Growth Marketing Essentials: Build Effective Acquisition Funnels - Skillshare

Growth Marketing Essentials: Build Effective Acquisition Funnels

Cam Lay, Writer + VP of Marketing @ Skillshare

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8 Videos (41m)
    • Introduction

      1:44
    • The Marketing Funnel

      4:51
    • Marketing Basics and Key Terms

      4:13
    • Calculating True Customer Value

      8:21
    • Anatomy of a Single Node

      2:45
    • Analyzing Common Marketing Paths

      8:47
    • Mapping Your Marketing Path

      9:04
    • Final Thoughts

      1:21
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