How To Build An Online Business Using Twitter Without Running Paid Ads | James Canzanella | Skillshare

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How To Build An Online Business Using Twitter Without Running Paid Ads

teacher avatar James Canzanella, Affiliate Marketing

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

3 Lessons (19m)
    • 1. Introduction

    • 2. Primer

    • 3. How To Build An Online Business Using Twitter Without Running Paid Ads

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About This Class

If you've ever wanted to generate more leads yet you felt stuck because you didn't want to run paid advertising, then this course is going to be perfect for you. After completing this masterclass, I'm going to walk you through the simple setup of a squeeze page and the type of freebie you should use. Then, I'm going to walk you through how to grow your followers and leads on Twitter. Sounds pretty cool, right? Then be sure to enroll now and I'll see you on the other side.

Meet Your Teacher

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James Canzanella

Affiliate Marketing


Affiliate marketer, course creator, and fan of everything 90s.

Join my new affiliate marketing Facebook group here.

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1. Introduction: hates James cans and all, and welcome to my course how to build an online business using Twitter without running any paid ads. It's really cool to have you here. So what I'm going to be doing in this master classes, quickly walking you through how to create a very simple squeeze page and give you my recommendations when it comes to using a free lead magnet that can be created very quickly . Aside from that, I'm gonna hop over to Twitter, show you how to place your appropriate links in the appropriate spots and then show you how to grow your following, which will allow you to grow your leads at the same time. It's very simple to do, and it's very easy to do as well. You can actually do it all on your phone if you want him. So if that sounds interesting to you, go ahead and and roll right now, and I look forward to seeing you on the other side. 2. Primer: Hey, it's James Kansan. Ella. Congratulations and welcome to a master class. How to build an online business using social media without running any paid ads. So the pretty cool thing about this is that the majority of this is going to be for free. All right, we're talking about building an online business from the ground up, or heck, maybe you've already started building an online business, but you feel like you're getting nowhere. I'm going to kind of refresh your memory and let you know what you should be doing in order to get the ball rolling and go from there. Right. So this is going to be the primer video. What I'm gonna be talking about here is just how to set up a basic squeeze page and a thank you page so that no matter where you are on social media, you can literally just attach this to where you are and then send the traffic to it. All right. It's the basis of this course. I'm not going to dive deeper into, like, scaling and tweaking all the conversions and adding offers. This is all about making sure you have the most important things down which is having some type of squeeze page or offer landing page to send to, and then very simply, how to get traffic to it, which isn't gonna be all that difficult. It's only a few steps, but first and foremost, now that I've got that out of the way, here I am in click funnels, my personal, absolutely favorite way to create squeeze pages, landing pages and all that stuff. It's kind of pricey, but it doesn't really matter how you create your squeeze pages. It can be through WordPress. It could be through any type of theme. Any type of SAS, which is software as a service, could be lead pages into the pages, instable there, optimized press whatever you want to be. I'm just going to edit a squeeze page very quickly just to show you kind of the idea That's always worked best for me. OK, so if you've seen any of my classes before, you know how I do. My squeeze page is thanks to Alex Becker and thanks a lot of testing. I did remember Alex always talked about something like this. You get this high as a 70% opt in and I can contest that cause When I was doing Solo adds, I did something very similar. It was just like this. Maybe the words were different color, and the only thing different was that there was an arrow pointing down between here and here. But either way, so the top what you're going to need to some type of lead magnet if you're going to be sending them to a free offer and all you're gonna be telling them right here is what it is they're going to beginning So you could say 100 percent free. She she for sale like Social Affiliate marketers. Okay, let's just say not margin er's. That'd be cool word, though, telling you it's not easy to type with his big mike in the way. All right, so what it is and who It's far right. So there's just a random headline. Let's just say how I generated I don't know. This is completely random. I'm sure I've done this before. I'm just using this as an example. How I generated from I don't know, Facebook with what to say YouTube YouTube with one simple video, most made with one sure, and this extra is usually going to be something that's like an objection or a little bit extra just to entice them be like, Oh, that's really cool. I could say, like without ever getting in front camera. Okay, maybe that specific video didn't okay, so that that's basically like saying, if someone didn't want to get in front of the camera, they don't have to. Okay, so yes, sir, something like that. Download now. And this is usually if you have a likes page on Facebook. Let me just say this real quick, okay? And what this does is just have social proof. So let me show you here. So it's just another great way. It's kind of it's not like having testimonials. It's more of like I said, social proof where it's like, Hey, this person actually has some followers and people who like them just another way to boost conversions on the bottom earnings disclaimer, privacy policy and then the download. Now button, this is great. You click on it and there's a drop down. I'm going to show you that these always have basically almost always increased conversions where because someone might click on this thinking like I can just download it now, and it's a micro commitment. It's like them saying yes, and there's more chances of them falling through. So let's show pop up. Okay, I don't know why it's all the way over there, but either way, this is pretty simple stuff here. Please enter your best email below to get instant access. Once again, enter your best email address here and then you can say get into access if you're actually going to be sending to them right away. I put that or you could do another one that's worked well for me in the past. Could be continue our click here to continue their we got notes in the middle and you can say you're free template will be sent to your email address. I like putting this also, just in case they realize and think like, oh, crap, it's gonna be sent to my email address. I better actually use one that I have. All right, so it's not a fake email that way. You're getting better emails. So that's what I like putting there for that reason. Okay. And then X and save new, basically already seen it already, So I'm gonna exit out of here. So that's basically higher. Gonna do that? In terms of the opt in. I always recommend something very easy to digest a cheat. She a pdf for a You don't need to do like this 20 video course Siri's, especially for the fact if you're going to be testing a lot of lead magnets. Okay, if you test a lot of lead magnets near like, Hey, I'm going to do this 20 video course and then realize that you're not getting great opt ins or you're not converting very well on your often you just wasted all that time. So a quick PdF a quick cheat sheet. Ah, list of best niches. Things like that work very well because you can do them quickly and you can get them basically access to it even quicker. So it's going to save everyone a lot of time. As we said before, like ah, high five for a cheat code that would be the greatest thing. Like, if you're talking to video gamers, they're like, Hey, I want the cheat code to Grand Theft Auto, where I can have like all the cars and weapons like All right, cool, give me your email, and then I'll just give you the code. And then they opt in and they get the code, which is like a B a C a B B. Whatever it's gonna be, it's actually the blood code from Mortal Kombat. I know I played that when I was young. Anyway, it's crazy how you remember these things. I still remember the codes from do. Anyway, let's delete this. This one. Okay, so this would be a plane. Okay, complete all of it. This would be a plane. Thank you, Page. I probably put a little bit more here. I don't need that turning this. And we could move this down from the top. If this looks like it's really what's the word? Difficult and confusing. Don't worry about it. It's not. Click funnels. Those have a little learning curve. But once you get used to it, I have yet to find something as better. So you're she? She is ready, Donald. Now, if this was cold traffic, I would definitely put a little bit more. For example, I'd put either a picture or a video of me. I like getting on video in terms of like, cold track traffic. If people don't know who I am, there's more chances. I want to get them to know Mix. They don't know me yet. I want them to know I'm not just some random Jobrani who's just like, Oh yeah, I work from home and like actually doing all that random stuff, you know, there's a lot of people out there like that. So I do like getting in front of camera. It's a good way to build trust and so on and so forth. Ironically enough in the front was like, Hey, here's how I made money on YouTube and I didn't have to get in front of the camera. Now I do. I thought, that's kind of ironic, But either way, this is all just in example, so I probably would put a video. I would basically explain what just happened. You're gonna be getting e mails for me in the future about Social Media Affiliate Marketing building an online business. In the meantime, here is your free cheat. She as promised, and I probably give them a little bit extra. That's what I do on my opt in and give them a pdf and then what I do is I go over a quick video over my shoulder, actually walking them through like those steps of whatever the cheat sheet. ISS gets a little bit extra, and I just like doing that. Either way, they could click here to download it. Video. Thank you. This is what you're gonna be receiving for me. I personally don't sell anything on the thank you page for my own. My guess. You could say Brander business. I've done it multiple times. Whether it's going to be other niches, usually if it's of a different niche, What's to say? Like most of building fat loss or whatever ones I've done like scholarships, NFL. It could be just like an affiliate link to somewhere else. But I run my business differently because I have higher priced offers. So I'm not worried about, like making a $10 sale. It's just not a big deal to me. I'd rather build up some reporting trust so that I can obviously sell better things than something is $10. But that's just me. If you want to put a thank you, I mean, um, affiliate link. If you want to put something that download here something they can pay for. It's completely up to you. It's completely flexible. But either way, that's kind of how you're going to be setting up the squeeze page. Very simple to do. As long as you have this down, then you can go out there and start collecting emails and sending traffic, which is what you want. So with that being said, that's the video, and I will see when the next one. 3. How To Build An Online Business Using Twitter Without Running Paid Ads: All right. Welcome. How to build your online business using Twitter without running any paid advertising. So you won't have to use any Twitter ads on this, which can be pretty pesky and can be pretty pricey, depending on what nature? Either way, you won't have to do that. So everything I'm going to be showing you is going to be basically free. Okay. Pretty cool. Right? So the first thing that you're gonna want to do very similar to Instagram. Let's go to edit profile this button right here. Okay. And what you're gonna want to do once again, very similar Instagram. I just use my tagline because I like it there. Put a blurb about the freebie, your giving way, and then was sailing Click the link below Sound like that. And then you would put your website okay, whatever your website is, and just it save changes. Okay? So any time someone comes to your profile, that's going to be there. Okay, it's gonna say maybe a little bit about you. It's like, Hey, I help people make money online with affiliate marketing in social media marketing. Or you can put a tagline, whatever it's going to be. And then, like I said, a little blurb about what you're going to be giving away so quick the link below to get my free cheat sheet about how he made $200 with one simple video, something like that. And then, obviously you're like, Okay, aside from that, what you're going to want to do is I'm not gonna do it now. It's actually gonna post is get a nice little picture. Maybe it's something that's similar to your squeeze page. You could actually use a picture of it, post it there and then very similar to this. You're just gonna create a status through that whenever someone comes to your profile, if they can look at this and click on it or they can look at this and click on it and get to your squeeze page. Okay, I'm not currently using one at this moment, but just an example. That's what it would look like. Okay, so now that we've got that figured out, here's how we're gonna actually go in crow our audience. But before we do that, I want to show you a nifty nifty little I guess you could say it's an app. You can use this on your phone or on the Web. It's called crowd fire app dot com gets all one word. C r O W D f i r e ap p dot com And what you can do is this is you're gonna want to go to automate, okay? And what can happen here is that any time someone follows you, this is going to send off this automated message to them. And once again, this is going to be your squeeze page. So very cool to connect. Here's one of my hardest courses. That doesn't matter. This could be like, Hey, here's my free cheat sheet. Simply opt in and click here something like that. So what happens is people start following you in any time you log into this. It's going to send out this message to all the people who have followed you. So So it's about 99% automated. Just literally get this on your phone and open it up every now and then. It will send it out to people. It's pretty cool, as you can see automatically send welcome direct message to new followers unless they just change this. Where you don't have to actually just log in. Either way, it's about as automated as you can get. So you might be wondering, How do we go about and get those followers? So what you want to do is look for any type of I guess you could say authority figure. Or it could be a magazine or a blogger website that's related to your niche. So let's just say Click Bank, okay, that's gonna be affiliate marketing. And we can do is you can goto following or you can look for something that's kind of newish . Let's see, they don't have a lot of likes comments and shares, not shares. Retweets. Let's go to followers, and what you can do is actually just start following people on do three. For now, there is a limit for this. I'm not sure exactly what it is I would say do about I don't know 50 at a time. I think I was at, like, 10. Sure, that's around 25 or so. OK, and then we can go, Let's say, like digital marketer not spelled like that. James. Let's see. Not there. Let's try Pierre fly. Okay, that's an affiliate marketing platform, so that could be affiliate marketing related followers. Once again, we could do a few more, usually things that are like businesses and see like B two B. That's probably not as targeted as I want it to be. So I skipped that one, and a lot of times, if the person doesn't even have a profile, I'm not usually going to add them. Okay, like SciFi books usually can look quickly and realize it's probably not gonna be a good fit like none of these so far. Okay, I wouldn't spend too much time on it, just kind of quickly go through. If it looks, looks good, like an actual normal profile, and the person's actually put stuff on it and go ahead and click. Follow and that'll about do it. But literally, that's all you have to do. Like seriously, I'd recommend doing about 50 at a time. You can always come back to it. Plus, you can do this on your phone. Okay, The only thing that's going to take a little bit of time is probably coming up with any type of page that's going to be related, but if you know your niche, it's not going to be that difficult Like for online business. A. Weber's perfect get response. Okay, it would be another perfect one you can look for. Let's say, click funnels. Click funnels on here. Click Funnels is on here. Okay, then let's say like Russell, I don't know how to spell it. I think it's R E S S e. I saw it. There we go. Rustle Bronson, creator of Click funnels a lot of followers and then let's say like Facebook ads. See Facebook heads. Let's do. Here's a good one Social media examiner. Okay, maybe it's not on here. Maybe I spelled it wrong. Let's see. Okay, there we go. So if you were basically big on social media, I mean, I would just follow his many people from here is possible, But give it some time because there is kind of, like an algorithm towards how many people you can follow. How quickly So once again, and another great thing about Oops. OK, cancel. That's private. So whatever the great thing about this is that let's go to non followers. Let's reload this. Obviously, there's going to be a lot because I just started following people so what you can do. I'd say after about 24 hours or so, go through and start on following some people. Yes. Okay. And this is what I do after I follow a bunch of people given about 24 hours and then come back and you can do the oldest first, and you can just start, You know, unfollowed in people. That's what's gonna allow you to have more followers, but not following a ton of people at the same time. That's how my profile is set up. At this moment, let me show you. Yes, so have about 1404. Notice how it's not like 8000 following and only 1400. It's because every now and then I'll go and clean up people who aren't following back. So that allows me to get more followers and then repeat the process. But basically, that's it. In a nutshell. What you got to do is you set up your profile here, make sure you have a post that's pinned, okay, and there's going to be right here so normally what you would do. You would just, you know, hit pin. Obviously, this says un pin, because it's already there. But aside from that, you would set that up. You would set that up, make sure use crowd fire up. I would go to the automate aspect. You would type in basically very similar to your profile, would say, Hey, get my cheat sheet, click here, start following people and then around after 24 hours or so, start on following and repeating the process. And literally, that's all it takes. I started doing this in the health and fitness niche. I got a few 100 leads from. That worked very well. I remember the first time I did it like the first or second person who opted literally bought a click bank product, which is really cool. But that's everything. Like I said, just keep repeating the process. And that's how you gonna be able to get free traffic from Twitter and leverage it without using their paid advertising. Pretty cool, right? So if you enjoy this, if you got anything out of this, go ahead, give it thumbs up, give it a light, give it a common, give it a high five. It greatly appreciated. And with all that being said, I am James Kansan. Allah, thank you for watching, and I'll talk to you soon