How To Easily Create a Brand Style Guide

Youshaa Motan ☯, Creative Director - Better Yourself

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17 Videos (21m)
    • Introduction Video

      0:10
    • Welcome to the class

      1:01
    • Why a style guide is important

      0:59
    • Writing a mission statement

      2:09
    • MIssion statement continued

      1:19
    • Mission & Vision Statements

      0:56
    • Define Your Target Audience

      2:28
    • Defining your target audience continued

      1:50
    • The 6 essential elements

      0:34
    • Element 1 Defining Brand Personality & Collect brand bible inspiration

      1:51
    • Element 2 Your Logo

      1:00
    • Element 3 Color Palette

      0:50
    • Element 4 Typography

      1:10
    • Element 5 Imagery

      1:02
    • Element 6 Voice

      0:49
    • Outline and Conclusion

      3:00
    • Outro Video

      0:06

About This Class

Perfect for beginners...

A brand style guide takes the heart and soul of your brand—your mission, vision and values—and translates it into design. It also tells everyone exactly how to communicate your brand. So how do you create one?

Let’s find out.

65

Students

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Projects

Youshaa Motan ☯

Creative Director - Better Yourself

 

I am the Creative Director at Better Yourself For Women - An online, micro-learning platform for women empowering you to become the best version of yourself through lifelong learning.

(You can watch the Better Yourself Explainer above)

Better Yourself delivers knowledge to your inbox through 5-day micro-courses delivered every day in easy to digest email lessons - spanning 15 categories and we add more classes weekly.

We're all for women empowerment, so joi...

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