How To Increase Your LinkedIn Following By Publishing Posts

Michael Luchies, Entrepreneur & Writer✎

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7 Lessons (27m)
    • 1. Introduction to Publishing on LinkedIn

    • 2. What is LinkedIn Publishing?

    • 3. Benefits of Publishing on LinkedIn

    • 4. Before You Post TIps

    • 5. How To Publish Your First LinkedIn Post

    • 6. Promoting Your Post

    • 7. Your Project


About This Class

Having a strong network can make all of the difference in your personal and professional life. My network, for example, helped me leave a stressful job to start a business and has supported my business for the past three years. Whatever your goals in life are, from growing your business, to moving up the corporate ladder, you can accelerate your progress towards those goals with your network, and LinkedIn is one of the most powerful social networks in the world.

I’ve concentrated almost all of my social media efforts on LinkedIn. I built my LinkedIn profile up from a few hundred connections to over 2,660 followers, and I have LinkedIn’s publishing platform, which opened up to all users in 2014. I've published more than 200 articles that have helped expose my writing and who I am to hundreds of thousands of people, and resulted in new clients, being invited to speak at conferences, give a TEDx talk, and more.


In this course, you’ll learn what LinkedIn publishing is and all the benefits that come with using it. Once we have the basics covered, I'll show you how to use the power of LinkedIn’s publishing platform to grow your following. From how to publish your first post to tips on how to get the most out of each post, we’ll cover it all.

For my free written guide on publishing posts on LinkedIn, please visit my LinkedIn post here