How To Prepare A Business Plan | Sylvie De Gil | Skillshare

How To Prepare A Business Plan

Sylvie De Gil, Fashion Consultant

How To Prepare A Business Plan

Sylvie De Gil, Fashion Consultant

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5 Lessons (19m)
    • 1. Business plan 0R1pXfBX PKM beta (1)

      0:30
    • 2. Business Plan Step 1

      10:47
    • 3. Business Plan Step 2

      2:50
    • 4. Business Plan Step 3

      2:58
    • 5. Business Plan Step 4

      1:30
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About This Class

Welcome to How To Make A Business Plan brought to you by Jomsy Fashion!

In the course you will learn how to craft an extremely detailed business plan for your company. This plan will be the roadmap of your business! Learn the four steps: Executive Summary, Market Analysis, Marketing Plan, Finances & Projection.

These videos were created to help you build your business with a powerful foundation! We have spent years perfecting and refining the components of what we think will serve as the strongest base for your company. This is a very intricate plan with lots of details that we encourage you to think about as you begin the entrepreneurial journey. We also included some entrepreneur basics in this course which involve naming your business, creating a website, and understanding SEO and the importance it plays in your online presence. 

We hope you enjoy the videos!

Meet Your Teacher

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Sylvie De Gil

Fashion Consultant

Teacher

Sylvie is a French businesswoman who has parlayed fashion expertise and life-long visual arts experience into an innovative fashion industry business.

She started Jomsy Fashion Consultant in 2010 with the goal of coaching emerging designers towards building a solid foundation for clothing line production. A foundation that clients can apply again and again no matter the type of clothing collection.

Jomsy is a unique and different concept as we support our clients through each step of their project. Clients come in with an idea and we bring it to life, from design to marketing. 

The concept is unique in the fashion world offering consultations, courses, workshops, coaching, support, and help with networking.

(Jomsy received Yelp cus... See full profile

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Transcripts

1. Business plan 0R1pXfBX PKM beta (1): 2. Business Plan Step 1: four step business plan. Step one executive summary contact. Describe perfectly your concept in all details. Invest. There's partners you to understand and to live and share your project with you. Products Services. What products or services are you selling? What it's anticipated. Demand for your products or services. Elevator Pitch. What makes your business or product different? What is the difference between you and your competitors? Isis Registration, Business name and to your business name as registered in your state territory. If you have not registered your business name, add your proposed business name. Trading names, registered trading names, gate business name registered location registered state your registered in Mrs Structure Sole Trader Partnership Trust Company domain names, registered domain names, licenses and permits. List all the licence or permits you have registered. Trademark. We're just during your trademark legalities. Employer identification number E. I Business premises. Business location. Describe the location and space occupied required. What is the size of the spacey occupy? Require which city or town where in relation to landmarks. Main areas. If you have a retail business, where are you in relation to other shops? What is a retail traffic like by lease? If you have purchased a business premise or currently leasing briefly outlined the arrangements. If you are still looking for a lease, outline your commercial lease requirements and any utilities facilities required Organization chart. Outline your business structure in an organization chart figure one example. Organization chart. Mr J. Citizen as owner and manager. Mr Chris Brantley as marketing manager. Mr John Blewitt vents as coordinator and rece friend. Read s sales Person. Miss Sherry Loss as office manager. Mrs Eileen Lori as receptionist and Mr Jo Stevens has operations, management and ownership. Name of owners less all business owners. Detail of management and ownership as the owner. Will you be running the bases or Willis chief executive officer? Be running the business on your behalf? Well, we'll be your involvement if it is a partnership briefly outlined. Percent share role in the business, the strength of each partner and whether you have a partnership agreement, contract in place experience. What experience do the business owners have? How many years have you owned or run a business? This any previous businesses owned managed list, any major achievements and awards? What other relevant experience do you have? Don't forget to attach your resume to the back of your plan. Key personnel. Current state List your current staff in the table below required staff unless you're required. Staff in the table below products, services example. Products, services turn at product or service list description and include price with tax market position. Where do your products or services fit in the market or the high end? Competitive or budget? How does this compare to your competitors Unique selling position? How will your products or services succeed in the market where others may have failed? What gives your products or services the edge anticipated? Demand. What is anticipated quantity of products or services your customers are likely to purchase . For example, how much willen individual customer by in six months or 12 months. Pricing strategy. Do you have a particular pricing strategy? Why have you chosen this strategy Value to customer? How do your customers for your products or services are they unnecessary e luxury or something? In between growth potential? What is anticipated percentage growth of the product in the future? Well, we'll drag this growth innovation, research and development, RND innovation activities. What are the activities will you implement to encourage innovation in your business well, financial and or staff resource is will you allocate intellectual property strategy? How do you plan to protect your innovations? List any current trademarks Patents designed to have registered? Do you have confidentiality agreements in place? Insurance workers compensation. Provide details if you have workers compensation insurance. This is mandatory if you have employees. Public liability insurance provide details. If you have public liability insurance, this covers any third party death or injury. Professional indemnity. Provide details. If you have professional indemnity insurance, this covers and illegal action taken out as a result of your professional advice product liability. Provide details. If you have product liability insurance. Discovers any legal action taking out as a result of injury damage or death from your product. Business assets provide details if you have insured your business assets in the event of a fire, burglary or damage, for example, building contents of water vehicles business revenue provide details. If you have insured your business in the event of business interruption, where you cannot trade because of a particular event and are unable to make money, breast management less the potential risks in order of likelihood that could impact your business risk description of the risk and the potential impact to your business. Likelihood. Highly unlikely, unlikely, likely, highly likely and high medium low strategy. What actions will you take to minimize the potential risk to the business? Legal considerations? Let's the legislation, which will have some impact on the running of your business. For example, consumer law guesses law or specific legislation to your industry. Protecting company personal assets. Different contracts between manufacturers, clients, contractors, operations, production process What is the process involved in producing your products or services? This process will very depending on your product or service. Here are some examples of questions you may consider. Is there a manufacturing process? Who is involved in the process? Are there any third parties involved? What is involved in delivering the service to your customers? Suppliers. Who are your main suppliers? Would they supply to your business? How will you maintain a good relationship with them? Plant and equipment? This your current plant and equipment purchases. These can include vehicles, computer equipment, phones and fax machines. Inventory. Bless your current inventory items in the table below. If you have substantial inventory, you may prefer to attach a full inventory list to the back of your business plan. Sample chart, inventory item unit price quantity and stock. Total cost Technology Software What technology do you require? For example, website point of sale software or accounting package well will be the main purpose for each . Will they be off the shelf or purpose built? What is the estimated cost of each technology solution? Trading hours. What are your trading hours? What are your expected peak trading times? Which times do you expect to be more profitable? How will this change over different seasons? How do your training hours accommodate these changes? Communication channels. How can your customers get in contact with you? The's channels can include telephone, landline or mobile postbox, shop, front email, fax, Internet, blawg or social media channel payment type. Accepted. What payment types will you accept? Cash, credit check gift cards, PayPal, etcetera. Credit policy. What is your credit policy for customers and suppliers? How long is the credit period? What are your collection strategies or procedures? What credit does your business receive? What other terms warranties and refunds If you manufacture certain goods, what are the warranty turns? What is your business Refund and exchange policy quality control. Describe your quality control process. What checks or balances do you have in place to ensure the products or services you offer is produced to the same standard of quality, what steps you take to meet product safety standards, memberships and affiliations? Is your business a member of any particular industry, association or club? Do you have any affiliations with any other organization? 3. Business Plan Step 2: four step business plan Step two. Market Analysis. Market Research What statistical research have you completed to help you analyze your market? Do you use a survey questionnaire? If so, you may like to attach a copy of your survey or questionnaire to the back of this plan. Market target. Outline your planned sales targets. What quantity of your products or services do you plan to sell in a planned A timeframe? Are they monthly or yearly targets? Environmental industry analysis. Do you tell the results of the market research you have performed? Is the area experiencing population growth? Are there long term employers in the area? Is the region's economy stable? Are their seasonal variations What is the size of the market? While recent trends have emerged in the market, what growth potential is available and where do you fit in your customers? Customer demographics. Define who your target customers are and how they behave. You can include age, gender, social status, education and attitudes. Key customers identify key customers. Thes can be large consumers of your products or individuals whose satisfaction is key to the success of your business. How will you talking your products services to them? customer management. How will you maintain a good relationship with your customers? What techniques will use? How will you keep your customers coming back? Have you introduced customer services standards? Do you follow any particular code of practice? SWOT Analysis This each of your businesses strengths, weaknesses, opportunities or threats in the table below, and then outline how you plan to address each of the weaknesses or threats your competitors . How do you rate against your competitors? How can your business improve on what they offer competitors competitive? Her name. Established date. When were they established? Sighs. Number of staff and or turn over market share percentage. Estimated percent of market share value to customers. Unique value to customers. Quality prize service Strengths. What are your competitors? Main strength, Weaknesses. What your competitors main weaknesses. 4. Business Plan Step 3: four step business plan. Step three. Marketing plan logo slogan, photo shoot, advertising and sales, advertising and promotional strategy. What strategies do you have for promoting and advertising your products or services in the next 12 months? Plan promotion, advertising type print media, advertising, online advertising, mail out giveaway, media release, social media campaign or event expected Business improvement How do you expect it will improve your business success? Cost Target date Months in here. Website. Social Media, Blawg Sale strategy, sales and marketing objectives. Who makes up your sales team? What sales techniques will you? They use sales and marketing objectives. What tools or materials will they used to help sell your products or services? What seal goals or targets? Will they meet unique selling position? Why did they have an advantage over your competitors? How will you products or services succeed in the market where others may have failed sales and distribution channels, channel type, shop, front, Internet, direct mail export or wholesale products or services? This all the products or services sold via this channel Percentage of sales well, percentage of overall sales. Do you expect to sell via this channel? Advantage it. What advantages are there for using this channel for these products. This advantages, What challenges do you expect to face using this channel? Vision statement. What is your business is vision statement. It should briefly outline your future plan for the business and include your overall goals . Mission statement. What is your business? Is mission statement. How will you achieve your vision, Schools and objectives? What are your short term goals? What are your long term goals? What activities will you undertake to meet them? Action plan Chart miles down what other business Mile sounds that you need to complete starting from today Date of expected completion. When do you expect to complete them? Person responsible? Who is responsible for delivering this milestone? Please? No. This table does not include sustainability milestones as they are listed in the sustainability section above. 5. Business Plan Step 4: four. Stop Businessman. Step four. Finances and projections, Key objectives and financial review The Natural Objectives. Let's your key financial objectives. These could be in the form of sales or profit target. You could also less main financial management goals, such as cost reduction targets. How much money upfront do you need? Where were you attained the funds? What portion will you be seeking from loans, investors, business partners, relatives, venture capital or government funding? How much of your own money are you contributing towards the business assumptions? The financial tables on the next pages are based on the assumptions listed below. Seasonal adjustments. Drought, interest rate, start up costs, how to raise money, private investors, family, friends bank crowdfunding balance sheet forecast profit and loss forecast. Expected cash flow, break even analysis.