Graphic Design Mastery: The Complete Branding Process

Lindsay Marsh, Teacher & Freelance Designer 14+ Years ✅

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45 Lessons (6h 8m)
    • 1. GraphicDesignMastery CourseIntro

      2:39
    • 2. GraphicDesignMastery CourseGuide

      3:16
    • 3. Lesson1 LogoDesign GettingStarted

      9:56
    • 4. Lesson2 LogoDesign Typography

      10:27
    • 5. Lesson3 LogoDesign MoodBoardsandColors

      10:57
    • 6. Lesson4 LogoDesign WorkingwithLightandDarkBackgrounds

      11:15
    • 7. Lesson5 LogoDesign DevelopingBrandingStandards

      10:46
    • 8. Lesson6 LogoDesign Exporting

      2:29
    • 9. Lesson7 Branding BrandAssets

      4:20
    • 10. Lesson8 PackageDesign Setup

      6:11
    • 11. Lesson9 PackageDesign Layout

      8:48
    • 12. Lesson10 PackageDesign AdobeDimensionsOverview

      12:23
    • 13. Lesson11 PackageDesign WorkingWithMultipleObjects

      7:12
    • 14. Lesson12 PackageDesign RenderingFiles

      4:43
    • 15. Lesson13 ProductDesign Backside Part1

      9:35
    • 16. Lesson14 ProductDesign BackSide TestingItOut

      7:53
    • 17. Lesson15 AdDesign AdSpecs

      5:06
    • 18. Lesson16 Adlayout LayoutandBlocking

      3:25
    • 19. Lesson17 LayoutDesign Photoshop CustomBrushes

      9:28
    • 20. Lesson18 AdLayout Photoshop CreatingBackgroundTextures

      6:20
    • 21. Lesson19 AdLayout LayoutandBlocking Part2

      11:43
    • 22. Lesson19b BONUS LayoutDesign FinalTouches Exporting

      4:17
    • 23. Lesson19C AdDesign Exporting

      10:13
    • 24. Lesson20 3DObjects Part1

      8:34
    • 25. Lesson21 High Rez Renders How To

      3:07
    • 26. Lesson22 DigitalAds Layout Gold

      11:49
    • 27. Lesson23 DigitalAds Part2

      8:29
    • 28. Lesson1 Tshirt Part1

      7:57
    • 29. Lesson2 TshirtDesign Backside

      10:09
    • 30. Lesson3 StationeryBranding BizCard

      10:56
    • 31. Lesson4 StationaryDesign BizCard Back

      11:09
    • 32. Lesson5 StationeryDesign Letterhead Part1

      6:58
    • 33. Lesson6 StationeryDesign Letterhead Part2

      8:11
    • 34. Lesson7 StationeryDesign Envelope

      9:11
    • 35. Lesson1 AdobeXd UX

      6:20
    • 36. Lesson2 WebDesign IntrotoAdobeXd

      9:08
    • 37. Lesson3 WebDesign BlockingOurDesign

      8:22
    • 38. Lesson4 WebDesign AddingIconsLinks&Photos

      8:11
    • 39. Lesson5 WebDesign AddingIconsLinks&Photos Part2

      10:54
    • 40. Lesson6 WebDesign MainBanner

      9:25
    • 41. Lesson7 Webdesign FinishingOurHomePage

      8:17
    • 42. Lesson8 FinishingUpOurHomePage Part2

      6:52
    • 43. Lesson9 WebDesign ProductPage

      8:40
    • 44. Lesson10 WebsiteDesign CreatingActiveLinks

      10:00
    • 45. Lesson11 WebsiteDesign ShoppingCartDropDownMenu

      11:38
34 students are watching this class

About This Class

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Note: Make sure to download the resource guide and files the PROJECT section of this class

Follows the FULL Graphic Design Process for A Company: Logo, Ad, Social Media, T-Shirt, Package, Website Design & More!

This ambitious class aims to tackle the entire branding and design process.

We will dive deep into creating our logo, how to create and expand our branding standards and produce our color palette and logo variations.

We also dive into ad design and layout including layout design for digital and print graphics. We cover the package design process as we develop our series of lotion bottles. Stationery design is also covered including letterhead and business card designs.

No brand is complete without a T-Shirt design as we dive into ways we can create and present our T-Shirt design and get it ready to go to press. Finally, we will create a web layout and working wireframe in Adobe Xd.

This class leaves nothing out as I teach you how to prepare each file we produce for press and how to work with ad specs, Pantone inks and package design.

We will also learn a few new programs along the way including Adobe dimensions a 3d mockup program where we will take our package design and apply it to a 3d lotion bottle to produce some pretty cool graphics for our ad and website design.

We will also learn Adobe Xd from scratch, no prior experience is necessary. We will create several web pages and link them up to create a working wireframe to show clients how their brand can be developed into this digital medium.

I will show you step by step the process I go through to create branding standards to present to clients. How we present our color palettes and also creating brand assets we can use for brand extension on other design mediums.

This class is an intermediate level class. I suggest you are somewhat familiar with the basic tools of Adobe illustrator and Photoshop. Knowing how the layering system works and also being comfortable with the basic tools of illustrator will come in handy while taking this class.

I am proud to present my entire branding process from start to finish in one complete course. This class will surely give you the knowledge and insight to create entire design packages for clients both small and large.