Hand Lettering for Surface Designers: Build a Skill that Will Wow Your Clients

Shannon McNab, Surface Designer & Illustrator

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21 Lessons (1h)
    • 1. Introduction

      1:55
    • 2. Class Project & Workbook

      2:25
    • 3. My Hand Lettering Journey

      2:57
    • 4. Lettering Styles & Terminology

      2:58
    • 5. Portfolio Possibilities for Lettering

      2:58
    • 6. The Basics of Hand Lettering

      4:24
    • 7. Lettering Warmup #1: Handwriting Style

      2:28
    • 8. Lettering Warmup #2: Font Framework

      3:20
    • 9. Sans Serif Demo

      3:24
    • 10. Serif Demo

      2:07
    • 11. Script Demo

      2:36
    • 12. Display Demo

      1:49
    • 13. 3 Principles for Multi Word Designs

      3:16
    • 14. Simple Lettering Layouts

      2:42
    • 15. Lettering Details & Embellishments

      1:09
    • 16. 4 Common Lettering Mistakes to Avoid

      4:33
    • 17. Finding Lettering Inspiration

      2:38
    • 18. Project Part 1: Brainstorming & Thumbnails

      2:51
    • 19. Project Part 2: Refined Sketch

      2:09
    • 20. Project Part 3: Finishing the Design

      6:55
    • 21. Thank You!

      1:08
205 students are watching this class

About This Class

Hand lettering has exploded in popularity over the past few years and this creates a huge opportunity for surface designers looking for their artwork to stand out from the crowded space of art licensing.

This class is for surface designers, illustrators, or even design hobbyists that want to start incorporating lettering into their work. You don’t need to be an expert at surface design, but basic design skills will help.

I'll start the class by briefly sharing my own hand lettering journey. Then we’ll dive into all the technical details like the process for building letters, how to create dynamic layouts, and even lettering mistakes you should avoid. I’ll also demonstrate how to create four different lettering styles from scratch and we’ll discuss the design possibilities for lettering and how you can leverage it in your work. Finally, we’ll review the class project and you’ll watch me create a hand lettered poster from start to finish. 

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Want to keep in touch with me? Find me on:

Instagram: @smcnabstudio
My Facebook Group: The Creativity Clan
or Follow Me on Skillshare