HOW TO VLOG & GROW A YOUTUBE CHANNEL | Teppo Haapoja | Skillshare

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HOW TO VLOG & GROW A YOUTUBE CHANNEL

teacher avatar Teppo Haapoja, Photography & Filmmaking Courses

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

14 Lessons (34m)
    • 1. INTRODUCTION WHO THE HECK AM I!?

      0:38
    • 2. SESSION 1 WHAT IS VLOGGING?

      0:47
    • 3. SESSION 2 WHO IS YOUR AUDIENCE?

      2:34
    • 4. SESSION 3 FACING YOUR FEAR OF THE CAMERA

      4:23
    • 5. SESSION 4 HOW TO PLAN & SHOOT A VLOG

      1:11
    • 6. SESSION 5 WRITING A SCRIPT

      1:26
    • 7. SESSION 6 FILMING TALKING HEAD SHOTS

      0:54
    • 8. SESSION 7 FILMING SUPPORTIVE BROLL

      1:36
    • 9. SESSION 8 THE EDITING PROCESS

      1:36
    • 10. SESSION 9 THUMBNAIL + TITLE + KEYWORDING

      3:27
    • 11. SESSION 10 THE GEAR I'M USING

      5:19
    • 12. SESSION 11 How to Grow your Youtube Channel

      4:08
    • 13. SESSION 12 HOW TO MAKE MONEY FROM YOUTUBE

      5:48
    • 14. SESSION 13 The End, you made it!

      0:21
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About This Class

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Many people desire to start a youtube channel, but don't ever take that step over the line to start. Two years ago, I was personally in this position, and I'm so glad that I didn't let fear stop me. Today I have a youtube channel with over 40,000 subscribers, and am able to be a full time youtube content creator, providing content that helps other photographers & filmmakers grow and become better creative business owners.

In this course, we will cover all the steps you need to consider before starting your youtube channel, as well as learn the skills you need, in order to vlog, tell your story, and grow your channel.

Meet Your Teacher

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Teppo Haapoja

Photography & Filmmaking Courses

Teacher

Wedding photographer & cinematographer who has had the privilege of travelling all around the world capturing amazing couples, with the most amazing weddings.

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Related Skills

Film & Video Creative

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Transcripts

1. INTRODUCTION WHO THE HECK AM I!?: Hey, guys, Welcome to my course on how to block this course would be a complete guide on how to block from start to finish as well, going over all the gear that I'm using, how to grow YouTube channel and how to make money from it. I personally started me to channel over two years ago, and within two years I've been able to grow this channel or 30,000 subscribers. And in these two years, I've learned so much about blogging. But how to run a you to channel and how to make money from it and everything that I've learned I want teach you guys because I want to help you guys succeed as well in your blogging and YouTube channel career. 2. SESSION 1 WHAT IS VLOGGING?: What exactly is blogging, in my opinion? Simply put, blogging is just storytelling through video. Video is a powerful medium where you can tell stories you can tell about yourself. You can show what kind of personality and life you're living, and often times people are super interested and watching other people's lives because it's a totally different culture and lifestyle. Just recently, I was in Africa and I was saying, My friend men, you should be making vlogs about your life here in Africa and he was saying, Why would anyone want to see my everyday life? And I said to him, Yeah, your everyday life is really normal for you, but from someone watching from a totally different country, it's very exotic. Blogging is an amazing way to tell a story and ultimately to captivate your audience. 3. SESSION 2 WHO IS YOUR AUDIENCE?: Before you start blogging and starting your very own YouTube channel, it's important to decide two things. First, who's going to your audience? And second is your channel guide beam or entertainment or is a beam or education? Deciding who your audience is gonna be is very important because that's interment. What kind of content? You're in a crate on your channel. For example, when I first started my YouTube channel, I was living abroad in Australia and I was doing a lot of travel. So I thought, Hey, my audience back in Finland or in Canada they would love to see my travels in Australia and around the world. So let's make travel films as well. I was really posh about photography and filmmaking, so I thought as well, I would love to do tutorials on my YouTube channel, teaching about photography and filmmaking and as well doing Maybe some gear view over time . Now, as my YouTube channel has developed and progressed, I've started a new things to my channel that very much interest me, but as well, I think interest you guys, for example, I've started doing a lot of different videos about how to run a creative business, because my opinion is that there's a lot of good creatives out there. But they're terrible at running their own business, and I want to help people succeed in their creative business. So as you can see, I've decided who my audience is. My audience is most likely going to be from the ages of 15 to 35 year old people who love photography, filmmaking and running a creative business. So before you started YouTube, don't make sure you figure out who your audience is gonna be, so you can determine what kind of content you're going to create. The second thing you gotta figure out is whether or not your channel is could be about entertainment or education. Most people are gonna make a channel that's very entertaining, so they're doing comedy or fund skits or just showing off your personality in your blog's or other people are going to do a lot more education and content related. Some people are able to pull off both, but usually you're doing one or the other. So, for example, myself, I don't think I'm the funniest person I don't really want. Just entertain people, might making funny videos or comedy skits, but instead I love teaching people on my channel. I decided I want to be educational. I want to teach you guys about photography and filmmaking and help you guys grow and move forwards in your photography and filmmaking and also how to run a creative business. So my YouTube channel is going about providing a service, providing content that helps you guys grow its educational. But of course, I don't want my content to be really boring, So I try spice it up with my own personality and as well as some epic cinematic footage from time to time. So first decide who your audience is gonna be, and second, figure out whether or not you're gonna entertainment, orm or educational. 4. SESSION 3 FACING YOUR FEAR OF THE CAMERA: Oh, okay, So you're off to a great start. You figured out who did you two channels, four. And as well, you figured out what kind of YouTube channel you're gonna be, whether that's entertainment or education. But then we all come to the problem that we're all face and that's fear. For some reason, we're all afraid of this little black box with this little lens just pointing your face and it makes us feel fear. And we all have to face it somehow. If you want to do vlogs, if you wanna start you to channel, you're just gonna have to figure out how to get comfortable for on this camera. And now I want to give you some tips on how I face my fear of being in front of camera. Because for myself, I was always a photographer and filmmaker, and that meant that I was always behind the camera and not in front of the camera. And also, when I started my own YouTube channel, I started blogging. Alston. I had to be the one in front of the camera arm. My first time blogging in public. I was in Washington, D. C with my brother, Maddie and man. It was so overwhelming being in the middle of Washington D. C. With all these tourists around with the Jobi Girl pod and my camera blogging, and I just felt so awkward. I felt so much fear in that moment and thinking about what are people going to think about me when I'm blogging in public? But now two years forwards, I think I finally have faced my fear of the camera, and it comes with the first step. That's practice, Really. The only way to face your fears is just practice talking in front of the camera and know that sounds simple. But a lot of people don't even ever start because the fear to stop them from even trying. So when I first started the YouTube channel, I first just got comfortable with the camera. I just would take the camera, set it down somewhere and start talking from the camera. And then once I've done talking about a topic or you know a certain subject or tell about myself, I would wash the footage afterwards and review it to see what I'm like. What? I'm talking to the camera. What kind of my mannerisms. I haven't been doing a lot of bums and ends or, you know, am I just looking awkward in front of the camera even when he looked back when I first started my YouTube channel. Hey, guys, a step for here. I got tired of the city today, so I decided I'm gonna return to my childhood roots and go hang out in the forest. And what better way to spend time that hanging with your friends to now? Good morning, guys. With summer finally arriving this morning, we've got three degrees and sunshine here in Finland. Which means I think I started new morning routine and visit the local leak. There's a world of difference. When I first started you to channel, I was so awkward. I was so formal. I was so stiff and that's totally not me. But now two years forwards, I've really been able to become myself in front of the camera and just be natural and normal. Tip number two on how to face your fear is don't focus on perfection. I feel like there's so many people when they start their YouTube channel when they start blogging, there's just so much pressure on them to make it perfect. But the truth is, your first videos, your first logs that you make are probably gonna be your worst ones. At least you'd hope so. Because as you keep blogging as you keep running the YouTube channel, you hope that you keep getting better. So don't get so caught up on the first videos that you make. Just make them get them over and done with. And as each video comes and goes, you're gonna get better at talking from the camera. You gonna get better up blogging, and it's only gonna go forwards. So don't get so caught up on perfection. Sometimes it's better to get it done rather than to be perfect in tip number three on how to face your fear of the camera. Remember to smile and laugh. And what I mean by this is don't take things so seriously. I feel like sometimes people put so much pressure on themselves. They can take this whole blogging and YouTube channel things so seriously that they forget to just have fun. And I think that when you just get relaxed, smile, have fun, it shows to the audience who's watching it you want your audience to see that you're actually enjoying what you're doing and you're having fun while running your YouTube channel and blogging. So make sure you smile lot and you laugh a lot and have a good time while you're doing this . All right, so that's three tips on how to face your fear of the camera practice. Don't focus on perfection and make sure you smile, laugh a lot and enjoy the filmmaking process. 5. SESSION 4 HOW TO PLAN & SHOOT A VLOG: a lot, right? So now you figured out who your audience is. You figured out what kind of chilly wanna have and as well you faced your fear of the camera. Now it's time to start planning of log from start to finish. And now, before you even start filming first, you gotta have ideas. Now, when I start off my YouTube channel, I would just write every single idea that would come into my mind. Any ideas related to travel, films or photography and filmmaking tutorials, gear reviews, encouragement, videos, any kind of idea I got I would write down. I even right now have my iPhone here. And I had this folder called YouTube Videos for 20 Tony. Basically, whenever an idea comes to mind, good or bad, I just write it down so that later on in the week when it's time to start deciding which video wanna make, I have a whole list of ideas to choose from. It's really important to keep doing this because there's no worse feeling and starting the new week and being like, oh, men, what kind of video I'm gonna make this week. Instead, I looked through my list and I go, Maybe I haven't done. It's touring a long time or I haven't done encouragement video in a long time. Let's choose that. And from there then I can start planning the video. 6. SESSION 5 WRITING A SCRIPT: once I chosen my idea, then it's time to write a script from my style of logging. I'm not just filming myself throughout the day and then at the end of a trying to figure out what kind of story I wanna tell or figure out what kind of video I want to make. I actually write a script we know with an intro, a few points and what I want to hit on in the video. And I find for myself it's really important because I'm not so spontaneous or charismatic. Instead, I'm very logical and healthy to have a script. So basically, what I do is I choose the video idea. For example, let's do, um, you know, a video about a new camera lens. Basically, I would figure out what kind of points I want to talk about. About the lens, the pros, the cons. Hi. I'm gonna introduce the video, and I'm gonna end the video and a write that all down so that when I'm filming, it really helps me to know what I want to stay in front of camera. I find that the better you are prepared beforehand, the easier it is to actually filmed the video. Rather, if you just want a free flow and try to just film the video on the spot, I find a lot of times it's hard to get your thoughts out on camera. It ends up being a lot of rambling. It's a lot more editing in the end, so it's much better to have a script for your video now doesn't mean that you have to have a word for word script. It could be that you just have bullet points you have, you know the introduction, some bullet points you wanna hit in your video and a conclusion for your video. But having a script is really gonna help you with your YouTube videos, so make sure you take the time to make that. 7. SESSION 6 FILMING TALKING HEAD SHOTS: step number three and mild workflow is then filming the talking shots. I find it's a much easier to film all the talking shots, get them over and done with and then take those talking head shots and piece the story together. Now, when you're filming these talking heads shots, you don't have to worry about getting the shot in one take, even right now. Well, filming this course I have literally probably messed up 100 times, but you can simply just make a jump cut. Or, if you have the luxury of having two cameras in a studio set up, you can hold with two cameras, and then you can cut back and forth whenever you mess up, making it look like a seamless shot whenever filming a talking head shots. It really helps to have a laptop with your script there, your film in the studio. And if it's not possible, take the laptop with you. It's really helpful to have maybe your iPhone with the notes and have the script there so you can check to see if you've hit all the points in your talking head shots 8. SESSION 7 FILMING SUPPORTIVE BROLL: the once I've done all the talking head shots, I cut them together and I figure out what the story is gonna be. And then I figure out what kind of bureau I need to enhance the story. Basically, bureau is the footage that you're gonna put on top of the talking head shots just to make it come more alive. More dynamic, because if you have a video where you're just talking for 10 minutes to the camera, it's going to be quite boring unless you're really fantastic storyteller. But with B roll, you can help tell the story better and help support your talking head shots. So, for example, if you're doing a lens review, you know, instead of just talking about the lens for 10 minutes at a whole bunch of be viral of the lens, for example, you can show off how the lens looks, how the lens works. What kind of footage shot with the lens comparison tests of sharpness. Whatever comes to your mind on what you're talking the video and as well what would help support the video become mawr dynamic or, for example, you wanted to encourage him? Video, You know, instead of just film yourself, talking about the camera and just encouraging your audience somehow bring it into your daily life. For example, if I wanted to do a story about resting and taking it easy, I would plan the idea of, you know, going to the cottage, hang out the cottage, going so not going, swimming, relaxing and then have the talking head shots with the bureau supporting each other. Tell the importance of how important it is to rest and take care of yourself. You see how it works together you have the talking head shots to tell the story, but then you add the B roll to complement and bring the story to even more dynamic level. 9. SESSION 8 THE EDITING PROCESS: the once you found the talking head shots and he filmed your bureau. Then it's time to jump into the editing suite. First I start just by putting all the footage together. So I take all the talking head shots. I cut through it, and then I figure out where the different bureau shots could fit into the video. And once I kind of get a feel for what kind of video I'm making. Then I go and choose my music. Currently, I'm using epidemic sound as well as music bed evidence sound I like for those eighties songs and as well they're sound effects. Pack in music that I'm using mawr for cinematic high quality songs. So depending on the feeling that I want for the video, I'm using their epidemic sound or music bed. Now, Once I cut all the footage together and I decided what kind of video I make, I choose what song would best support that video. So, for example, if I'm making an epic travel film vlog, of course I would find really cinematic epic music if I'm filming encouragement video that I want to be very hopeful and inspiring, Of course, gonna choose song that's very happy, hopeful, inspiring, and that's going to support the talking head shots. Music is really key when making your video. I often have this rule when I would choose songs that when you listen to the song it sticks in your brain, you start whistling it. Then it's a good song for your video. Once I choose in my song that I edit the clips to the music. And then from there I make the final adjustments by putting texts and as well, doing the color grade and adjusting audio. That's pretty much my workflow on how to make a vlog how to make videos for my YouTube channel. 10. SESSION 9 THUMBNAIL + TITLE + KEYWORDING: once you've rendered an expert of the video. Then, of course, it comes time to upload ing and sharing the video. When uploading your video YouTube. One really critical moment is the thumb Now. Now, most people they spend a whole bunch of time on making the blawg making the YouTube video. But then they realize all side and oh yeah, shoe. I need to make that thumbnail and they rushed that part of the video. And that's a huge mistake, because the thumbnail is kind of like the same. When we used to go back in the day to Blockbuster and rent a DVD, you had no clue what the movie was, but you just looked at the front cover of the DVD and based on the front cover, you decided. Do you want to spend 2 to 3 hours and watch this movie? And it's the same with YouTube. We have these little thumbnails, and based on that little thumbnail, people are deciding, Do they want to click your video or not? So when you make your thumbnail, you gotta make sure that what people are looking at, that there are going to see it. A lot of times we were making the photos. It's really big on our screen, and I tend to like to at the end, squeeze it really small and then I can see is that actually even see a bill? Can you even see what's in the thumbnail if I can't see what's in the thumbnail? It's a crappy thumb now, so I want to make sure that even when it's small, you can still tell what the thumbnail is about. On top of having a really great thumb now, it's also super important. Decide what title you're gonna have. There's usually two routes of titles. You can either go the Clickbait Way or the searchable way. The Clickbait weight is putting a title in your video. That's gonna catch the attention of your audience and draw them in and wanna watch your video so it could be something like I almost died. Of course, at that point, everyone is gonna wanna watch and see what happened to you. How did you almost die? That's click bait? You don't go overboard with this because people tend to get annoyed cause they're just using them to just want to click the video and the video is actually not about that. That's just not cool. The other kind of titles that you can have are searchable titles. So, for example, if you're doing a video or tutorial on filmmaking, you know it's really great to just make a title like how to be a better photographer or how to shoot. Portrait's. Having a searchable title will allow YouTube and Google Toe work together to get your video seen by your audience, so it's super important. They have a great thumbnail on a great title so that people will click and see the great content that you're creating on your YouTube channel. Once you upload your video, chosen your thumb note on his will. Your title. It's time for key wording. Key wording is basically at the bottom of your YouTube video. There's a whole spot where you can put 500 characters. It's a great way to help YouTube help other people find your videos. Make sure you take the time to really write great keywords and think about what people are gonna search for that will help them find your video. So, for example, just recently I put a video about how much passive income I make each month, I'd write things in the keyword like how to make passive income YouTuber passive income making passive income, passive income. How does youtuber make money? All the questions that people are asking on YouTube. Search bar. I'm gonna write those in my keyword to help people find my video. Make sure you do this keyboarding part very well because there's no point in putting hours into making a video and then no one seeing it because you didn't take the time to make a good thumbnail to make a good title and to make great keywords for your video, you want to do everything you can to help people click on your video and to build a search and find it. 11. SESSION 10 THE GEAR I'M USING: thin this section. We talked with the gear that I'm using to log on my YouTube channel. Currently, I'm using the cannon us are with the 15 or 35 or if lands and the road video Mike Pro plus as well as the Jobi gorilla pod to hold the camera set up. Now, of course, cameras are going to progress and move forwards. So I won't explain why I chose this gear in order for you to build to translate these priorities into future setups. So, for example, with the cannon us are the reason why I'm using this camera is first of all, it has an LCD flip screen. This is super important. When you're blogging, you wanna build to see higher composing the shots you wanna build a C what the exposure looks like you want to build, see the audio levels and also just hire looking in the shots. Having a flip LCD screen is a must. The same thing I really love about the candidate us. Our is the auto focus. When you're doing vlogs, a lot of times you're filming yourself. It's really hard to get the focus right. So you want to make sure that you have auto focus that's reliable and trustworthy. You don't wanna be worrying all the time when you're filling with the camera. Is the shot in focus or not, or to find out later, when you goto edit that everything you shot with ruin. So having autofocus is super great. Nothing a real about candidate us are, is the fact that it's full frame, meaning I get a really wide perspective as well. A nice shelved up the field to separate me from the background and as well, a love ken for the color science. It just has a really nice skin tones. It makes you really look good in the video. So, yeah, I love canon cameras for that. The can in 15 35 or if lends I'm using that because I like the range it gives me. It gives me a really wide shot 15 millimeters, but as well I can get tighter at 35 if I need it as well. It is the one wide angle lens that is an F 2.8 with image stabilization, which helps me to get really nice. Smooth village. When do you love that running gun filmmaking. Four of logs. So that's why I'm using the cannon. 15 to 35 are friends with image stabilization Now from microphones. I'm using the road video Mike Pro. Plus, there's quite a standard video mike for blogging. One thing that really love about the mic is that when you turn the camera that Mike turns on in older versions of the road video by Pro Plus, it wouldn't turn on right away. You also had turned on the mike, and a lot of times you'd forget to turn it off and then you're like, Dang it. I just filmed so much footage and has no audio. So having a really reliable microphone and super important as well, it's right here. I have this little furry bobcat on there. It's so that any wind is not gonna affect the sound and the audio quality really important to have. When you're blogging outside, you want to make sure you have good quality audio because I almost feel like audio Trump's video. You can have poor quality looking footage, and people still enjoy the video if it has good storytelling and if it's entertaining. But if the video has terrible audio no one's gonna wash it. So make sure that not only do you have great looking video footage, but even more, you have great audio. Lastly, the Jobi gorilla pod with this guy have a little bit of love hate relationship. In some ways, I hate it, but in some ways 11. It's a little bit clunky, a little bit heavy. It's a little bit hard to maneuver, especially its winter. The legs get really stiff, but at same time is give you that nice extra reach that you need to just have the camera away from you to film yourself and as well. It's really handy when you want a film beer barrel of yourself. The truth is, a lot of times you are not gonna have someone with you to help your film. So by having a Jobe Grill a pod, you can easily just set the Jobi girl a pod somewhere, for example, a table and film yourself. Or you can hold it in film yourself or, if you want to get some nice epic beer Oh, you can attach it to things. I made one video on my YouTube channel called How to Film Bureau Yourself where show examples of how to film bureau by touching the Jobi girl apart of different places. But be careful where you hang your camera from, because there is always that small or big risk that your camera might fall. One time I left the Jodi girl apart on top of my car, and I just want to film a shot of me getting out the car. And as I was closing the door to get out of the car when I close the door, all of a sudden I heard the camera crashed to the floor. So make sure that whatever set up you're using with Jobe girl apart, make sure you're not gonna drop the camera. Break it because that would be said, We don't want that to happen to you as well. I take no liability if you drop your camera while using Adobe Girl apart. Sorry, guys. Lighting wise. When I am doing my studio shots, I'm using the aperture 1 20 d with this huge light dome. I'm using that because it has a really nice soft light just to give that nice, flattering look for lighting and as well, I love using that blue line and background. It's the aperture rgb light. I think it goes something like under $100. Right now, Super handy is super easy to use. Has this cool magnets on the back, off the lights, You're gonna touch it literally to anywhere that's metal and just help you get that. Nice whom to your video. So pretty simple lighting set up temperature 1 20 D with light dome and the aperture rgb light just to give some extra color to the studio shots. So that's the gears up I'm using for my vlog. Of course, I have other lens that I use, but predominantly, I'm using the 15 or 35 when I'm blogging. 12. SESSION 11 How to Grow your Youtube Channel: the Theo. Once you get the ball rolling, you start creating your first blog's uploaded to YouTube Channel off course. You want people to start seeing the YouTube videos. You want your channel to grow, because why else would you create content if you don't want people to see it? So in this section wanted you guys a few tips on how to grow your YouTube channel. So when it comes to growing YouTube channel, tipped over one is consistency. You gotta think about YouTube channel like a TV show before the Times of Netflix. Remember those times where you have that favorite TV show that you'd wait for each week, for example, Wednesday, 8 p.m. And that's the same with your YouTube channel. You want to be consistent with posting because your audience is gonna get used to coming to you to channel, and they're gonna wait each week for that specific time for that video to be uploaded. So it's really important to decide which day you're gonna post and at what time. So your audience gets used to coming back to your channel each week. At that time and day, not only is consistent importance that YouTube channel audience knows when to come, but as well, I feel like so many people start off their YouTube channel on a bang. They put a lot of videos out, and then all of sudden they just stop there not consistent in making the YouTube videos each week, each month each year, for example, from myself, when I started you to channel in the first year or two, I think I've missed a total of four or five weeks because I've either been on holidays or have been sick or something happened. I think that's pretty consistent, and I think it's shown in my YouTube channels growth. I might not have experienced explosive growth from one viral video, but I have experienced consistent growth throughout the years of running this YouTube channel because I've made consistent content for my audience. Tip number two for drawing YouTube channel is having that good thumbnail entitle. Make sure you don't rush that step. A lot of people spend so much time making the YouTube video and they're in such a rush to just get the video uploaded and out into the world. But you want to take the time to make sure that you make a great thumbnail that's gonna attract the attention of your audience and people on YouTube and as well title. That's very attractive or very searchable. Tip Number three on how to Grow YouTube Channel is making great content now, even if you have a great thumbnail on a great title and you get people to click your video . If your content isn't good, people aren't going to stay and watch it. It's crucial that not only are you making great thumbnail on a great title, but as well that the content is something that's either going to very entertaining or something that's going to be very beneficial from your audience. From an educational standpoint, it's a good content is so key when it comes to growing your YouTube channel and tipping over four hot agree, Age of Channel is collaborating. Collaborating with other YouTube content creators is a great way to grow your audience by doing a video with someone else or being on someone else's channel. You're allowing your guy's YouTube audiences to cross pollinate. All of sudden, my 30,000 is seeing your YouTube channel, and that president to channel is seeing my YouTube channel So by collaborating and working with other filmmaker YouTubers or in the same niche as you are, it's gonna allow both of you guys to benefit and grow. As YouTube content creators ID like so often some people get so territorial and they want to keep all the success to themselves. But things amazing when people can realize that what benefits you benefits me and one of benefits meet benefits you. It's super important that we don't allow jealousy or insecurity to stop us from, collaborate with other people and allowing both of us to grow. So tip number four is. Make sure that you collaborate, work with other you tubers in your niche to allow both of you guys to grow your audience. For example, I've had the privilege of making a lot of videos. My brother Mattie. We come with a lot of ideas, and we make the videos together. A lot of times. He'll make one video for his YouTube channel, and then I'll make one video for my YouTube channel, allowing both of our audience to learn and grow from each other as well. I've worked with my good friend Dale Schiffer. I made one video on how to make Instagram bangers. And by having came in the video, it just gave a nice new dimension to the video. But having a guest on the video and giving his own tips and tricks on how to be a better photographer. So don't be shy and reaching out to other YouTubers and collaborate together to help each other's audiences grow. 13. SESSION 12 HOW TO MAKE MONEY FROM YOUTUBE: thin this section. We're going to talk about how I make money from my very own YouTube channel because the truth is as much that we all love photography or film making or whatever nature in at the same time. We also indeed to make money and my philosophy has been is that if I'm able to make money from a YouTube channel, it just supports and helps me to build, to create better content for my audience. So it's super important. We talk about how you actually can make money from used to channel to help support you, create better content for your audience. When it comes to making money from YouTube channel, I often like to describe it as many streams of passive income that come together to make a big river off income. You have a lot of little streams, and it seems like it's quite insignificant, but when you put it together, it actually comes together to be quite a substantial amount for you to live off of. Of course, as time goes on and as you to channel Rose, your audience is gonna get bigger, which means as well that you're passive income will grow which makes the super exciting because it means the harder you work, the better content you create. The more your audience grows, the more potential there is to make money. In my opinion, there's nothing wrong with making a lot of money. It just means that you could be more generous to help more people on this planet. So at the moment I have seven streams of passive income. The first stream of passive income is YouTube AdSense. Basically, YouTube puts odds onto your videos and based on these ads, your and get paid a certain amount of money. The rate that they pay you is called the CPM, which is basically how many dollars they're going to pay you per 1000 views. So the more views your video gets, the more you're gonna get paid. Other factors. That kind of play is where from which country you're in, what kind of companies are putting ads on your videos and what time of year it is. For example, last year I made a whole lot more AdSense in November than other months of the year, probably because of Black Friday in the Christmas season. Ah, lot more companies were investing money into YouTube ads, meaning I was able to make more YouTube at since. So that's the first positive income stream. YouTube AdSense. The second stream of passive income is Amazon affiliate links. You probably seen a lot of YouTubers descriptions, different links to different products that they use, and they want to advertise for their audience. So, for example, myself, I'm a photography and filmmaking channel, some often linking from Amazon. Different products that I'm using, for example, different camera gear, different lenses, different drones. I'm linking all this to help you guys know what kind of gear amusing, but as well Help support meat. Basically, whenever you click those links in the next 24 hours, whatever you buy, I get certain percentage from those sales, and they get paid to me as an affiliate link supporter of Amazon. So that's positive. Stream income number two I'm is on affiliate links. The third Street of Passive income comes from music song licensing. US. Filmmakers are using great music all the time, and it's really important that we license music because the more we support artists, the better music they're able to create for us to use in our videos. Now the two song listing websites that I'm using in my own personal work is music bed, an epidemic sound. And the reason why I'm using these two service is that first I love using music better for all their cinematic songs and for epidemic. I love using it for all there's eighties pop songs and as well, they're sound effects library. The sound effects library is really great when you want to make your videos come alive with sound effects and the different sound designs that you can create with, um now. But having the Philly at length for music, better epidemic sound. Basically, whenever you guys click those links and sign up for their services, I get paid a certain amount for each time you guys sign up for their services. So right now, if you don't use music, bed or epidemic sound, feel free to go to my YouTube channel and click the links so that you could help support my channel but as well for you guys to get great music for your videos. Passive income stream number four comes from courses. One of my favorite parts about having my very own YouTube channel is helping you guys become better photographers and filmmakers. But the truth is you are limited with how much you can teach and how in depth you can go in a YouTube video. And that's why I think courses are great. Nowadays. I feel like former education isn't as popular. It's just so expensive. And a lot of creative business owners and creatives are now going more towards the course side and start going to formal education. They're paying for online education to a form of courses and workshops, and I really think it's great creating courses that help you guys become better photographers and filmmakers. Right now, I'm creating my second course right now. Before this, I've created a course on how to shoot wedding portrait's and how to shoot wedding photography. And now I'm quitting this course on how to shoot logs and how to grow a YouTube general make money from it. The reason want to make these courses is I want to help you guys get better photography, filmmaking and running a creative business. So that's positive. Income Stream number four courses, passive income stream number five comes from my digital shop. Basically, I have an online store that sells light room presets, Lutz for your videos and as well as one on one mentoring. These are different services and digital products that I'm selling through my shop. When you guys go and check out my shop by my services, it helps me create passive income from my YouTube channel. I highly appreciate all the support of gun thus far, and hopefully you guys are enjoying the products out of you bought by creating products for you guys. It also helps you guys to go forwards in your photography and filmmaking. So that's why I love creating products to help you guys and make your guy's life a lot easier. So that's passive income Stream number five by digital shop in the last possible income stream is sponsorships. Once in a while, company comes along and they see that their brand fits my brand, and they decide to sponsor an episode of the channel. It's really great because you're able to make a lot more money from sponsorships and help support you, create better content 14. SESSION 13 The End, you made it!: Congrats, guys. You made it to the end of the course. Hopefully, this will help you guys with blogging, how to start a YouTube channel and how to make it grow. I'm confident. And I'm excited to see what kind of youtube channels you guys start. And what kind of blog's you guys create? All right, guys, have fantastic week.