Goal Setting and Productivity Masterclass | Denis @ EPM | Skillshare

Goal Setting and Productivity Masterclass

Denis @ EPM

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14 Lessons (45m)
    • 1. Introduction

      1:42
    • 2. Why People Set Terrible Goals

      5:18
    • 3. The Dip is Your New Best Friend

      3:10
    • 4. Don't Discount Your Future

      3:03
    • 5. You Are Going to Change

      3:03
    • 6. The Flywheel

      3:48
    • 7. Set Your Vision

      2:49
    • 8. Set Goals Like An Athlete

      2:59
    • 9. Simplifying The Goals of Athletes

      1:01
    • 10. The Athlete System

      8:05
    • 11. Move The Needle

      1:28
    • 12. Do Focused Work

      2:12
    • 13. Delegate

      5:29
    • 14. Wrap Up

      0:52

About This Class

In this class, you'll learn a complete goal setting and productivity system. 

It's a flexible system built to fit around your life and help you achieve your dreams whatever they are.

Transcripts

1. Introduction: one of the biggest misunderstandings. Our goal setting and productivity is that people believe it's about finding ways to get more work done. It isn't goal setting, and productivity is about building a system that supports you to get where you want to go in life and doing so in such a way that you enjoy the journey as much as the destination. The productivity system I'm going to show you is designed to help you become 10 X more productive without having to wake up at 5 a.m. or have multiple to do lists. So hey guys, my name is Dennis Gegen. I'm the founder of expert program management dot com, a website that helps people become better professionals and entrepreneurs. Before that, I wanna statistics business that was successfully sold to a Swiss company a few years back . Now, to run these businesses, I've had to become somewhat of a gold setting on productivity. Expert on the system I'm going to share with you today is the one I use myself every day in today's class. I'll show you why most people set goals incorrectly, even if they're using so called smart goals help you get the right mindset so that you're ready for the inevitable challenges you encounter. Along the way, I'll show you a simple goal setting and productivity system that you can use immediately. And I've based this system on the way athletes set goals. And finally, I'll show you some productivity hacks, so you can be more productive immediately. Now I know you're busy. So the great thing about today's lesson is that it won't take long to complete, so you'll be able to implement what you've learned today so that you could be immediately more productive. 2. Why People Set Terrible Goals: most people set terrible goals. To understand why. Let's take a look at a couple of examples. Suppose you are a business owner on a passionate runner. You set two goals for yourself. The first is to double revenue in the next year, and the second is to win your local 10-K running race on 21st of March. Now these might both seem like perfectly reasonable goals, but they're not. They're actually bad goals. But to understand why we need to dig a little deeper now if you've ever researched goal setting, the first tool you have come across is called smart goals, supposedly designed to help you establish good girls. Now, smart stands for specific, as in, you must have a specific goal you're trying to reach measurable. You must be able to tell if you reached your goal. Attainable, as in it mustn't be an impossible girl. Relevant, as in something that's important to you on time based or time bound, you'll sometimes see if called, meaning you must have a deadline is to when you want to achieve the goal. So let's look at this model on see if our two goals past the smart Molly test. So, firstly, our business goal was to double revenue in the next year on using smart goals. This girl passes the test because the goal is specific in that we want to double revenue from where it is now. It's measurable cause that there will be a specific revenue number we're trying to hit. It's attainable because we're already halfway there. It's relevant because it should improve your life. If you hit it on, it's time bound because you're obviously trying to achieve this in the next one. Yeah, now are running. Go passes the smart test, too. So why aren't these good girls? Well, to understand Bash, we need to pull in another concept, this time from the world of psychology called the expectancy Theory Off. Motivation, Expectancy theory states that you're going to be motivated to achieve a goal when three conditions are present and these are that you value the reward. You believe that you will be given the reward if you hit your targets, and thirdly, that you believe that if you work hard, you can hit your targets or you will hit your targets. So let's apply this model to our two example goals. So, firstly, double your revenue in the next year. So do you value the reward? Yes, It should improve your financial situation if you hit it, so that's valuable. Do you believe you will be given the reward if you hit your targets? Well, yes. I mean, it will be your company, and you can do what you like with the revenue that comes in provided its profit on it. Currently, do you believe that if you work hard, you can hit your targets? Well, in this case, it fails on this is where things fall down with smart goals. Why? Because the truth is that doubling your revenue isn't within your control. Why? Well, because anything could happen. So, for example, the economy could go into recession. New competitors could enter your market, the government could introduce new taxes or even your office could be swept away in a huge tidal wave. Okay, so that's a bit extreme, but you get the picture and now the exact same problem applies to your goal to win the local 10-K race on the 21st of March. So you might value the prize on the adulation and see no reason why the organizer's would withhold the price if you want. But deep down, you know that winning simply depends on who turns up on the day. Now remember, expectancy theory states that you must genuinely believe you can hit your girl if you are to be motivated by it. And this is why people fail with smart girls on why people set such terrible goals. They set a gold using smart goals. They then work to reach the goal, but failed because the goal was always outside of their control. Now the worst dishes have, this failure affects you. You start to think maybe I'm no good at business. Maybe I should have worked harder or even just Oh, well, I always knew the goal was going to be a bit of a stretch. Maybe I shouldn't have set such a tough, hard go. And then what happens is that the next time you set ago, you try and set a more manageable goal. You try and increase revenue by 50% rather than 100%. Still not realizing that the goal is outside of your control. And then when you fail to hit that goal, well, you're even more down and give up on goal setting altogether. I just hope that revenue goes up by any small amount. You're on a downward motivational spiral on its thoroughly de motivating, and you don't really know what to do about it. But the good news is it doesn't have to be this way. What you need is a goal setting and productivity system that supports you as you reach for the stars. It keeps you motivated and productive as you make your way there one small step at a time. But how well that will be revealed soon. But before that, we need to lay some foundations. 3. The Dip is Your New Best Friend: any goal worth striving for isn't going to happen overnight. It's going to take time and perseverance. There will be obstacles and setbacks along the way now. To be able to handle these obstacles, you need to develop the right mindset. If your mindset isn't right, then you're not going to be productive. When obstacles happen, the dip needs to become your new best friend. Now, when we set an you go, we're excited, just like the person you can see in the picture here. Now, whether you're go is starting your business, achieving high grades or sporting success. You're excited. You're 100% committed and you already in that moment to work hard to make it happen. This is what we think the journey is going to look like. We think that we'll start to see results right away on that. Our results will continue to improve over time. But there's a problem. At some point you're going to encounter adversity, severe adversity. At this point, you're looking eye to eye at the abyss off the challenge in front of you, and you're going to have to make a choice. The easy option is to observe the scale of the challenge in front of you as a signal that you're never going to reach your goals and give up the hard option. And it's the road. Less traveled is to lean into the challenge on recognize that it is the challenge itself that's going to equip you with the tools and skills you need to get to the next level. It's not a question off if you'll encounter these challenges, but when they are going to happen, you are going to fail and you're going to fail. Probably a lot. Now. Most people encounter adversity and fail, so they look upon any adversity as failure. So if you persist if you push on through, well, then that's a rare thing. And it's precisely this which is going to get you to the next level. Your past to success is probably going to look something like this. Not only is the curve of success going to be shallower than you hoped for, but it's more than likely going to take a lot longer than you imagined Now the good news is that if you persist long enough that eventually your actual results can exceed even your wildest initial dreams now so that you stay productive when the bad times come at you. You need to be aware of something called the Dick, also sometimes called the Valley of Disappointment. Now it's based on a book written by Seth Gold and Call the Dip on. In that book, he describes the dip as the long, slow slog between starting and mastery. This diagram shows you the rules of the game when it comes to achieving your goals by knowing in advance that you're going to face adversity bigger than you imagined. Then you can keep your productivity high, even when the bad times hit. The dip is your new best friend with the right mindset. Then, even on your most challenging days, you can keep moving forward. 4. Don't Discount Your Future: there is a cognitive bias we all suffer from as humans. It's called hyperbolic discounting. Essentially, it means people prefer to have an immediate reward rather than a higher but deferred reward . So, for example, if I offered you $5 right now or $10 in three months, which would you choose? Well, if you're anything like most people, you'll choose the $5 right now. Because hyperbolic discounting is a cognitive bias, it defies all logic and reasoning. It's just the way we were wired on. The further the future is, the more we discount fish. So, for example, if I offered you $10 today or $100 tomorrow, which would you choose? You choose the $100 tomorrow, in all likelihood. But what if I offered you $10 today or $100 in two years time? Which would you choose then? Well, most people would take the $10. Now this makes no sense, as it's pretty much impossible to reliably invest $10 turn it into $100 in two years. So you'd be better off opting for the $100.2 years from now. Hyperbolic discounting works because our brains are wired to seek immediate reward, they're wired for right now. This is why $100 in two years isn't that attractive now. Smart marketers know and use hyperbolic discounting to their advantage. They use offers such as buy now, pay later or join now for 9 99 or get full access for a year for $57. Now, because of hyperbolic discounting, most people opt to pay less now, even though this cost them or in the long run. Now the good news is that as a person interested in productivity on goal setting, you can use hyperbolic discounting to your advantage. How well we've already discussed that it's going to take a long time to achieve your goals , and that's a problem. It means that your brain is going to heavily discount this future and instead seek immediate reward. It means that you're going to choose the joy of watching your favorite TV show right now over the imperceptible progress of working towards your goals for an hour right now. So to use hyperbolic discounting to your advantage, what you need to do is set goals that aren't far away this way, you won't discount them because your goals are near. You will choose to stay productive today rather than choosing to watch TV instead. Of course, you can keep your bigger dreams and aspirations, but the go you should be working towards right now today shouldn't be more than a few months away at most. Sometimes it even makes sense to have your next goal just a week away or even a day away. The system I'm going to show you works in small time frames to keep you motivated towards your bigger goals. By being motivated today, today it will be much easier to keep your productivity high. 5. You Are Going to Change: working towards your goals means that you are going to change, as you know by now were pre programmed to seek the easy option. People ask, How can I get a job? People never ask. How can I become the type of person that employers want to hire? People ask, How can I get a date? But people never ask. How can I become the sort of person that people actually want to date? Why is stash well? It's because that might involve changing who you are, mice and golf becoming a better person and change is hard and therefore people will do anything to avoid it. Every day. As you execute to achieve your goals, you are going to be changing who you are. This is important. The process is a metamorphosis whereby your daily actions change you from who you are into who you want to be. That means that you will be different in five years than you are right now. You can use this to your advantage by learning to love who you are becoming when you encounter a challenge and you will think about who you are becoming and how they would handle the situation would they give up? Would they push on through? Would they get help? Looking at your problem from the perspective of who you are becoming might help you work through your problem more quickly. But at a minimum, it's going to give you a little extra drive, not to quit at the first sign of trouble. Another way to think about this is that a true hunters goal isn't the prize true hunters go is to hunt. It's the hunt that they stay alive for, and it's the same with athletes. Their goal really isn't the metal. It's to get up and train every day on the same with entrepreneurs. Their goal isn't to sell their business or have an I. P o. They lived to solve challenges to move their business forward every day. And of course, there are going to be challenges. You're going to fail a lot, but you have to love what you do each day, and if you enjoy the process, then you're going to succeed. And if you enjoy the process, it is going to help you be productive every day. Ah, lot of people trying to be productive hate what they're doing, and yet they grind on regardless, making themselves miserable in the process. Now, when this happens, people are likely to give up or just their goals downwards. Do not fall into this trap. When you're failing, adjust your process, not your dreams. The simple process you're going to learn in this course is flexible. When it's not working for you, you can simply adjust the system, not your girls. So suppose you set a goal to double revenue in three months and you failed to hit that goal . What do you do for the following three months? Do you set uneasy? Ergo, No. You look at your system what you've been doing every day and ask yourself what you can change to give you a higher chance of succeeding over the coming three months. 6. The Flywheel: welcome to the final mindset. Lesson off this goal setting and productivity course. All of the mines that lessons we've covered so far give you what you need to move your flight will. What's the fight? Well, I hear you ask. Well, it's a concept Jim Collins wrote about in his book, Good to Great. Imagine a gigantic flywheel, thousands of pounds in weight. To get it to spin, you need to start pushing ish as you begin to push. You might make one single step of progress than another step, then another step. A single push has no impact on the wheel. Even a singular, massive push has no effect on the wheel as you start to push. First of all, it seems almost impossible to turn, but you keep at it, pushing it and pushing it and pushing it. The more momentum you build up, the easier it gets, but you still need to keep pushing really hard. Then, at some point as he run behind this giant flywheel, it takes on a life of its own, and it's spinning really fast and doesn't seem to need much effort to spin. In fact, now it's really difficult to stop. You've achieved a good to great flywheel effect. You're taking consistent action. Your then achieving some visible results on listen to, in turn energizes you and those around you. If you have a team on mo, Mentum is easy to sustain without much effort. Now the media is obsessed with moments of breakthrough and inspiration with overnight success. But if someone came to you and inquired as to what was the one big push that major flywheel spin so fast, what would you say you wouldn't be able to answer because there was no singular thing you did that made the difference. It's about consistency over there, a long period of time. It's about being productive everyday. A key concept here is to realize that no single push makes a difference, no matter how Herculean the effort. So you have to be thinking about cumulative effects, not looking for a single dramatic win. The opposite off the flywheel effect is the doom loop, and here's how it works. It probably sounds familiar. You start with a great idea or a flash of brilliance, but then you work on it intermittently, giving only intermittent big pushes. Now, these huge efforts are exhausting on overtime, they're intermittent. Nature leads to poor results. Now, this intern causes you to switch to a new idea because the previous one didn't work out the way you'd hoped. Each time you change idea, mo mentum is lost. You have to start turning the flywheel again. At this point, you've stopped trying to create momentum. Instead, you're focused on having a break through. Now this breakthrough never comes. The absolute fundamental thing to remember in this fly will and energy is that each push on the flywheel builds on all off the previous thousands of pushes and moves You one step closer to where you want to be To summarize all the mindset tools we've looked at give you the tools you need to welcome challenge. As you know, it's going to provide you with the skills you need to get to the next level. You know how to leverage hyperbolic discounting to your advantage. You love who you are becoming, and you love the daily process of who you're becoming. And you know you need to change your process and not your goals when you fail. Finally, you understand the importance off daily productivity and consistency towards building your flight real momentum 7. Set Your Vision: in this section, I'm going to show you a complete goal setting and productivity system. There are two parts to the system. In this first section, we look at a simple and quick way, offsetting your vision so that you know where you want to go. Then I'll show you a complete goal setting and productivity system to help you achieve these girls. Before you begin any journey, you need to know where you're trying to go. Straightforward way to do this is to create your vision. Your vision is your why it gives you direction. Your vision is your desired future. Now, people spend a lot of time crafting their vision, outlining in detail exactly what a typical day will look like once they've quote made it. Now, I don't believe this is necessary. You just need something that can guide you when you're faced with making decisions. In fact, I think that spending a lot of time on your vision is a mistake. Why? Well, because the chances are that where you are right now is going to be a long way away from where you want to get to. And that can be extreme eating. Motivating as it seems so far away that it feels like we'll never be able to achieve it, and that might cause you to give up now. Obviously, we don't want that. But we do need to specify some kind of vision, so that when we're setting goals on working on them, we know at least we're moving in the right direction. So here are a few examples of some simple vision statements. Grow my business to $100,000 in net profit per month. Help one million people escape poverty to achieve my perfect weight and maintain it for the rest of my life. To be a teacher, to help 1000 people improve their lives in some small way. Now your vision can be as big or small as you want, but it must be personal to you. It must be something you really want in your life. You shouldn't need much more than a single sentence to craft your vision. Maybe you've got lots of things in life you want to achieve. That's fine, right? Thumb down. But just be aware that you have limited time to make your dent in the world and you're in danger of spreading yourself too thin. There's another reason not to dwell on your vision for too long, and that's because the journey is going to change you. You're going to change from who you are now into who you want to be. On his part of this transformation. Your vision is probably going to change, and that's okay, because as you change for the better, your vision can only improve for the better. So as an action step, spend a minute right now to think off and write down your vision for the future. What do you want out of life? Where are you trying to get to do this now before you move onto the next lesson? 8. Set Goals Like An Athlete: in 2012 the Olympics were held in London. They were happening less than 100 miles from where I live on the atmosphere in the country was electric. Everyone was excited and proud that the Olympics were happening in our backyard because they were happening so close to home. I watched a lot more off them than I might usually, and I even attended an event. One day whilst watching the track and field events, I witnessed something I couldn't understand. An athlete was being interviewed after having just finished fourth in their event. Now, during their interview, they said that while they obviously would have loved to have won a medal, they weren't too disappointed as they were happy with their performance. Wait, what I thought, How can they not be disappointed? I thought they just spent the last four years off their life living and breathing athletics to get to this day. And now they failed to win a medal by the narrowest of margins. I don't know how they can stand there and say they're happy. I thought I'd be really disappointed and angry with myself. Maybe they're just putting on a brave face for the cameras. I thought I thought no more about it until it happened again. Time after time, my dear athletes talk about how they were happy with their performance, even though they had narrowly missed out on a medal. So I decided to investigate. I found that athletes tend to set goals using a system called process performance and outcome goals. Foreign athletes, these girls might look something like this that I would come is to obviously win a medal. The performance level is to run five K in 13 minutes, for example. On their process is to do what Coach says in this case now, the process you can think off as being what the athlete does daily. In this case, they simply have to do what the coach tells them to do. The performance is the target they've set for themselves to reach, so they know they are ready for their event on the outcome. Winning a medal in this case is what they hope will happen by re curating that performance that they know they're capable off Now. The truth is that most of us don't have control over the outcome. We can't control if someone is going to run faster than us. We can't control if new competitors are going to enter the marketplace. We count control if someone gets better grades than us. But we can control our performance. And if we've hit the performance level we've set for ourselves, then we should be happy. As we've done everything we asked ourselves. When I first learned about this technique, it was like a weight had been lifted. I know how I no longer had to worry about the outcome. All I had to worry about now was my performance. It could be difficult to understand how to set process, performance and outcome girls, so I've translated them into something that's easier to understand, which will cover in the next lesson. 9. Simplifying The Goals of Athletes: in the productivity system you are about to learn. I've changed the name of process, performance and outcome goals. I've done this to make them easier for you to learn and understand. The names have changed as follows. Firstly, process goals are now called daily habits. Thes air the key habits you'll perform every day to reach your outcome. Go Examples of daily habits include writing for one hour every day or running five times a week. Secondly, performance goals are now called habit targets. These air simply the performance targets you have for your daily habits. So, for example, if your daily habits was to write for one hour per day, you might set the habit target of writing for 28 hours over the next four weeks. How you define outcome goals hasn't changed. These are the goals. You'd love to hear that hit at the end of your planning period, but you have no real control over them. So, for example, finish writing two chapters of a novel or run a five minute mile 10. The Athlete System: So let's jump in and look at how to use our new goal setting and productivity system called the Athletes System. The rules of the system are pretty simple. First you need to set your vision. Then you need to plan in a time frame off three months or less. Third, you need to set daily habits. Have a target on diet. Come goes. Fourth, you need to check that all three of those things are aligned. 50. You need to celebrate any winds you have on finally six. You need to tune the system. So let's take a very quick moment to see why each of these is important. So one you set your vision so that you know you're taking action in the right direction. Simple is that secondly, you plan in a time frame off three months or less, and you do this for two reasons. First, we want to avoid hyperbolic discounting, so we stay motivated on second by working in short time frames. We don't spend too much time planning on that keeps us agile, so we can react quickly to the inevitable hiccups and opportunities that arise along the way. Three. By setting daily habits have a target an outcome. Goals were setting goals just like an athlete. We learn how to separate the outcome from our performance. Now, don't worry if this doesn't make perfect sense just now, it soon will. When we look at an example. Fourth, ensuring that everything is aligned means that we check to make sure their targets and daily habits are moving us in the direction off our vision. So, for example, if you run a business, then reading a business book for an hour every night might expand your business knowledge. But is it really moving you towards your vision? Probably not. So checking everything is aligned means we don't waste time on the wrong things. Fifth, it's important to celebrate our winds. You should celebrate when you hit your performance targets and not your outcome. Targets celebrating your winds will make you feel good and really reinforce the fact that you are on track and finally tuned the system. When we fail to his are outcome goals, we tuned the system, not our goals. We don't beat yourselves up. We don't dwell on our misfortune. We recognize that the system were using needs to be upgraded to give us a better chance of hitting our goals next time. Now, so far, everything we've covered is theory. In the real world, things don't always go to plan, Mike Tyson said. Everyone has a plan until they get punched in the face. So let's take a look at an example so you can see how to use this system in the real world . In this example, I want you to imagine that you are a business person. So for this example, we're going to use theatrical eat system 10 place that you can see here. The template is just one page in size, so once you get your head around it, it's pretty easy to use. I have included a link so you can download a copy to use for yourself on. For our example, I've edited the template on my computer, but in reality I found the best way to use this template is simply the printed off and then scribble honest freehand. So this diagram shows how our six step process fits onto the template so you can see one set division to set the time frame. 3.13 point 23 23 set your outcome, have it targets and daily habits. Finally, four. Check. Everything is a line. Do you know that you're everything on the right hand side is aligned with your vision. Five. You know how determined how you're going to celebrate wins on six. This to perform a lessons learned so you can tune the system if you haven't quite hit your income, girls. So let's jump into our example. So the first thing you need to do etcetera vision This might look something like this to achieve a net profit in your business of $100,000 per month. Next, you specified the timeline. So, as you can see here, it starts today and ends three months from today. Next, you set your outcome goals, which is to double revenue in the next three months on the next step is to decide what daily habits you're going to perform. In this case, you decide on to habits one to spend an hour every weekday, making a bone sales calls on to to spend an hour every weekday working on inbound marketing in some capacity. Now, for those of you who don't know in bang, marketing is basically where the customer calls you rather than you reaching out. Teoh there now, to complete the habit section, you know, need to set your targets for these two habits on you. Settle on the following in 12 weeks time you want to have spent 60 hours making sales called on 60 hours working on inbound marketing and as part of last heads have spent $2000 testing ads. So now that all your targets are set up, you perform your sanity check to check. Everything is aligned. So do your daily habits directly correlates to your outcome, girls. Well, yes, they do. But do your outcome goals directly correlate to your vision. While you could kind of argue that no, they don't, because revenue is not the same as profit. So because of this, we've decided to update our outcome goals to double profit in the next three months rather than revenue. As you can see here. And finally, it's time to set your reward. So here we specify what your reward will be if you hit your habit targets. Now, in this case, you decide to reward yourself with a weekend city breaks in your favorite city now When it comes to tracking these habits day today, you'll need to use another till on. Probably the easiest way to do this is through any habit tracking act. There's lots of these available for free. The one I like to use is called productive. It's free free on digitalize you to track your habits every day or every week day. It allows lots of flexibility. So now imagine 12 weeks of shocked by and we want to look at how we did so well. There's good news under some bad news. Now, the good news is that you managed to stick to your habits. Aunt have successfully hit you to have it targets off, making 60 hours worth of sales calls on spending 60 hours working on inbound marketing and you've spent the $2000 on testing ads. Now what that means is it means you're going to book your weekend away to celebrate. Unfortunately, you didn't hit your outcome. Target profit didn't double, but it did go up by 25%. Now, OK, it may not be exactly what you wanted, but by hitting your habit targets. You did everything you said to set out to do, and so it's right that you celebrate now. The next thing you need to do is to conduct your lessons learned and tune the system. What can you change about your habits to increase your chances? Chances off success Next time? Well, one option to consider is outsourcing sales calling process. You obviously wanted to double profit, but only managed 20 5% which is obviously quite a long way from doubling. So it might make sense that source or hire someone to do these part of fish. Another option you might want to consider might be to work harder on the inbound marketing front. As unlike making sales calls, it's easier to scale up. So for the purposes of our example, you decide to do both. You're going to hire someone to do your sales calls, freeing up your time to build your inbound marketing jobs. So by re calibrating your system in this way, you have massively increased your chances of hitting her outcome goals next time around 11. Move The Needle: you know, have a complete productivity and goal setting system to help you achieve your goals and dreams, whatever they might be to help you get the most out of this system, there are a number of tactics you can use to make sure you're making the best progress you can each and every day, the first of which is called moving the Needle. Sometimes we can lower ourselves into thinking we're being productive when in fact we're just being busy. So, for example, it's easy to spend hours each day responding to seemingly urgent email that requires your immediate attention. But is this being productive? Or is it just being busy with a good way? To answer this question is to look at it from the perspective off the short term, and then the long term being busy focuses on the short term or as being productive focuses on the long term. Answering emails is usually short term focused, so it's just keeping you busy, not productive. Now, of course, you're going to need to deal with short term things, needing your immediate attention every day. But the key to productivity is to make sure you're carving out time each and every day to work on your long term goals. Now, obviously your daily habits will help you each day. Stay focused on productivity. But it's still a good idea to complement this by asking how you can ensure you're not just busy being busy, but you're able to move the needle off your long term goals. 12. Do Focused Work: How would you like a way to be two x more productive than your peers on any given day? If you're already working 12 hours a day, you may think you've maxed out your productivity already, but not necessarily so because there is being productive. And then there's being productive in capitals. Now. Being productive in capitals is all about doing deep, concentrated work on a technique that can really help you here is called the Pomodoro Technique, and it works like this. It's essentially a 25 minute timer. You simply set the timer to 25 minutes hit. Start on, then you focus for 25 minutes until the bell rings. No checking your phone. No looking at cat videos on YouTube. No distractions at all. Just heads down work until being the bell goes on. Your 25 minutes are up. Then you take a break, usually five minutes, and then you do it again. In fact, I used the Pomodoro technique to create this course, and here's what I found. If I try to do too many Pomodoro is that I'm completely wasted the next day and don't really get anything done if I do about eight Pomodoro is a day that I find that I am able to get lots of productive work done on also have time to deal with other things vying for my attention. Eight, I found, also doesn't leave me too wasted the next day. Now the average person probably does maybe one hour off deeply productive work per day. So if you could manage just four, Pomodoro is per day. That's probably two X The productivity of the average person the best bit is it's only going to take you two hours now. Imagine what you could achieve with eight Pomodoro is per day. With that kind of productivity, it's not going to take that long before you start making big, visible strides towards your goals and dreams. No note that there are lots of free Pomodoro timers act there. The one I use is free to on embedded into the desktop. You can use it from chrome, for example, and it's called Cambon Flow 13. Delegate: Dwight Eisenhower was a very successful man. He was twice president of the United States, but before this he was a five star general in the US Army and during the Second World War was supreme commander of the Allied forces in Europe. As if this wasn't enough, he also found the time to be the first supreme commander of NATO and served as the president off Columbia University. For a time, he was even made an honorary fellow off the Metropolitan Museum of Art for his efforts to retrieve are taken by the Nazis during World War Two. What you can take from this is that Eisenhower probably knew a thing or two about productivity, and in fact, he did. He created a tool known as the Eisenhower Matrix, which can be very useful in prioritizing your to do list. It works like this. Essentially, you segment all of the tasks on your to do list into four categories, based on how urgent on important they are. So you have tasks to do today. You have tasks that you need to show you all the time to do. You have some tasks that you should try and delegate to someone else to do, and you have some tasks that you should try and elimination and just completely stopped doing all together. So let's take a look at each of those buckets. So first you have urgent and important tasks. Now these air tasks that our boat important and urgent that you need to get done immediately. So, for example, completing your tax return on the day that it's ju it's something that would be both urgent and important or, for example, handling and angry customer falls into the same category. Second, we have important but not urgent. So these air tasks that, while important, don't need to be done immediately. So, for example, updating your business strategy or performing some project planning work, you want to schedule these tasks into your calendar to be done later so you don't forget them. And it's in this box where your daily habits reside. These are the things you do every day to work towards your long term goals. Next, we have urgent but not important. Thes are tasks which are unimportant but which do need to be done immediately. So, for example, booking flights and hotels for urgent meetings or attending a meeting today without an agenda or desired outcome. So with these, you should try and delegate as many off them as you can, as although they need to be done. They aren't moving you towards your goals and your outcomes. So some people struggle to understand this quadrant. So, for example, they might argue that booking a flight is both important and urgent. Because if it doesn't get done, then you might lose the chance to sign an important client. A way to avoid confusion and better think about this quadrant is by asking, Is it important that this task is done by me so clearly? It may be important for you to attend the client meeting, but it isn't important for you personally to book your flight to get to the meeting. Now, if you have an assistant or a virtual assistant, you should use them to handle everything in this box on. Inexpensive way to get started with an assistant is the higher virtual assistant if you don't already have one now, fourth, we have those things on your to do list, which are neither urgent nor important. Or maybe you don't even have them on your to do list. So these air tasks, um, but essentially, they're just a waste of time. So, for example, browsing Facebook or custom ing gossiping with colleagues over coffee. Now, although these I suppose escape activities are unnecessary, you may not want to eliminate them completely. So, for example, Aasif office gossip can be useful up to a point, and keeping abreast of current affairs may also be useful up to a point. But the point here really is to change the way you perform these tasks so that you were more mindful when you do them. This simply means to plan them into your day rather than doing them to escape. So, for example, you might allow yourself 20 minutes each month's time to browse Facebook as you eat lunch. This is a more considered way of reading Facebook's and simply randomly popping onto wish 10 or 20 times a day. Now, the big thing to know twin using this matrix is to is you want to move as much stuff as possible into the delegate on eliminate boxes so that you can take care off urgent matters and still have enough time left over to do your important work so important. Work basically means your daily habits. So here's a very quick example of what a completed Eisenhower Matrix might look like. So things we've eliminated are checking our stats of checking or KP eyes on. Things we've delegated are booking our conference center on and attending the quarterly business update. Now, one thing to say here is that don't actually need to create your own matrix. You simply need to tag each item on your to do list in one word so it could be do it could be shadow. It could be delegated, or it could be eliminated. And in that way you can start using the Eisenhower Matrix straight away. 14. Wrap Up: Congratulations. You've reached the end of this goal setting on productivity masterclass. In this master class, we covered three broad topics. The mindset lessons were all about getting you ready for the journey ahead so that you won't quit when the first issue raises its head the athlete goal setting and productivity system. So's you a very flexible way to set goals so that you stay productive every day. You learned how to separate your outcome from your performance, and you learned how to tune the system rather than changing your goals when things don't go to plan. Finally, we looked at some productivity tactics so that you know the right things to work on and you understand the importance of deep work. So that's it for this course. I really hope you enjoyed it on that. You got something out of it. And I look forward to speaking to you again. Sing