How To Increase Your Mid Ticket Conversions With One Tiny Tweak | James Canzanella | Skillshare

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How To Increase Your Mid Ticket Conversions With One Tiny Tweak

teacher avatar James Canzanella, Affiliate Marketing

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Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

2 Lessons (11m)
    • 1. Introduction

    • 2. How To Increase Your Mid Ticket Conversions With One Tiny Tweak

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About This Class

If you're looking for a simple way to increase your conversions with mid ticket items, then this course is going to be perfect for you. After completing this quick video-slideshow class, you'll know the 3 simple steps it's going to take to help boost your conversions. If making more mid and high ticket sales sounds like a great thing for you, then be sure to enroll now and I'll see you on the other side.

Meet Your Teacher

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James Canzanella

Affiliate Marketing


Affiliate marketer, course creator, and fan of everything 90s.

Join my new affiliate marketing Facebook group here.

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1. Introduction: Hey, it's James cans in L. A. And welcome to my course how to increase your mid ticket conversions with one tiny tweak. It's really awesome to have you here. So what I'm going to be doing in this very short courses walking you through a video slideshow presentation about what you can do to increase your conversions, even if you don't have a mid ticket item right now, this is going to be perfect for you if you plan on creating one in the future, because this is really going to help you out. I love to give you all the details, but if you want to know what it is, you're gonna have to enroll right now. So the sounds interesting to you. Go ahead and enroll right now, and I look forward to seeing you on the other side. 2. How To Increase Your Mid Ticket Conversions With One Tiny Tweak: Hey, it's James Ganzon. Ella, welcome to my very quick course how to increase your mid ticket conversions with one tiny tweak. All right, this is really gonna blow you away. I imagine you're probably not using this as obvious as it may be. Now I need to give credits that people who I I came across this type of information first that came from Mike feel same. I know he was on a podcast or something was like a podcaster. An interview escape interview. It was from bacon wrapped business. I specifically remember I took notes. I implemented it and it was insane. Okay, I did make a few other changes, but, uh, the average, I guess you could see earnings per webinar attendee. After doing this was just it literally doubled. So I had to share this with you. And aside from that, it did also get it from Russell Bronson. So a few people I got to give credit to, but it works so well, and aside from that, you're going to see what it is. It's very easy to do, but it's also very easy to mess up, just kind of like a money back guarantee if you just say, like here it is, and then move on. Your not gonna do very well so we can avoid all of that. And now that we've got the introduction of the way, let's continue. And the process is simple. Okay? It's always simple. As long as I'm teaching it, I can't promise the same thing for anyone else. But either way, here's the steps. All right, so you're gonna be using your product. Like I said, this is about mid ticket products. Now, mid ticket can be very relative in terms of whatever the prices. But for this scenario has to be at least $99. Can't be $98. Can't be $98.99 has to be at least 99 or higher. Okay, second step is attaching PayPal credit. All right. Did you figure it out? Do you know what PayPal credit is? If you don't? Well, this is going to be very helpful for you, all right? And last but not least, is selling PayPal credit, and I'll basically explain that. What I mean when I get to that, But anyway, that's the last up. Let's move to the first stop. This could be very simple. Very quick, very painless, pretty much effortless to for the most part, right, So use your product. I'm going to assume you already have one. If you don't have one yet, this will be something you want to do when you get a mid ticket or a high ticket items. So using your product, this is extremely simple. So the price point it needs to be at least $99. I don't care what your product is. It could be a PdF. It could be an e book. Could be an audiobook. It could be just audio. Could be video could be a course of system of blueprint coaching. Whatever it's going to be, it needs to be at least $99. So aside from that, the best means of self from what I've seen and obviously used is going to be first and foremost of Webinar. This is great because you can also automate them. This is going to be great with a Skype call. We're talking one on one where if someone's looking for more payment options or payment plans, something like that, that would be perfect for them. This works very well with the V SL, as it's very similar to a webinar. All right, if it's not live, obviously. And last but not least, is a sales letter, OK? Not seeing that sales letters are horrible for this, but I'd say probably the best is going to be webinar going in that specific order, right, So that's using your product. This isn't about how to create your product. This is more about increasing your conversion, so I'm not gonna go into any details on that. But that's the first step, all right. Using your product. Second, attaching PayPal credit. And once again, it needs to be at least $99. So if you feel you need to sell everything at $7 this isn't gonna work too well for you. All right? So attaching PayPal, credit what it does. Here's why it's so great it gives customers the ability to get access to no payments in no interest if paid within six months of purchase. So, for example, of a $497 offer if someone wants to use PayPal credit, what happens is I'm not gonna tell you how it works. Yeah, I'm gonna get into that in the bottom. They basically get approved for it and they pay $0 But you would get or I would get paid. You get paid. Whatever. The price is, $497 literally. Within a few minutes. Okay. And they have no interest and no payments if paid within six months of purchase. All right, So you can see why this is going to increase conversions sometimes. Like, maybe the person didn't get paid yet or they're moving around money. They want to get something, but they know they're gonna be able to pay it off. And that's important because sometimes someone may not have money in their PayPal account. They just move money around whatever. It's going to be so pretty obvious to see why that's going to increase your conversion. So about PayPal credit. The great thing about it is that it is free for you to use. All you need is a PayPal account. Literally. That's it. As I talked about many times before, it has to be at least $99 for a purchase. Also, it has to be used for buyers in the US I'm not sure in terms of PayPal Credit. Like if you're outside of us, I'm pretty sure you can use it as a seller, But in terms of a buyer, the person has to be in the U. S. So if you're thinking about doing any type of mid ticket or high ticket and you want to send a lot of paid traffic, keep in mind, you're gonna want I kind of go more towards the US Just you can have this option available to help increase your conversions. Get your money back. Better our ally so on and so forth. And like I explain before you get paid immediately. Okay, so next attaching PayPal credit. This is very easy to do. If you want to Just Google, you can do PayPal credit and that probably the best way to go. But you add a banner to your check out page so potential customers can see how it works. The cool thing about it is that it's a banner that whenever you click on it, it kind of opens up in a new tab slash window, and it gives all the explanations about it. Okay, Even though it does tell them how it's gonna work. I'm still going to recommend that you quote unquote sell them on it, which is what I'm going to talk about in the third step. So keep that in mind. So here's how it works on the bottom left. Okay, browser, See your offer. Okay, Maybe they're on the check out page. They select PayPal credit at check out, right. They'll basically just click on the papal bun. And there's going to be an option. Where says, like, would you like to use PayPal credit or would you like to see if you can get approved? Alright, if it's over $99 they're in the US, they can basically check that off. It takes a few seconds, maybe a minute, Max for them toe, see if they're going to get approved. If they do get approved, they can pay for literally with $0 at the time. And you still get paid within minutes. The full price of whatever your product is, which is pretty cool, right? So here is an example of a banner I have on one of my pages since PayPal Credit shop securely no payments, plus no interest if paid in full within six months on purchases of $99. A more said that before right, check out with PayPal and choose PayPal. Credit has literally giving them the instructions. And when they click on this banner, there's going to be more like details. As it says they're subject to credit approval. See Terms and U. S. Customers only. All those things which I've talked about multiple times except for C terms, which they can click on the banner and see for themselves pretty simple stuff, right? Not doing anything. That's rocket science here, right? So far, we've figured out that it's using PayPal credit, literally attaching it to your check out page or your cells letter, whatever it's going to be. But those are the two first steps, very easy to do Now. Here's the last step, which is, actually, I would say, probably the most important. It's quote unquote selling PayPal credit, and I put benefits, benefits, benefits. Now you don't really need to sell PayPal credit. It's not like, you know, it's like here. This is $10 to use, right? It's gonna be completely free to you, so don't think you're like selling it them selling them for them to use PayPal. Credit doesn't work that way. So let me explain. First and foremost, what you do not want to do is skim over the pay pal credit feature. Okay, let's say we're on a webinar because it's gonna be much easier to explain something if we're talking, you don't want to give a price drop in, say, like, Hey, I also got this great feature PayPal. Credit you convey, basically get approved for credit and then buy it that way. Okay, that's skimming over it. And just like a money back guarantee you never want to do that. You're just gonna kill your conversions because there's no benefits to it. All right, I've talked about why this is so great in terms of why someone would want to use it. So what you'd rather want to do instead is take, you know, a minute to maybe a few minutes. I believe on my weapon. Or I talk about this for at least a couple minutes because there's so much to talk about. So then you can explain how it works. So what would happen? Obviously you click on the pay pal by and you click on the credit bind. It only takes a few seconds. And if they accept you, there's gonna be no interest for six months. Isn't that awesome? Isn't that really cool? So if you're nervous, you're on the fence or you're still unsure you could actually go through If you're in the US, use PayPal Credit. Not even spent a dime today, and you have a full six months to pay it off and use my system. Okay, so basically, that's what would happen. You would sell them on the benefits of White so good why? It's great. Why can work for them and then, of course, walk them through the process if needed. What I do on my webinars is that I always go to the check out process because I know there's going to be a few options. There's like the two payment. There's the one payment you can pay with credit card. You compare with PayPal, and now I'm giving them the opportunity to pay with PayPal credit. So it can be a little confusing if you're not really tech savvy of you've never walked this stuff before, So what I do is actually just go to the check out page. I click on PayPal. I can show him where they would go if they need to hit the credit bun and so on and so forth. And last but not least what I say Smash objections. So say, like, someone says like, Oh, I don't have the money right now. Like that would be a very popular objection you can use and make sure you talk about that when you're explaining. I've done that many times before where I talked about like, Hey, maybe don't get paid until tomorrow. And I know you really want to grab this, because after once it hits midnight, the price is going to double. Now you can go ahead and grab it and basically save $500. Okay, so that's what you want to do and make sure you do not skim over it just like a money back guarantee. If you just say, here's my 60 day money back guarantee. Thanks a lot. You're just gonna be losing out on a lot of sales because you're not selling them on the benefits of it. That's what I mean by cell PayPal Credit not actually like selling them where they gotta pay $5 to use it. You're selling them on white. So great why it works. The benefits, who it's for, and so on and so forth. Pretty simple stuff, right? And like I said, this is gonna be a very quick course. That's all you need to dio. This has worked wonders for me and many other people. It's PayPal credit. Feel free to Google it. There will be plenty of spots, or you can just log in the papal and then search for PayPal credit. And it's probably easiest way to boost your conversions on mid ticket items, aside from scarcity and a few other tricks. But either way, Onley one course at a time, right? So if you got at least one golden nugget over this, give it a high five. Give it a light. Give it a comic it of a share. Give it whatever it greatly appreciate the constructive criticism or whatever you got to say. Dish it out. Let's hear, Tappin said. I'm James scans another thank you for watching, and I'll talk to you soon