Google Analytics for Marketing - Boost Sales & Lower Costs

Joe Parys, Online Instructor | www.joeparys.com

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
22 Lessons (2h 11m)
    • 1. 0 Google Analytics Promo Video

      1:13
    • 2. 0.5 - Introduction To Google Analytics

      1:52
    • 3. 1 The Traffic Game

      4:17
    • 4. 2 What We Will Cover In This Course

      2:33
    • 5. 3 Specific Sells

      10:25
    • 6. 4 Case Study 5000 Sign

      4:06
    • 7. 5 Phrase Match To Lower Bounces

      7:01
    • 8. 6 Focus on users Who Purchase Competitior

      9:58
    • 9. 7 Non Bounces and Building Segments

      8:40
    • 10. 8 What Determines Cost

      9:12
    • 11. 9 How GAL owers Advertising Cost

      5:57
    • 12. 10 Research Can Help

      6:48
    • 13. 11 Setting Actionable Goals

      5:01
    • 14. 12 When Bounce Rate May Be Inaccurate in Google Analytics

      9:21
    • 15. 13 How Google Analytics Helped Lower CPC by 300%

      9:30
    • 16. 14 How Google Analytics Usually Works VS Event Tracking

      6:16
    • 17. 15 How to Add Event Tracking to Your Website and Check Using Google Analytics

      6:25
    • 18. 16 Different Types of Events in Google Analytics

      2:52
    • 19. 17 Forgetting Internal Traffic Filters and Doing Retrospective Segments in Analytic

      9:49
    • 20. 18 Referral Traffic in Google Analytics is Often Fake

      5:30
    • 21. 19 Mismatched Conversion Tracking Fixed Using Google Analytics Data

      2:43
    • 22. 20 Google Analytics Final Exam And Closing Video

      1:13

Project Description

Class Project: 

Show us Your Google Analytics Skills! 

We would love for you to share with us your Google Analytics & Results from our teachings! 

Here are the steps to getting started with our class project: 

1) Watch the videos and begin creating your own project!

2) Take screen shot(s) of your google analytics and sales project(s)

3) Post your screen shot(s) to our Skillshare project board and share it with our class! 

Here are some examples from our google analytics class! 

My own Google Analytics Stats for Promoting my Youtube Video on Android Development! 

02321d56

Thank you for posting in our class project and enjoy the course! 

Sincerely,

Joe Parys