated video Pin. After that, I will demonstrate how to embed an already made video and PowerPoint and dress it up as a video Pin for Pinterest. And finally, I'll take you through step-by-step how to upload to Pinterest and make it SEO friendly. So how about it? Let's get started making videos in PowerPoint. 2. Why Video Pins get more Impressions: In my first course on the topic of creating Pinterest pins with Power Point. One of the three elements of a successful pin was visual hierarchy. Let's do a quick review of the hierarchy and then I'll explain what video does for you that static pins don't do. The number one factor of visual hierarchy is size and prominence. The size and prominent images, text and other aspects of your pin show how important it is. So we want to vary the size of our texts, making some lines of text more emphatic than others. The second element of visual hierarchy is color. You want to find color combinations between your overlay and texts that complement each other. This leads us to contrast. Since we have three layers throughout our pen image, we should find a contrast between each layer. Between the background image and the overlay. We add transparency to the overlay to achieve first-level contrast. Then, the color of our overlaid contrasts with the color of our texts, creating additional contrast. This ensures our text is viewed crisply and clearly. The fourth element of our visual hierarchy is alignment. For a straightforward pin design with a tall rectangle overlay, we should align everything right down the middle and apply even spacing. For angle overlays. We can get creative aligning our texts to the angle of the overlay. Those four elements make up visual hierarchy for static images. But with Pinterest, your static image sits amongst three other static images. And that means your image doesn't really get the chance to stand out. Therefore, if we add movement to our pin design, we have a much better chance to catch the viewer's attention. Movement trumps the other four elements, because the human eye has evolved to detect it. If you design a pin that includes the four elements of visual hierarchy and add movement into the mix. You have a winning pin that will get you thousands of impressions. Back when I was making my first Pinterest pin design course. I have designed some pins to advertise for that course. A day later, I got the idea to animate one of the pins and just see how it will perform compared to the original static image. Here is a side-by-side view of the performance of those two pins. After only a few days a letting them run the static pin against the video pin. As you can see, the two pins are nearly identical in every respect. However, the numbers don't lie. And after only a few days, I had amassed nearly 7 thousand impressions on my video Pin compared to only a handful of impressions for this static pen. Now, this was only an experiment on my part. But imagine what kind of results you will get when you make a concerted effort to put out video pins into the Pinterest feed every so often. I'm not saying that you shouldn't do static images. That can be a core part of your Pinterest pitting strategy. But every once in a while, take one of your designs and animate it, and then put it out as a video. Just watch the impressions grow. I'm not promising clicks to your website, but I am saying that you can get your content seen by more people. And this increases your chances of getting clicks through to your content. 3. The 2 Types of Video Pin: In this lecture, we're going to preview two types of video pan I'll be teaching you in this course. First up is an animated pin. This type of video is an extension of the basic static pen image. You create your pan, and then you add animations to layers 23. The second type of video Penn I'll be showing you is an embedded video. Here. We're going to create a half poster. And on the other half will depend, will be the imbedded video. Now with our animated pen, it's a silent video. There's no sound, only the message in the pen itself. You wanted to catch the eye of the viewer and present your message. Loss. You have their attention. This will get them to the point where they will decide if they want to know more. So it's important that you write a good pen description that will get them to click through to your linked content. And would the embedded video pen. Your aim here is to preview or demonstrate a small snippet of your content or a commercial to your product or service. Now, these work great for advertising video content. If you have a YouTube channel, or for example, if you are marketing your own skill share or Udemy course or think different course. With both types of video ping, you will need to make sure your image description hasn't balanced between copywriting and SEO. Once the viewers have viewed your video content, if they click on the video to take a closer look, then will find your pen description. This is where they will make the decision to save share or click through to your content. So it should be written to attract the viewer further. And in order to reach your viewer in the first place, your pins should be SEO friendly, which means that there should be key words in the file name, keywords in the pen description, and keywords in the board description. Also, do your research and add tags to your video. All these elements tell Pinterest which search feeds an idea feeds to place your pin in, in front of your target audience. 4. Introduction to PowerPoint Animations: In this lecture, I'm going to introduce you to some basic animations. And then with the demonstration, I'll give you some ideas how we can use animations as a foundation for a silent video ad. There are three basic types of animation. Firstly, there is the entrance animation. Whose job it is to bring an object onto the field of play. When you create your slide design, everything is on the field of play from the start of the slide. Think of an entrance animation as a singer tool to bring the objects and texts onto the field of play. In that order and timing of your choosing. And essence, you will reveal the picture piece by piece until it is fully visible. Next, we have our emphasis animations, where we can do things like grow, shrink, pause, or teeter to bring the attention of our viewer to the object or text on the slide that we want. And finally, there are exit animations which take objects and textboxes off the field of play. Remember that interests and exit animations are sequential in order and timing is of your own choosing. And during the demonstration, I will show you how to manage this in PowerPoint. Remember, a video pin on Pinterest needs a flash of movement to catch the eye. For this reason, we're going to focus on the types of animations that will give us this effect. Let's head over to the screencast to demonstrate how to add animations to objects, order them, and time them. 5. Animations Tutorial: Here we are in PowerPoint. I've just explained the theory behind the three different types of PowerPoint animation. So now I will be demonstrating how to add animations, order them, and then time those animations to execute the way we want them to. Let's start with the basics. So let's open up the animation pane and get straight to work. So with interests animation, we'll start with the basics. I set up this first slide here to mimic a Pinterest sized pin. We have the first two layers. First layer would be the background image, and the second layer would be a tall rectangle overlay with some transparency applied. And in the second example, we have two parallelograms that are streaming across our pin image per se. So the first thing we wanna do is open up the animation pane. So and the animation tab, find Animation Pane. Let's open it up. And here we can see what's happening when we add an animation. So while we're in the animations tab, just click Add Animation. And for a tall rectangle, what I would add is the split. Split gives you a nice flash of movement, which is what we're looking for. But I don't want it to split in from the left and right sides on, wanted to split out from the middle to the top and bottom. So let's go over to affect options. And let's just tell it how, tell PowerPoint how we wanted to split. It's a horizontal OUT. So that's a nice opening entrance animation. Now in the next one, let's hold Shift button and select both parallelograms at the same time. Click Add Animation, and we're going to add the WIP. Wip will give us a nice flash of moment as well. But what we wanna do is ordered this in a way that one wipes from one direction and the other wives from the other direction. So Effect Options for the first one we wanted to go to from left to right, and the second a parallelogram and want to go from right to left. Now, let's look in the animation pane and notice one of these is on a mouse click and the other is with previous. So if I preview these, there gotta go together. Now maybe that's what you want, or perhaps you won't want to go after the other, the top than the bottom. So you can select in the animation pane and then go to where it says start, this is how we triggered those actions and we want to make this after previous. So now let's click on the first eyes and notice the actions are numbered. So in the first one is one, and that's on a different plane. The second example, we have two actions, both number two, because they're tied together. If we make this on a click, then it will be numbered two, and then this will be number three. So when we triggered a, an animation that happen with or app after previous dead on the timeline. They are tiled together as one number. Let's make this after previous. And then let's preview or play from two. And then bam, bam, that's what we're looking for. Now. We can also add a delay. Let's say we don't want it to happen right after the first one, maybe one quarter second delay. So now let's play from again. And not much difference. And then we can play with this and keep testing and you can get the desired effect. Right. Now, this WIP, this delay on the WIP, we might remove the delay. Maybe we want the web to take a little bit longer so we can change the duration from 2.5th to 1 second. And now let's play from, again. Maybe that's too slow. If we want more of a flashover movement. When ever we can see how to add those Entrance animations. Now on this next slide, paying, I just want to show you a star because this is something we're going to use in the penn creation demonstration. So I just want to show you what we do with this. Notice. This star also has some Edit Points, so there's a lot of possibilities we can do with this. We can add interests, emphasis and Exit Animation and in-between slides, we can also add transitions. So now let's see what we can do with this star. First off, we're going to click Add Animation. And let's do zone. And you can just see that as zones in a focused. Now we have some effect options here. We can say slide center as so that star is zooming from the center and centering interview onto its position five. Or to do that on the right side and add an animation zone. And then slides center. You can see it came from the center out to the right. So let's remove that. We don't need that to be there. And I just want this. Object's center, like this. Now maybe the zoom is a little bit too fast. I wanted to be a little bit more crisp, So I'm going to change the timing, the duration to 1 second. Now let's go ahead and preview it. That's the effect that I was looking for. Now, in the second star, I'll just show you. So I'll add a curve up animation. Now, this, these Entrance animations, these emphasis animation and these exit animations. And then you have some custom animations. But these are just the tip of the iceberg. Power has more entrants, more emphasis, and more exit animations. Let's look here. And I'm looking for the curve up. So let's go down and find the exciting and animations curve up. Let's drag this pain Adam, to weigh weekend preview from this view. So this is a nice option. You don't really know what you're looking for and you can test out even the basic ones are here. Zone and dissolve in, fly in, et cetera. So let's just test it. Okay, curve up, pinwheel, spiral in, right? But I want the curve up. And we can click OK. And now on the third and final star, we're going to add the pinwheel animation that is under more effects. Drag it down to exciting. Find pinwheel. And we can see, so let's just preview these zone, curve up pinwheel. So this is how we add animations. Now notice this pinwheel took a little bit longer. The duration of that was two seconds. Now, you can change this if you like bowhead, This will make that maybe a little bit too flashy. So we can leave that at two seconds. So now emphasis animations. So notice here we already have our interests animation saved. So I'm just going to add some additional animations. Now, this dark already has an animation. So if I were to go in directly into this little pain and just select something else, it would change the animation already have, I don't want to do that. I want to add an additional animation. So let's click Add Animation. Then. Now we're going to add an emphasis. Let's pick teeter, Right? Okay, so we've got the teeter animation in. Let's go and click on the animation directly. Finally dropped down. Let's look at the effect options. Specifically, let's look at the timing. Here. I can make this, for example, repeat twice. And now it teeters twice. When I can make this, for example, TetR and repeat until the end of slide. Or there's a lot of different options you can do. Let's just keep it at two titers. Ok. And now I want to add another entrant, emphasis animation. This one we will do a pulse. So add animation, don't change the existing animation. Add animation. Let's go out and find pulse, right? So one pulse. Again, I could go to the Effect Options, look at the timing. I can make it pulse twice, 345 times, ten times, or just continuing pulsing to the end of the slide, one pulse is enough for me. Okay, the third star. And I'm just going to add a color poles. Just to show you. Now that color pulls it flashed a different color and then back to the original. And if you go to effect options next to the Add Animation button, we could, for example, make it pulls different colors. It flashed while I could make it flash yellow or orange or we can keep it at, Right? Okay, so that does it for that. Now, let's arrange these enemies because you see 12345. And so all the Entrance animations then all the emphasis animates. Wow, I want to chain reaction needs. So let's take this fourth animation and drag it up the timeline. So I'll add it happens right after the entrance animation for the same object. And I won the interests animation to be followed directly by the emphasis on race. So I'm going to change the triggering to after previous. I'll do the same for the other to drag that up after number two and after previous. And I'll just change number four to after previous and now the interests followed by the emphasis animation will play for each one. Preview the whole thing. Zone teeter per pulse, pen will and color poles. We're making progress now it lets jump over to the exit animations. And you'll see that the entrance and the emphasis animations are already applied. So now we're just going to add some final effects to show a chain reaction for the exit animations. So here we already have the zone and the TetR, and you can see there. So let's click on the object itself, add animation. Let's look at the Exit animation. I wanted to zoom out the same way that a zoomed in. And the zone in was 1 second. I'm happy with the zoom out being 2.5th. But I also these two trigger one after the other. So I'm going to click on those two and change the triggering to after previous. And then it will go 1231 action triggered and then followed by the next 2.5 to do anything that make those to happen. Okay, so this next, this middle star curve up followed by a pulse. So I wanted to add an additional emphasis animation specifically is the grow shrink. So here, instead of grown, I want to change the effect to make it shrink. Smaller. Right? Now. I don't want it to take it to seconds. So we can change that. And now let's add the exit animation. That's going to be disappear. So let's drag that bar down and disappear as reorder. And let's make these emphasis and exit animations. For example, after previous. And for the last one. Let's make that after previous. List add an exit animation on the last Dar. Now we want this one to pin will out. We don't have that here. So let's go to the more exit options. And let's find it exciting. Pin Lu. And let's change the triggering to after previous. And now, let's just preview the whole flight. So you can see the first one moved in, Changed and then exit. And one-by-one, they entered, emphasized and exit. So this should give you some working knowledge of how animations Word and Microsoft PowerPoint. And in the next lesson, I'm going to show you how the transitions work, followed by a tutorial. And then we'll get to building out some video pins. So see you in the next one. 6. Introduction to PowerPoint Morph Transitions: If animations til PowerPoint what to do with individual objects and text boxes. In transitions til PowerPoint. What to do with the slides as we changed from one slide to another. There is one particular type of transition in PowerPoint that tells powerpoint not only to change the whole slide, but to transform all or some of the objects from that one slide into their change corresponding forms on the next. These are morph transitions. In the upcoming transition, I want you to watch the three colored objects. What changes are made during this transition? The blue arrow got bigger, whereas the orange arrow got smaller. In essence, we changed the size. Additionally, all three objects rotate it to some degree, meaning we change the orientation of the object. Thirdly, we move the objects to different positions on the slide. So a positional change. These are just some of the basics of Morph transition. We can also make morph act as a sort of animation. And here is where you can use the off the canvas part of each slide to hide things from view, then bring them on or off the field play during the transition. Now, let's take a closer look at how morph works. Powerpoint looks at the object on slide one. Slide too, identifies which objects are the same in PowerPoints eyes. And we'll attempt to smoothly changed object from slide one into the changed version of the same object on slide two. What happens to the objects that we don't keep? And the second slide, they are simply faded out. Let's review. So slide one, slide to have object B in common. So however, we changed the B in the second slide. It will be morphed. Objects a and C didn't make it into the next slide. So we will simply be faded out. But we'd want flashes of movement for our video. Sulfate is not really a good option. But I would do instead is add an exit animation to both objects a and c. Something like flight out. We will get our eye-catching effect. There's a saying that failure can be the best teacher. So let's look at ways that morph might fail to give you a good understanding of how it works. Let's say I go to preview slide 2s transition. And all I get a fade transition where one fades out and the second slide fades in. Well, what went wrong? Let's look at the field of play. On slide one. I've got objects a, b, and c. On slide two, I've got objects B and D. Well, Object D is not part of the previous slide, and this will break your transition. Remember earlier when I explained that PowerPoint, animations and transitions exist on a timeline. Any object on the next slide that is there from the start of that slide pre-exists the Morph transition. And this will break your Morph transition. The solution is to add an entrance animation to the object or a textbox. And that will fix your timeline and make the Morph transition work properly. I'll just give you a couple of troubleshooting tips to fix morph transitions. Number one, you want to identify any new objects on the broken slide. Add an entrance animation. Then in the animation pane, fix the order timing and triggering of that entrance animation to get the sequence and timing just right. Number two, sometimes when we use duplicate on an object or the slide altogether, we will create new objects that PowerPoint won't know what to do with when it comes to morph transitions. What we want to do is open the selection pane and check the name of the object. That is a morphing. We want to look on both slides where the object exists and fix any name changes. For example, on slide one, you have rectangle six. And on slide two, that same rectangle is now rectangle 32. The solution is to do a forced morph. Powerpoint has a feature where you can lock an object from one slide to another that tells PowerPoint to morph this object into that. No matter what. To do this in the selection pane, fixed a name of both objects as exclamation, exclamation and then the name that you choose. And you copy that from the first slide and paste it into the next slide. For the same object. Using this trick, we can force PowerPoint to morph just about anything we want. And it would do a pretty good job of it. At this point. Let's head back to the screencasts to demonstrate how to set up morph transitions. Additionally, I'll be showing you some dynamic shapes that we can also use. Do morph transitions. 7. Morph Transitions Tutorial: Okay, here we are back again in PowerPoint. And I've just explained to you the basic theory behind PowerPoints, morph transitions. And now the aim of this tutorial is to demonstrate the basics of PowerPoint morphine animation transitions. So firstly, I'll show you some dynamic shapes and how they can help us to use more. Next, I'll show you how to use some basic PowerPoint assets, starting with Smart Art. Then I'll demonstrate how to insert PowerPoints built in 3D models and how to set up a transition same using them. And once we start building some of our Pinterest pins and animating them, two or three slides, you will start to get some ideas how you can use transitions like these to make your animated pins highly dynamic and attractive. So let's get to it. Firstly, let's look at what we're working with here. I have created three shapes. Insert Shapes. We've got the rounded corners rectangle that's here. Now, I've made these shaped lawn to one aspect ratio. So two inches by two inches width. Same for our trapezoid. And we have a 10-point star. Now, what are dynamic shapes? Dynamics shapes are shapes that have a changeable edit point. You see I've already played with this a little bit. If you take that orange edit point and drag it left, right, up or down, it will change the angle of the shape that we're working with. So with the rounded corners rectangle, if we take this edit point all the way to the left, we have a square. If it's not a one to one aspect ratio, then it's a rectangle. If we drag this at a point all the way to the center, then we have a perfect circle. Or course that circle can be an oval and either direction. Now, when we do morph, we can mark this circle until the square and the square into a rounded corner rectangle. This trapezoid, for example, can morph into a triangle. And the triangle, for example, to a square or a rectangle. So we can do a lot with these and a star, ten points. We again make it very slim and skinny or into a kind of Decca gone. Alright. So let's just, So how morph works with all of these. So let's start from the rounded corner rectangle. We want to duplicate this slide. Duplicated on the slide creates a carbon copy on the next slide and then. This is how we set up morph is just by changing the shape in some way. So let's make these into squares. And let's make this into a deck codon. And let's just preview, transition morph. And we preview and you saw the shapes change. We can do that, duplicate that again. And let's control D. Let's make that into a circle and make that into a triangle. And this magnetism and asters and was just preview that transition. Again, you see PowerPoint point can change the shape. So how does it look as a slide show? From one transition to the next and PowerPoint will change them. Okay, so let's delete that last slide and we want to change this shape. And then I want to demonstrate for you how morph fails. So I've duplicated slot slides one into slide two. And now I'm just going to change this shape. So it's, I don't want to work with the 10-point star. So let's change the shape and let's make this a parallelogram right? Now, if I want to see if morph work probably won't be broken. So you saw that objects 12 morphed into square. But our star from slide one didn't morph into the parallelogram. So less inspect y. Remember, I told you in the theory lecture that we can troubleshoot a broken morph by looking in the selection pane. So let's go find that your home arrange icon because drop-down and all are the bottoming out of the selection pane. Let's open that. And now our shape is named parallelogram Hine. And our star is name star ten. So what I can do it, as I showed you in the previous lecture, is I can add two exclamation points. So let's just delete all this other thing. So exclamation point, exclamation point star into. Now. Let me just copy. I want to paste that name into wheres is parallelogram nine. And that should fix the Morph transition. So let's go and check it. Preview. And our star morphed into a parallelogram. And now let's morph that parallelogram into a square. Let's make it two by two aspect ratio. Okay? Was space these out evenly, home, arrange, distribute horizontally. Okay? And now we're going to play a game of Three Card Monte. So I'm going to set up the game. Okay, so I spent a couple of minutes to set up a game of Greek Card Monte. Let's take a look at our shapes. On the left, we have our trapezoid. In the middle, we have our parallelogram, and on the right we have our circle. So let's move down back to squares. And let's use Morph transition to do a quick game of Three Card Monte. Let's follow the circle shape. Circle is on the right. So let's see if you guys can follow the circle from there. Okay, just first movement. Next movement. Alright, next movement. And that's it. So where is this circle? Is it on the left, on the sit in the center or on the right? Is it on the left? No. Right. No. Center. Yes. You guessed it. Ok. So all games aside, that's just a little something that you can do with PowerPoint Morph transition. Now, next thing I want to show you is how to work with Smart Art. So in PowerPoint, It's the half something called Smart Art. So from the Insert tab, smart art, you see an array of different graphic organizers that you can use were, well, when you're building a Pinterest pin, for example, it may help you to use something like a Venn diagram to a target or something like that to show some graphic visual which trying to represent. I'll just show you the one that I used earlier in a previous lecture. So our create the up and down contrast and arrows. And let's just drag it down and make it a little bit smaller. Now, this only has two lines of text. So opening the Smart Art, you get this text pane and you can type your text in text a. And the next one, textbook. And now what you do with the Smart Art is you right-click find a group and ungroup it. Now. That just makes it into one overall group. And then you can ungroup it again. And you have individual pieces from that smart art that we just inserted. So let's change some of the features here that's made this text B arrow to a grayish blue. Let's make the separator a different color to make it green. Alright, now, text is rather difficult to morph. So one thing you can do is you can save this text as a picture. There's two ways to do it. Number one, you can right-click and then find savers picture. And you can make for yourself just about any icon you want out of text. You make it into a picture that can be easily resized. So that opens up the same box. You can see I've already saved a couple of examples here. And then you just find that folder where you saved it and then reinsert the picture and plays and delete out the textbook. Now, another way you can create a picture from texts is just insert a blank slide underneath. And somebody I like to do is a little bit quicker, is just for example, but And then in the blank slide, right-click, don't just hit Control V, right-click and then pasted as a picture. And now you have a picture icon. So let's just cut and paste it back. Text. We can do the same here. For me. It's a little bit easier, a little bit faster to just do it this way rather than save it and go find a folder and then insert them back. I'll just cut and paste to create my own icons. Alright, so now if we want to set up a morph transition, again, let's duplicate this slide. So we'll control D. We have a carbon copy. And now we can just manipulate the things that we want to. Let's take this text a, moving over here, it's Text B. Let's move it over there. Let's align it properly. So just grab both boxes by holding shift to select them both. And now let's align this top so that is nice and even. Lets rotate this and then reposition. Okay? Now four the arrows, I'm just going to hold the ALT button. And right goes clockwise. Left and left goes counterclockwise. Clockwise. I want these to the glide, these arrows to actually look like houses. And then let's grab them both and resized and together. Let's just be positioned it. And let's just preview the transition. And you see how morph works again. Now, the third example I want to show you is how I used a 3D model in the previous lecture. Because PowerPoint has a lot of interesting assets that you can use when you're in your creation process. So from the Insert tab is go to 3D models. That will open up. And let's just type in airplane. Let's just select the first one. Powerpoint and take a few seconds to insert that. Now, a 3D model, we can rotate quite easily. So let's put this out a little bit of an angle so we can see the plane. And now let's just drag it, move it out of the way. Now, insert shape. Let's make this rectangle. So like the banner that I made before. And you couldn't remove the outline and that sort of thing. But I'm not overly concerned with that right now. I'm just going to add the textbox. So I'm using shortcut keys to do that. So caps, a flash. Movement is just stressed out. That's big enough. Now if we want this to be perfectly centered, we have the text box selected this hold Shift, select the rectangle, arrange. Let's use the aligning tools, practices and m align center. And let's align middle. Alright, so that's perfectly aligned. Both are selected, so I'm just going to hold control and g group that. So now we have our banner with the banner selected hold Shift, and then right-click on our plane and hit Control G again. And so now I have the plane and a Banner are grouped as one group object. So now let's zoom out. All the way out. We want to just move this off of the canvas area. Now, the Canvas areas are filled of place. So in the slide show or a video, the viewer only sees what's on the canvas area at any one time. So let's duplicate this slide now. Will zoom it back out. Now let's just grab our grouped airplane hold Shift and then just drag it straight across. Because our shift will move in a straight line. You don't get any deviations from the straight line. Let's zoom it back in. And we can preview our Morph transition. Click the button and it will give you a preview. Now, Wow, that was a flash of movement. Little bit too flashy. So let's look at the duration. That was a 2 second transition that was too fast. That's made this 2 second transition more like four seconds. And then test it again. That was better. You can play with the timing may be five seconds. For example, a transition like this, if you want to flash a banner or cross the stream. These kind of morph transitions can, can give you some ideas of how you can use more. When you're making an animated video, a silent animated video. Okay, that's it for this lesson. In the next lecture, we're going to start building our first animated pen. And I'll see you in the next one. 8. Animated Video Pin Tutorial: Hello again and welcome to this lecture. This lecture we're going to build from start to finish our first animated pin. This will be the animated pen poster. And you can see we have PowerPoint open on a blank slide, clean slate. So let's just get right to it. Start by leading out the tidal. And let's resize this to Pinterest format. So in the width box, type in 600 px, six hundreds Bayes, p x standing for pixel. And PowerPoint, are automatically converted by 900 pixels, 600 pixels by 900 pixels. And just use the tab button. Powerpoint will convert it to the right amount of ventures. Click OK in shore fin. And we have our PowerPoint canvas area being resized as we need it to. Alright, that's done. Next up, we want to import an asset, which would be the picture. So I just showed you, I typically look and pixabay. But pencils is also a nice place to find some free resources that you don't really need to attribute if you don't want to. So this was the original image that I use, so I'm just going to rebuild that same one. If you click on the image, we'll open up. And I can download this for free. So you can see free for commercial use. No attribution requires. You click the free download button and you choose the size. I usually just go with this upper intermediate size, 1920 by 1280 K. So I've already downloaded this, so I just wanted you to show you that. So I'll close out of this and bring up my assets. So let's go ahead and import this into PowerPoint. But as you can see, is an landscape. And I want this to be full size. So I'm going to, without having to stretch the image at all and when to crop this in a two by three aspect ratio. So prop, aspect ratio two by three. And then just reposition this how you want, I want that. Cup of coffee or tea, I wanted to fall. I want girlfriends Center. And then just hit the Crop button again to lock it into place, dragged into the corner. And then perfectly sized picture for our Pinterest image background. As step one. Next up, we want to start adding in the next layer. So let's go to insert shapes, and let's go and find our stars. We want the 14 explosion. That's the one I original use. So that's the one we're going to use. Looks. One to cover two, much of her face. I don't want to cover too much of the foam to much of the coffee that looks about right? We can always go back and resize this now shaped format. Okay, so let's go ahead and remove that outline. No, L9. Alright, now, I don't want this to be blue. So let me just zoom out a little bit and I'm going to bring in my own color palette. So go back to my assets folder, struck to color palette. In here. We're going to use the eyedropper. So now I've put my eye dropper in the Quick access. So if you want to do that for yourself, just go to the shape, shape fill. Go down to the eyedropper, right-click and Add to Quick Access toolbar, but mind is already there. So I'm just going to use the eyedropper and make this a pastel yellow. And now I want to add the transparency. So right-click. Find a Format Shape. See under the paint bucket, fill, drop that down and there you will find the transparency. So let's make this 30% sounds like a good number. Alright, and now you can see the transparency has been applied. Next up, we want to add our text. So okay, so let's add our textbox. Notice I'm using the quick access. So I used to. Added a textbox as mine quick access number to remember if you want to do that, find the insert text box. Right-click on an Add to Quick Access toolbar. So let's add the text into our text box. And tourist entered graphic design into two exclamation. Let's just paste this and now you wonder, why didn't I just make one line, made four lines in this text box because I'm not going to use this text box. I'm going to convert this text box into the Smart Art, which will convert these individual lines into separate textboxes. So this is a kind of shortcut. If you don't want to make a 6-7 different text boxes, you can make one text box and just have your text one word per line and named convert that textbox Tour Smart Art, resize the boxes and the texts and remove the shape. Fill, outline. And we will have our self. Some nice individual words that we can play around with to maneuver quite easily. So let's convert this to a smart art in the home tab. So we're gonna go with the vertical bullet list. Notice it just converted at right away. I'm just going to Ungroup this on the first level. Now I'm Linda resize the text. So holding control and shift and the right carrot key. I'm just going to resize this. Make a lot of bigger. Too worried about the size of this box. I just want the text to be clearly visible. So and the shape format. Let's remove the fill. Know Phil was removed to our mine. No, mine. And let's go to the Home tab. And we want to change the Km of the texts, the color of the fonts here to our pastel purpose. So let's use the eyedropper. Let's make that purple. I also want to use a different font here. So let's find the Arial Rounded empty bowl desk one I'm going to go with for this tutorial. And now right-click on your shape and then group it again. Remember with Smart Art, We need to ungroup it twice to work with individual shapes. So now I can just. We position this, however, I want. Something times that happens. You'd think you'd grab the textbox and you grab the shape underneath. Now let's makes sure does namely involved. I can also stretch this shape, underlay, overlay, a little bit bigger and reposition it as I need to make the texts fit. Nonetheless, make sure we have nice even spacing. So select by holding Shift and left clicking on each individual box. Go to the arrange home range. Align, distributed vertically. Okay, that's good, nice and spaced. Now we have what could be a basic pin image. So let's apply some animations here so we can X out on the format background. And let's open up the animation pane. Okay, let's put that back in place. Let's start with our overlay. This is layer two. We're going to add entrance animation, zone 2.5th. And we want to add a second animation. Let's make it tear twice. So second animation, the drop-down timing. Let's make a repeat twice. So we can give that a preview. That's, that looks good. And now we'll add animations to our texts. So I just held shift clicked on each box. Go, add animation. Now, more intrinsic effects at the peak in. Good, okay? Now, the top two, I want to go from left to right. So I just hold the shift and select numbers 13. And that just from the left. And now 24, we want to go from the right. And I want to make all four of these after previous. So I'm start. Let's click the drop down after previous. And let's add a split second delay for each one. Let's do the same for the teeter. Let's make that also after previous note delay. So I want to zone then the TetR and then a split-second delay in the texts shared all white bin. So let's give that a preview. Notice. There's no text and out of the text comes in 1234. Everything works perfectly. Now, for the next slide, I want to add some Exit animation, so these are removed from the field of play. So just select on all those and then click Add Animation. And now let's just add the more exit and then peek out. Let's just make it the opposite of what we did. So if these p del from the left, so let's make the numbers 13. Let's make those peek out from the left or to the left. Sorry. And numbers 24, we want to make those peak out to the right. And to speed this up because we don't want our animations take up too much time. So to speed this up, I'm going to trigger the first one on a click and just leave all of them to go all at the same time. So let's do a quick preview. And you start to see this pen take shape. Right. Now, don't worry, I mean, that looks really fast. But I'm going to time this little bit later on to make it just how we want before we export to video. Okay, so now that's ready. We can duplicate our slide. That's the beauty of PowerPoint. We can just duplicate the slide and now we have a second slide that we can work from. This one. We don't want any texts, so let's just go ahead and delete those. And that also removes the animations. And we don't need any animations. We don't need any animations or less because it was animated in the previous slide. So let's remove that. And let's remove this. And the mission. And now all we're gonna do is hold control and a shift. And let's just resize this so that r star starts to explode. And that's CO2 transition. Let's add the Morph transition. And you get a preview. And you see already that the Morph transition worked perfectly. Let's add a new animation to our star that or make this shrink now, so let's go back to the animations tab. Add animation. Let's find the emphasis animation. Gross Frank. Now, that's gonna make it grow even bigger. We wanna change the effect option to make it smaller. Okay, that's not small enough, so let's make it tiny. Alright, now we're talking. Now let's add another animation after that. Let's do the teeter. Again. Make it teeter twice. So go to effect options to the timing. Repeat twice. And then an exit animation. Either zone hour or disappeared. In this case, disappear. Let's change the timing. Is should be after previous. Does give it a 1 second delay. Then the shrink, sorry the teeter. Let's make that directly after previous. And then it exit animation after previous. Now let's preview shrink, teeter em out. So you starting to see this video take shape. Duplicate one more time. So now based on slide two, this star will have disappeared, but when we duplicate, all that is bad, let's just go ahead and remove this altogether. And now the homestretch, We are going to add a rectangle. That looks about right. Let's change the properties. So Shape Format. Remove any outline, outline, shape fill, allied with this white background. One, doctor, 5% 1 to add some transparency. So right-click on the Shape. Format Shape does add some transparency. Down 20% or less metal, maybe 15%. That gives us some contrasts from the background image. Now let's go and add our text. And notice again, I use one text box with a line of text for each line. And I'm going to decouple this as a spark vertical bullet list. First time. Lets resize the text. Okay, so we're going to resize each one of these boxes individually. So it doesn't really matter was size these are. So let's just go ahead and uncouple this again. Before we exit off all of these selected, let's go to the shape format. Let's remove the outliers. Let's remove any shape fill, and let's add some color to in our text. We want to pass del purple. Let's get the eyedropper. And we can make a bold. And we also want to keep the same form as before. Now, let's go ahead and start positioning this. Alright, that's too big, so let's resize it down. Holding Shift and control in the left carrot, R1, this box to be the size of the overlay. Now I'm going to add some filter this box, or add the field back to the box. So let me just shrink this box down a little bit. Shady format. Let's use the eyedropper and let's make that passed o yellow. We want to resize this. Make it just right. Alright, so you can see that I've skipped ahead a little bit and just array1, I'm arranging, put the final touches on the arrangement of my text. So I'm just going to align this right down the center. And let's also use the align tool. Distribute Vertically. So this will space our pen out nicely. K. I want to have this feature la, bigger than some of the other things there. Now, there's 12 font for me is a little bit too small. I'm just going to make that bigger. Stretch it out. And then if I have to make this overlay a little bit bigger, I'm Will so that everything fits. Space. This bow so that it fits. And I think we are good. Now, final thing we want to do, let's go ahead and add some quick animations to our final slide, starting with the overnight. So let's exit out of that and now we're back in the animation pane Animation tab. So add animation. Let's more intrinsic effects dissolved and and and that's dissolved. In this text. We can do dissolve for, can do wire. And we're just gonna use dissolve because this is the final bit. I just want the text to come in. I don't want too many more animations to play and dissolve in k. And let's make these after previous with a slight delay so that each line cascades one down from the next. And the last box. We're going to add an animation that's made that split by R1 and to split vertical owl. Let's preview it. Okay, I don't like to delay, so let's go ahead and remove that. I was too slow. Alright, that looks good. Now the final step to make this into a video is two times our animations. So let me just show you really quickly how to do that. Go over to slide show. Rehearse timings. Switch off the US timings, rehearse. And now we just go ahead and lead a run. Some of these are triggered automatically using the mouse key to trigger the transitions. These are automatic. We set them up. Okay, next one. And I just wanted to sit on that last for a few split seconds, 30 seconds, 3132, and enough, save the timings. And now we can preview with the slide show from beginning. So this is what our video's going to look like. So just let it plays thirty-seconds long. Transition out of the transitions, shrinks, titers, and then our, then our poster. And bring that in and we leave it on the screen for a few seconds and will be more or less the end of our slide. The final step now is to export this to video. So let's go over to File. Export. Create video. You have some options here, full HD. Let's just go ahead and keep on these the way they are. One last thing before we do that, and we want to make sure that the timings are used. So let's export create video 1080 P. It says use used recording timings and narrations. We've recorded the timings. So that should make it exactly how we recorded it. And create video where you wanted to save. So I'm just going to pick the place. Course Content, countries, video pens, assets. Now, important is the file name to your video that you're going to upload to Pinterest all pins video. The filename is, should be SEO friendly. So it's a rather long name, but that's okay. I'm loading this name with keywords. It's gonna save as an mp4. So just save. Now PowerPoint, it's gonna take several minutes, maybe 1015 minutes longer the video, the longer it will take to render. But this video is only 19, sorry, only 30 seconds, so it shouldn't take more than five minutes. Now, you might be thinking, okay, that will, you have different things that were outside of the slide area. What happens to them when I created the video? This color palette is not on the screen area, so it's not gonna be part of our video. So that's kind of how these things work. So you can have a bit of a mess, you know, outside of the slide area, just so long as what you have in slide, this slide area, it's okay. Okay, so PowerPoint has finished uploading my video, rendering my video. Now, I'll just test it, make sure that everything's OK. Let's open that. And there's our video that's playing just the way we set it up to exit animation, transition, morph. Okay, shrink, theater, disappear. And now our poster. And you have yourself an ad with brand name. Okay, that's good. Now, the final step for this is to upload to Pinterest. 9. Embedded Video Pin Tutorial: Welcome back, welcome back for another lecture. In this lecture, we're going to do the second of the two types of video. We're going to do the imbedded video. As you can see, we're here in PowerPoint, and I'm already set up the canvas area. I gave you a quick review in the last one. So this one, we should be more or less ready to go. So let's get started. First thing I'm gonna do is set the background. I'm not going to be working with the background image in this one. So let's just go ahead and right-click Format a background. And what a format background to something off white. Let's use a white 5% dark matter. And that's gonna be our background. And we want to bring in some assets. So let's just zoom out a little bit. Greener assets in a one to have my color palette. So I'll just drop that onto the or off the canvas area. And I'm going to use a mock-up. And you can find this in the project and Resources page. Understanding drop that here. Now let's resize this. I'm going to hold down control and shift to kind of give it a nice even change. Those just dropped dead somewhere near the bottom. But I want to leave this little space down here at the bottom for one last piece of text. So let's just go ahead and resize that a little bit. Now, let's start with our text. Text is ready. Now we're gonna do our Smart Art trick. So from inside the cursor, inside the textbox, that's just go and click the drop down and find the vertical bullet list. And it converts each line into words on kind of textbox glass shape. So not really a textbox, it's more of a shame because we can see the shapes, have some filled to them. So we're getting to Ungroup this. Remember to fully separate Smart Art and we have to ungroup it twice. So ungroup it the first time. Then we'll change the formatting so we don't want any fill. Not for now. We don't want any outlines. So let's remove them both. And then let's globally change our texts. So let's use a font. For this course. I've been using the Arial, Rounded, empty, bold. And let's change the text color. That's why we have our palette. I'm going to use the eyedropper and is dropping over the purple, the darker purple. Let's add some bolt to that. And now we can ungroup it a second time. And you can see we have individual text boxes. Now, one thing I wanna do here is I want to change these also that they're all centered. And then I'm just going to drag these also that the length these textboxes are known, or the width of these text boxes are the width of the canvas area. And now let's resize this. Let's start with a base 28 for all of these. And then we'll just go and start spacing them out. So I'm going to hold the Shift while I click on this, drag it out. And for this one I may need to size it down a little bit so that everything fits to now it's up to 20. And on this box and I want to add phil back. So let's go. Wall were selected on NAD shaped formatter. Now can use this colored I dropped her. So go to shape fill and just use the eyedropper and there's just drop that over an passed down yellow. Ok. Now the next one, we just hold shift to drive it down in a straight line. All right. Let's just go ahead and drag this down. We may need to resize this one's low baby beggar. All right, so that one is 24. Now let's start working from the top to hold the ship, drag it up in a straight line. And now let's select all of these and use our alignment tools live. So home, arrange a line and we want to distribute vertically. And now powerpoint would perfectly and evenly distribute the spacing of the text vertically. Alright, that looks good right now. But we want to add a little bit more aesthetics are little bit color, a little bit size. We want to play with the visual hierarchy. So for me, the key words here, I want to emphasize this time. So let's maybe changed the color on this. And about a read. We can also even more colors and maybe drag that to nice Brian, pink. Okay. Now if I want to reuse this color, we can use the eyedropper tool to I drop over that set and have to keep trying to find the same color over and over again. You just use what you have on screen. Now, also do the same thing for the word CV because that's what my courses about. And I'm just going to use the eyedropper. So let's go down to text format. Now that I've got a here and a recent color, so I'll just change the color dairy. Alright, now, I want to make this CV also little bit vendor. So I'm using all my elements of visual hierarchy, making the keyword little bit bigger than the other words around them. That's 40. That's 40. Okay, so we've got a bit of consistency there. Next up. We want to add some animation to this to, let's go ahead and, and it made our shaped boxes that text. So let's go to the animations tab as close up a Format Shape. Let's open the animation pane. Add animation. Now, one of the flagship movements. So flight in. Usually powerpoint defaults all these movements up. So I'm just going to change them from the left and then alternate the ones that I wanted to come in from the right. Now, I want a bit of a delay between the first three lines and the next two. So I'm going to change the triggering on this fourth line, two on a click. So I've got 12312. Now these I want to keep all with previous. I'm just going to add some delay to each one. So 0.5 seconds on the first, and then 1 second, 1 second. And you can see I'm spacing them out now. I could say after previous and also add a slight delay, but I just prefer to do it with previous in control delay. That way, I'm gonna do the same here. Add a delay on the second tide action. Now I want to add a mate is bottom line of text, so add animation. And I'm going to choose split, just like I did with the last one. And we want to go over to the Effect Options and vertical up, close splitting out. Now, the next thing we want to add our video. So I'll just drop that onto the canvas area. Resize it. So this is reposition it, hold, shift and control. And you can kinda dragging in on itself from all sides, reposition it to the center. That looks good. Alright, so now how do we control the playback for this video? From the animations? We wanna change the first line. We want to change that by going into the animations area. Find the effect to one, your video to come in random bars. Then click on the video under Playback. We wanna change from end sequence or wind could dawn to automatically, it will play back automatically after the entrance animation. Also, while we're on this playback tab, you see some options. You can have a fade in or fade out when I don't do anything like that. We don't want to play full-screen, wanted to play aside our mockup. We don't want it to loop or rewind or to hide. We won all those things just the way they are. And the video is ready to go. Now, one last thing. Pinterest. Pins usually work well with some kind of a narrow. So let's add one. We want to, we have our call to action, learn more and WW, W dot native e1.eval. So let's put an arrow that points to it. So insert shapes. And let's find the curved arrow. And we can draw a curved arrow from one thing to the other. Now these things aren't all that easy to control. But before we try to control alleges, give it some parameters is used. The pain concern lies bright, colorful option. Let's go back to shape a line. After we changed, the color was also changed the way, maybe three points, 4.53 points. Now how do I make, how do I edit this? There's this orange edit point and we can do different things with it. You can see, I can make this an S shape or dragging around. Say, one last thing. After our video finishes playing. We want to animate this arrow. So animations, add animations. Wipe. Powerpoint always defaults to up. But we wanted to go down, right, down. Alright, and then we wanted to blink. So let's add another animation. And let's make it pulse. And let's make it Paul's until the end of the slide. Timing. So we're changing the effect options timing. Repeat until and slide. O, k. That is our imbedded pin, embedded video pin. Okay, we are ready to test our timings. So from the slide show tab, we wanted to rehearse timings, makes sure use timings is unchecked for now. So we wanted to rehearse. So let's go ahead and get started. Okay, it just triggered it with the mouse click. Let us sink in. Alright, trigger the next. Trigger the next. And the video flickered on and started playing. At this point. It's going to run through for about a minute and 20 seconds. So once it's done, I'm just going to skip ahead and continue from there. Ok. We are coming up on the end of the video. So I'm just going to talk through one says home. Now, as this pile of video, introductory video plays, it finishes with already a kind of poster inside the video. So that's why I didn't want it to loop. I just wanted to finish that way. I'll let this sink in for a couple more seconds. Bring in my arrow, let us start flickering. And that is enough. Stop it. Do you want to save your timings? Yes. Now, of course, you can do a slightly sharper, better job of timing your videos than I just did. But now it will work. If I want to clean that up, I can always do it again, rehearse my timings again. It will erase what was previously saved. Then I can fine tune my timings until it's all set, at which point I want to take back on US timings. That way, if I want to test it, if I test the slideshow, it will use the timings that I just saved so I can evaluate what I had just done and decide if I want to keep it or not or just do it over. And if I do want to keep it, which I do, I can now go. Do they export? So File Export, creative video. Use recorded timings for HD. And let's create the video and save it. Where we wanna save it. Save it. And then PowerPoint will go through the motions rendering this video. Once it's done, we can go into Pinterest and we can upload. Okay, I'm back and I've got my Pinterest account open. I'm going to upload a video pins I've just created. So create penned, slit, Pinterest, open that for me. Just bring up my assets. I'm just going to drag and drop that into this drag and drop area. And it will start uploading. Add your title. Okay, tell everyone what Japan it's about. I've got some ready-made texts. So I'm just going to copy and paste. Now it says add tags. So here you can be thoughtful, the tags that you add. So this is an English course, so career advice. We can search through this interview. About interview. I'm going to add another one. Education, career transition. Also, English lessons. Maybe L cation, English as a second language. Okay, that's an ABA tags. And now for the link, you could add a link to your website. I'm going to add a link to my skill share class on this topic. Just copy and paste. It's ready. So I'm just gonna go ahead and select where I want this to be saved. Several different boards. Some of these are locked for my own viewing. Here I'm going to put this business English board an RA has a description and a few other pins. So I'll save it there. And I'll click publish. And that's it. This video is live. You can go to my Pinterest and look for it there. If you like. It will give you a preview in a chance to see it. You can share it with your friends. So let's just go ahead and see it now. Go ahead and play. Whether you are a young person, just out of university, no experience. Okay, that's enough. Alright, that does it for this lecture. I'm going to setup for you a project in the next one, and then we'll say our goodbyes. See you in the next one. 10. Your Project: Now it's time for your project. Your mission should you choose to accept it. And you will, is to create and publish a short animated video that would work for Pinterest. I haven't included for you all the resources you need. And they can be found on the project resources page. Download and open the PowerPoint to get started. Instructions are already built into each slide. Simply zoom out into view to see the instructions in the margin areas off the canvas. Follow the instructions the first time around. Then, why not get creative and change things up a bit? Try your own animations and transitions. And once you're ready with your video, upload it to the project page for all to see. If you've made it this far. Congratulations. Let me just give my sincere thanks to you for watching. I hope this course and the resources provided prove helpful for you in your business needs. I love to see what creations you are able to come up with. So I encourage all of you to complete the project and post it to the class page. That does it for this course. John Williams signing off.